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Value From AI
44 minutes | Apr 26, 2022
How To Personalize Your Shopify Webshop With Woolman
In this episode, we had a conversation with Nihad Memić, Managing Director Benelux at Woolman. Our CEO Koen Verstrepen and Nihad deep dive into personalization and Shopify, digging into other topics like: > User experience versus conversion. What’s more important: Customer Acquisition Cost or their Life Time Value? > How personalized websites feel for the consumer > Trusting AI: What part of the data is relevant right now. > How Netflix had a moment of failure with personalization
34 minutes | Jun 22, 2021
How TorStar redefines personalization
In this episode, TorStar’s Sr. Digital Product Leader, Mohan Gulati explains the news consumption evolution after the pandemic and how to organize a project like personalization. “Go where your readers are. Do a social media approach, making TikToks regularly, consistently, and fun. This will create brand awareness.” - said Mohan, Watch the full video on our website ➡️ froomle.ai Follow us on LinkedIn, Facebook, Twitter and Instagram ➡️ @froomle
52 minutes | May 26, 2021
How Zalando personalizes its customer experience
Zeno Gantner is the guest of this episode. As the Principal Applied Scientist at Zalando, he shares fascinating insights about how to implement personalization and Zalando’s recommender systems, always present across their platforms. Visit us ➡️ www.froomle.ai Follow us on social media ➡️ @froomle
51 minutes | May 26, 2021
How Schibsted personalizes news and wins against the filter bubble
In this episode, Ludwig Krokstedt, Head of Media Insights at Schibsted, shares how they personalize news and face the filter bubble. Schibsted is the world-class media house of Scandinavia, reaching over fifteen million readers every day. Visit us ➡️ www.froomle.ai Follow us on social media ➡️ @froomle
48 minutes | May 26, 2021
How Ring Publishing uses automation & personalization
In this episode, Jerzy Gulczyński shares how they implement automation in their distribution processes, maintaining the editors' role. On the other hand, they go deep into the pandemic topic and how it affected the news industry, changing consumer behaviors. Visit us ➡️ www.froomle.ai Follow us on social media ➡️ @froomle
47 minutes | May 26, 2021
How Amedia approaches digitization
Pål Nedregotten is the Executive & Vice President of Amedia. We had the pleasure to share this interview where we talked about longevity in the news industry and how to sustain it along all these years. Visit us ➡️ www.froomle.ai Follow us on social media ➡️ @froomle
72 minutes | Oct 10, 2019
Is personalization the key to winning the war for attention in news?
This time on Value From AI, Koen talks to Anne Schuth from DPG Media, about what it takes to win the war for attention in news.
38 minutes | Oct 7, 2019
How Veepee built a leading flash-sales business
This time on Value From AI, Koen talks to Stefan Venken from Veepee about what it takes to build a leading flash-sales business
26 minutes | Mar 22, 2019
How Mediahuis makes the difference by increasing relevance
This time on Value From AI, Koen talks to Pieter De Smet from Mediahuis about what it means to personalize digital and offline news
2 minutes | Feb 28, 2019
How to increase your conversion with anonymous visitors?
2 minutes | Feb 21, 2019
How to Increase your conversion
How you can increase conversion with AI? In this video, we will look into how AI can help increase your conversion, through machine learning and user behavior.
22 minutes | Feb 15, 2019
How Do you learn from Data with Kris Peeters from Data Minded? Part 2
This Interview with Kris Peeters From Data Minded is divided in 2 parts. Watch the first part here: https://www.youtube.com/watch?v=tboqW...
26 minutes | Feb 12, 2019
How do you successfully implement a roadmap for data-based personalization.
Maarten Devillé will explain in this episode how he successfully implemented a roadmap for data-based personalization for Medialaan - De Persgroep.
24 minutes | Feb 12, 2019
How Do you learn from Data with Kris Peeters from Data Minded? Part 1
This Interview with Kris Peeters From Data Minded is divided in 2 parts. ► Subscribe to our Channel Here http://bit.ly/thevaluefromai
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