48. Facebook for writers - How ads work, with Amanda Bond
Spending money on facebook ads can be scary. You want it to work. You don’t want to waste your money. Well how do you know if it’s working? How do you know which posts to spend money on? And why would a writer want to run facebook ads? What are they and how do they work? And that pixel thing? Can I do that myself? Amanda Bond is an expert on facebook and buying ads and she answers all these questions in this episode. BTW, there are a few things to do BEFORE you buy facebook ads - that’s the previous episode, “Episode 47, Facebook for writers, before you run ads.” Once you’re ready, how do you run Facebook ads and make them count and not waste money? Let’s listen!