EP13 - Stephanie Mitelman : Turning Your DIY Project Into A Successful Business
Stephanie couldn’t find on the market a product that would meet her son’s needs, so she built her own. Little did she know that she had just created the first sample of the Senseez pillows and entered an emerging multi-billion dollar industry: the sensory toys. Years of hustle and a feature on the Dragons’ Den later, her products are now sold in over 300 stores worldwide. Here’s the amazing story of the mom who built the vibrating cushions for children with special needs company Senseez from scratch.