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How I Transformed This

33 Episodes

24 minutes | Feb 25, 2022
Megan Seeman: Marketing Senior Living with a Data-Driven Strategy
Megan Seeman, director of lifecycle marketing at Brookdale Senior Living, joins Virsys12 founder and CEO Tammy Hawes to talk about the importance of engaging with customers at every stage of the consumer journey. She also explains how clean data can help marketers better understand their audience, and she discusses the positive outcomes her team has seen since transitioning to Salesforce Marketing Cloud.
26 minutes | Jan 18, 2022
Taylor Hamilton: Leveraging Technology to Connect with Patients
Taylor Hamilton, senior vice president and chief consumer officer at Ballad Health, joins Virsys12 founder and CEO Tammy Hawes to share her experience with implementing Salesforce during the pandemic. Taylor is passionate about prioritizing quality interactions at every step of the patient journey, and she explains how healthcare companies can put their patients first as they go through the digital transformation process.
30 minutes | Aug 10, 2021
DP Brightful: Reimagining Healthcare’s Future
DP Brightful, Executive Vice President of Health and Life Sciences at Salesforce, joins Virsys12 founder and CEO Tammy Hawes to discuss his vision for greater technological innovation in healthcare. DP explains how technology can help us reduce costs, improve quality of care and increase patient’s access to care. He also describes how COVID-19 has shifted the trajectory of healthcare by forcing companies to evolve more rapidly than ever before.
28 minutes | Jun 15, 2021
Gail Peace: Managing the Hospital-Physician Relationship
Gail Peace, founder of Ludi, joins Virsys12 founder and CEO Tammy Hawes to explain how she’s helping physicians get paid correctly and saving hospitals money in the process. Gail describes some of the common problems she’s seen around hospital spending which inspired her to create Ludi’s unique software. She also discusses some of the biggest healthcare trends she’s seen that will continue to play an important role after COVID-19.
27 minutes | May 25, 2021
Robin Clarke: Turning Data into Innovation
In this episode, Robin Clarke, CEO of Ursa Health, joins Virsys 12 CEO and Founder Tammy Hawes to explain how he’s helping companies harness the power of data to transform the way healthcare players work together and improve the quality of care. Robin also shares his vision for a less fragmented healthcare system, and he describes how Ursa Health is striving to make that dream a reality.
22 minutes | May 10, 2021
Tommy Lewis: Navigating Mergers and Acquisitions
In this episode, Tommy Lewis, COO of Tivity Health, joins Virsys 12 CEO and Founder Tammy Hawes to discuss some of the lessons he’s learned over the past 20 years of working with healthcare transformation. Tommy offers advice to other leaders who are navigating mergers, acquisitions and integrations, and he emphasizes the importance of taking care of your people, especially in times of transition.
29 minutes | Apr 27, 2021
John Supra: Imagining What’s Possible
In this episode, John Supra, Chief Data Officer at Prisma Health, joins Virsys 12 CEO and Founder Tammy Hawes for a conversation about the importance of cloud-based technology in healthcare transformation. He explains how the COVID-19 pandemic has accelerated the rate of change in the industry, and he also encourages healthcare leaders to find innovative solutions by asking “What if?” and “Why not?”
32 minutes | Feb 11, 2021
Scott Vasey: Enhancing the Provider Experience
In this episode, Scott Vasey, Senior Vice President for Network Management at AmeriHealth Caritas joins Virsys12 CEO and Founder Tammy Hawes to discuss the work he’s doing to build a more effective provider network, where all data and processes are housed in a single workflow and platform. He also shares his perspective on some of the biggest themes that are taking a central focus in the industry today, from patient-first care to data accuracy to telehealth.
33 minutes | Dec 18, 2020
Marc Watkins: Transforming Community Health with Nutrition
In this episode, Marc Watkins, Chief Medical Officer at Kroger, joins Virsys 12 CEO and Founder Tammy Hawes to describe the exciting work Kroger is doing through its Food as Medicine Initiative, which is working to improve community health through education and access to healthy foods. He also explains how Kroger is using engagement and personalization to improve health outcomes in its clinics and pharmacies.
20 minutes | Dec 15, 2020
Bo Bartholomew: Innovating for the Future
In part two of his interview, Bo Bartholomew, CEO of EvidenceCare, rejoins Virsys12 CEO and Founder Tammy Hawes to explain how EvidenceCare is disrupting the healthcare system by embedding clinical knowledge and resources directly into electronic medical records. He also describes the three key components every startup should focus on developing in order to set themselves up for success.
20 minutes | Dec 1, 2020
Jim Dougherty: Using COVID-19 as an Opportunity for Transformation
In part two of his interview, co-founder and executive chairman of Madaket Health, Jim Dougherty joins Virsys12 founder and CEO Tammy Hawes and her co-host Clark Buckner again to discuss his advice for business owners and leaders as they navigate COVID-19. Dougherty also shares his vision for the future of healthcare beyond this crisis.
30 minutes | Nov 25, 2020
Bo Bartholomew: Reducing Clinical Variation for Better Patient Outcomes
In this two-part episode, Bo Bartholomew, CEO of EvidenceCare, joins Virsys12 CEO and Founder Tammy Hawes to explain how EvidenceCare is disrupting the healthcare system by embedding clinical knowledge and resources directly into electronic medical records. He also shares the story of his unique journey into his current role, along with his vision for a healthcare industry that’s built on a foundation of integrity.
23 minutes | Nov 2, 2020
Jim Dougherty: Streamlining Medical Data Exchanges
In this two-part episode, Jim Dougherty, co-founder and executive chairman of Madaket Health, joins Virsys12 CEO and Founder Tammy Hawes to explain how his company is simplifying the administrative data exchanges between healthcare payers and providers. He shares how Madaket’s unique software is reducing the time for these data exchanges from four months to four minutes, freeing doctors up to focus on improving quality of care for their patients.
36 minutes | Jul 20, 2020
Jason Rose: Improving Medication Adherence to Enable Better Outcomes
In this episode, Jason Rose, CEO of AdhereHealth, joins Virsys12 CEO and Founder Tammy Hawes to shed light on the issue of medication adherence, which affects 50 percent of all Americans. He explains how AdhereHealth uses analytics to identify social determinants of health and potential problems with medication adherence, working with clinicians and patients to tackle this issue. He also shares why this work has taken on a new significance due to COVID-19.
26 minutes | Jun 16, 2020
Dilawar Syed: Navigating the Changing Healthcare Landscape with Artificial Intelligence
In this episode, Dilawar Syed, CEO of Lumiata, joins Virsys12 CEO and Founder Tammy Hawes to share about the unique ways his company is using artificial intelligence to predict outcomes, interpret data and manage risks in healthcare. In the midst of COVID-19, this work has become more important than ever, and he shares his hope that Lumiata’s models and products will continue to help manage risk and solve high-level problems surrounding the pandemic.
22 minutes | May 26, 2020
Steve O’Quin: Leveraging Cloud-Based Platforms for Innovation
In this episode, Steve O’Quin, Vice President of Technology at OrthoFi, joins Virsys12 CEO and Founder Tammy Hawes to discuss the work he’s doing to help streamline the payment process for orthodontic practices. He also shares strategies for maintaining patient engagement while many offices are closed during COVID-19, and he advocates for the underrated benefits of using cloud-based platforms to build new solutions.
21 minutes | May 6, 2020
Lauren Donahoo: Breaking Down Barriers with Digital Marketing
In this episode, Lauren Donahoo, Director of Digital Marketing for Professional Physical Therapy, joins Virsys12 CEO and founder Tammy Hawes to talk about her passion for digital transformation that improves the lives of patients. Lauren offers insight into some of the biggest challenges facing marketers in the healthcare industry, but she also explains how she’s worked to overcome them and connect with patients in an empathetic, helpful way. She shares how resources like Salesforce have made it possible for Professional Physical Therapy to scale into the future and continue to break down the barriers that keep people from receiving care.
29 minutes | Apr 14, 2020
Aaron Gani: Using Virtual Reality to Improve Patient Health
In this episode, Aaron Gani, Founder and CEO of BehaVR, joins Virsys12 CEO and Founder Tammy Hawes for a conversation about using virtual reality in healthcare. He shares about the innovative work his company is doing to treat chronic pain and behavioral health conditions and explains why VR is an effective tool for doctors and patients. He also gives perspective on the long-term transformation he expects to see in the wake of COVID-19, as healthcare is forced to shift toward a more consumer-centric model.
28 minutes | Mar 24, 2020
Miriam Paramore: Responding to COVID-19 with Pre-Existing Technology
In this episode, Miriam Paramore, President of OptimizeRx, joins Virsys12 CEO and founder Tammy Hawes to share what her company is doing to keep people informed during the COVID-19 pandemic. Miriam explains how the technology OptimizeRx already had in place is being adapted to help both patients and providers stay up to date on CDC-sourced announcements and guidelines. Miriam points out how this crisis is showing people why digital communication is so important in the healthcare industry. To sign up to receive coronavirus updates from OptimizeRx, text VIRUS to 55150.
21 minutes | Mar 10, 2020
Nigel Green: Leveraging Data to Make Informed Decisions
In this episode, Nigel Green, a sales leadership coach and author of Revenue Harvest, joins Virsys12 CEO and founder Tammy Hawes for a conversation about the most important lessons he’s learned about sales. Nigel unpacks the seven principles he’s taken from the farming community and explains how sales teams can use them to inform their strategies and achieve company goals. He also describes his vision for a more simplified approach to data interpretation and explains how companies like Salesforce make that vision a reality. 
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