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Learn Growth Marketing

25 Episodes

12 minutes | Apr 30, 2021
Non-Marketing Tools
On this episode, I share 10 non-marketing tools I use daily to stay organized and get more done in less time.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀10 Useful Non-Marketing Tools for Marketers [Article]Explore Airtable →Explore Asana →Explore Calendly →Explore Canva →Explore Grammarly →Explore Jumpshare →Explore Loom →Explore Miro →Explore mymind →Explore TextExpander →- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
9 minutes | Apr 23, 2021
Marketing Robots
On this episode, find out how Artificial Intelligence (AI) is changing the way marketers work with 3 specific AI-powered use cases and how you can leverage them today.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀The Marketing Robots Are Here to Help [Article]Conversion.aiUnbounce [Special Discount + Free Trial]- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
13 minutes | Apr 16, 2021
The 5 Stages of Awareness
On this episode, learn how one of the world's best copywriters created a framework to help you craft the right message for the right person at the right time.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀What Are the 5 Stages of Awareness? [Blog Post]Breakthrough AdvertisingInterview with Brian KurtzHow Long Should Your Pages Be?Marketing Stages: Awareness, Sophistication, and Intent- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
14 minutes | Apr 9, 2021
Conversion Optimization Tools
Ever wonder which marketing tools to use to turn more of your website visitors into leads and customers? Here are 10 of my favorites that will help you do just that.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀10 Conversion Optimization Tools to Supercharge Your WebsiteUnbounceCallRailGoogle AnalyticsGoogle OptimizeVWOConvertFlowFomoHotjarUsabilityHubLandbot- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
11 minutes | Jan 15, 2021
Marketing Paths
On this episode, I share some quick tips on how to discover your marketing career path.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀Choosing Your Marketing Career Path [Article]This Is Marketing- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
15 minutes | Jan 8, 2021
Broken Marketing
On this episode, learn which 7 problems could be causing your marketing efforts to fail—and how to avoid them.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀Why Your Marketing Is Broken and How to Fix It [Article]How to Clarify Your MessageInfluenceFogg Behavior ModelHotjar- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
10 minutes | Jan 1, 2021
Offers That Convert
On this episode, learn my simple 4-part framework for crafting an offer that converts.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀Creating Offers That Convert with the TACO FrameworkInterview with Seth Godin on Growth Marketing Toolbox [Podcast]- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
10 minutes | Dec 18, 2020
Conversion Optimization Skills
On this episode, I share 5 tips to supercharge your skills as a conversion optimization specialist.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
13 minutes | Nov 13, 2020
You Need a Landing Page
On this episode, find out how landing pages can help you supercharge your marketing campaigns by generating more leads and sales.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀Why You Need a Landing Page [Full Article]The Paradox of ChoiceUnbounceElementorUnbounce Review7 Quick Landing Page Optimization Tips (with Examples)Definitive Guide to Landing PagesLanding Page GuideLandingfolio- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
15 minutes | Nov 6, 2020
Starting a Newsletter
On this episode, learn how to start a newsletter in 10 simple steps with specific tools and tips to get more subscribers.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀How to Start a Newsletter in 10 Simple Steps [Full Article + Links]- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
13 minutes | Oct 30, 2020
Traffic vs. Conversions
Are you still primarily focusing on "getting more traffic" to your website without trying to convert that traffic into leads and customers? If so, this episode can help you make that traffic more valuable without spending more on advertising.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀The “Traffic” Problem (and How to Fix It)7 Question Landing Page Framework [FREE GUIDE]Google Analytics HotjarGoogle OptimizeGoogle Optimize Getting Started GuideFogg Behavior Model7 elements of designBASIC UXThe Copywriter’s HandbookBreakthrough Advertising- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
9 minutes | Oct 23, 2020
Growth Marketing Mistakes
On this episode, discover 5 problem areas that cause ineffective marketing campaigns and learn how to avoid them.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀The Dark Side of Growth Marketing [Article]HotjarFullStoryUsabilityHubGoogle Analytics- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
11 minutes | Oct 16, 2020
Podcasting 101
Do you want to explore podcasts as a marketing tool for your brand, but not sure where to start? On this episode, I'll break down everything you need to know.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀The Power of Podcasts as a Marketing Tool [Article]Growth Marketing ToolboxCanvaFiverrStoryBlocksATR2100Audio HijackAudacityDescriptBuzzsproutPodcastPage.io- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
9 minutes | Oct 9, 2020
Overnight Marketing Success
We've all heard about overnight marketing success stories, but often, there's a lot more going on below the surface. Learn what it really takes to win in marketing on this episode.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀The Myth of the Overnight Marketing SuccessMichael Dubin Interview [Video]Exploding Topics Trends.vcGlimpseThis Week in Creative Technology- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
11 minutes | Oct 2, 2020
Essential Growth Marketing Tools
On this episode, find out exactly which types of growth marketing tools you need to have in your marketing stack in 2020 and beyond.- - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀5 Essential Types of Growth Marketing Tools [Article]Martech 5000 InfographicUnbounceInstapageLeadpagesConvertFlowOptinMonsterPoptinActiveCampaignHubSpotKlaviyoHotjarFullStorySmartlookChatraManyChatLandbot - - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
19 minutes | Sep 25, 2020
7 Landing Page Tips
On this episode, I'll share 7 quick landing pages tips that can help you turn more of your website visitors into leads and customers.Links and Resources: 7 Quick Landing Page Optimization Tips [Article] Landing Page Framework [FREE GUIDE] - - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
12 minutes | Sep 18, 2020
Growth Marketing 101
On this episode, I go back to the basics to define growth marketing and answer some common questions about getting started.Links and Resources: GrowthMarketer Weekly What is Growth Marketing? [Article] - - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
13 minutes | Sep 11, 2020
Google Marketing Tools
On this episode, get a quick breakdown of 4 free tools from Google that can help you improve your marketing campaigns.Links and Resources: GrowthMarketer Weekly Newsletter 4 Free Google Marketing Tools You Should Be Using [Article] Google Analytics Google Tag Manager Google Search Console Google Optimize - - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
16 minutes | Sep 4, 2020
Becoming a Better Marketer
On this episode, learn 5 actionable tips that can help you become a better growth marketer.Links and Resources: GrowthMarketer Weekly [Newsletter] 5 Tips That Will Make You a Better Marketer [Article] Google Analytics Individual Certification HubSpot’s Inbound Marketing Certification Facebook Blueprint Certification Webflow 101 Crash Course The Cold Email Masterclass ManyChat Master Chat Marketing Course Hotjar Resource Library SwipeFile.com Swipe-Worthy SwipeFiles.co Connect on Twitter - - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
14 minutes | Aug 28, 2020
Clarify Your Message
On this episode, learn how to bring clarity to your marketing campaigns and compel people to take action with 5 simple tips.Links and Resources: How to Clarify Your Message [Article] Building a Story Brand How to Run a Five Second Test [Article] - - - - -🚀 SUBSCRIBE to GrowthMarketer Weekly 🚀- - - - -Spread the Word:• Share the Show: Click here to preview a tweet you can publish• Review the Show on Apple Podcasts: growthmarketer.co/apple• Review the Show on Podchaser: growthmarketer.co/podchaser- - - - -About the Podcast:• Hosted by Nicholas Scalice• Produced by Earnworthy- - - - -Connect with Nicholas:• Twitter: twitter.com/nscalice• LinkedIn: linkedin.com/in/nscalice• Instagram: instagram.com/nicholas.growthmarketer• Email: growthmarketer.co/contact
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