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Rob Herting saw a void within the podcast space where nobody else did – cinematic quality audio fiction. After leaving his job at a talent agency, he became the CEO and founder of QCODE, an audio-based production studio, creating a new outlet for creatives to tell their stories. QCODE is behind multiple critically acclaimed fiction podcasts like Blackout with Rami Malek, Carrier with Cynthia Erivo, Dirty Diana with Demi Moore, and Hank the Cowdog with Matthew McConaughey, to name a few.    In this episode, you will hear Rob’s story of leaving a job with a dream to make a new outlet for creatives and why he decided to dive into the podcast space. His story will inspire anyone trying to start a business, enter podcast production, or just looking for their next fictional podcast series.    Grey Interviewer: Jason Kahner, Grey’s Chief Client Officer

For Zach Thomas, the idea of doing anything other than teaching tennis seemed out of reach while studying at Slippery Rock University in Pennsylvania. Now Zach is a podiatrist who runs the YouTube channel Foot Doctor Zach, where he reviews the latest performance shoe tech and breaks down the most advanced shoes for athletes.  In this episode, you will hear from Zach about what interested him in studying podiatry, why he chose to review shoes, and what he learned when starting a business on YouTube. Zach’s channel has over 100,000 subscribers who watch his weekly videos where he dissects sneakers to match the best athletes with the best shoes for their feet.    Grey Interviewer: Thiago Cruz, Grey New York’s Chief Creative Officer 

Nathalie Walton found that there were not enough resources devoted to the mental health of expecting mothers. After a serious health scare during her pregnancy, Nathalie turned to the Expecftul app to find peace of mind. The app moved her so much that she became an advisor and eventually a late-stage co-founder and CEO. She helped transform Expectful from a mediation app to a powerful tool for parents and soon-to-be parents.     In this episode, you will hear Nathalie’s stories of approaching parenthood, being a business leader, and the strategies she and her husband used to navigate the process. Her candid story is the perfect listen for current and soon-to-be parents.  Grey Interviewer: Elizabeth Gilchrist, EVP, Account Director, and winner of the She Runs It Working Mother of the Year 2023 (New Moms Category)     

For law school graduate Neil Tanna, the idea of losing touch with his university friends was heartbreaking. Motivated by the excitement of creating and keeping connections, Neil and his team made a UK-based social platform called Howbout.     Howbout raises the question, “Why is it easier to schedule a meeting with your boss than it is to schedule a drink with your best friends?” The app brings scheduling, planning, and chatting together into one place to take the hassle out of getting together with friends.   On this episode, Neil will discuss what influenced the idea for Howbout, the leadership practices he is proud of, and how he views the growth of the app.   Grey Interviewer: Bee Pahnke, Grey London’s Head of Voice

https://vote.webbyawards.com/PublicVoting#/2023/podcasts/general-series/creativity-marketing For Gavin McIntyre, what started as a classroom project and a passion for helping the planet, is now an audacious goal of ending the world's dependency on plastics through the mycelium materials company, Ecovative. Gavin and his partner Eben Bayer have used mycelium — aka fungi — to create leather alternatives, a meat substitute product, and a fully compostable packaging foam. Based in Green Island, NY, Ecovative has been named a TimesUnion Top Work Place three years in a row. On this episode, Gavin will discuss what influences Ecovative, including what he learned from his mother, a biologist, and his father, a physicist. Grey Interviewer: Iman Omar, Associate Creative Director Webby's: Vote for Grey's #5Things: This Week in Social for Best Creativity & Marketing Podcast: Webby Voting Link https://vote.webbyawards.com/PublicVoting#/2023/podcasts/general-series/creativity-marketing

For co-founders and longtime friends, Karen Rabinovitz and Sara Schiller, the idea of creating a place for play was always at the tip of their fingers. Together, they found joy and healing during difficult times in an unexpected way – by playing with SLIME.   They partnered with artists, architects, and advocates to bring the concept of a sensory playground to the world through The Sloomoo Institute. Based in SoHo in New York City, with locations in Chicago and Atlanta, this unique space is committed to neurodiversity, mental health, and of course, fun.   On this episode, you will hear Karen and Sara tell their story of building The Sloomoo Institute and how they found their happy place in the magic of slime.   Grey Interviewer: Joey Scarillo

Jessie Mueller’s Broadway career started in 2011 with the revival of On a Clear Day You Can See Forever, where she starred alongside Harry Connick Jr. She then went on to star in Beautiful: The Carole King Musical as Carole King and in Waitress as the lead Jenna. But before that, she was a theatre kid growing up outside Chicago and a student at Syracuse University.  On our season 4 premiere, we will hear Jessie’s story of coming up in the business, what she learned along the way, and where she sees the industry moving forward.  Grey Interviewer: Joey Scarillo

New episodes of Grey Matter: A Podcast About Ideas are launching soon and will release every other Tuesday. The Webby Award winning podcast is back with new guests, a new logo, and a new host!  Follow to hear firsthand, how the best ideas were thought up from some of the most innovative creators, founder, and inventors.

This week, we're sharing a special episode of Grey Matter, featuring an idea from within the walls of Grey, a project called Six Feet Over. Six Feet Over is a collection of almost 400 artifacts, images, objects and stories submitted by the folks of Grey NY. It was designed to introduce and reintroduce us to each other by spotlighting our individual journeys and the strange moment in history: the Covid pandemic through the lens of humanity and creativity. Together it creates a work of art that captures our lives since March of 2020 and shares perspectives of the time we went away. To see more of this project, go to the @grey Instagram feed and Six Feet Over highlights. Host: John Patroulis, Global Creative Chairman and President, Creative Business Special thanks to Denise O’Bleness, Justine Armour, Joey Scarillo, Danielle Hunt

Wagmo is a pet insurance brand founded by serious dog-lover Christie Horvath. She learned just how important pet insurance could be after her dog was sadly diagnosed with a brain tumor. On this episode, we will discover how Christie went from business student to business owner with the support of her friends, family, and of course, her dogs! Grey Interviewer: Carly Quellman, Associate Creative Director

Alyse Nelson has spent her entire career empowering women worldwide. Her non-profit, The Vital Voices Global Partnership, has served more than 18,000 women leaders across 182 countries. On this episode, Alyse speaks with Grey New York Chief Creative Officer Justine Armour about how women lead and what they've learned from women leaders around the world. Grey Interviewer: Justine Armour, Chief Creative Officer of Grey New York

Dennis Crowley created the first community that integrated social media with the real world when he invented Foursquare, the location-based technology company. On this episode of Grey Matter, we will pinpoint how this idea was crafted, track down its origins, and hear exactly where the mayor-badge was cooked up. Interviewer: Kenny Gold

Susan McPherson was not expecting to spend a year in isolation when she sat down to write the book, The Lost Art of Connecting. Susan leads McPherson Strategies, is an angel investor and corporate responsibility expert, but is truly a connector at her core. On this episode, you'll hear about the foundations of Susan's book, how she learned to deepen connections with others at a young age, and how that translated into a life and career in connecting others. Grey Interviewer: Holly Williams, Global Planning Director

When Jim McKelvey invented the Square card reader with Twitter Founder Jack Dorsey, he had no idea he was headed into a David vs. Goliath battle with Amazon that he would ultimately win! On this episode, you will hear what drove Jim to make payment simpler, how he and the team conquered competition, and what he's up to next. After listening to the podcast, you can read more in Jim’s new book, The Innovation Stack. Grey Interviewer: Kenny Gold, Executive Director, Social

Tiana Epps-Johnson and her co-founders had an ambitious and critical goal; to simplify and modernize U.S. elections. To reach this goal, they established The Center for Tech and Civic Life (CTCL), whose data has been accessed over 250 million times by U.S. voters through partnerships with local election committees, Google, and Facebook. On this podcast, you'll hear from Tiana, the co-founder and Executive Director of CTCL, about the organizations' humble beginnings, how its work became crucial to fight election misinformation, and how Tiana's courage for this work has been passed down through generations. Grey Interviewer: Joey Scarillo, Senior Project Manager & Podcast Producer

It's no wonder 305 Fitness founder and CEO Sadie Kurban has been called "the next fitness cult leader" by the New York Observer. With seven studios across New York, Washington D.C., and Boston; and 1,000 certified instructors teaching worldwide, 305 Fitness has been seen by over 100,000 people and counting. On this week's podcast, Sadie shares the story behind 305 Fitness and how she built an entire community around feeling good. Grey Interviewer: Carly Quellman, Associate Creative Director Sadie and her team are offering one free month of 305 Fitness to all Grey Matter listeners: http://305fitness.info/greymatter

April Walker became a legend in the hip-hop fashion scene, as the first woman to break into the industry when she opened her store, Fashion in Effect in the late 80’s. Over the decades, she dressed icons like Biggie, Tupac, Jay Z, and Mike Tyson in her Walker Wear brand. In the process, she herself became an icon. For our season 3 premiere we’ll hear April’s story, from her inspirations growing up in Brooklyn to the next generation she is inspiring now. Grey Interviewer: John Patroulis, Worldwide Chief Creative Officer

New episodes of Grey Matter: A Podcast About Ideas are launching on Tuesday June 15th and release every other Tuesday. Follow to hear firsthand, how the best ideas were thought up from some of the most innovative creators, founder, and inventors.

This episode wraps up our deep dive into the question “What makes a good idea a great one?” We’re deep-diving into the creative criteria we hold our work to at Grey. This week is “Audacity.” On this episode host John Patroulis, the creative mind behind the criteria, and Grey New York’s Chief Creative Officer, Justine Amour, articulate a definition for what audacity means in creativity as they share personal stories from their journey to creative leaders.

We are continuing to investigate “What makes a good idea a great one?” through the creative criteria we hold our work to at Grey. This week is “Craft.” On this episode host of the show, John Patroulis chats with season two guest Keith Cartwright, the co-founder of the creative collective Saturday Morning , and founder/CCO of Cartwright, a West-coast agency recently launched in partnership with Grey, about how craft has played a huge part in his work. John and Keith also reminisce about their time together as creative partners early in their careers.