Listen Now

In February of 2015 this amazing journey began. My mission? To forever change how this crowded travel industry sell groups; OUT WITH THE OLD, IN WITH THE NEW. In the end, nearly 500 advisors cruised through Stuart's Group Sales Boot Camp and attended my Group Sales Power Hours.  Many thousands more learned my strategies at in-person events or attended my online mega-events called Group Sales Success Summits and Boot Camp LIVE. TODAY I reveal precisely why I became the industry's top expert, fully committed to helping advisors sell more groups. Get my FIVE BIGGEST TAKE-AWAYS. MIKE MARCHEV drops in to receive my praise and deliver a POWERFUL MESSAGE. TODAY I reveal several game-changing moments as described by the agency owners themselves. TODAY I ask: ARE YOU WORTH IT? Take my 5 question quiz to find out. TODAY I share where I'm headed and why. THIS IS AN END AND A BEGINNING. It is my 'what's next?'. What's yours? Watch for: ADHD Life Coach Stuart: Life Coach For Ambitious ADHD AdultsSee omnystudio.com/listener for privacy information.

Buckle-up for Stuart's A-to-Z strategy for becoming a powerful high quality group magnet. Most advisors use old, out-dated, ineffective strategies like paid advertising and 'travel-free' promotions. DO WHAT WILL WORK BEST, PLEASE! Plus, Stuart opens the mailbag and responds to two letters. One offers an inspiring 're-birth of my business' revelation. The other requests strategy tips for launching a series of travel presentations in a brand new community.See omnystudio.com/listener for privacy information.

Do Group Leaders let you down? It's not their job to hold you up!!! Business Coach & Group Guru Stuart lays out his top tips how to LEAD the LEADERS.  Never, ever lose control of your group!!! They hired YOU to take over. So, DO IT. PLUS, Stuart tackles real-life challenges facing several travel advisors. Build a Bigger, Better Group Travel Business!See omnystudio.com/listener for privacy information.

Group Sales Guru and Business Coach Stuart Cohen highly encourages advisors to begin generating a PROFITS from travel COACHING and/or CONSULTING and he tells you exactly WHY and HOW.  Plus, Stuart will ask you 5 key questions that will indicate if you are ahead - or behind - the curve. Answer all 5 questions for yourself plus hear what the audience has to say .. and BE INSPIRED TO TAKE ACTION!!See omnystudio.com/listener for privacy information.

Group guru Stuart explains why the most successful group specialists always keep group pricing SECRET. His Group Launch Sequence instructs you specifically WHEN to reveal pricing in order to maximize sales. When consumers get restless and beg for pricing he tells you exactly what to say.See omnystudio.com/listener for privacy information.

Your biggest mistake is sending group prices to prospects via email. The only way to consistently get more groups and make more money is to take control of the sales process. Do it my way and get more groups. Do it the old way and get fewer groups. Trust me when I tell you that you WILL get hired more often when you become a top-notch professional travel advisor.See omnystudio.com/listener for privacy information.

"I want to help people build a better life for themselves and those around them. And, if you can inspire people to that through travel, then do that and the rest will come." - Wisdom from Coach Martin Mussey WOW, just wait till you hear how inspiring our conversation is! Included in this uniquely compelling 'coaching therapy': Time management tips; Money matters tips; Most common practice of the top group producers he has noticed; What he wishes you did MORE of every day; And, improv as a business tool? YES! "Coach Martin" Mussey is Business Development and Education Manager with NEXION Travel Group. I am honored to spend this special time together with him -- and you!"See omnystudio.com/listener for privacy information.

Cut through the chase. You can identify the BEST leads and eliminate the WORST by asking these 9 questions straight-away.  You hear me say that most agents FAIL because they let consumers step all over them. Well, here is exactly how you can take the control you need, filter in the true AFFINITY group leads and land more of the groups you really want. This is an unscripted business variety show with travel agency owners in the audience. Today, we answer to this dilemma: What if THE key person (i.e. Chef, Artist, Influencer) cancels on you at the last minute? All the booked guests are coming to see this person! What would you do? What can you do? Build a bigger, better group business with strategies from the guru.See omnystudio.com/listener for privacy information.

Like a double stuffed Oreo cookie this coaching session is OVERLOADED with entrepreneurial goodness. Here's what I've got to say about building your bigger better group business URGENTLY!!!! "Good things come to those who work their xxxxx off and never give up." If they don't hire you to do their group, here's what you should do next! Are you suffering from an equipment shortage? If you are you'll NEVER cross the finish line. Travel Advisors Linda, Ramona and Danny get brave and mic up for some LIVE business coaching that might resonate DEEPLY with you. Hate boring podcasts? I DO. If you can thing BIG I will help you DO BIG. Boom, there ya go.See omnystudio.com/listener for privacy information.

They are both ENDURANCE SPORTS Allow me to explain ...  On May 15, 2021 I successfully completed my very first triathlon. At age 57 and true to form, I decided to go BIG and race the Ironman 70.3 Gulf Coast! After 6 hours, 55 minutes and 25 seconds of swimming, biking, running and a few recent days of reflection, I see the inspiring parallels of what you do as a travel advisor and what I did as a triathlete. WARNING: THIS IS FAR FROM A WORKSHOP PODCAST!!! 1. I open with a selection of motivating quotes and insightful stories proving my theory. 2. Then, witness a LIVE one-on-one coaching session with a super-star travel advisor who found herself lingering on the STRUGGLE BUS. If this program doesn't move you - I don't know what would! Heck, give me a review so I know!See omnystudio.com/listener for privacy information.

She is a most extraordinary industry influencer! Are you fortunate to know T.C. from her long tenure at Celebrity Cruises or as NEXION's Business Development and Education Manager? Come hear her many behind-the-scenes perspectives from one of our industry's most highly respected business trainers.  T.C. is not only a colleague of mine -- having worked together at Celebrity and toured the country as creators of the Home Base Success Series -- she is also a dear friend. I am grateful to welcome her to the Power Hour! Hear us tackle an impressive variety of group sales issues. Plus, T.C. sheds light on what she sees as the most common causes of failures and successes. The audience asks excellent questions and we respond with ideas and action plans. Love the program? Please leave us a review!See omnystudio.com/listener for privacy information.

Just back from dual Masterminds, the premier of Boot Camp LIVE, and Group Sales Summit, Stuart has a long list of golden nuggets especially for you: Chapter One: The Catch-Up Chapter Two: The Shout-Out Chapter Three: Hard Lessons Learned Chapter Four: The Urgent Action Plan to execute NOW NOW NOW if you want to finally build a bigger, better group business. Why Friendship Reunion Groups? Listen to his big idea and JUST DO IT. This business variety show will help take your business from GOOD to GREAT!See omnystudio.com/listener for privacy information.

He is the Director of Group Sales for ALG Vacations. Who better to ask probing, behind-the-scenes questions about group sales? I asked him significantly important, urgent questions. Dan's answers might just be the game-changing solutions to your biggest challenges handling groups at resorts and hotels: Topics included in this podcast: Which resort chains are leading the pack; Which niche is SUPER HOT; Time management strategies; Why agents should get in FAST to catch the BOOM in business; His take on creating and selling group PACKAGES; Group leader incentive do's and don'ts;  Leveraging 'customer multipliers'; Fees - how to easily manage them; Group Agreement Letters - what bad things happens when you don't'?; and much, much more!See omnystudio.com/listener for privacy information.

I am just back from 10-days at The Grand at Moon Palace. After two years of planning and multiple postponements, we delivered two stellar Mastermind events. Twenty-two top-notch agency owners (split in 2 mastermind groups) showed up hungry for CONNECTIVITY & GAME-CHANGING TRANSFORMATION.  They got what they came for. On this episode I explore some of the biggest issues and opportunities we conquered.  Together with master-trainer Mike Marchev and social marketing expert Zachary Cohen, we made a difference in the businesses -- and the lives -- of some pretty cool agents. Now they're even cooler. Come get a taste of what I learned. Want to be in the audience? Request access here:https://www.facebook.com/groups/TheGroupSalesSuccess THE PODCAST DOWNLOADShttps://www.travmarketmedia.com/podcast-categories/group-sales-power-hour/See omnystudio.com/listener for privacy information.

Britton defines the small ship category so you fully understand WHAT ships qualify, WHERE they sail, WHO favors the experience and answers the all important question: Is this LUXURY CRUISING??? Warning: This episode contains IDEAS that could contain game-changing information you need to hear NOW! Here's Britton's contact info:britton.frost@gmail.com Must hear her podcast, Avid Travel With Britton Frosthttps://www.travmarketmedia.com/podcast-categories/avid-travel-with-britton-frost/ Here's Stuart's download:https://stuartlloydcohen.com/wp-content/uploads/2021/02/Group-Sales-Boot-Camp-LIVE-2021-QUICK-REFERENCE-GUIDE-v3.pdf Here's Group Sales Boot Camp LIVE information:https://stuartlloydcohen.com/bootcamplive/ Want to be in the audience? Request access here:https://www.facebook.com/groups/TheGroupSalesSuccessSee omnystudio.com/listener for privacy information.

If you haven't started using LEAD MAGNETS to you should! Here's how!. Stuart's expert guest is Catherine Heeg, international professional speaker and trainer in travel and hospitality. Hear Catherine lead a riveting conversation and engaging brainstorming session that generates content ideas, tools and tips to create lead magnets to grow your email list.  Here's Catherine's download:https://www.cmsspeaking.com/wp-content/uploads/2021/02/Lead-Magnets.pdf Here's Stuart's download:https://stuartlloydcohen.com/wp-content/uploads/2021/02/Group-Sales-Boot-Camp-LIVE-2021-QUICK-REFERENCE-GUIDE-v3.pdf Here's Group Sales Boot Camp LIVE information:https://stuartlloydcohen.com/bootcamplive/ Want to be in the audience? Request access here:https://www.facebook.com/groups/TheGroupSalesSuccess    See omnystudio.com/listener for privacy information.

The 'golden age' of group travel is just ahead - not behind us! BELIEVE IT!! Come hear the riveting conversation had with Jeff Gayduk, the author of the new book Traveling Tribes: Your Next Side Gig As A Group Travel Influencer. Publisher at Premier Travel Media, Jeff is an expert in the field of group travel -- with a twist -- he's not an agent, not a supplier, but a publisher and he possesses a wealth of knowledge and experience YOU MUST HEAR. As promised in the podcast, here are the two links promised: See about Jeff's book (the book or the e-book): https://leisuregrouptravel.com/travelingtribes/ See about Stuart's brand new Group Sales Boot Camp LIVE event: https://stuartlloydcohen.com/bootcamplive/  See omnystudio.com/listener for privacy information.

If you haven't done them you still have time (but time is running out!). Stuart summarizes what the TOP GROUP AGENCIES should have initiated in 2020 to capture a disproportionate share of future group business.  EXTRA EXTRA: Listen for his BIG (very BIG) announcement about what's coming in March and June (at the halfway mark).  His LIVE poll about LEAD MAGNETS reveals what advisors are (and aren't) doing to attract followers. Doreen asks for advice around her exciting 2021 affinity group opportunity (and you too can practice what he preaches immediately), Kyle wants to know how to leverage the 15-minute meeting under there less-than-ideal conditions, Karen shares good news and excellent strategies that work, Jenny wonders if it's possible to ask for non-refundable group deposits - and our audience weighs in. That and MORE on today's business variety show for group savvy travel pro's. Want to be in the audience? Request access here:https://www.facebook.com/groups/TheGroupSalesSuccessSummit/See omnystudio.com/listener for privacy information.

My Premise: The per person cost of managing a group booking must be lower than the per person cost of managing an individual booking. Too many travel agencies can barely process one group at a time. Why? They keep practicing inefficient, ineffective service strategies. Stuart's focus is AFTER THE SALE -- after the people have booked into the group. Stuart's top 10 smarter procedures WILL produce better results AND perhaps you can handle more than one group at a time in the future!  Pay close attention. Take notes. Take your group business from good to great! Want to be in the audience? Request access here:https://www.facebook.com/groups/TheGroupSalesSuccessSummit/    See omnystudio.com/listener for privacy information.

Stuart welcomes global travel industry leader and group sales expert Cris DeSouza to deliver a very special, powerfully uplifting message. Chapters include: Attitude of Gratitude, Reality Check, Conversation About Sacred Cows & Group Sales Success plus How to Find New Group Customers in Today's Environment. Cris and Stuart are longtime friends having worked together at Celebrity Cruises and traveled the country for the iconic Home Based Success Series. She is a Passionate Advocate & Business Coach for the Independent Travel Advisor and a Strategic Advisor & Advocate of Adventure Travel and Sustainable Tourism. This episode was recorded on April 28, 2020.  Want to be in the audience? Request access here:https://www.facebook.com/groups/TheGroupSalesSuccessSummit/See omnystudio.com/listener for privacy information.