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Franchise Secrets Podcast
49 minutes | 4 years ago
Summer Series – Delena Farmer
“Franchising is like a marriage, there is going to be ups and downs but it is exactly like a marriage” – Delena Farmer “Be open minded, have a listening attitude and have your eyes open when it comes to products and their place in the market.” – Delena Farmer “Franchising is a long term investment” – Delena Farmer “There is no ‘Off the clock’ for franchisees” – Delena Farmer “Business is very emotional, especially franchise business” – Delena Farmer “Staff are a tool in your business” – Delena Farmer “People buy from people they don’t buy from catalogues” – Delena Farmer Delena Farmer Franchise Development Delena is a seasoned professional in franchise recruitment, franchise re-sales and franchise renewals. She is a whiz at developing targeted franchise recruitment strategies to identify current and future franchisees by using a variety of marketing streams. Delena has extensive leasing, franchising and marketing experience and has high level skills in relationship management. She enjoys supporting business owners who share the same focus, passion and drive for their business and the service they provide to their customers. During my conversation with Delena she shared: Questions you should ask your Franchisor Why you should really know the product you are selling Why you need to talk with your fellow franchisees Why you should know your exit strategy before you actually buy your franchise The enthusiasm and passion within franchising in Australia How to effect change within a franchise system How franchising involves the whole family Why you need to understand the figures of your business – drilldown into every category in the expense section of your Profit & Loss report to find out where your profit is going Why you need to set yourself targets in your business Why you should know who is in the management team of your franchisors business Delena’s “One Thing” that she does every day….. Keeps a diary and writes down what happened during the day – If you write it down you have the right to forget it Delena’s secrets are Getting “Me Time” – make appointments for the things that make you feel good To getting the right employee – ask questions that require the employee to give an example of their experience Delena’s tips for Franchisees Know your financial position daily, hourly even; definitely not yearly – become a numbers person Ask your franchisor – who is in the top seat, how long have they been there, ask to see their resume – this person is making the big decisions that affect your business Interview Question: Where do you want to be in the next two years The book Delena recommends; it’s a system really The Four Quadrant leadership model http://www.progressseminars.co.nz/pdf/4QL-Overview%202008-PSL-b.pdf In Delena’s words…… I wish I had known that there is so much information out there that I have access to, I just need to take the time to look for it. Selected Links For This Episode https://au.linkedin.com/in/delenafarmer For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish/ The post Summer Series – Delena Farmer appeared first on Franchisee Success.
44 minutes | 4 years ago
Summer Series – Matt Brearly
“As McDonalds taught us, you can take a bunch of school age children and run a multi million dollar business” – Matt Brearley Absolute GOLD in this episode by Matt Brearley – learn from those who have excelled before you “I may be slightly obsessed by spread sheets” – Matt Brearley “Bring everything back in line with what the system is and start from the beginning with a set of values” – Matt Brearley “I spent a lot of the day in-store with staff to train them to my set of values” – Matt Brearley “Sometimes you need to give yourself the day off” – Matt Brearley “Due diligence is the key to having a successful business” – Matt Brearley Matt Brearley Franchise All-rounder Matt has worked across all areas of franchising. From McDonalds team member to Bakers Delight Corporate to life as a Bakers Delight Franchisee. Matt has seen franchising from all areas. During my conversation with Matt he shared: Turning around a store that had gone broke twice Why product range, quality and customer service are the secret to running a great franchise His first management shift in McDonalds Being a McDonalds manager at 22 Training your staff to your values Putting in a leadership team into your business Why he rented a house 800m up the road from his store The skills he acquired by being a franchisee Matt’s “One Thing” that he does every day….. At the end of the day, he writes a “To Do” list for the next day Matt’s secrets are Getting “Me Time” – You need to be able to assign roles to staff, be clear on your expectations and be okay when things don’t always run to plan To getting the right employee – make sure that you are clear on your values and behaviours and hire based on these values Schedule time to worry about things Matt’s tips for Franchisees Understand it is your own business and that you need to run your own business within the bounds you are paying for. If you think you are going into this business to have someone else do it for you – you are sadly mistaken If you are coming into the system make sure you understand how to read a Profit & Loss report and live that Profit & Loss in the environment you are in Interview Question: run behavioural based questions based on the STAR methodology Matt’s thoughts for the future of franchising…. Take an established Australian brand in perhaps retail food and look to emerging markets to see if you can establish the business there Look to Bangladesh to establish your Australian brand The book Matt recommends Mindset by Carole Dwecht http://www.mindsetonline.com/thebook/buythebook/index.html In Matt’s words…… I wish I had known to seek help Selected Links For This Episode https://au.linkedin.com/in/mattbrearley1 https://www.bakersdelight.com.au/ https://mcdonalds.com.au https://www.thebalance.com/top-behavioral-interview-questions-2059618 For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish/ The post Summer Series – Matt Brearly appeared first on Franchisee Success.
59 minutes | 4 years ago
Summer Series – Annette Kirby
Great customer service begins with listening to the stories of your customers” – Annette Kirby Isn’t that so true – in today’s summer series we revisit our episode with Annette Kirby “the beauty of franchising is it takes the guesswork out of what you are doing” – Annette Kirby “we thought we knew best and didn’t follow the system properly to please our customer, but it is actually very detrimental to the business”– Annette Kirby “It is really important if you do buy a franchise that you follow the manual” – Annette Kirby “Eat cake every day” – Annette Kirby “Your passion is the million dollar thing – you must really love what you are doing” – Annette Kirby Annette Kirby Shingle Inn Franchisee Annette is a glamorous Coffee Shop owner who works 12 hour days. She opened her first Shingle Inn cafe in Caloundra in December 2009 and her second Shingle Inn Cafe in Sunshine Plaza in December in 2011. She was the “first on file” franchisee in the Shingle Inn franchise system. Her Caloundra store was the second franchised store in the Bellchamber family owned, Shingle Inn Café brand. The original Shingle Inn was famous for its delicious cakes and sweet treats, but it continues today to be so much more. Their new menu is evidence of their ability to keep abreast of new trends in food in an ever-changing, highly competitive market.” Shingle Inn recently celebrated its 80th anniversary, having opened in Edward Street, in Brisbane’s CBD, in 1936. Despite always offering a lunch menu, it was most widely known for its cakes. During my conversation with Annette she shared with us: Knowing what you want from Franchising before you buy in Having non-negotiable activities that are planned and mapped out Being passionate (crazy) about the business you are buying into The hard work that a franchisee signs up for Her first day in her store Working with family Sharing staff between stores Researching your competition Annette’s “One Thing” that she does every day….. She smiles! Annette’s secrets are Getting “Me Time” – Tuesday afternoon is Yoga time To getting the right employee – may sure they walk in with a purpose and have researched your business Cashflow – pay bills on a weekly basis Annette’s tips for new Franchisees…. If you have lost your passion get out and do something else. Provide feedback to your Franchisor Attend all your Franchisor and Landlord meetings Employee Interview Question – Why do you want to work here?” The book Annette recommends Play a bigger game achieve more; be more; do more; have more – Rowdy McLean http://rowdymclean.com/ I wish I had known….. how hard it was Selected Links For This Episode https://au.linkedin.com/in/annette-kirby-9b02563a http://www.shingleinn.com/ For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish The post Summer Series – Annette Kirby appeared first on Franchisee Success.
47 minutes | 4 years ago
Summer Series – Katie Richards
Talking with Uncle Google – Summer Series with Katie Richards Virtual Legal “When researching your franchise system, really do your online homework – Good old Uncle Google has a lot of information” Katie Richards “Go and speak with other tenants in the Shopping centre to understand the traffic flows of the centre and speak with Centre Management about their plans for the future” Katie Richards “Most of your due diligence should be done before you actually apply for the due diligence documentation” Katie Richards Katie Richards Virtual Legal & Franchise All-rounder Entrepreneur, Lawyer, Educator, Author and Innovator. Katie is a commercial solicitor passionate about systematisation and efficiency. As previous commercial legal advisor to corporations like Domino’s Pizza, National Australia Bank, GE Mining and Ecowash Mobile both in Australia and in the USA, Europe and Middle East. As a strong advocate for the provision of access to legal services Australia-wide regardless of financial position or geographical location, Katie set about the establishment of Virtual Legal, driving a high-energy team of lawyers to provide standard legal services through an online platform allowing clients to have legal work done without leaving their home or office. The use of the latest technology and systematisation of all processes within the corporation has given Katie’s team the ability to charge only competitive fixed fees for amongst other things retail leasing, commercial leasing, buying franchises, selling franchises, setting up franchises, wills and estates services, and setting up new companies and trusts. During my conversation with Katie she shared with us: Having the right mind frame before you enter franchising Using professionals that know franchising not just dabble in it Using DISC behavioural profiles The questions you should ask your Lawyer What makes a good franchisee Being “Buyer Beware” when entering a franchising Katie’s “One Thing” that she does every day….. Have a quick meeting with her staff every morning so that she can get an idea what is really going on in the business Katie’s secrets are Getting “Me Time” – Be deliberate; take time out for thinking time To getting the right employee – align your employees to your company vision and values and culture Cashflow – Share cashflow with the team; involve everyone so they know how important cashflow is Katie’s tip for new Franchisees…. Know where you want to be in 10 years time and plan accordingly Ask the franchisor; “What is the hardest part of running your business?” Interview Question – Who are you? What are your values? The two books Katie recommends The five love languages – Gary Chapman http://www.5lovelanguages.com/resources/books/ Eat that Frog – Brian Tracy http://www.briantracy.com/blog/tag/eat-that-frog/ “Franchisees need to be willing to give it a good go; be willing to be knocked down and get back up” – Katie Richards “You have to love what you do – you will have plenty of good days and plenty of bad days” – Katie Richards “You (Franchisees) must be good at paperwork and record keeping” – Katie Richards “If you have one franchisee who is unhappy in the franchise system they can do a lot of damage” Katie Richards Who is responsible for the businesses success? The Franchisee – at the end of the day the Franchisor provides the system but the Franchisee provides the personality Selected Links For This Episode https://au.linkedin.com/in/katiemrichards https://virtuallegal.com.au/ https://en.wikipedia.org/wiki/DISC_assessment For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish The post Summer Series – Katie Richards appeared first on Franchisee Success.
42 minutes | 4 years ago
Summer Series – Mark Norman
It seems you need a great wife if you want to enter franchising according to todays summer series episode with Mark Norman. Mark shares what he knew before buying a franchise “have a great wife!” – Mark Norman “We weren’t looking for a franchise as such we were looking for a business and just happened to buy a franchise” – Mark Norman The term of the franchise agreement is only as long as the first term of the agreement. Mark Norman “The standard that you present product should be that if it is good enough to deliver to Mum it is good enough to deliver.” – Mark Norman “Communicate positively with your Franchisor and their team” – Mark Norman “Speak with other franchisees in the system before you buy in” – Mark Norman Mark Norman From Farmer to Franchisee Mark and his wife Liz bought their first franchise, Mr Rental in Toowoomba in June 2003 and their second store in Ipswich in December 2003. Both stores were “Greenfield” sites that Mark and his team have grown to now have 1100 customers each. Mark’s stores service the area from the Regatta hotel in Brisbane west to the town of Roma in South West Queensland. During my conversation with Mark he shared: Opening your second store within 6 months of your first store What a typical day for a Mr Rental Franchisee looks like Being the first Franchisee in an Australian system How he did his Due Diligence Why his friends now own a Mr Rentals Franchise The importance of following up How he established a team in his business Why he benchmarks his business with other franchisees in the system Mark’s “One Thing” that he does every day….. Have Coffee – Start your day with coffee Would rather it be a bike ride every day but this does not always happen Mark’s secrets are Getting “Me Time” – Bike Riding – Go riding 3 – 4 mornings a week To getting the right employee – Use the attitude test; Hire on attitude then train the skills Cashflow – Have a great wife! Do monthly BAS’s as it gives you the opportunity to view the monthly reports of your business to track how you are really going Mark’s tip for new Franchisees…. Do your Due Diligence before you buy in. Know the key drivers of a good site. Talk to other franchisees in the system, not who is selling you the system, but others operating the systems, as they will give you the honest opinion of how the franchise system is working Ask the franchisor; How profitable are your franchisees? You are here to make some dollars and deliver a lifestyle Interview Question – Describe a situation where the pressure to compromise your integrity was the strongest you have ever felt? The book Mark recommends The E-Myth – Michael Gerber http://michaelegerbercompanies.com/web/the-e-myth-library/ The post Summer Series – Mark Norman appeared first on Franchisee Success.
56 minutes | 4 years ago
Summer Series Greg Nathan
Revisiting Greg Nathans Episode today. Greg had great tips for new Franchisees…. You must have high personal energy nothing in life can be achieved on your own be giving Ask your Franchisor – What are you doing to protect our brand? Are you watching my back? Interview question: From my experience your best employees have a background in either sport or music Greg Nathan Psychology of franchising Greg is Founder of the respected Franchise Relationships Institute (FRI) and is widely recognized as an international thought leader on managing franchise relations and people issues in franchising. He is a registered corporate psychologist and is regularly invited to deliver keynote addresses at franchise sector conferences around the world. Greg’s books, such as Profitable Partnerships and The Franchise E-Factor are widely regarded as essential reading for anyone who works in the global franchising sector. Additionally his research and models have helped to shape the way franchising is conducted around the world. Greg has • Sold more than 100,000 books in 3 languages • Worked with over 520 franchise brands • Surveyed over 30,000 franchisees • He is also a passionate musician and owns 33 guitars and stringed instruments During my conversation with Greg we talked about: How to encourage staff to make decisions the Sex Drive of Business The Franchise E Factor – 6 stages of franchise ownership How to due your Due Diligence The relationship between Franchisor and Franchisee Greg’s secrets are “One Thing” – Take pride in your products; step to the customer side of the counter and look at your business through the eyes of your customer Getting “Me Time” – Yoga; 1 – 2 hours in the morning To getting the right employee – star employees come via word of mouth from people you already employ Cashflow – focus on your lead indicators Greg’s tip for new Franchisees…. You must have high personal energy nothing in life can be achieved on your own be giving Ask your Franchisor – What are you doing to protect our brand? Are you watching my back? Interview question: From my experience your best employees have a background in either sport or music The book Greg recommends Think & Grow Rich – Napoleon Hill written in 1932 https://www.amazon.com/Think-Grow-Rich-Napoleon-Hill/dp/149617545X Quotes in this episode When a guitar is in tune it is pleasant be near, much like relationships, when they become inharmonious they are very unpleasant to be near – Greg Nathan When you become a multisite franchisee you have to work on the business to become a coach to your employees – Greg Nathan Make a culture of learning in your business– Greg Nathan Encourage your team to think and consciously make a decision – Greg Nathan On marketing: Learn to take criticism; do your research to back your ideas with facts and evidence – Greg Nathan For Franchisors; You must have empathy for the franchisees investment – Greg Nathan For Franchisees; You are responsible for your own profitability– Greg Nathan Selected Links For This Episode https://au.linkedin.com/in/gregnathan http://franchiserelationships.com/ For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish The post Summer Series Greg Nathan appeared first on Franchisee Success.
39 minutes | 4 years ago
Summer Series Selena Knight
“When you don’t sell your customer the suite of products you are actually doing your customer a disservice” Selena Knight Selena Knight The Retail Biz Strategist Selena Knight is the Retail Business Strategist, but this was not always the case. Selena started life as a Tree Surgeon. As her business grew she found herself managing teams of people eventually managing over 100 contractors. Eight years ago Selena ventured into retail and opened a retail store selling baby and children’s products. Selena’s passion now is to create a vibrant and supportive community for retailers. With so much information freely available and competing for our attention it can get really confusing about where to invest your time and money. During my conversation with Selena she shared: How to systemise yourself out of the business Managing Cashflow – forecast and know what happens in your industry Getting your team to upsell and monitor your stats like Average Sale Value February and September are the busy baby months- Who knew Why stocking your store at end of financial year is a problem Things you need to put in place before you hire staff How to enable your staff Selena’s “One Thing” that she does every day….. Exercise – her best ideas come when she is running Selena’s secrets are For having “Me Time” – Have a bath every single night – 15 minutes is all you need Hire people for their behavioural traits not their skill set Whatever you sell must be of benefit to the customer; do them a service The Book that Selena recommends The “Four Hour work week” http://fourhourworkweek.com/ Selected Links For This Episode https://salenaknight.com/ https://salenaknight.com/masterclass-cashflow “When you don’t sell your customer the suite of products you are actually doing your customer a disservice” Selena Knight For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish The post Summer Series Selena Knight appeared first on Franchisee Success.
48 minutes | 4 years ago
Summer Series Warren Ballantyne
For this summer series we revisit the episode with Warren Ballantyne – here are his secrets….. If the Franchisor lets down the Franchisee they will fail and visa versa” Warren Ballantyne “Read Biographies you learn a lot from those who have been there done that” Warren Ballantyne Warren Ballantyne Franchisor – GutterVac Warren Ballantyne is the founder, owner and managing director of Gutter-Vac – the world’s first and largest gutter cleaning franchise; revolutionising the gutter cleaning industry. Warren invented and developed the gutter vacuuming technology in 1995 and commenced franchising in 2000. Gutter-Vac now has around 70 franchises across 7 Australian States and Territories and has expanding its franchise system into North America (launch was July 2016). Warren is also the founder, owner and managing director of Ballantyne Safety – a height safety concept that was created by Warren in 1995 to compliment the Gutter-Vac operating system. Ballantyne Safety’s range of temporary roof safety equipment provides workers across Australia with a fast and effective method to safely work at heights. Warren is also the chairman of Gutter-Vac International Pty Ltd and the Chief Operating Officer of Gutter-Vac LLC (the North American franchise company). Warren has enjoyed serving on FCA’s Queensland State Chapter for 7 years and has been President of the Queensland chapter of the FCA for the past two years Warren is dedicated to franchising in Australia and abroad. During my conversation with Warren he shared: How he grew from Plumber to Franchisor What makes an ideal franchisee How to set up and review systems in your franchise What questions a Franchisee should ask a Franchisor Having an internal Franchise Business Coach Showing leadership in your business Selling a Franchise in the United States What the Franchise Council of Australia (FCA) does The awards that FCA offer – National, State and Next Gen Warren’s “One” thing Stay in touch with Franchisees every day Warren’s Franchise Secrets Have a weekly routine Participate in a networking group “Me” time – Play golf – but only when her gets to 80 franchises Getting the “Right” Franchisee – it is down to the relationship Warren’s Franchisee Tips Talk to every franchisee in the system before you enter Warren’s Quotes “If the Franchisor lets down the Franchisee they will fail and visa versa” Warren Ballantyne “Read Biographies you learn a lot from those who have been there done that” Warren Ballantyne Selected Links For This Episode For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish Warren’s Book to Read – https://www.amazon.com/Want-Done-Right-Dont-Yourself/dp/1884956327 Gutter-Vac (Australia) | http://www.guttervac.com.au Outback GutterVac (North America) | http://www.outbackvac.com Ballantyne Safety | www.ballantynesafety.com.au The post Summer Series Warren Ballantyne appeared first on Franchisee Success.
53 minutes | 4 years ago
Summer Series – Jane Lombard
Jane Lombard Franchisee; Franchise Broker ABOUT JANE LOMBARD Jane Lombard offers many years of experience from all aspects of the franchise industry. Over the last 16 years, Jane has owned and operated 4 franchised businesses and currently runs two. Jane’s current franchised businesses are Fifo Capital – which provides cash flow solutions to business through invoice finance and The Franchise Shop a franchise consultancy that works to develop businesses into franchises and assist in franchise recruitment. As a Fifo Capital franchisee, Jane provides finance to franchisees looking to buy a franchise and a wide range of both start up and established businesses that are going through a period of growth and need support with their cash flow to allow the to take the leap to next level of success. As a franchisee of The Franchise Shop Jane works with a large range of emerging franchisors across a broad range of franchise models and systems. Working with her clients to develop their businesses into successful franchise models and assisting them in recruiting franchisees. Jane is a NSW FCA Committee member and also one of only 10 Certified Franchise Executives in Australia, an internationally recognized qualification in the franchise industry. During my conversation with Jane she shared: Buy the business for what you want out of it Buying the right franchise for you Doing your due diligence – what questions do you ask? What skills do you need to run a Franchise Working with your Franchisor What is in a Franchisors system – they do not always provide everything What a Greenfield site is What it takes to be a high performing Franchisee How to put together a great team that works for you and with you The franchising Code of Conduct Preparing your Business Plan and identifying your Key Performance Indicators How long it takes to buy/sell a franchise How to find true franchise lawyers and accountants When is the best time to Exit your system Jane’s “One Thing” that she does every day….. Be grateful – Knowing everything I am working towards is where I want to be – Love what you are doing Jane’s secrets are Her “Me” time – being home for the kids when they come home from school Getting the right employee – Do not employ yourself – employ for the skills you don’t have Keeping on top of Cashflow – Use FIFO Capital Jane’s tip for new Franchisees…. Don’t underestimate the importance of business skills Read Greg Nathans book – The Franchise E-Factor Jane’s – Quotes “Write a list of what your skill sets are and where your weaknesses are so that you know what you have to outsource” – Jane Lombard “Buy something that rocks your boat so that you are very excited to get up every morning” – Jane Lombard “Enter a Franchise system with your eyes wide open” – Jane Lombard “Understand what it is that the Franchisor provides” – Jane Lombard “Get to know the high achievers in your system – they will only be to happy to share with you what it takes to be successful” – Jane Lombard “Get experts who have real franchise experience” – Jane Lombard Selected Links For This Episode For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish http://fifocapital.com.au/ http://thefranchiseshop.com.au/ The post Summer Series – Jane Lombard appeared first on Franchisee Success.
55 minutes | 4 years ago
Summer Series – Paul McAllister
Paul McAllister Becoming a Franpreneur Paul bought his first franchise, a Boost Juice, in 2002. On opening day he had just $20 in his bank account as he had thrown all his savings into purchasing his first store. He soon grew his empire to own three Boost stores in Western Australia, Garden City Shopping centre (Borragoon), Carillon City Perth and Karrinyup Shopping centre. Paul won Boost Franchise Partner of the year in 2007 and was the first franchisee inducted into the Boost Juice Hall of Fame in 2005 along with numerous marketing, highest comparative growth, customer service and operational excellences Awards during the nine years of the business. Paul believes that know your business and work on your business every day. His secret to success is great customer service and empowering and training your team to be the best in the market. During my conversation with Paul he shared: Buying into a new and emerging brand Risking it all, sinking all your money into the establishment of a franchised brand Working in your business A typical day for a Franchisee Getting a strong team in place who work your store as you would Developing your staff not only for your business but in life as well Doing your Due Diligence on Greenfield Sites and a new and emerging brand Following the standard operational procedures and systems. – Swiss Cheese theory The skills a Franchisee needs Managing staff – the problems, the training, the real story The importance of customer service Providing leadership in your business Getting through the hard times and challenges of your business Taking a regular holiday from your business Paul’s “One Thing” that he does every day….. Work in and/or on your business Paul’s secrets are Getting “Me Time” – Get a fortnightly massage To getting the right employee – its all about the recruitment and induction then continually developing them Cashflow – check your business every night – check your sales daily Paul’s tip for new Franchisees…. You have to work in the business so that you know everything in the business. It helps you to implement a management team in your business. Build a strong relationship with your Franchisor Do as much research on the franchisor before you enter as you can; don’t be sucked in by the marketing and sales hype of the Franchisor Interview question: if I walked into your bedroom now what would it look like? The book Paul recommends Janine Allis’s Book – The Accidental Entrepreneur: The Juicy bits http://www.janineallis.com.au/get-janines-book “(Being a Franchisee) was the best time of my life to be honest” Paul McAllister “Be very flexible in everything you try to do” Paul McAllister “When doing due diligence – Have a list of questions to ask existing franchisees and have a honest conversation with them so that you get the real story of life from a franchisee prospective” Paul McAllister “No point keeping all the financial information to yourself, share it with your leadership team so that they help you make the business more profitable” – Paul McAllister “The bottom line it is your business you have to make it work” Paul McAllister For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish The post Summer Series – Paul McAllister appeared first on Franchisee Success.
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