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Summary:  Are you frustrated with the current crop of rental marketplaces? Are you desperately searching for some reliable platforms that can help you find your dream rental?  Jonas Bordo, our guest for today is the co-founder and CEO of Dwellsy, a radical home rental marketplace that relies on organic searches rather than the popular pay-to-play model.  On today’s show, Jonas shares his wisdom on how to find the most suitable rental, how to vet and find a great landlord, and how to determine if the time is right to buy your first home.   Jonas also shares his backstory as he reveals how he kickstarted Dwellsy back in 2019.   You will learn how he managed to raise the necessary capital to finance his dream project. And his plan for monetizing Dwellsy inspite of staying away from the pay-to-play model.  We hope you enjoy this show!  Key Takeaways:  00:00 – Jonas’s background information  01:54 – What makes Dwellsy a radically different rental marketplace  03:04 – How did Jonas first get his big idea?  06:01 – How does Dwellsy make it easier to find great rental places?  07:50 – Dealing with the technological challenges of launching Dwellsy  09:20 – Leveraging the expertise of others to gain massive traction   12:22 – Networking, finding like-minded individuals and raising money for your dream project  15:13 – Simplifying the capital raising process  17:54 – How does Jonas plan on monetizing Dwellsy?  22:26 – How does Dwellsy work with property managers?  24:45 – Pre-screening tenants  28:45 – What is the number one thing that renters need to know before renting their first home?  30:44 – How to vet a landlord  32:20 – Owning vs. Renting – which is better for you?  38:50 – Apps that Jonas uses everyday  42:20 – Some self-care tips to wrap things up  44:03 – Why you need to work on getting to know yourself      Quotes:  “In this country, we've never really had a real place where every renter and every landlord can come together and every landlord can find their renters that they need for their properties and vice versa…on that on the renter side, they can find their next home”.  “Really focus on understanding who you are, what drives you, and you know what you need in order to make yourself happy, and then build a career that helps you achieve those things”.  “One of the things about the whole start-up experience is the number of people who are willing to help is extraordinary. And there's great guidance and insight out there from people who are willing to lend their time, their thinking”.  Resources:  Founder’s Club  Nutshell CRM  Dwellsy 

Is it really possible to leverage the power of crypto and blockchain to democratize real estate investing? On today’s show, we interview Roan Yarn, Founder at Cointinuum and Bit Real Estate Exchange who shares with us his wisdom on crypto-currency, real estate investing, and fractional ownership.  You will learn about Roan’s goal of democratizing real estate investing using his crypto trading exchange, Bit Real Estate Exchange and his cryptocurrency, Cointinuum. Roan shares his concerns about Bitcoin and how these inspired him to get into the crypto and blockchain space in the first place.  Learn how Roan plans on leveraging the power of cryptocurrency to bring stability and liquidity to real estate investing. We hope you enjoy this show! Key Takeaways: 00:00 – Roan’s background information 03:46 – How did Roan get into the crypto blockchain space? 08:20 – Leveraging the power of crypto to have a greater social impact 10:11 – When and how did Roan first learn about Bitcoin? 12:54 – How will blockchain change the face of the real estate industry? 19:20 – Can you tokenize an existing real estate portfolio? 21:20 - How Cointinuum aims to provide stability and liquidity to the real estate investor 25:09 – How does the Bit Real Estate Exchange work? 26:59 – Can you invest in real estate projects with Cointinuum? 29:50 – Fractionalizing ownership with crypto 33:01 – Understanding the concept of property tokenization 37:40 – Can the average person invest in real estate projects using Cointinumm? Can this cryptocurrency democratize real estate investing? 43:17 – Bitcoin concerns – what can be done to enhance long-term sustainability?   Quotes: “From the real estate operator’s point of view, the biggest downfall in owning real estate is the sheer lack of liquidity. You own a property, you can't sell it that afternoon. And you will have to go through a process to get equity out of it. And so I thought, well, what if you could access capital more quickly?” “I believe that the democratization of investments is critical to allow everyday ordinary folks to participate in the technology economy”. “There are also questions around the long-term security of Bitcoin and you'll have to have me back one day where we can talk about what’s under the hood of Bitcoin and I can share a lot of the scary details around that, but also some hopeful things that that can be done”. “If you're truly buying a cup of coffee today with Bitcoin, you'll be paying more in transaction fees than you'd be paying for your coffee”. Resources: Cointinuum

How To Build A MEGA Real Estate Team With Top Realtor Tracy Cousineau | Founders Club. Subscribe to my channel for more tools and tips: http://www.OliverGraf.tv​  More at http://www.FoundersClub.tv​    __   Do me a solid and…   SUBSCRIBE TO MY CHANNEL: http://www.youtube.com/c/OliverGrafTV​ CONNECT WITH ME ON SOCIAL HERE: http://www.OliverGraf.tv/Social​ Find me on Instagram: @OliverGraf360   __   REVEALED: Trade Secrets Used by One of the Top-Performing Real Estate Teams in the Country to Sell 555 Homes in 2020 ft. Tracy Cousineau on Founders Club   Summary:   What are the trade secrets using which one of the top-performing real estate teams in the country sold 555 homes in the year of the pandemic?   Our guest for today, Tracy Cousineau, the co-founder, Real Estate Expert Advisors shares with us her wisdom on building an effective real estate sales process, delegation & scaling.   You will learn how her strong belief helped her make her foray into the real estate business when she was just 16. And how she maxed out her 401K to facilitate her very first real estate transaction. You will get a peek into the exact sales process using which Tracy and her team at have managed to sell more than 555 homes in the year of the pandemic.   We hope you enjoy this show!   Key Takeaways:   00:00 – Tracy’s background information 01:12 – How showing up for the community in the right way helped Tracy and her team close a record number of houses in 2020 02:57 – Ignoring all the incorrect advice given by the so-called “experts” to take financially prudent measures 03:22 – Why moving your mortgage payments is NOT a good idea 05:40 – Leveraging story-telling to maximize your gains from social media 08:09 – What are some of the biggest things that helped Tracy and her team close 555 homes in the year of the pandemic? 10:12 – Partnering up with vendors to improve your bottom-line 12:16 – Delegation and scaling your real estate business to the next level 19:22 – Expert tips for monitoring progress of partner agents 20:35 – Building a dream team and a great company culture 23:34 – Starting in real estate at the age 16, and cashing out my entire 401K to get a foothold in the business 30:52 – Rewriting the rule book – how Tracy sold her first home back in 1999 34:34 – Which marketing channel is generating the best results for Tracy? 35:36 – Putting your ego aside for maximizing your marketing effectiveness 40:42 – Lead to close - Tracy explains how her Inside Sale Agents (ISA’s) follow with their leads in a systematic manner 47:39 – Learning from your mistakes and constantly optimizing your sales process   Resources:   Tracy's Book - Million Dollar Trap: https://www.milliondollartrap.com/free-gift Tracy Cousineau:  https://tracycousineau.com/ Tracy’s Facebook:  https://www.facebook.com/RealEstateExpertAdvisors/?fref=ts Tracy’s Twitter: https://twitter.com/reexpertadvisor?lang=en Tracy’s LinkedIn: https://www.linkedin.com/in/tracy-cousineau-61a0896/ Tracy’s YouTube: https://www.youtube.com/channel/UCD1wNGWEY437bobWRVyvu4A Tracy’s Instagram: https://www.instagram.com/cousineautracy/?hl=en __   Watch these interviews with top thought leaders on my Real Estate Podcast:   Founders Club Interview With Mike Ferry: -► https://youtu.be/Utn9ttIemjM​    Founders Club Interview With Grant Cardone: -► https://youtu.be/6Q5Tihefu4k​    Founders Club Interview With Mikey Taylor: -►  https://youtu.be/21WB4fJXPnA​   --   Founders Club Real Estate Podcast Can Also Be Found At:    Web: http://www.FoundersClub.tv​  🎧iTunes: https://apple.co/2Vuzdxq​ 🎧Spotify: https://open.spotify.com/show/0T0owIf​...   --  Big Thanks To Our Sponsors: Closing Table Mastermind – http://www.ClosingTableMastermind.com​ Sweet Assist – http://www.SweetAssist.com​ Big Block Realty – http://www.BigBlockRealty.com​ Open Escrow – http://www.OpenEwscrowNow.com​ We Lease – http://www.WeLeaseUSA.com​ ---   OliverGraf.tv YouTube channel is dedicated to helping you grow your real estate business!    I’m a 3-time Inc 500 Real Estate entrepreneur and I’m passionate about helping the real estate community grow and improve. After being coached by Mike Ferry personally and studying all the gurus from Tom Ferry to Stephan Graham and Kevin Ward, I’ve been able to grow my brokerage to over 1,000 agents doing over $4 Billion dollars in sales. Now my goal is to provide some of the best tips for you to grow your business.    Follow these tips for more time, more freedom, and bigger pockets!    ---    Seriously though, subscribe to my channel here: http://www.youtube.com/c/OliverGrafTV​   ---   To Your Success,    Oliver Graf  3 Time Inc 500 Entrepreneur  Host of Founders Club Real Estate Podcast  http://www.OliverGraf.tv​  http://www.BigBlockRealty.com​   I hope you liked this video on "How To Build A MEGA Real Estate Team With Top Realtor Tracy Cousineau". Let me know what you think in the comments below!    #TopRealtor #MegaRealEstateTeam #TracyCousineau #MillionDollarTrap #FoundersClub​ #OliverGraf​

Leveraging Relationship Capital and Vertical Integration to Maximize Your Business Potential ft. EverBowl Founder, Jeff Fenster on Founders Club Summary: Is there any “secret sauce” that catapults some entrepreneurs miles ahead of the rest?  There are few people who can answer this question better than our guest for today, Jeff Fenster, Founder and CEO of Everbowl.  On today’s show, Jeff reveals how to build and exit successful businesses even without any previous experience. He also shares his wisdom on leveraging relationship capital, and using vertical integration to maximize your business bottom-line.  Jeff shares his FIVE CORE VALUES, and reveals how he is applying them to his business.  If you are frustrated by the intense competition and the total lack of opportunity, tuning in today will help you discover your unique value proposition so that you can remain a leg up on the competition.  We hope you enjoy this show! Key Takeaways: 00:00 – Jeff’s background information 03:00 – Brief stint at ADP, living the dream life till everything comes crashing down 04:44 – Jeff starts his first entrepreneurial venture out of spite and turns it into a resounding success 08:19 – Venturing into the restaurant business with Everbowl and why experience is over-rated 11:54 – How Everbowl is promoting the unevolved lifestyle 13:04 – How every business has the same underlying fundamentals 13:42 – Building a dream team – are you the dumbest person in the room? 14:51 – Jeff’s FIVE CORE Values 16:25 – KAIZEN – setting micro goals and getting slightly better every day 18:30 – Embracing change instead of running away from it 20:00 – How to get people to find buy-in 25:53 – Figuring out the biggest pain points, and finding your unique value proposition 31:25 – Vertical integration to reduce capital costs and maximize profits 36:44 – 3D modelling, virtual walk-ins using Matterport and how to beat Zillow at their own game 44:20 – Leveraging your most important asset – relationships 48:53 – Jeff opens up his simple but highly effective sales playbook 58:19 – Where is Jeff investing his money? 01:04:53 – Jeff’s favorite apps 01:06:56 – Some parting wisdom    Quotes: “I can surround myself with great people and understand that I don't need to be the smartest person on the team. I want to be the dumbest person on the team. And I'm very good at that. So, I surround myself with great people who are great at the things that I'm not good at”. “When you stack wins, all of a sudden you build momentum. And when you stack wins, and you build momentum, you get confidence behind what you're doing”. “What has allowed me to be successful is, is scrapping away and pulling back all of the fluff and all the complexities that scare people and confuse people and confuse business owners and businesses”. “So, relationship capital, to me is the most important asset we all have. If you gave me a choice, and I moved to a new city, and you said, I can introduce you to 100 of the most influential people in the city, and you'll be friends with them. Or I can give you a million dollars. Which would you rather have? I would want the 100 introductions”. “People love talking about themselves and if you can help them first…it is always the law of reciprocity, or whatever that is. It always comes around”. Resources: Founder’s Club Jeff’s LinkedIn Everbowl Monday Udemy

Summary: When there are gurus and business-owners who swear by complicated marketing tactics, can you generate massive traction for your real estate business using some simple, easy-to-implement lead generation strategies?  There are few people who can answer this question better than our guest for today, Trevor Mauch, the founder of Carrot. On today’s show, Trevor shares his wisdom on real-estate lead generation, leveraging Google and SEO to dominate the marketplace, and building evergreen marketing strategies for maximum traction.    You will learn how to get off the marketing hamster wheel by outsourcing and automating your content creation strategy. As we discuss different case studies, you will get a peek into Carrot’s methodology using which Trevor and his team have generated 2,356,261 (and counting!) real estate leads. We hope you enjoy this show! Key Takeaways: 00:00 – Trevor’s background information 01:53 – How Trevor ended up biking across Ireland back in ‘09 04:16 – Trevor makes his first real estate investment at the age of 21 08:37 – Finding highly motivated sellers, and a no-brainer deal 12:22 – How Trevor got into online lead-generation and SEO – which ultimately led to the formation of Carrot 16:09 – Victim of his own success, Trevor realizes that he has to step off the hamster wheel 18:34 – Is your business sapping your energy and leaving you feeling drained and depressed? 19:14 – Learn how to conduct an energy audit and shed all the things that are bogging you down 26:39 – How Trevor bootstrapped Carrot and almost reached his breaking point after taking on too much on his plate 31:44 – Tips for real estate folks who wish to outsource the content creation process 34:51 – Getting off the marketing hamster wheel and build evergreen lead generation sources 38:52 – Getting a peek at Carrot’s marketing analytics, their traffic sources, and conversion rates 41:18 – Outbound or inbound marketing – what is the most effective option for real estate agents and investors? 42:38 – How Anthony Beckham, a client managed to generate organic traffic for his Oregon properties by following the Carrot methodology 44:14 – The best and the easiest way to repurpose your videos into blog posts 44:53 – Running video ads and retargeting your leads on Facebook 48:53 – Building an authority hub that converts your website into a traffic and conversion-focused marketing machine 52:33 – How to beat Zillow at their own game 55:30 – How Trever ended up managing an 8,000 square co-working space by paying just $200 a month 01:00:02 – Which productivity software does Trevor rely on day-in, day-out? 01:01:55 – Are you chasing money or energy? 01:04:51 – Trevor shares his contact information   Quotes: “Most real estate investors, most real estate agents, and investors tend to focus on what I call hamster wheel marketing”. “Your volume of deals and leads is going to come from outbound. It's going to come from sending out the mail, sending out the cold calls to activate demand for people that aren't actively looking on Google. But your highest quality, most motivated ones are going to come from a Google search”. “I think if you're doing something with enough energy and it gives you enough energy, you're probably going to be pretty damn good at that thing. And if you do it enough, you'll probably get noticed by people and somehow make a career out of it.  “Chase energy, not money. Hopefully, money follows but I would much rather be high energy and doing things I love and be broke versus really low energy, miserable, and have a bunch of money. So that's me”. Resources: Founder’s Club Trevor’s Website Trevor’s LinkedIn Carrot Free Evergreen Marketing Strategy Get in touch with Trevor!

Summary: How can you make your mark in an over-heated and intensely competitive real estate space?  There are few people who can answer this question better than our guest for today, the badass realtor, Matt Davies who has set up a thriving real estate business in five short years. On today’s show, Matt shares his wisdom on real estate marketing, client prospecting, and vetting new real estate investment deals. Back in 2014, when Matt decided to make the transition from waiting tables to real estate, he had to overcome his limiting self-beliefs.  You will learn how Matt went from earning a measly $26,000 in his first year to over a million dollars in 2020.  He shares how he vets new projects to find no-brainer, winning deals. And how he abides with the K.I.S.S. (Keep It Simple, Stupid) philosophy in everything that he does.   Additionally, he opens up his sales playbook and reveals how he invests in relationships for long-term gains.  You will also learn how Matt altered his marketing in the wake of covid. And he wraps up this show by sharing some expert tips to help you save your tax dollars We hope you enjoy this show! Key Takeaways: 00:00 – Matt’s background information 02:34 – From playing in a rock band to sales to waiting tables, Matt tries his hand at everything 06:23 – Matt’s AH-HA moment which inspires him to get into real estate 09:33 – From earning $26,000 in 2014 to a million dollars last year – how did Matt do it? 12:18 – Fighting self-sabotage and limiting beliefs 16:23 – Building an abundant mindset, and how strong family roots can power you ahead 20:32 – How to avoid analysis paralysis 28:27 – Matt’s new real estate development project in North Park 32:39 – Relationship building, and why your network is truly your net-worth 37:02 – A peek into my sales playbook, and how I made my first million-dollar sale 49:46 – Don’t over-complicate, and watch out for the obvious 51:32 – How to vet and find a great deal 01:00:25 – Understanding zoning regulations and discovering value add 01:07:42 – Matt’s money philosophy, and the magic of compounding 01:14:54 – How to tailor your marketing and reach out to your target audience 01:16:20 – Pivoting in the wake of covid 01:24:13 – Matt’s advice for noobs who are planning on investing in a condo 01:26:08 – Matt shares how he turned $180,000 into $650,000 for his client 01:28:14 – Capital gains, and saving your tax dollars 01:29:44 – We end the show with our Rapid-Fire Round!   Quotes: “The deals that I get to do are from my relationships with people and the cool people that I get to know. And so much comes from the compound interest, you know, and one of the cogs in the wheel is doing brokerage”. “Now's not the time to pull back or take a break or be scared. Now's the time to really shine and lead and guide and help”. “So selling is not telling. It's asking good questions. So, you need to ask good questions, like a medical professional would, and I am an MD”. “If you don't know what a top plate or a bottom plate is, or, you know, how the order or the sequence of  new construction, you have no business developing 100 unit apartment complex, or even an 18 unit apartment complex. Resources: Founder’s Club Matt’s Website

Summary: Wondering how you can find great real estate deals in this expensive, red-hot market? Our guest for today, Mike Torres is the Founder of US Probate Services and MTI Education.  In today’s show, Mike shares how you can leverage the niche probate space to build and sustain a lucrative real estate investing business.  Back in 1980, when Mike was property scouting for his mom, he chanced upon this real estate strategy that would change the course of his life. Mike coaching company, MTI education has since, coached 12,000 real estate agents who have been closing thousands of probate transactions every year.  On today’s show, Mike reveals the underlying philosophy that makes probate transactions one of the best real estate investing strategies today. From finding motivated sellers to pitching your deal, you will learn the A to Z of probate transactions on today’s show. You will also learn some great lead generation and marketing automation tips today. We hope you enjoy this show! Key Takeaways: 00:00 – Mike’s background information  01:30 – What’s a probate? Mike explains in simple terms 04:23 – Looking Back: how Mike first got into real estate investing using the probate court system 06:53 – Older demographics and cash poor estates 08:34 – Leveraging the probate court system to find extremely motivated sellers 15:02 – How can realtors and invests benefit from the probate court system 19:15 – A one-stop-shop to provide more value and close sales faster  22:57 – Typically, how long does it take to close a deal? 24:26 – Using marketing automation and education to increase lead flow 26:50 – A fast and easy way for creating an eBook 28:35 – Mike outlines the entire sales process 31:54 – How to pitch your offer to a lead who is grieving for a close relative 37:23 – Using software for scraping probate data 39:50 – The ONE Thing that can help you successfully implement Mike’s investing strategy 43:33 – And we wrap up with some excellent parting advice!   Quotes: “Especially now with technology, holy cow, you can create automated marketing funnels and let the machine do all the work. All I have to do is pick up the phone and follow up”.  “So, every problem has an opportunity. So, your job is to find their problem, because you already have that solution in your bag”. “I think that's really important to understand that when you're reaching out to people, you have to be empathetic to their position, their emotions, their moods”. Resources: Founder’s Club Probate Data MTI Education US Probate Services

The Secrets to Franchise Success with Erik Varn Horn Summary: What are some of the most critical things that contribute to a franchise’s success? Is it the brand? The system? Or a reliable franchisor? Erik is a multi-brand, multi-unit franchisee and a highly sought after franchise consultant. His franchisee experience includes Liberty Tax, Sola Salon, Club Pilates and YogaSix. Erik is also a successful real estate investor and has interests in commercial developments, hotels, and luxury apartments. In this episode, Erik joins us to explain what makes a successful franchise operation tick. He shares how he manages to operate multiple franchise operations remotely as he travels the world to pursue his other interests and passions.  Erik reveals how you can find opportunities within the franchising world, and then implement systems and processes that help you profitably scale up. This show will be particularly interesting to entrepreneurs and professionals who are looking to augment and even replace their main source of income. We hope you enjoy this show! Key Takeaways: 02:07 – How Erik kickstarted his real estate business 02:07 – Desperate for funds, Erik starts a lawn-mowing business 03:06 – How Erik cracked his first real estate deal 05:00 – Funding his first franchise with the profits from his first deal 09:20 – Erik ventures into the franchise business 09:20 – Buys a Liberty tax franchise inspite of having zero experience in taxation 10:55 – Should you invest in a franchise with a seasonal business cycle?  11:50 – Scaling up business in Austin to 42 stores 12:57 – Mistakes that Erik made in his first year 13:35 – Can a “fix and flip” model work for the franchise industry? 15:18 – Can you be completely hands-off while managing a franchise? 15:46 – How Erik sold off his salon franchise business in Orange County to a PE firm 20:35 – Scaling up the business 21:02 – As a franchisor for the roofing industry 21:22 – Conducting Masterminds to help others grow and scale 22:04 – Manages a Facebook community to facilitate peer to peer interaction 24:23 – Feasible franchise options for real estate investors 25:50 – Resources to find opportunities 29:16 – Can you passively scale up a franchise?  30:10 – The right BRAND and right PEOPLE 30:34 – Who is the right person to manage your franchise? 31:12 – How can you find him/her? 31:48 – Should you give away some equity in your business to your manager? Erik shares his own personal experience 34:00 – How are employee contracts typically structured? 36:49 – Why did Quiznos fold up their operations?  40:53 – How to conduct due diligence and locate a lucrative franchise opportunity 42:53 – Erik recommends asking broad questions rather than specific ones 43:47 – Minimum investment required to buy a franchise 44:32 – Minimum network requirements 45:53 – Typical cost breakdown 47:30 – Should you consider investing in an owner-operator franchise?  51:11 – According to Erik, which sector provides some of the best franchising opportunities 52:08 – How getting in early can prove to be incredibly lucrative 54:43 – Erik shares why he doesn’t give much importance to the total royalty percentage  56:56 – Managing Remotely 59:00 – Empowering managers to take decisions independently 01:01:40 – His biggest challenge 01:03:33 – Collaboration between the franchisor and franchisee can help improve systems and processes  01:10:00 – Staying on the top of your finances 01:11:22 – Erik prefers daily reporting   01:13:45 – Erik’s real estate investments 01:13:45 – His foray into commercial development 01:15:22 – Also invests in hotels and luxury apartments 01:18:43 – Reveals he is looking to invest in mobile homes and storage units 01:19:54 – Networking tips to connect with influencers and like-minded people 01:26:56 – One resource/app that Erik uses on a regular basis 01:28:28 – One thing that Erik wishes he could have done differently   Quotes: “I realized that I did not need to find the money to invest in real estate. I just needed to find the deal”. “The best thing to invest in is real estate and businesses”. “As an entrepreneur, you are always looking to grow something bigger and better”. “A good franchisor is looking at doing things that can help the franchise, and doing these things at a scale that the franchisee cannot” “When you are looking at a brand, system trumps product all day long” “If you are always doing stuff, you are not solving problems. And I want to be a problem solver”. “I think the best franchisors have this open environment where franchisees can come to them” “The franchisor gets better because of the franchisee”. “I treat everyone how I expect to be treated”. Resources: Founder’s Club Oliver Graf Erik’s LinkedIn Franchise Secrets Otter.ai

Leveraging Creative Real Estate Financing Strategies for Beating the Pandemic Blues ft. Chris Prefontaine on Founders Club Summary: With the pandemic outbreak, it has become extremely important to explore creative financing strategies if you wish to stay ahead of the curve. Chris Prefontaine, our guest for today is the founder and CEO of Smart Real Estate Coach. He has authored the best-sellers, Real Estate on Your Terms and The New Rules of Real Estate Investing. On today’s show, Chris shares his wisdom on creative real estate financing strategies, how to turn every deal into three paydays, and how-to leverage owner-financing to the hilt. You will learn how he finds the right seller and the right deals, how he takes the properties off their hands, and how he puts it back on the market on rent. We hope you enjoy this show! Key Takeaways: 00:00 – Chris’s background information 02:09 – How the 2008 economic crisis forced Chris to pivot his investing style 03:55 – Chris shares how he made $200K on a terms deal! 09:04 – Why would someone who owns his property free and clear agree to owner financing? 09:25 – Details of an office building in Rhode Island that Chris recently owner-financed for 20 years 10:45 – Is Chris’s investing strategy more suitable for stressed markets? 13:52 – How to structure deals and incentivize owners in a variety of ways 17:10 – Does the owner still hold the first position on the property? 18:52 – Ideal buyer characteristics that Chris looks out for 20:08 – Contractually, how is the deal worded and structured? 20:48 – Some FREE resources to help you get started 21:52 – Can you find such deals in your local market? 23:24 – Are there any deals that Chris would avoid? What are some red flags to watch out for?  26:35 – Structuring a “deal on a lease” option to flip it a later date 28:24 – Three marketing sources that Chris is relying on for lead generation 29:32 – How to use expired listings to generate leads 32:27 – Finding buyers for deals 33:58 – What is the minimum down payment that Chris settles for?  35:46 – Vetting buyers and ensuring that they are good fit 37:26 – Keeping a tab on buyer’s credit to ensure minimum default 38:51 – What happens is the buyer defaults and is unable to qualify at the end of the term? 40:55 – What is a sandwich lease? 42:38 – Finding the right attorneys to work with on creative financing deals 44:09 – Tools and software that Chris uses to manage this business 48:00 – Three things that can help you find success 49:06 – Get FREE access to Chris’s book  49:39 – Some parting advice for young folks who are just getting started   Quotes: “You have a house that's worth $300K. You owe $250K. I'm going to put down on the lease purchase agreement, and then I'm going to rent to own it. That's the sandwich. So, I am between you and my tenant buyer”. “There a type of deal where there’s only one payday, but it's a $1.4 million deal. The profit is 140 grand one time which he splits with the seller. So, you get two seventy grand check. That's not a bad check”. “Why isn't everyone doing it? Because it's a business. And it takes time. And there is a learning curve. It takes mental strength. Right? And we teach as much about non-real estate stuff to our community as we teach real estate skill sets”. Resources: Founder’s Club Smart Real Estate Coach Real Estate on Your Terms The New Rules of Real Estate Investing

How We Got to Flipping 200 Homes A Year ft. GG Homes Founders, Phil Green and Christie Green on Founders Club Summary: What does it take to large, voluminous fix and flip business?   On today’s show, we have Christie Green and Phil Green, in-laws and the founders of the incredibly successful GG Homes, who share how they transitioned from real estate agent to investor, how they scaled up their business to 200 fix and flips annually, and how they have systematized operations using some of the coolest and latest tools. When Phil was working as a real estate agent, he realized that he was leaving a lot of money on the table by not getting into the fix and flip space. Five years back, Phil flipped his first home. GG Homes is on course to flip 200 homes this year! How did they make it happen?  In today’s show, Christie and Phil reveal how you can rapidly scale up a real estate investing business. From hiring the right people to finding the right deal to negotiating the best offer, Christie and Paul share what all they do to ensure the smooth and efficient functioning of GG Homes. They also share their process for finding the best deals and pushing higher conversions. We hope you enjoy this show! Key Takeaways: 00:05 – Phil and Christie’s background information  01:21 – Transitioning from being a real estate agent to an investor 02:24 – How did Phil crack his first deal? 04:18 – How to vet and partner up with the right investors 05:00 – How moving fast can help you compete with the likes of  Zillow 07:36 – What is the typical timeframe to close after an agent brings a new deal to the table? 09:07 – How an evicted tenant ended up costing Phil and Christie in six figures 10:20 – Making $150,00 on a $100,000 investment! 11:18 – How many team members are present on the GG Homes team? And, how are their roles aligned? 13:18 – How many projects is the GG homes team working on at the moment? How do they manage such a large volume of work? 14:12 – Are there any downsides to working with your family members? 17:00 – How presenting the same deal in different ways can help drive conversions 21:12 – Are the majority of deals through MLS? What is the proportion of off-market deals? 27:00 – Crunching the numbers – expert tips for analyzing deals 27:40 – How many offers do GG home make every month?  29:18 – What is the best place for finding deals? Any specific channels that are outperforming? 30:50 – How do they find leads? 32:04 – Finding distressed deals and highly motivated sellers 33:06 – How to find owners of vacant properties 34:03 – Which skip tracking systems work the best? 35:27 – What is the best way to contact a lead on Facebook? 37:20 – Do they rotate deals between different sales agents? 38:40 – Using a predictive index for employee onboarding and role alignment  45:48 – Phil and Christie share their agent onboarding process 56:48 – How to stack and analyze data to find highly motivated sellers 59:26 – Which are the data providers that they rely on? 01:00:21 – Using list stacking software to crunch the numbers 01:08:23 – Which CRM do they use to stay on top of things? 01:10:53 – Phil and Christie share their growth plans 01:19:40 – How do they finance their deals? 01:28:08 – What is the one thing they wish they knew when they started?   Quotes: “There is a lot of value working with a local investor who knows the market, has the right systems in place and is big as us. It’s a done deal. We are closing every single time.” “The number one thing I wish I knew was how to hire train onboard and hold people accountable like we do today.” “If you can hire awesome people that are better than you at what they do, and they can be held accountable, and constantly grow and succeed, they're going to see success. They're going to be happy. Then your company can grow.” “We're here to continually grow. I'm going to continually set you on a trajectory that allows you to be successful. But that's going to involve changing and getting outside of your comfort zone.” Resources: Founder’s Club GG Homes Trello Podio Zapier

How to Position Yourself for Massive Financial Gains ft. Rich Dad, Poor Dad Author, Robert Kiyosaki on Founders Club Summary: With the world in turmoil, and the markets in constant flux, how can you best position yourself for massive financial gains? There are few people who can answer this question better than our guest for today, Robert Kiyosaki, the man responsible for popularizing entrepreneurship with his cult book, Rich Dad Poor Dad back in 1997.   On today’s show, Robert shares his wisdom on how to save your tax dollars, investing in crypto and precious metals, and getting financial gains when the economy is in a downturn. You will learn why Robert loves the micro-nature of real estate investing. And why he thinks that taking on more debt is the only way to elevate yourself to massive success.  Additionally, he also shares his contrarian views on the recently concluded elections and the overall political climate in the US.   You will get a peek into Robert’s investment strategy as he reveals how he invests his millions earned from book royalties. We hope you enjoy this show! Key Takeaways: 00:00 – A man that needs no introduction – Robert Kiyosaki! 03:40 – Robert shares his views on Wall Street Investing 08:27 – How real estate investing can help you save your tax dollars 11:20 – Other than real estate, where does Robert park his investments? 14:04 – Hiring the smartest people to manage your investments 15:30 – How a formal education does not teach you to manage your wealth the right way 19:40 – Listen to this if you are shit scared of a recession 23:20 – Pro Tip for Investors: Why Robert thinks that silver is on the verge of a massive bull run 24:28 – Robert’s Investing Philosophy – when taking on more debt is a good thing 28:44 – Robert’s Five G’s to multiply your investments manifold 30:43 – Talking politics – Has media made a scapegoat out of President Trump? 35:22 – Are we living in a fascist society today? 36:53 – Why the micro-nature of real estate investing appeals to Robert 38:43 – Is there a real estate asset class that Robert prefers to invest in? 46:23 – Robert prefers investing in physical gold as opposed to digital gold 47:12 – Is Fed’s massive currency printing exercise fueling a cryptocurrency bull run? 52:55 – Turning the clock back – Robert reminisces about the time when he fought in the Vietnam war 01:01:13 – Some great advice for young kids on how to lead a responsible life 01:03:40 – Do not forget to check out Robert’s cash flow game   Quotes: “Most people who went to school think like employees and self-employed. That's why they're poor. You should never go to school.” “It is much faster to borrow a million dollars tax-free. Then to work for a million dollars. That's the difference.” “And so only people are afraid of upcoming depression are the people who need jobs.” “The Sixth Amendment is your right to face your accuser. Today, all of these faceless people attacking us…the trolls on the internet, they are just coming after you. That's the world I live in today. So that's not capitalism. That's not democracy. It's fascism. But you live in fear. And the more fear we have, the less freedom we have.” Resources: Founder’s Club Robert’s Website Play the Cashflow Game Who Stole My Pension?

How to Use Creative Investing Strategies to Turbocharge your Real Estate Portfolio ft. Cody Sperber, Founder, Clever Investor & 100 Million Academy on Founders Club Summary: Are you waiting with cash on the sidelines so that you can re-enter the markets after a steep correction? Do you think that the real estate market has peaked and good deals have totally dried up? Think again! Our guest for today, Cody Sperber is the founder of Clever Investor and 100 Million Academy. In today’s show, Cody shares some creative financing strategies that can help you earn great returns from real estate – even in the current climate. Virtual real estate wholesaling, “subject-to” deals, wraparound mortgages…Cody walks us through these any many more real estate investing strategies in today’s show.   Additionally, you will learn how, in the wake of COVID, Cody is strategizing to build a giant money machine by investing in small rentals. We wrap up this show by sharing some great apps for making data-driven investing decisions. We hope you enjoy this show! Key Takeaways: 00:00 – Cody’s background information  03:14 – Virtual Real Estate Wholesale? What’s that? Cody explains in simple terms 11:09 – Expert tips for taking your Instagram game to the next level 12:37 – How often should you post on Instagram? 13:08 – Is it a good idea to add long captions to a post? 14:12 – Advantages of having 10,000 followers on Instagram 15:43 – Typically, how much does it cost for a large group to give you a shout out? 17:09 – Building engagement and creating raving fans 19:09 – Recommended app for creating captions on Instagram 21:29 – What has COVID impacted the real estate market as a whole? Cody shares some great insights 22:44 – After a 10-year bull run, are the real estate markets set for a steep correction? 23:53 – In the current scenario, is Cody coming across motivated sellers who are eager to cash out? 25:23 – Example of a creative financing deal that Cody strikes on a routine basis 27:25 – Are rental rates in working-class neighborhoods prone to volatility? 27:49 – Some little-know creative financing strategies 27:49 – Subject-To vs. Wraparound mortgage – what the pros and cons of each investing strategy? 30:54 – What is an “all-inclusive contract for deed”? 35:08 – Cody shares how he has evolved his investing strategy in the wake of COVID 38:09 – Building a giant money machine by investing in small rentals 41:49 – How can you learn more about these creative financing strategies? 50:20 – What advice did Cody’s mentor give him – that he follows to this day?  52:13 – Cody shares his favorite apps 52:39 – How to leverage app/software for following up with your investors and striking a deal 56:13 – Making data-driven decisions for evaluating home-owner finances and making smart investing decisions 01:00:48 – Looking back, is there anything that Cody wishes he could have done differently?   Quotes: “With the money game-changing right now, I believe there's going to be the largest transfer of wealth we've ever seen. Ever.” “I don't have a money problem. I have a creativity problem. I have a problem thinking so traditionally that I couldn't get out of my own way.” “You got to create a success habit of getting out of the education world as fast as possible through active deal-making. You'll learn through screwing stuff up.” “You start a business, you hire 10 people. If we can get 100,000 entrepreneurs to start a business, and they all hire 10 people, it gets a lot better, right?” Resources: Founder’s Club Deal Automator Clever Skip Tracing 100 Million Academy

Are you having trouble scaling your online business? Are you looking for some inspiration…that extra “push” to turbocharge you ahead? Our guest for today, Cole Joseph is the Founder of Cole’s Classroom. Cole recently sold his eight-year old business for eight-figures. In today’s show, Cole shares how he managed to scale up his business and achieve this incredible feat. Back in 2010, Cole started his wedding photography business, but soon realized how difficult it was to scale and grow in a traditional business set-up. A chance encounter with a friend made Cole realize the incredible potential of venturing out into the online world. And the rest, as they say, is history. In today’s show, Cole reveals why webinars are one of the best lead-generation platforms. From creating content to pitching your offer to different marketing strategies for monetizing your leads, Cole reveals some great nuggets today. He also shares how staying authentic helped him make his mark in a competitive industry. And, he reveals some of the biggest lessons that he learned from his dream exit. We hope you enjoy this show! Key Takeaways: 00:00 – Cole’s background information  02:39 – Why does Cole primarily rely on webinars for generating leads? 04:25 – Webinar strategies for real estate 06:10 – The two MAIN components of a webinar: The Content and Your Offer 09:54 – Live webinars vs. Evergreen webinars – which is the best option for you? 12:48 – How to split test and come with a winning and high-converting webinar topic 15:05 – How to conduct research and find trending webinar topics for real estate 17:32 – Recommended tool for YouTube Analytics 18:06 – Webinar framework, and how to seamlessly make an offer 20:12 – Using the ladder approach to convert your webinar leads 21:32 – What is the ideal length for a webinar?  22:10 – The TWO Metrics to consider while evaluating the performance of your webinar 24:45 – How to monetize your leads 26:50 – Understanding profitability and making money on the back-end 32:20 – Which is the best webinar software for you? 37:08 – Coles backstory 37:08 – The AH-HA moment – From wedding photography to an online business 42:28 – Quitting our day jobs to focus full-time on Cole’s Classroom 43:16 – Leveraging paid media to supercharge sales from $100,000 to $1.5 million 46:43 – How I almost quit in my first-year 52:33 – The turning point 50:55 – How to make your mark in an intensely competitive market 57:16 – How to segment your opt-ins to get increased engagement and conversions 01:01:52 – How authenticity can help you carve out your own unique space 01:13:34 – How to build a loyal following on the internet 01:15:53 – Is building a Facebook group still a good first-step for starting an online business? 01:20:44 – Making your customers feel special 01:22:12 – Recommended starter tool for creating videos 01:23:36 – The dream exit – Creating an eight-figure business in eight-years 01:24:46 – Future plans for Cole’s Classroom 01:26:16 – Biggest lessons learned from the acquisition 01:30:12 – Cole shares his morning routine 01:31:15 – Looking back, what is the one thing that Cole wishes he could have done sooner? 01:32:12 – Get in touch with Cole!   Quotes: “You got to have balls to put out a bunch of money today. Knowing that you may not see it again, or if you do, it might not be for another year.” “I genuinely despise the guru mentality, the Lamborghinis, the mansions and just in general Picture- Perfect Instagram profiles. That all is bullshit.” “Do the opposite. Do the opposite of that Instagram picture-perfect. And just share reality, share the truth. Because there's nothing that's more inspirational.” “Never underestimate how far you can take something.” Resources: Founder’s Club Cole’s Facebook Page Loom Cole’s Classroom

Are you constantly worried that your real estate investments are not adequately protected? Worried that an innocent mistake can take away all the assets that you have worked so hard for? Our guest for today, Clint Coons is an attorney and real asset protection expert. He is the founder and managing partner at Anderson Law Group. In this episode, Clint joins Oliver to reveal the right legal structure for your real estate investments so that your assets are properly protected from litigation and creditors. Today, Oliver walks you through the nitty-gritty of creating an LLC to house your real estate investments. If done the right way, you can create a separate legal entity that can safely house your prized real estate assets.  Other topics discussed on this show include how to set up a land trust, C Corp’s vs. S Corp’s, benefits of forming an out-of-state LLC, and the different costs for setting up an LLC. We hope you enjoy this show!  Tune in now! Key Takeaways: 00:00 – Clint’s background information 01:46 – Two Biggest Takeaways after buying 100 properties 01:46 – Things to keep in mind while buying out-of-state properties 06:02 – Will housing your real estate assets in an LLC help you adequately protect your assets? 07:34 – How to create a legal structure that grants you anonymity 09:44 – Will you encounter any issues with your lender if you use an LLC? 11:27 – Are you and your assets legally protected if you use an LLC?  13:58 – Can a lender pushback your loan application if you are trying to invest as an LLC? 16:20 – Setting up a land trust to protect your primary residence 17:20 – Who controls the land trust – the trustee or the beneficiary? 21:03 – Benefits of setting up an LLC as a trustee  22:06 – How to use LLC’s to adequately protect your real estate rental investments 25:53 – Can you save your tax dollars by using a C Corp? Are C Corps better than S Corps? 28:56 – Learn how you can get Clint’s Real Estate Asset Protection book for FREE! 30:04 – Can you protect your real estate assets if you are staying in a litigious state like California? 00:37:24 – Forming an out-of-state LLC 00:40:57 – The Basics - How to set up an LLC 00:42:50 – What is the cost of setting up an LLC? 00:43:24 – Best states for setting up an LLC 00:45:23 – Should you hire a fire to set up an LLC? 00:46:36 – Typical costs for setting up an LLC 00:48:34 – Do you need to set up a separate LLC for each property? 00:49:49 – What is the benefit of setting up your LLC as a partnership? 00:54:20 – Clint shares his contact information   Quotes: “I've been in the process in the last two years of cutting all that stuff out of my portfolio, and sticking with the concentrations of where I have the majority of the investments.” “You're going to have to close in your own name because it's a personal residence, but then I would transfer it to a land trust and I would set my land trust up with a nominee trustee.” “When you run your business as an S corp because it's a flow-through all that activity shows up on your 1040 and lenders know you're in business for yourself.” “And if you do not understand the risk, you then will not be able to appreciate the risk and by failing to appreciate the risk, you're going to take action that will possibly result in you going through bankruptcy, losing all of your assets.” Resources: Founder’s Club Clint’s Real Estate Protection Book

Has your real estate business taken a hit due to the pandemic? Are you looking for some powerful yet actionable tips so that your business can be an outlier in this floundering economy?  Our guest for today, Kevin Ward is the CEO and Founder of Yes Masters. Kevin is a “No B.S. Real Estate Success Coach” who started training agents back in 2012. In this episode, Kevin joins Oliver to reveal some great hacks that will enable real estate agents not only protect but also grow their business in the wake of COVID. COVID has had a telling effect on the American economy. And some experts claim that the ongoing situation is far worse that the 2008 financial crisis. The real estate market has not been spared either as we are witnessing a huge mismatch between supply and demand.  In today’s show, Kevin reveals why, contrary to popular perception, right now is the THE BEST TIME for real estate agents – if they play their cards right. From popular real estate opportunities to investment philosophies to success mantras, this show is loaded with some immense value guaranteed to help you out. We hope you enjoy this show!  Tune in now! Key Takeaways: 00:00 – Kevin’s background information 02:19 – Selling 100+ homes a year  02:50 - Importance of a good work-life balance 03:27 - The Seven domains of life to FOCUS on 05:44 – Finding alignment in life 10:01 – Leveraging the power of visualization for long-term success  11:20 – Being next-level focused 14:29 – Short-term pain for huge long-term gains 15:44 – Bootstrapping Yes Masters; Kevin quits his job to pursue his dream 19:11 – Spending money after coaching (even when I did not have it) 21:43 – Kevin’s big WHY that attracted him to real estate coaching 23:33 – Helping people fulfil their dreams 24:43 – From agent producer to author coach 27:30 – Advice for broker owners who wish to hone their leadership skills    28:39 – Learning the art of public speaking and communicating from renowned voice coach, Roger Love 30:16 – K.I.S.S. – Keep it Simple, Stupid; The McDonald’s Approach to Real Estate Investing 30:47 – Hiring a showing agent to do your legwork and scaling up your business 33:57 – Why you should focus your lead generation efforts on sellers rather than buyers 37:50 – Why right now is THE BEST TIME for real estate agents 37:50 – What is the impact of COVID on the real estate market and the larger macroeconomy? 45:53 – Discussing the utter lack of professionally trained agents 49:38 – Using attraction marketing to develop long-term relationships with clients 00:51:36 – The Four Superpowers of SUCCESS 00:51:36 - #1 Commitment 00:51:55 - #2 Competence 00:52:07 - #3 Compassion 00:53:30 - #4 Courage 00:54:08 – Pricing strategies to help you protect and grow your real estate business during COVID 01:00:18 – Open house vs. Scheduling showings – which is the best option for selling real estate? 01:00:55 – Strategies for making sales in a high supply-low demand market 01:02:45 – How to make the most of the current situation 01:03:33 – What are some good pockets of opportunities in the real estate market right now? 01:04:27 – Is it a good time to cash out so that you can reposition at a later date? 01:09:50 – How to target sellers who are downsizing right now 01:11:12 – Can you make money off short sales right now? 01:13:24 – Recap of all the best opportunities in the real estate market 01:15:12 – Sellers are frogs and buyers are snails – Kevin explains his analogy in simple terms 01:18:06 – Kevin shares his mixed-method approach for real estate investing 01:23:45 – How a burning desire to be the best can help you overcome the most challenging situations  01:25:04 – What are some key attributes that helped Kevin’s star agent reach a million dollars in 26-months flat? 01:26:27 – Want to learn the nuances of nuances of Agent Mastery LIVE 01:28:33 – How to track data for real estate investing 01:30:02 – What should be your investing strategy in the wake of COVID? 01:33:32 – Market Crash or Buying Opportunity  01:34:40 – How can hiring a coach help you out? 01:38:44 – Why being intentional is the need of the hour 01:40:20 – How to gain referrals and grow your business 01:42:15 – The FIVE levels of success   Quotes: “I don't care about your money. I care about your dreams. Because I will fight for your dreams if you're willing to fight for them.” “The moment you commit to become the best, you just got better.” "The standard of competence for me is being the best in the market." “When buyer’s want something, they got to be excited about it. And when they want something, the fund reasons to do it.” “I can spend time and effort to get business. That is prospecting. I can spend money to get business. That is marketing. I can build relationships and get top of the mind awareness, and get results. And people line up.” “I'm not just here to get a paycheck. I'm here to build a relationship and part of that is I want to do such a good job that I get more business from you because of that.” Resources: Founder’s Club Yes Masters  

Casey Zeman is a father of three and still growing his business faster than ever.   Casey is Founder and CEO of Easy Webinar, the only software platform that combines webinar technology and marketing strategy into one. He is a best selling author, podcast host, and has helped thousands of entrepreneurs create content that makes deep connections with their audience. We wanted to find out how Casey Zeman has managed to grow his business, the hacks he uses to reach his goals, and building a team that freed up his time.  “I’ve had to let more things go… giving up control is difficult for control freaks and I consider myself one of them.” -Casey Zeman Some Topics We Discussed Include: A daily schedule that juggles 3 kids while growing a business A major factor to stop wasting your time The 1 thing that will keep your team on track Building a team to free up time (and double profits!) A new content strategy to connect with customers 5 growth hacks to build a bridge to your goals Instagram strategies for building a personal brand How to hone your Social Blade A new campaign that’s bringing influencers together The 1% who can actually improve your software Why you need alter-egos to tackle different situations

Are you late to the social media game? Struggling with the intense competition, and looking for some expert tips to build an monetize all that traffic? Our guest for today, Zach Benson is the CEO and Founder of Assistagram, an Instagram marketing agency. Zach’s agency can help you build up a sizeable Instagram following in a passive, hands-off manner. In this episode, Zach joins Oliver to reveal some little known-marketing strategies guaranteed to boost your visibility on Instagram. Are you better off purchasing an established Instagram group? Or should you attempt to build a group from scratch? How can you network with other influencers and leverage their followings to build up your own loyal fan base? What can you expect to charge per paid post? And is it possible to barter marketing services with free hotel stay This show is full of actionable tips guaranteed to help you out. We hope you enjoy this show!   Key Takeaways: 00:00 – Zach’s background information 01:47 – The book the INSPIRED Zach to give back to society 04:20 – What was Zach’s biggest takeaway after devoting a year of his life to social service? 05:25 – Zach struggle to find his birth parents and get in touch with his Korean roots 06:40 – A back injury cuts short Zach’s dancing career 07:03 – With no plan B in sight, Zach decides to invest his last $10,000 in an Instagram account opportunity? 09:00 – Rationale for purchasing an Instagram account 11:12 – Using Instagram marketing to get 800 FREE nights at some of the world’s most luxurious properties! 12:35 – Zach explains his modus operandi 15:28 – Buying an Instagram account vs. Building one from scratch – which is the better option for you? 18:36 – How can you find a lucrative Instagram account to invest in? 21:52 – Should you pay thousands of dollars for an Instagram account?  What are the different deals you can structure to drive profitability? 23:30 – Leveraging Instagram for real estate marketing 24:43 – Will you see a major dip in follower after going for a content overhaul? 25:33 – How to generate advertising revenues from your Instagram account through paid posts 28:00 – How many accounts does Zach typically review before zeroing in on a winning one? 30:23 – Expert strategies to grow your follower base once you buy an account 31:40 –Typically, how much will you end up paying for putting up a paid post on a popular Instagram account?   33:45 – Diversification is the key to success 35:07 – How is Zach helping Russell Bronson market his company, Click Funnels 36:03 – Is Instagram an effective platform for building up your brand visibility? 36:56 – Should you use any automation tools for your Instagram Marketing? 38:03 – Personal pages vs. Business page – which is the better option for you? 40:10 – Should you outsource the management of your Instagram account to experts? 40:10 – How can Zach’s agency, Assistagram help you and your business? 42:30 – How much Zach charge for his services? 43:25 – Does Zach guarantee growth? What can you expect once you sign up? 44:20 – Great bang for the buck; how an Instagram account can help you build you brand visibility 45:42 – Does Zach and his team broker Instagram account sales? 47:30 – Currently, what kind of content is getting the best engagement on Instagram? 50:05 – How did Zach first discover that it was possible to barter his services for free hotel stays? 50:22 – What kind of deliverables does Zach offer when bartering his services for a free hotel stay? 58:44 – How big of an account do you need before can get hotels interested in your barter services? 01:05:30 – One thing that Zach wish he knew sooner Quotes: “Treat everyone as an important human being and just see them for where they're at”. “You never know what's going on in somebody's life. You never know what their story is, what battle they're going through, until you sit down. You talk to them”. “Keep doing that. Keep growing and keep monetizing it. And then use it to get whatever you want, whether it's like suits, or like new equipment or new gear, nice restaurants or hotels. Like there's a lot of things that you can use it for”. “The key is, is that once you buy an account, you network with other people who have bigger accounts than you”.   Resources: Founder’s Club Oliver Graf Assistagram

Are you a real estate agent or investor worried about the impact of the virus outbreak on the real estate markets? Are you struggling to keep your business afloat in the wake of the pandemic? Our guest for today, Grant Cardone does not really need an introduction. Grant is a real estate mogul who has built a $2 Billion fortune from scratch. In this episode, Grant joins Oliver to reveal a strikingly fresh perspective on the real estate and housing market. How can you make the most of the current situation to survive AND thrive? Grant shares how the current state of fear and uncertainty has given rise to some lucrative business opportunities in real estate.  This show is full of actionable tips guaranteed to help you stand out in a tough market. We hope you enjoy this show!   Key Takeaways: 01:34 – Grant shares his success mantra  04:32 – Market crash or real estate opportunity? 07:57 – Are the markets showing a knee-jerk reaction to COVID-19? 08:21 – What can real estate agents do to fill up their sales pipeline? 11:55 – From not being able to afford rent to owning $2 billion in real estate  12:32 – Do you have the right vehicle for success? 13:26 – Do we have an emotional need to buy the house of our dreams? 14:50 – Was there a spike in the housing market right after 9/11? 15:54 – Will the current situation result in greater demand for large houses in suburbs? 16:14 – How to make the perfect real estate pitch in the wake of the virus outbreak 19:10 – Will things get uglier before they start getting better again? 21:27 – Expert tips for surviving the imminent market crash  25:56 – How to pivot your messaging  31:51 – Grant shares how he raised 360 million dollars through social media in 2019 34:13 – Is this a good time to hunt for real estate bargains? Grant shares his perspective 34:22 – Will the work-from-home model suppress demand for commercial office space? Can we expect any tax incentives for homeowners shortly? 37:27 – What effect will the virus outbreak have on multi-family investing? 38:47 – Should you be analysing your real estate deals differently right now? 41:20 – Grant shares his biggest real estate wins 44:37 – Looking back, what is the ONE THING Grant would have done differently? 47:37 – Grant’s parting advice – Follow the money   Quotes: “It was a mental game before corona. It's even more mental now”.   “You can have the right attitude, you can have the right strategy, but if you don't have a vehicle that can propel you to Mars, you're not going to get there no matter how much you think about Mars, or how much you draw spaceships”.   “Fear is an indicator that you haven't accepted that the boogey-man is about to tear your face off”.   “I'd rather go to hell than sit in purgatory and wait it out”. “I would tell you kids, follow the money. Go don't follow your heart. Don't follow your passion. Don't worry about what you're good at. Follow the money”.   Resources: Founder’s Club Oliver Graf Grant Cardone

How can you pivot your digital marketing strategy in the wake of the coronavirus? What tips and tricks can you utilize to give your business more visibility and generate more leads in these trying times? Our guest for today, John Lincoln is the CEO and Founder of Ignite Visibility. In today’s show, John goes down the rabbit hole and discusses a bunch of marketing strategies guaranteed to give you the competitive edge. From lead generation to follow-up, we share how you can communicate effectively with your prospects and bump up your conversions. Tools discussed in today’s show include YouTube ads, Facebook ads, HARO, Google Search Console and much, much more.... We hope you enjoy this show! Key Takeaways: 01:09 – How to pivot your marketing response in the wake of COVID-19 05:28 – Communication and risk reversal 07:51 – Will your marketing be perceived as too “salesy” give the current situation? 11:19 – John explains how to leverage HARO (Help a Reporter Out) for media outreach 14:03 - How to make the perfect pitch on HARO 16:10 – “Digital” refresh strategy for real estate 16:10 - How to build an online business model to acquire and retarget leads in the real estate niche 20:39 – How to follow up with leads who show intent 22:23 – YouTube ads vs. Facebook ads – which is the best option for real estate marketing? 22:23 – Typically, how long should it take you to set up a YouTube ad? 24:32 – Do unedited ads shot on iPhone work better on YouTube? 25:32 – How to set up an ad campaign in YouTube 28-38 – Lead generation strategies for real estate marketers 31:35 – How has the COVID-19 outbreak affected ad spend? 37:38 – Web scraping as a tool for lead prospecting 39:04 – Best practices for marketing success on LinkedIn 41:27 – How to leverage LinkedIn groups to further engagement 42:52 – Is the demographic on LinkedIn more suitable for real estate marketing? 43:17 – Should you come up with a new offer than is more aligned with the current scenario? 46:04 – Creative ideas for virtual networking  49:00 – Check out our previous show with Travis Thom and learn how to conduct virtual open houses 50:44 – How to (efficiently) shoot a video on YouTube and gain maximum exposure 55:31 – How to optimize your YouTube videos for SEO 56:30 – Can you use infographics to market your offer? 58:58 – What about evergreen webinars? Are they still a good tool for real estate marketing? 01:01:44 – John shares a quick synopsis of his book, “The Forecaster Method” 01:05:27 – Latest SEO updates that you should be aware of 01:10:17 – Does your domain name matter? Will a “.com” domain name manage to pull in more traffic? 01:12:11 – How can you determine you page load speed?   Quotes: “Just go from the gut. Tell what you really feel and be authentic. Try to get real specific with the audiences and scale out” “We went into all the industries that were doing well and we doubled our media spend and we're able to make up almost all the revenue lost. We actually ended up having our biggest month”. “So, what's that one main topic...that one main term, and then create more and more videos around it and just keep on growing your authority around that cluster”. Resources: Founder’s Club Oliver Graf Ignite Visibility HARO

Are you a real estate agent or builder struggling to market real estate properties after the virus outbreak? Looking for some creative marketing solutions to rejuvenate your business activity? Our guest for today, Travis Thom, Elevated Marketing REM is a Facebook expert who specializes in real estate. In this episode, Travis joins Oliver to reveal how you can set up and promote a virtual open house using Facebook ads. You will learn how to build audiences, garner engagement, leverage Facebook Lives, and then retarget your warm audiences. This show is full of actionable tips guaranteed to help you stand out in a tough market. We hope you enjoy this show!   Key Takeaways: 01:28 – What exactly is a virtual open house? 01:38 – Plummeting Facebook ad costs due to the virus outbreak 02:30 – Step-by-step workflow for setting up and promoting a virtual open house 05:15 – Retargeting strategies for reaching out to your warm audience 06:57 – Using Facebook Live to generate leads 09:54 – Travis shares how he first started using this strategy a year-and-a half back 10:50 – Validation – how Travis used this strategy to sell $600K houses in a single week 12:34 – How to use Facebook ads to promote an open house 16:18 – Leveraging Facebook Lives 16:18 – How to brand your Facebook Lives 18:14 – Converting your Lives to video view ads  22:33 – How to accurately gauge the lead’s intent 25:08 – Tools required to shoot an open house 28:00 – How to pull in organic AND paid traffic for your virtual open house 31:37 – Best practices for shooting an engaging Facebook Live 38:15 – How to send out a Facebook Live to your mailing list  39:49 – Recommended tools for creating Facebook creatives 42:05 – Using Facebook images that maximize engagement 44:44 – Why creating an engagement ad is way better than boosting your post 46:56 – What is the ideal daily ad-spend and audience size? 47:50 – Will your quality of leads deteriorate if your audience size is too big? 49:40 – Will your ad costs go up if your audience is niche and really small? 53:55 – Typically, for how long do you need to run your Facebook ads for an event like a virtual open house? 55:20 – How many people can you expect to attend your open house after running a digital marketing campaign? 59:28 - Retargeting strategies for reaching out to your warm audience 01:04:35 – Can you target a wide audience using zero targeting on Facebook? 01:05:21 – Is Facebook’s AI powerful enough to read images? 01:08:22 – Is Facebook really spying on us?  01:12:45 – How to repurpose your content to generate multiple touch points with a leads 01:12:45 – Creating blog posts from videos 01:15:39 – Creating content for HGTV and Instagram 01:17:28 – Can digital marketing help other businesses that are badly impacted by the virus outbreak?   Quotes: “So right now, we're seeing throughout most of Facebook, it's like about a 50% surge of traffic. We have not seen this kind of explosion in a long time. So there's a ton of eyeballs on Facebook. And so what that equates to in terms of ads and ad spend right now is that Facebook ads are almost on sale”. “In marketing closing the gap is really the name of the game”. “If you want people to click on it and respond to the event, then you really need to tap into the Facebook ad manager and choose engagement as the objective”. “As real estate professionals can now use data to target homeowners and sellers and buyers to a degree that no one's ever been able to do in human history”.   Resources: Founder’s Club Oliver Graf Elevated REM Travis Thom Kapwing Facebook Ads Zillow