Ep 5 - Rise, Grind Repeat [Ed.1005] - “You need to master content marketing!"
“You need to master content marketing and increase your audience!” - that’s all we seem to hear about hear about these days. Most of us feel that we are too busy to create content, others are scared, and nearly all of us have a struggle with what to create that their audience will enjoy? The fact is that all businesses need to put some form of content out there, via email marketing, social media, blogging, whether it is written, video, audio or a combination of all three How can you work out who to provide content for, and keep them interested in you, whether it be via your social networks, email list, leads or even customer? And do you want to avoid wasting hours creating content that no-one reads, sees, listens to or shares - or even cares about? Well this week Here’s what you’ll learn… • How to locate your ideal audience and create buyer personae and how you can use this strategy to grow your audience size. • One of the biggest mistakes content marketers make and how you can avoid it. • How all of your content marketing and messaging can make a positive and lasting impact so your brand wins in the end (also called building trust) audience). • A simple exercise that you can do in minutes to narrow down your ideal target audience I hope to see you on the inside, and if you have any questions, or need some friendly advice please email me at firstname.lastname@example.org --- Send in a voice message: https://anchor.fm/insidelife360show/message