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Healthy Hustle

75 Episodes

46 minutes | 6 days ago
The Biggest Mistakes People in the Health and Wellness Industry Make
Everyone makes mistakes in their business, including me. That’s the part of the process of being an entrepreneur. But that doesn’t mean we all have to make the same mistakes over and over again. That’s exactly why I want to talk about some of the biggest mistakes I see in the health and wellness industry, so you can avoid them as you build your own thriving business.    In today’s episode, I am taking you through the most common problems and mistakes I see when setting up and executing your signature process. I’ll cover everything from the importance of consistency and making sense of your client’s journey to selling something you believe in and have a passion for. Plus, I’ll explain how to sell the transformation rather than the program itself with real examples! Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
31 minutes | 13 days ago
How to Go Live Even When You're Scared
Whether you are brand new in business or a seasoned entrepreneur - going Live can be scary, no matter what platform you use. But if you want to eliminate the overwhelm of going Live, you need to start believing in yourself and stop letting fear hold you back from success.   In today’s episode, I am breaking down the action steps you need to take to make your Lives work for your business! We’re unpacking what goes into creating Lives, how they can help you grow your business, and why scripts and blueprints are your new best friend. I want you to start going Live with more confidence and intention so you can grow and scale your wellness business without exhaustion.   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
9 minutes | 20 days ago
Gain More Audience Insight Through Quality Facebook Group Questions
Sometimes all you need is a simple hack to help you scale and grow your health coaching business. It doesn’t have to be fancy, just an old school trick to help you reach those income goals, find the success you crave, and ultimately, live your dream life. Sounds great, doesn’t it?    In today’s episode, I am walking you through a really quick training on using your Facebook group to build your email list, conduct market research, and create a safe space for your community to have enriching conversations. I want to teach you simple hacks to adjust your membership questions to gain more insight into your audience while also showing them that you care.     Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
56 minutes | a month ago
Writing Copy That Speaks to Your Ideal Client with Megan Walrod
One of the biggest stopping points I see for health-centered entrepreneurs is knowing how to craft their messaging online. Not only do they lack the confidence to highlight the urgent problems their audience faces, but they struggle putting these pain points into heart-tugging words. Sound familiar?    Let me be the first to tell you that writing amazing copy is completely accessible whether you do it yourself or end up hiring a professional. But it’s in every entrepreneur's best interest to learn the step by step process of writing copy that is true to you, speaks directly to your audience, and converts your followers into loyal customers.    In today’s episode, I am talking to Megan Walrod, a copywriting specialist who has not only worked on six and seven-figure launches but has an amazing ability to tap into a heart-based entrepreneur's soul and really pull out a clear defining message that speaks to your audience.    Megan Walrod, Founder of Live Your Yes, has super powers with words & loves using them to create more. As a copywriter & marketing coach, she’s shown hundreds of women entrepreneurs how to use words to build profitable & purposeful businesses. She's supported clients in having $6- & $7-figure launches & written copy for multimillion dollar businesses & non-profits.   As a humanitarian, she’s co-written a book with a non-profit in Uganda that has raised over $50K for their empowerment programs for adolescent girls. As a consciousness seeker, Megan is continuously exploring all the many ways we create magic with words & our daily choices.   Megan encourages her clients to Live Your Yes, knowing that when we prioritize our joy & all that lights us up, we are more magnetic & create greater success for everyone (including ourselves).   Today, she shares her incredible insight and tips on writing copy that come straight from the heart. Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Connect with Megan: Website: https://www.meganwalrod.com/pages/about-us Instagram: https://www.instagram.com/meganwalrod/
54 minutes | a month ago
How to Strategically Use Pinterest To Grow Your Audience
There are several platforms out there that can get you in front of your target audience. Instagram and Facebook are popular choices for online coaches, but they’re also very high maintenance. If constant DMs, comments, hashtags, group scrolling, and engagement aren’t really your thing -  have you considered Pinterest?    People are actively looking for ideas and inspiration about how to make their lives or their business better - and they’re looking on Pinterest! Pinterest is the perfect place to get your online coaching business seen and searched for - if you know how to use it!    In today’s episode, I am talking to Jana, a Pinterest marketing strategist (and genius) for online coaches. Jana helps her clients grow their audiences on autopilot and attract perfect clients without spending hours a day on the platform. Today, she’s here to share her juicy details on strategy, maintenance, and optimization so you can make Pinterest work for you!  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Connect with Jana: Website: https://janaomedia.com/ Masterclass Freebie: 5 Secrets For Getting Clients Using Pinterest - https://janaomedia.com/masterclass-register/
53 minutes | 2 months ago
Creating Connections & Building A Community with Dr. Piper Gibson
Building a thriving community requires market research, niching down, storytelling, engagement, and understanding your audience’s pain points. But most importantly, a community begins and ends with establishing authentic connections.    In today’s episode, I am talking with Dr. Piper Gibson, a nutrigenomics pioneer, and children’s holistic health expert who has built an incredible community online for families struggling with their children’s health. Piper walks us through how she created a flourishing group community by consistently showing up, listening to what her audience wants, and serving her audience with passion and soul.    Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Connect with Dr. Piper Gibson: Website: https://www.regenerating.health/ Facebook: https://www.facebook.com/RegeneratingHealth/ Instagram: https://www.instagram.com/regeneratinghealth/
45 minutes | 2 months ago
Where To Start As A Brand New Health Coach Online
Are you starting a brand new health and wellness coaching business online or expanding your brick and mortar into the online space - but you don’t know where to start, what you need, or even how to build a presence online?    Your first step in building a thriving online coaching business is understanding how a sales funnel works so you can optimize the digital marketing space for your business.     In today’s episode, I am walking you through the anatomy of a sales funnel and how to implement it into your online coaching strategy so you can stop feeling overwhelmed and start investing more time in serving your audience.   Resources:   Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
40 minutes | 3 months ago
Taking Action & Getting Uncomfortable with Nisha Moodley
By conquering our fears, getting uncomfortable, and building the right momentum, we can achieve unbelievable growth in our business and life. The first step is to take action and just go for it.   In today’s incredible episode, I am talking with Nisha Moodley, an Integrative Leadership coach for visionary women who want to make an impact through their work. Nisha was an IIN Coach as well. She is here to talk all about how she built a sustainable business by overcoming her fears, why mindset shifts are critical for pivoting into a business that makes a difference in the world, and the importance of connecting with your WHY.  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
30 minutes | 3 months ago
How to Increase and Plan Out Your Pricing
Are you wondering how to increase your prices and strategically plan out your month so you can hit your financial income goals (while also serving your clients and changing their lives)?   Before you even start attaching price tags to your packages, you need to make sure you have the right mindset, prove that your method works and map out your offers..   In today’s episode, I am walking you through the four key steps you need to take to set up a solid and profitable pricing plan that makes you feel confident in charging your worth.  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was. Book: Dirty Jeans by Dr. Ben Lynch
35 minutes | 3 months ago
Creating Offers as a Mindset Coach
Wondering where to start as a mindset coach when it comes to building out your offers for your mindset coaching business?    While you may already know you want to help your clients with their transformation, it is important to create a process around supporting them even before they book a call.    In today’s episode, I am walking you through how we supported a mindset coach with building out her programs with the done for you - plug 'n play email templates, sales page and done for you programs.   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
25 minutes | 3 months ago
How to List Build Without Paid Ads
Today I am going to be answering a question that I am asked all the time.  How do I build my list without using paid ads? If you don’t know where to start or you have been giving a ton of mommy to paid ads and it isn’t working then this episode is for you.  This episode will be super beneficial to learn about list building in a different way.   In Today’s Episode: [01:44] First, make sure your list builder is specific in the problems that your ideal client is struggling with right now.     [02:46] What is my ideal client struggling with right now at this moment? [03:04] Make sure you are building on platforms that connect directly with search engine optimization (SEO).  [04:24] The simplest way to do this is to make sure you have YouTube, Pinterest, LinkedIn, and Instagram.  You can also have Twitter and you need a Facebook business page all with the same name.   [04:45] On a search Facebook is really high with Google.   [05:06] Create micro-videos and stories for your content.   [07:01] We need to know what our ideal client is intentionally searching for.  [08:33] After sharing your content in bite-sized pieces then you give a call to action. [09:24] Utilize your content in many different ways. Ex: video on YouTube, blog post, newsletter, social media posts, etc.  [10:11] Do your market research first. Test the market with videos and high engaging questions. Look at the answers and create a blog post or video for that content.  [11:35] You can use your Facebook personal page to start testing the market.     [12:11] Reach out to ten people, podcasts, places you would love to collaborate with.   [13:45] Those conversations are the core fundamentals that could help boost your list and visibility.  [15:17] Start putting yourself out there and letting people get to know you and the value you bring.  [17:41] Look at the digital marketing strategy.  It goes beyond one platform.  [18:18] Make sure that you have YouTube and Pinterest.  Examine your own behaviors where you go to search.     [19:53] Make it easy to work with you. [21:53] As you’re looking at the next few months analyzing all the different parts.  [23:01] If your message is super clear then you will see higher conversions on paid ads.   Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
18 minutes | 4 months ago
Ditching Imposter Syndrome and Shame as a Health Coach
Today I am talking about an issue that has come up a lot - Imposter Syndrome.  I am going to take you through some of the ways that I have overcome my fear.  I have a lot of anxiety that can often paralyze me and this was anxiety that I had to learn how to reshape and reframe so that I could build my wellness business.  I had to get out of my own way and my own fears.  I am going to share some really significant tips for dealing with imposter syndrome.   In Today’s Episode: [01:57] Embrace imposter syndrome.   [02:18] Imposter syndrome is just fear.  It is all the same concerns we have as a new coach.   [03:06] Step number one is to talk to the imposter syndrome.  Tell yourself the imposter syndrome has nothing to do with my capabilities.  [03:58] We often step into imposter syndrome when we think we have to be perfect.  [04:06] It is important to do some self-analysis. Why are you actually feeling this fear? Why are you not being vulnerable?  Why do you have shame around telling people what is actually going on? [04:46] The second part of imposter syndrome for a lot of us is shame.   [05:31] We have to look back on our journey, but not with shame or blame. [06:26] Most of us as coaches walk around with shame in telling our own stories and we don’t even realize that it is affecting our marketing.   [07:20] It is in that ownership of our story when the imposter syndrome starts to fade away.  [07:29] The last part is the vulnerability.    [08:52] Vulnerability is one of the biggest ways we build trust.   [10:34] The action step is to be honest with yourself about where you have fears.  How are they affecting your mindset? How are they affecting your ability to show up for your client in a way that suits you? [12:12] Our shame and sadness in our journey can affect how we show up and how we present ourselves in life.  [13:13] The same work we have to do on our health is the same work we have to do in our business.   [14:02] The very work for you to overcome your business fears at any stage is the same feelings your clients have about their health.   [14:37] Make sure you are always working on the mindset part because that is more powerful than any blueprint.   [15:43] We should work on our mindset every day because it is going to dictate how we show up in our day. Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
36 minutes | 4 months ago
All About Epigenetics and the Root Cause of Disease with Dr. Ashley Beckman
On today’s episode, I am so excited to have Ashley Beckman here. As a Doctor of Acupuncture and Chinese Medicine, she creates custom healing plans for her clients to transform their health naturally.  She is here to talk all about epigenetics and the root cause of disease.  We will also be talking about detox.   In Today’s Episode: [01:19] Ashley is a Doctor of Acupuncture and Chinese Medicine and an amazing coach.   [01:55] Everything is connected and we have to work layer by layer. You can’t separate things out.  We need to put all the pieces together, have a long systematized detox, and hit all the layers. [04:03] She got into the epigenetics area because she was so obsessed with food, detoxes, and cleanses since high school.  [04:39] Food is medicine. What we are doing every single day can harm us or help us.  Food is something we control.   [05:57] A huge component of epigenetics is how we detox.   [07:41] Ashley kept diving into what food can do, the inflammatory process, and the elimination diet.   [08:55] If we don’t ever get to the root cause, we are just removing triggers.  [09:43] There are a lot of things that we normalize, that are not normal.    [10:32] If you are not getting good quality sleep it is pretty hard to fix anything.  [11:59] It is crucial to prime your body before you start attacking.   [14:28] Some people are great detoxes and not great rebuilders and others are great rebuilders but not great detoxes. We all detoxify differently.  [16:04] Ashley shares her favorite primers, but she also makes sure the sleep and hydration are optimized.   [17:42] She is a huge fan of targeted detoxes every season. [19:41] As coaches we all get to a point where we say we are going to keep digging so that we can save the pain for somebody else.  [21:27] If you are still struggling, it isn’t your fault, but there may need to be another door to open. [22:23] Ashley recommends prevention. She would much rather clean up and try to prevent something in the future that she doesn’t know could turn into something worse.  [23:27] We live in a different world where there is not a one-size approach anymore.   [24:32] There are more toxins, more stress, and more health issues.  Some bodies handle it better and some can’t.  [26:32] With epigenetics you are giving this blueprint of possibilities and we have the control over what we do. We get to pick what outcomes we have.  [27:10] Your mindset and thoughts can affect your immune system.  [30:38] Share guides with your clients that can lead to easy switches.  There are many easy things that are just habits that people need to break and can have a big effect. [32:44] Often there are some minor tweaks that can help a lot of people feel better.     Connect with Ashley: Ashley’s Website Ashley on Facebook Ashley on Instagram Ashley on Pinterest Connect with Rachel: Rachel’s Website The Healthy Hustle Podcast Rachel on Facebook Your Health Coach Biz Website Rachel on Twitter Rachel on LinkedIn Rachel on YouTube Rachel on Instagram Rachel on Pinterest
24 minutes | 4 months ago
How to Show Up As A Health Coach with Jes Royston
On today’s episode, I am so excited to have Jes Royston on the show. Jess is a Nationally Board Certified Health and Wellness Coach where she gets to take her clients on their own journey to wellness. She has various other certifications including Gut Health, Ayurvedic Medicine, Cancer Nutrition and Environmental Medicine. Today we are talking about how to show up in your health coach business.  What exactly does it mean to show up? Jes is going to share with you the ways she has structured her business from the start and then we talk about how we both define showing up.  In Today’s Episode: [01:10] Once you get comfortable, let go of the overwhelm, and you have a plan and action steps you can make real progress.  We need to keep it simple and real.  [02:04] Showing up is where we connect.    [03:56] Use the ways of showing up to lead people to your website with your blog and call to action.  [05:03] We have to show up online and offline.  Sharing what you are doing online, offline as well.   [07:23] The offline work and showing up for your audience need to be done first so you can build things online.  [08:26] When you feel overwhelmed pull out your biz journal and make a box at the top of a piece of paper. Think and brainstorm about why you want to teach and what you want to be known for. [09:45] Jes is constantly getting out there sharing about many different topics in many various ways. She is talking about the four areas from her testing phase that she knows her people want to hear about  [10:41] The showing up is actually teaching, connecting, and answering questions.  Bring them in, don’t just treat people like a funnel.   [11:48] If you are not showing up and having the conversation, you are not preparing for the Super Bowl.  You have just sat on the sideline.   [12:49] The listing is ongoing when you get clear. We don’t exactly know in the beginning.  We show up and figure it out as we go.  [14:11] You need to make sure the things you are sharing are things you are applying in your own life. She shares about her cleaners, hair stuff, why she chooses organic and more.   [15:17] Do what comes naturally to you and do not look at what other people are doing on social media.  [17:23] You can offer paid courses, groups, events, and coaching because you have already consistently showed up free. [18:06] Don’t make the mistake thinking that people are bots or funnels. Successful businesses are built on trust and relationship building.  [19:45] When you become known in your niche, people will remember you and refer you to someone they know that does. That referral network is huge! [20:44] Your personal Facebook page can be used to build your brand, show behind the scenes, and share their life, but not to sell.   [22:09] You can definitely ask clients and listeners to share you with friends that would be a good fit. [22:35] We often overlook the personal connection.  Connect with Jes: Jes’ Website Jes on Facebook Jes on Instagram Jes on Pinterest Green Mama Tribe Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
32 minutes | 4 months ago
What It’s Like Being Part of a Podcasting Network with Rianna Hill
Today I am chatting with Rianna Hill of the Pancake Digibits Podcast. Rianna has been working in digital marketing since first freelancing gigs in 2009, starting Pancake Digital Solutions(R) in 2017, inspired by this freelance work and a passion to improve the social media marketing industry. In this episode, we talk about her experience in a podcasting network.
41 minutes | 4 months ago
How to Have a Spiritually Based Business with Lauren Courtney
On today’s episode, I am so excited to have Lauren Courtney here. Lauren started as a holistic health coach. She is a Holy Fire Reiki Master, sound healer, and INTUITIVE medium. Recently she has taken a deep dive into true body intelligence to explore deeper into the body’s systems.  We are going to talk about how to get the hell out of your way.  Lauren is going to break down what she does.  She shares about her spiritual awakening, how she got out of her own way to make drastic changes, and steps you need to take to have a spiritually based business.  In Today’s Episode: [01:50] Lauren was a holistic health coach when she met Rachel.  She is also a healthy and intuitive chef. Four years ago Lauren became a Holy Fire Reiki master and that opened her up to her mediumship and true body intelligence. She is also certified in Integrative Energy Therapy. [02:42] She helps people find their light and their soul’s purpose and why you chose to come into this lifetime.   [05:07] She is an evolver and she takes leaps all the time and often she doesn’t even realize she is leaping.  [05:36] Lauren shares about her spiritual awakening and how her life has changed.  [06:59] She dived deep into energy work and then she started working with coaches.  She wanted to share what she learned with others.   [08:27] During her awakening her mom told her they named her Lauren Courtney because they thought she would drop her last name and that would become her stage name.   [09:42] Often we try to skip right from chapter one to chapter twelve without realizing how much constant work gets you from one chapter to another.   [10:45] We have to be willing to take the leap.   [11:34] We get so stuck because it is easy to stay the same.  It is hard to change your life. [12:24] We can only change in connection with somebody.  [13:02] We all have it in us to make drastic changes, but it is a matter of being stronger than the fear.  The fear of success is just as strong as the fear of failure. If you fail at least you tried.   [16:57] Lauren knew things were right when she didn’t feel stuck and she didn’t feel like she was forcing or selling.   [18:15] Instead of getting stuck in her thoughts she visualizes the clients and the success happening.  [19:36] Lauren found out that can I afford this actually meant am I worthy of this.   [22:51] It is important to do the work and also put it on paper.  [23:32] If you don’t do the work on yourself and show up fully you can’t move forward and make an impact. You have to keep going!  [26:51] Just continue to go for it and take a chance.  [27:46] There isn’t a choice because our purpose here is so big.   [29:17] Lauren helps bring people back to their authentic selves, not the culturally created self that is on the outside.    [29:45] It is super important to listen to that gut intuition.  [30:42] Be around people that are not uncomfortable looking at their dark demons.   [32:50] It is so important for us not to doubt yourself and step past the fear and do the positive talk to ourselves. We need to not be scared to look at the stuff that is uncomfortable.  [34:10] Coaches need coaches.  If you’re a coach you need a team that can help you grow.   [39:10] Get your message and specific voice out there and believe in yourself.   Connect with Lauren: Lauren’s Website Lauren on Facebook Lauren on Instagram Lauren on YouTube Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
34 minutes | 5 months ago
The First Steps to Structure Your Health Coach Business
This week I am going solo because I am getting so many questions from coaches, fitness trainers, functional medicine practitioners, and chiropractors who are all going into the e-learning space.  They also want to know how to get this done with kids at home or working another job so this job can accelerate.  Brick and mortar businesses are looking to move to more of an online platform.   I am going to start out with some basic fundamentals to lessen the overwhelm so that we can all take a deep breath and truly show up in authentic and strategic ways so we attract our ideal client.   In Today’s Episode: [02:39] It is important to start with the basics first and master the basic essentials first.  [03:06] Head over to the free tools on Rachel’s website and join the free course.      [04:34] First you need to determine your target audience.  It is important to have clarity on who you are creating this content for.  [05:27] Write down the exact pain points of your ideal client and the solution they are searching for.  [07:15] Stay within your niche.  You don’t serve everyone.  That doesn’t work.   [08:13] It starts with getting super clear about your ideal client avatar and this includes their personality and habits.    [09:11] Then in the third column you are going to write down the obstacles and objections. [11:14] Next think of your ideal client in your head.   [11:54] What do you think is going on with your ideal client and what solutions do you offer that could help them? [13:04] Get clear on what you want to offer. Nothing is a one size fits all program.   [14:46] We convert easily when we are super clear on who we serve and how we serve them.  [16:11] What problems are you thinking about specifically and what solution are you offering?  [17:18] When we package up an offer we think who does the offer serve, what problems does it solve, and how can it be an entry for my ideal client to get to know me, love and trust me, and be willing to hire me.   [18:01] Rachel had three signature freebies that she used to lead people to her one on one offers.  What is the thank you page experience? [20:14] We need different opportunities for a client to work with you.  Map out the thank you pages and follow up emails.  [21:44] Make sure you are super clear so your marketing efforts are clear and you're working smarter and not harder.   [23:25] While you are editing your program reach out to friends and family and see if they will test your program and give feedback on obstacles they find.  [25:38] Your ideal client wants to hire you because you probably have a similar story.  [28:58] When we get super clear on the path we wish we would have taken, we can teach the structure we wish was around when we were sick.   [30:10] Learn how to market and sell from the soul.  Be your funnel. [32:25] You are the voice. Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
65 minutes | 5 months ago
Answering Your Legal Questions, Legal Breakdown for Health Coaches with Jonathan Posey
On today’s episode, I am so excited to have Jonathan Posey here. He does imperative and essential work. He is an advocate for those of us in the health and wellness industry.  Jonathan is the founder and executive director for the Council of Holistic Health Educators. The Council of Holistic Health Educators is the only nonprofit advocacy association dedicated to protecting, defending, and fighting to advance the rights of holistic practitioners, schools, and stakeholders.  We talk about what we are allowed to say and do as health coaches.  Jonathan helps clarify the current laws to help you get unstuck.  In Today’s Episode: [01:31] Jonathan is the founder and executive director for the Council of Holistic Health Educators. [03:20] Institute for Integrative Nutrition has been a strong supporter.   [04:02] The color system represents the different types of laws of each state.  [06:41] The first thing is that the holistic health community is made up of passionate people with only one goal in mind to help people to live, eat, and feel better.   [07:11] We have significant multi-million dollar opposition in the Academy of Nutrition and Dietetics.    [09:15] We are not up against healthcare or a public policy issue.  [10:48] In March the law was changed in Florida.   [12:11] There is a desperate need for peer mentors, the person that is going to sit there and teach you how to read a nutrition label and how to understand recipes and someone that will just be there.    [13:49] It is not just the traditional one size fits all.   [14:44] The ideal world would have a practice with a medical doctor that oversees a registered dietician, health coach, nutritional therapy practitioner, and a neurologist. They would all work as a team.   [17:07] The Holistic Entrepreneurs Association recently became part of the council. The goal is to bring practitioners together to help them work on the business side of things. [20:47] Rachel speaks from an “I” perspective and shares her experience.   [22:09] Generally speaking what you are able to do in every state is to provide education and guidance for food, nutrition, diet, wellness, and lifestyle. [22:38] If it is publicly available and it can be found in a book, journal, blog, YouTube video, coursebook, education material, or government study it is deemed to be considered public information.  It gets tricky because you can’t do the one on one in 16 states.   [24:57] If your client brings back their lab tests results practitioners have to be super careful to speak generally about the information.  [26:08] Having their doctor involved is paramount.   [28:04] Just because someone has seen a doctor, it doesn’t immediately exclude you.     [29:05] You can contact their doctor with permission and ask them for a prescription to work with you or ask to work together.   [32:06] As humans we choose the path of least resistance.   [33:47] Health coaches can educate in a course format.  They are also able to share their story with a group as long as it is applicable to everyone.  [35:28] If accused of reporting dietetics without a license get their name and information and ask them to send it to you in writing.  Then you can reach out to your school and the Institute of Justice for help.  [38:01] Depersonalize from this business because if you don’t then your own frustrations at the machine will actually blanket different opportunities that can come to you in your business.   [41:01] If your school is a member of the council, the council provides students with one on one individualized support over policies, regulations, and terms to practice.   [41:26] The number one way health coaches and practitioners go wrong is by using disease terms.   [43:13] The next thing that trips up practitioners is what they are putting on their websites.   [47:58] You really need to be mindful of someone coming into your practice by phone or in-person and throwing around disease terms. We can work with someone on obesity and weight loss even if they have seen a doctor for it.    [49:48] It is always about what we are saying. It is rarely about what we are doing. [52:01] Rachel has a formal let’s get on the same page agreement that she shares with clients.  She found a way to say it to fit her personality and not make it feel like she was entering a marriage or divorce.   [53:39] Periodically send the doctor reports letting them know what you are working on with their patient. [55:02] Our job as coaches is to help somebody expand the mind and help someone see there are more factors and that it does take people working together for us to feel epic 24/7. [57:43] The first layer of protection is your intake forms and notifications.   [61:02] Jonathan visualizes that the health coach is putting an arm around the shoulder of their client and telling them they are going to help them and be there for them. Connect with Jonathan: Council of Holistic Health Educators Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
65 minutes | 5 months ago
Empowering Women to Have Healthy Sexuality with Jennelle Gordon
On today’s episode, I am so excited to have Jennelle Gordon here. Jennelle and I have been going back and forth on Facebook for all this time and then she finally got on my calendar for my podcast.  Jennelle is an inspiration for women as a leader, speaker, and educator. She studied tantra and yoga extensively with masters in Thailand after leaving her traumatic past behind for a brighter future. We talk about healthy sexuality, the impacts of shame and fear, and even the importance of talking to our children at a young age.  In Today’s Episode: [02:36] It is such a great time for women to have a voice and for people really to get off their ass and do something.   [05:31] We don’t teach our young girls about healthy sex, sexual boundaries, and owning their body and power.   [07:25] Jennelle was a product of the foster system and experience physical and sexual abuse growing up.   [09:01] She has a book and Ted talks about being trafficked for over a decade. [10:51] As women we have to save ourselves.  We can’t wait for someone else to do it.    [12:11] She made it her mission to find a way to take her ten years’ experience of hell and merge it with what she had learned and come up with a modality that was healing for women. [13:46] What do I know I am supposed to teach? [15:55] When Rachel built her business she had no idea how she was going to do it, but she knew she was going to figure it out.   [17:41] There is so much repression around sexuality.   [18:48] Rachel and Jennelle both knew they couldn’t have a side hustle. They needed to make it work as their full-time work.   [20:11] People don’t want to talk about sex.  [21:51] The fear that we all live in is because we are so scared that somebody may just find that stuff isn’t completely together.     [24:28] Life feels hard so for whatever reason we think someone else’s life is easier.  We all make judgments.  Maybe we will come out of this not judging as much.   [26:51] Right now there are a lot of issues and they are all valid.    [28:42] We don’t want to acknowledge that human trafficking is happening in our own neighborhood. [33:22] People are addicted to social media likes because they think it is attached to their worth and value as a human.   [33:29] The number one fear that humans have is that we won’t be enough and that leads us to the number two fear we have, that we won’t be loved.    [39:14] Trafficking is in local communities all around.   [41:16] It is so ingrained in our lives that sex is bad and wrong.   [42:15] The beauty of each one of us in our own journey is to know that there is somebody that is similar to us and they are our ideal client. [44:14] We have this massive shame around sex and this fear of being judged so we clam up.  [47:12] It has become a mental health issue of people comparing themselves to other people and wanting to be them so bad instead of loving the body they are in. [48:28] Nothing is easy in this life.  Everything takes a regimen. [51:37] Life is about patterns.  We need to interrupt the patterns about how we are training our young men and women. [53:47] We need to talk to our children in an age-appropriate way with proper terminology about sex.   [57:53] The solution is to have conversations with your children and start super young.   [60:41] We need to stop judging and be more accepting of each other.   [61:28] We have to look out for other women and the more we come together the more powerful we will be and we can learn from each other.  Connect with Jennelle: Jennelle’s Website O Factors Website Beyond Freedom International Jennelle on Facebook Jennelle on Twitter Jennelle on LinkedIn Jennelle on YouTube Jennelle on Instagram Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
44 minutes | 5 months ago
The Mindset of What it Takes to Coach and The Mindset of Our Clients
I wanted to talk about mindset. I am going to talk about two different subjects today. One is the mindset of what it takes to coach and also the mindset of our clients. I have been talking with many coaches and they are struggling with what to talk about and also struggling to be okay to show up even in times where they feel speechless.   I was inspired to share this because I was just talking to a coach and she was sharing many of the things that I felt when I built this business ten years ago. I left a multiple six-figure job and I truly believed that I would go into coaching and everyone would hire me. When I look back on creating Rachel’s Wellness during the first few years of struggle, I think back to what I always had to do. I have felt scared, lost, and every different emotion. What you believe will happen.  That is the Law of Attraction. The Law of Attraction only works when we show up and do the tangible.   In Today’s Episode: [01:15] When I look back on creating Rachel’s Wellness in the first few years of struggle, I think back to what did I always have to do.   [04:10] Many of us became a coach because we thought the information that we found and worked for us should be readily available to others.     [05:55] When you are struggling, you have to tap into your why.  Why did you want to get into wellness coaching? [06:20] You have to start by believing in yourself and creating a vision board.   [06:57] Each one of us has a choice.  It is how we frame our thoughts.   [09:45] We decide to make a choice.  We make a choice to pay it forward to our neighbor or to be of service.   [10:24] Reach out to the people who you know are in similar situations. They are looking for support too.   [12:07] Your why should make you cry.    [13:52] All of the things I researched, I knew that people deserved that education. With education comes power and with power comes choice.   [16:48] Rachel wanted to offer opportunities for anyone to have the power and knowledge.   [18:03] She learned to communicate with people in their voice and not the health coach voice.  [18:51] We’ve stopped talking with actual people and replaced it with funnels and bots.  Conversion happens in awareness, not list building.   [20:11] Please get over this magic bullet solution.   [21:21] This is a world where we truly have to empower people to know what works for their individual body.    [22:39] As a coach we listen and help that person come back to their intuition.   [24:37] Getting clear is really about getting confident that you know what to stay.  We just get stuck in marketing.  [25:34] Our job is to teach this next generation this has got to end. Find what you want to change in this world.   [27:04] It will take all of us. We need the courage and confidence to stop sitting in the should and would.   [29:17] Rachel recommends keeping it simple.   [30:35] There is not a blueprint.  It is an intuitive road that you will develop.   [32:11] She co-created and co-collaborated with some of the finest people out there.   [33:53] You may still need to find your love language to talk to your ideal client.   [35:09] You need to find a way to make it work.  It may not look exactly like you thought, but nothing is ever what we think it is going to be. We can reinvent and redesign, but it is not easy or everyone would do it.  [37:48] Whatever you teach, teach it with conviction.  Show people that you are human and relatable.  Find those people who believe in you.   [38:57] Take the time to get really clear on your why and purpose.   [39:34] People want us to be ourselves and at the end of the day, that is all they need. We all have a story.  [40:23] Follow coaches you believe in and how they show up. Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.
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