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We're going to go over 4 different online business models that we know very well today. The first one is services, then content sites, then eCommerce businesses and finally local lead generation.  Each of these business models has pros and cons, and you will want to listen in to see if you're on the right path. You never know what sort of hurdles you'll run into in business, but listen to this episode to safe guard yourself on the most common challenges of each model. PS. Are you looking to amp up your online empire? Check out our latest specials for affiliates, dropshippers and local lead gen. sites: https://www.humanproofdesigns.com/discounts/ Topics 4 business models ServicesContent siteseCommerce sitesLocal lead generation Questions you need to ask yourself: Which biz model interests you the most?Do you enjoy working with “customers?”Front loading expenses vs front loading incomeHow much do you have to invest?Time vs moneyMore money is helpful in every business modelHow active do you want your business to be?Every business can become passive, but some require more overhead than others for that to happen. Pros & Cons Services Cons: Harder to scale, need reliable people, lower profit marginsPros: Easiest to start, can charge high dollar amount Content sites Cons: Front-loading work, requires compoundingPros: great profit margins in the future, more passive, simple, audience building eCommerce sites Cons: Capital investment can be high, PPC can be competitive, consumers are becoming smarterPros: Easy to understand, margins increase with scale, opportunity to be unique – but not necessary to make income Local lead Generation Cons: Sales skills are good to have, lower number of vendors to purchase your leads (becase it's local), harder to gain compounding effortsPros: Helping local businesses, flexible strategies (PPC, SEO, sell site, start the business, rent, sell leads), multiple vendors Which one is best for you? Mentions Building Online Empires Episode 84 – 4 Ways to Monetization Strategies Website – https://www.humanproofdesigns.com/podcast84/Human Proof Designs Services – https://www.humanproofdesigns.com/services/ Quotables “There are certain things that each business model involves that you are going to need to undertake and you need to have some interest in undertaking those problems to solve.” – Kelvin Mah Click to Tweet “If you have more money to invest then you can pay more people to get things done and you don’t have to necessarily worry about it as much. But if you don’t have as much money then you have to have more time to dedicate to completing those tasks.” – Kelvin Mah Click to Tweet

Today is a lesson episode and you'll learn the 4 distinct ways to monetize ANY website.  Many website with little amounts of traffic can still earn a lot of income, but why? Let's find out! PS. Are you looking to amp up your online empire? Check out our latest specials for affiliates, dropshippers and local lead gen. sites: https://www.humanproofdesigns.com/discounts/ Topics What a website really represents4 ways to monetize a websitePhysical productsDigital productsCommissionsAdvertising Mentions Human Proof Designs Services – https://www.humanproofdesigns.com/services/ Quotables “Sites with a small amount of traffic can still earn A LOT. It just depends on their monetization model.” – Kelvin Mah Click to Tweet “A website is just the front-facing portion of an online business.” – Kelvin Mah Click to Tweet

Serge is the founder of AMZWatcher.com, an Amazon link monitoring tool. We dive into Serge's software background, Amazon affiliate marketing and drop shipping.  To learn more about AMZWatcher and its founder, tune in now! PS. Are you looking to amp up your online empire? Check out our latest specials for affiliates, dropshippers and local lead gen. sites: https://www.humanproofdesigns.com/discounts/ Topics Serge's backgroundAmazing affiliate sitesLink buildingAdding dropshipping stores to your affiliate businessWhat AMZWatcher doesPros and cons of affiliate marketing and dropshipping Mentions AMZWatcher Discount for Human Proof DesignsAhrefs – https://ahrefs.com/Stripe – https://stripe.com/PayPal – https://www.paypal.com Quotables “15% of links on an Affiliate site are usually broken.” – Serge Shlykov Click to Tweet “You need to focus on one thing and make it great.” – Serge Shlykov Click to Tweet

Gael and his partner Mark have been growing high-quality affiliate sites over the past few years and today we're going to discuss how they got started, what they do differently today and much more. Tune in now! PS. Are you looking to amp up your online empire? Check out our latest specials for affiliates, dropshippers and local lead gen. sites: https://www.humanproofdesigns.com/discounts/ Topics How AuthorityHacker.com startedAn outlook on the content site industryHow larger sites are going after big keywordsSub-domain leasingConversion rate optimizationMeasuring site success through the equation of dollar per thousand visits Mentions Gael Breton @ Authority Hacker – https://www.authorityhacker.com/Authority Hacker Podcast – https://www.authorityhacker.com/podcast/Ad Thrive – https://www.adthrive.com/Cart Flows – https://cartflows.com/Stacey MacNaught @ MacNaught Digital – https://www.macnaughtdigital.co.uk/HPD Chiang Mai SEO Conference 2019 Takeaways – https://www.humanproofdesigns.com/chiang-mai-seo-conference/Authority Hacker Podcast on CMSEO 2019 – https://www.authorityhacker.com/chiang-mai-recap/ Quotables “You’re better off focusing on very high paying affiliate programs” – Gael Breton Click to Tweet “There are a lot of queries that will never be profitable for big companies to go after” – Gael Breton Click to Tweet

Matt Diggity has been starting, buying, building and flipping affiliate sites in the 6 figure range. Today we talk all about Matt's many SEO businesses and how you can improve your own sites today. Tune in now! PS. Are you looking to amp up your online empire? Check out our latest specials for affiliates, dropshippers and local lead gen. sites: https://www.humanproofdesigns.com/discounts/ Topics Matt's several businessesHow does he assess a website investmentHow he grows the sitesCRO tipsHiring tipsRunning a conferenceVision of the future Mentions Matt Diggity @ Diggity Marketing – https://diggitymarketing.com/Chiang Mai SEO 2019 – https://chiangmaiseoconference.com/Matt Diggity Youtube Channel – https://www.youtube.com/channel/UCP5A5lVxaT7cO_LehpxjTZgLeadspring – https://leadspring.org/Authority Builders – https://authority.builders/Building Online Empires Facebook Group – https://www.facebook.com/groups/nichesiteDerek Sivers – https://sivers.org/hellyeahEmpire Flippers – https://empireflippers.com/Ahrefs – https://ahrefs.com/MailShake – https://mailshake.com/Pitchbox – https://pitchbox.com/Surfer SEO – https://surferseo.com/Gael Breton @ Authority Hacker – https://www.authorityhacker.com/Kyle Roof @ Page Optimizer Pro – https://pageoptimizer.pro/WHO “The A Method for Hiring” Book – https://www.amazon.com/Who-Method-Hiring-Geoff-Smart-ebook/dp/B001EL6RWY Quotables “You’re not trying to rush anything, you’re just trying to build trust and that’s by doing things that real businesses on the internet do” – Matt Diggity Click to Tweet “Just do all the things, your entire process needs to look good and you need to treat SEO like that” – Matt Diggity Click to Tweet

Once again we find ourselves in Chiang Mai, Thailand for another CMSEO. This year 900 people attended the conference and we grabbed tons of little nuggets to share with you today. Have a listen and let us know what you think! PS. Are you looking to amp up your online empire? Check out our latest specials for affiliates, dropshippers and local lead gen. sites: https://www.humanproofdesigns.com/discounts/ Topics Travel TipsMatt Diggity's opening presentationKyle Roof's on-page SEO presentationStacey MacNaught's outreach presentationBarry Adam's technical SEOCharles Floate's link presentationGael Breton's authority site presentationTravis Jamison's investing presentationFinal action points Mentions Our write up of CMSEO 2019 – https://www.humanproofdesigns.com/chiang-mai-seo-conference/Chiang Mai SEO Conference  – https://chiangmaiseoconference.com/Building Online Empires Facebook Group – https://www.facebook.com/groups/nichesite/ Quotables “Don’t be afraid to utilize Adwords to attract low cost links” – Stacey MacNaught Click to Tweet “Consider a margin of safety in all your investments” – Travis Jamison Click to Tweet

Tom De Spiegelaere joins us today to chat about his affiliate business and how he was able to transition from client SEO to affiliate SEO. Tom's sites are now earning a significant amount of revenue for him and his family but today we dive into how he got there because it wasn't all fun and games.  This is a fantastic episode filled with great tips and tricks so tune in now! PS. Are you looking to amp up your online empire? Check out our latest specials for affiliates, dropshippers and local lead gen. sites: https://www.humanproofdesigns.com/discounts/ Topics Transition from client SEO to content sitesTips on CROBacklink strategiesInternal linkingTactics for getting rich snippetsHandling a portfolio of sitesNiche selectionGetting from the second page to the firstPreparing for a sale Mentions Tom Spicky – https://tomspicky.com/Building Online Empires Facebook Group – https://www.facebook.com/groups/nichesite/Chiang Mai SEO Conference  – https://chiangmaiseoconference.com/SEO Minion – https://chrome.google.com/webstore/detail/seo-minion/giihipjfimkajhlcilipnjeohabimjhi?hl=enTom Spicky's Guest Post at Authority Builders – https://authority.builders/blog/case-study-getting-sites-unstuck/Authority Builders – https://authority.builders/Empire Flippers – https://empireflippers.com/Elementor – https://elementor.comThrive Theme – https://thrivethemes.com/ Quotables “Life would be boring if you never tried anything new, so I try to push myself every now and again.” – Tom Spicky Click to Tweet “An affiliate marketer finds holes in every single thing.” – Tom Spicky Click to Tweet

Brad bought 26 content sites in just a 5 short years, ranging from $7,000 to $500,000 per transaction. A large portion of Brad's empire is now sitting with a private equity company and today we'll be walking through his entire journey.  Tune in now! PS. Don't forget to our discounts page & take advantage of our latest SEO specials! https://www.humanproofdesigns.com/discounts/ Topics ​Starting an eCommerce siteLearning SEORolling up content sitesScenarios of different deal situationsThe link between Brad and Marc from VitalDollar, episode 53.Personal FinanceSelling to a private equity companyHow you set up your business so it is SBA eligibleAdd backs Mentions Quiet Light Brokerage – https://www.quietlightbrokerage.com/Brad Wayland @ Quiet Light Brokerage – https://www.quietlightbrokerage.com/about/meet-brad-wayland/Episode 53 Interview with Marc – https://www.humanproofdesigns.com/podcast53/Blue Cotton – https://www.bluecotton.com/The Bathrobe Millionaire Book – https://www.amazon.com/Bathrobe-Millionaire-Confessions-Unemployable-Job-Hopper/dp/1462013597 Quotables “If you think that portfolio building is something that you wanna do and you’re gonna be picky about the category, you’re not gonna have a big portfolio” – Brad Wayland Click to Tweet “When things are great – if you know you wanna sell, then that’s the time to be thinking about it” – Brad Wayland Click to Tweet

Nadya operates 5 different niche sites and one of them she purchased from HPD. Today, we talk about the realities of building a niche site empire, team management, setting time to learn and more! Tune in now! PS. Don't forget to our discounts page & take advantage of our latest SEO specials! https://www.humanproofdesigns.com/discounts/ Topics ​What Nadya's portfolio looks likeTeam leadership in her software development career​Daily life as an entrepreneur​How her team is structuredUtilizing automationMindset Mentions Nadya @ Living Off Cloud – http://livingoffcloud.com/Nadya Income Report – http://livingoffcloud.com/income-reports/Trillion Dollar Coach Book @ Bill Campbell – https://www.amazon.com/Trillion-Dollar-Coach-Leadership-Playbook/dp/0062839268Sam Harris Meditation App: https://wakingup.com/ Quotables “Working with an apprentice has to be focused on you getting value and them getting value” – Nadya Click to Tweet “Don't get upset too quickly with people you work with, you never know what their situation is” – Nadya Click to Tweet

Jeff operates affiliate sites ranging from $100 to $5000 per month. We go through multiple milestones, taking calculated risks and team building. Tune in now! PS. Don't forget to our discounts page & take advantage of our latest SEO specials! https://www.humanproofdesigns.com/discounts/ Topics Jeff’s BackgroundA look into Jeff's portfolio and the size of it (revenue and traffic)Team buildingKGRRecovering from an algo shiftTypes of Links Mentions Building Online Empires Facebook Group – https://www.facebook.com/groups/nichesite/Click Bank – https://www.clickbank.com/Google Search Console – https://search.google.com/search-console/aboutAhrefs – https://ahrefs.com/Matt Diggity – https://diggitymarketing.com/Tom De Spiegelaere – https://tomspicky.com/Jon Dykstra @ Fat Stacks Blog – https://fatstacksblog.com/ Quotables “Every affiliate offer is a substitute for a local service or good” – Jeff Scholz Click to Tweet “Once you launch a website you are obligated to make it work” – Jeff Scholz Click to Tweet

Adrian Diaz has been a strong member of the HPD community for several years. Today we finally have Adrian on the show and he'll be sharing his personal journey of building up his affiliate site to $700/mo. Tune in now!  PS. Don't forget to our discounts page & take advantage of our latest SEO specials! https://www.humanproofdesigns.com/discounts/ Topics Adrian’s BackgroundNiche selectionJourney on getting to $700/moCreating an article outlineDealing with competitionInternal linkingWhat would you do if you rebuilt your site Mentions Building Online Empires Facebook Group – https://www.facebook.com/groups/nichesite/Rand Fishkin Episode – https://www.humanproofdesigns.com/podcast48/Dom Wells @ Onfolio – https://onfolio.co/See You At The Top Book by Zig Ziglar – https://www.amazon.in/See-You-Top-Zig-Ziglar/dp/8178090414Tim Ferris @ The Four Hour Work Week – https://fourhourworkweek.com/ Quotables “You have to see yourself like a winner already” – Adrian Diaz Click to Tweet “For your first niche, just go ahead with one and start learning” – Adrian Diaz Click to Tweet

Joe and Mike Brusca are two brothers operating a portfolio of online businesses. One of their favourite business models is dropshipping and that's what this episode is all about. We talk about high ticket dropshipping, how it's different, and more! Tune in today! PS. Don't forget to our discounts page & take advantage of our latest specials at HPD! https://www.humanproofdesigns.com/discounts/ Topics How Mike & Joe got started with online marketingTheir journey into drop shippingThe difference between low ticket items and a high ticket itemsStrategies for growing your dropshipping businessHow to manage supplier relationshipseCommerce SEOManaging a lot of different online businesses Mentions Joe and Mike @ Build Assets Online – https://www.buildassetsonline.com/Wayfair – https://www.wayfair.com/Hayneedle – https://www.hayneedle.com/Build Assets Online Blog Post on eCommerce – https://www.buildassetsonline.com/dropshipping-vs-fba/Dan Cuttridge experiment with 50 niche sites – https://www.humanproofdesigns.com/podcast71/ Quotables “It takes the same amount of effort to sell something that’s $20 vs something that’s $200 or $2,000.” – Mike Brusca Click to Tweet “Developing a relationship with the supplier is the most important part.” – Joe Brusca Click to Tweet

Miles and his wife have been building a site in the spirituality niche since 2009. This authority site has grown to 850,000 visitors per month and is now a 7 figure business. We talk with Miles about SEO, funnels, financial freedom and much more.  Tune in now! Topics Revenue streamsMilestones in Miles and his wife's businessRealizing the opportunity to build a real online businessSEO & the evolving keyword research processSelf liquidating funnelsFacebook adsYoutube adsPersonal finance Mentions Miles Beckler – https://www.milesbeckler.com/Ask Angels – https://www.ask-angels.com/Mike Dillard – https://mikedillard.com/Affiliate Sites for Sale @ Human Proof Designs – https://www.humanproofdesigns.com/services/Brian @ Park Savers episode – https://www.humanproofdesigns.com/podcast54/Miles Beckler's Youtube Channel – https://www.youtube.com/channel/UC7RZRFCrN4XKoMsy5MgJKrgGary Halbert Letter – http://www.thegaryhalbertletter.com/Victor Schwab @ How to Write a Good Advertisement – https://www.amazon.com/Write-Good-Advertisement-Victor-Schwab/dp/1614278865Dan Kennedy – https://nobsinnercircle.com/Robert Kiyosaki @ Rich Dad Poor Dad Book – https://www.amazon.com/Rich-Dad-Poor-Teach-Middle/dp/1543626610 Quotables “Through effort, keyword research and lots of content you can build a large audience and effectively a large business” – Miles Beckler Click to Tweet “You can build a very lucrative successful business honestly and ethically by focusing on giving value to others first” – Miles Beckler Click to Tweet

Today we're joining Shirag as he launches into building his own personal online empire. Shirag's consulting business reached 7 figures this year and he's been doing it ALL ON THE SIDE! A true hustler, right? Let's catch up with him… Topics How Shirag's consulting business works and reached 7 figures onlineCopywriting SkillsSEOSales FunnelRecruiting, Hiring and Management Mentions Shirag Shemmaassian @ Shemmassian Consulting – https://www.shemmassianconsulting.com/Ryan Deiss @ Digital Marketer – https://www.digitalmarketer.com/Ramit Sethi @ Growth Lab – https://www.iwillteachyoutoberich.com/ Quotables “We want the person who is on the other side reading our post to relate to us” – Shirag Shemmassian Click to Tweet “You shouldn’t be spending the same amount of time on every article” – Shirag Shemmassian Click to Tweet

Dan walks us through an experiment where he created 50 niche sites using multiple OnPage tactics and now focuses on 5 of those sites today. We go through technical SEO, moving away from the authority site movement and more! Tune in now! Topics Transition from 50 websites to 5 main onesLink SculptingSite Map OptimizationSchemaOff-Page Tactics“Indexing well”Crawl SculptingCanonicals Mentions Dan Cuttridge @ On-Page Academy – https://onpage.academy/​Human Proof Designs Facebook groupPat Flynn @ Smart Passive Income – https://www.smartpassiveincome.com/Authority Hacker – https://www.authorityhacker.com/Charles Floate – https://charlesfloate.com/Duke Taber @ HPD Episode 36 – https://www.humanproofdesigns.com/podcast36/Page Optimizer Pro – https://pageoptimizer.pro/ Quotables “I found it important for all the pages to be easily crawled” – Dan Cuttridge Click to Tweet “I think you should have as few links as possible on a page” – Dan Cuttridge Click to Tweet

Today we talk with Khalid Farhan about local SEO and the nuts and bolts of building a Local Lead Generation website and business. We go deep in this business model so tune in now! Topics New HPD Podcast – Building Online Empires PodcastKhalid’s BackgroundSelling Lead GenerationAffiliate MarketingWorking at an AgencyDifference between Affiliate SEO and Local SEOCreating a local lead generation website step-by-step Mentions Khalid Farhan – https://khalidfarhan.com/Passive Journal – https://passivejournal.com/Human Proof Designs Facebook group / Niche Site Entrepreneurs – https://www.facebook.com/groups/nichesite/?source_id=567915976614813GMB Swarm – https://gmbswarm.com/Pat Flynn @ Smart Passive Income – https://www.smartpassiveincome.com/ Quotables “The best way to get a job at an SEO Agency is to actually show that you know stuff rather than showing your resume or degree” – Khalid Farhan Click to Tweet “I'll wait to see if my new lead gen site ranks in the top 10 pages within the first few months, before doing anything more.” – Khalid Farhan Click to Tweet

Human Proof Designs began 5 years ago by making income sites accessible to everyone. We started this by introducing done-for-you income sites, back-end support and training, as well as the beginning of a strong community. Brad, our COO, likes to borrow the definition of “Human Proof” from Urban Dictionary and it goes like this: 1. having the characteristic of perfect usability,2. intuitive, usable, ergonomic3. impervious, or invulnerable to the nature of human error,4. proven to meet expectations of user population with regard to function Although we don't provide any ergonomic support , being “Human Proof” has been a guiding light internally for us. It's not exactly easy for everyone to see that though. That's why we're making a few changes. Changing Our Podcast & FB Group Name In the coming weeks, we'll be re-branding the name of our podcast and FB group to “Building Online Empires.” Don't worry, you won't have to resubscribe or anything The MAIN reason why we are changing the podcast name is this: We want our mission of how we help you to be clearer. The podcast and Facebook group have been growing and we know there are some risks involved with changing brand names (just look at what happened with ConvertKit), but we also know it's better to make this decision sooner rather than later. Help us continue growing these stats! Our Facebook Group stats – join here Our Podcast downloads chart – subscribe above A Preview of What's Coming For HPD 1) The podcast and FB group will change names and also you'll start seeing designs like this in your feeds (not finalized): 2) The website for HPD will also be updated!This has been a long time coming and a lot of work is still ahead of us but hopefully, you will find it as refreshing as we will.3) We're going beyond affiliate marketing.For many, affiliate marketing is a stepping stone.The skills you learn from building an affiliate business, such as SEO, copywriting, time management, team building, funnels, CRO, etc. are all transferable.For us, we also have some transferrable skills we've built up too.While building HPD over the past years, we've built up our customer service skills, team-building skills, project management skills and more…That's why in the next months, we're going to be releasing a new set of done-for-you websites.These will be dropshipping sites and local lead gen sites. Since the beginning of HPD, we've had many requests about building other types of sites beyond affiliate sites. Most of these requests have fallen 50/50 between e-commerce and local websites. There are a few reasons why people are requesting these sites and you might fall into one of these buckets: I want to diversify my online assetsI prefer to be in touch with customersI want to help out local businesses Affiliate websites are a fantastic business model because you don't need to do customer support. However, some people prefer to deal with customers and heck, we put ourselves in that bucket too. We constantly meet people who own PBNs, run ecommerce stores, and also have affiliate sites. That's actually the short list of things they own! If you'd like to learn more and be notified of the dropshipping and local lead gen sites, please sign up here: Name* First Last Email* Topic / Department*Sales / Product QuestionsSupport / Technical HelpAffiliate/PartnershipsOtherComments jQuery(document).bind('gform_post_render', function(event, formId, currentPage){if(formId == 3) {} } );jQuery(document).bind('gform_post_conditional_logic', function(event, formId, fields, isInit){} ); jQuery(document).ready(function(){jQuery(document).trigger('gform_post_render', [3, 1]) } ); We can't wait to show the new income sites, our new website, the podcast, FB group and more!

Matt and his partner Jeff Rizzo are building another million dollar affiliate brand. This time their attention has gone to the mattress niche and we deep dive into balancing between projects, creating review content, & pitching investors.  Tune in now! Topics Niching down from a general review siteGrowing 2 large Youtube ChannelsCreating a valuable asset with stand out contentCRO using videoLink building strategiesGetting outside investment to fuel the growth of their Affiliate businessCreating a pitch deck Mentions Matt Ross @ My Slumber Yard – https://myslumberyard.com/HPD Episode 43 Interview with Jeff Rizzo – https://www.humanproofdesigns.com/podcast43/Jeff Rizzo @ Riz Knows – https://www.rizknows.com/Human Proof Designs Facebook group / Niche Site Entrepreneurs – https://www.facebook.com/groups/nichesite/My Slumber Yard's Youtube Channel – https://www.youtube.com/channel/UCvCrsxCVVm0TM5kfE0BRG7AOnfolio – https://onfolio.co/ Quotables “An unbiased approach helps us in a long run because people trust us in giving a truthful review and we buy the product” – Matt Ross Click to Tweet “To increase your conversion rate try not to be too salesy in your content or video” – Matt Ross Click to Tweet

This is a quick episode to tell you about HPDs newest set of affiliate websites. We're going to be releasing Revenue Generating Websites for the first time on Wednesday, August 7th! Tune in to learn how you can get a first look at them! Topics Launch date of Weds, August 7th.Only made available for those who join the early bird list here.Each site has between 10,000 to 100,000+ words of contentAll sites have generated earnings this year.Earnings from shipped items are between $5 – $400 this year. Mentions HPDs Early Bird Launch List: https://www.humanproofdesigns.com/early-bird Quotables “Revenue Generating Websites are coming to Human Proof Designs!!” – The HPD Team Click to Tweet

Praveen is a world renown project management expert and most of that comes from his blogging authority. Today we'll learn Praveen's strategies for converting high-ticket education products as an affiliate marketer, his social media strategies, and more. There's plenty to learn today, so tune in! Topics Praveen’s BackgroundHow Praveen started his businessSocial media strategyCRO TipsOn-Page SEO TipsAffiliate commissions vs servicesBacklinks and what his team does Mentions Praveen Malik @ PM by PM – https://www.pmbypm.com/Human Proof Design's Early Bird List – humanproofdesigns.com/early-birdProject Management Institute – https://www.pmi.org/HPD Podcast Episode 62 Interview with Stuart Dunlop from LinkBuilder.io – https://www.humanproofdesigns.com/podcast62/Resource Rede – https://resourcerede.com/ Quotables “If you are in a highly competitive space, backlinks are a must!” – Praveen Click to Tweet “The structure of your site will be helpful for topical relevancy” – Praveen Click to Tweet