8 minutes | Nov 25th 2015

006: A Podcast About Church Podcasts

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FYC Podcast Episode 006: A Podcast About Church Podcasts Podcast Resource Links > YouTube Channel – Finding Your Church > “How To Create A Church iTunes Podcast With WordPress” Podcast Episode > Pat Flynn – Smart Passive Income > Feedburner.com > Blubrry WordPress Plugin > FindingYourChurch.com/Toolbox Podcast Episode Text Version Welcome to the Finding Your Church Podcast from FindingYourChurch.com. My name is Jeremy Phillips and my goal is to help you make it a challenge for people to live in your community without finding your Church. I want to do a quick podcast episode about how I am approaching this podcast, some various ways you can connect to the podcast, and how it could affect your Church Podcast. Before I get to that information and how it affects your Church, I do want to talk about something that is alluded to in the “How To Create A Church iTunes Podcast With WordPress” episode. I did say very clearly that the steps I outlined in that episode was only ONE way you could create a Church Podcast, and NOT the ONLY way. I used to think that the best way to create a Church Podcast was using the Google site Feedburner to create the feed that you needed to be able to submit to iTunes. If you have a Gmail account you can login and check it out at Feedburner.com So when I began creating a podcast recently, that is the approach that I took. I setup everything like I normally would have and attempted to submit the podcast to iTunes and it would not accept it. I really have no idea why, but after searching for a better solution that is when I found the information about the Blubrry WordPress Plugin. I found that information out from an excellent Internet Marketer named Pat Flynn. He also has an even more in depth Podcast tutorial that you can access on his site at www.SmartPassiveIncome.com as well as a podcast player you can add to your site that would work well for Sermon Podcasting. My point in bringing this up is that even though Feedburner is a great way to get user and subscription stats, it has become more unreliable for podcasting for whatever reason. Plus, Google changes things so much that it is even possible that they could fade out the site altogether. So I switched. So if you are wanting to know how to setup your Church Podcast, check out that previous episode titled “How To Create A Church iTunes Podcast With WordPress” I will link that specific Podcast on our Resource page at www.findingyourchurch.com/Toolbox to make it easy for you to find. So in addition to that, lets briefly talk about my approach to this Podcast and how it will hopefully help to improve how findable my actual website becomes. It would be really easy to just start recording, save the audio file, link it in a blog post, have it automatically feed to iTunes and have you just listen to the podcast. But, I do not think that would be very beneficial to the person who wants the podcast information, or for how findable my website becomes. So what I have started doing takes a little extra work, but I think will pay off. I have started writing out my podcast episodes completely and using that as the basis of a script to record from. I may not record it exactly, and if I were to interview someone or have a co-host or something that would not be a great way to do it. But since it is primarily me on the podcast, this works well. The key is of course to at least attempt to act like you are not reading it. But the larger reason for this is that by starting with the text I already have the text to include in the podcast post as a blog post that is readable by Google. That gives me actual content to be found by the search engines, and not just an audio file. Also, by having the audio first I am easily able to convert that to a video podcast that is available on YouTube. If you go to www.findingyourchurch.com/youtube you can access the video version and subscribe there too. Sometimes I just put up the title for the entire video episode. But, if I am talking about a website or something in detail, like in the How To Podcast episode, I may put in screenshots or even a screen recording to add more value to the podcast episode. This gives me at least 3 ways for people to find and consume each podcast episode. Plus some people like to read, some listen and some watch. So I am attempting to connect with how and where people consume content. Even though all of the videos may not be full motion video content, it is still on the platform that video consumers like to use so I can also be found there. I also want to let you know about another benefit of including the full podcast text and resource links in your podcast blog post. This could be the full text of your interview or sermon or whatever your content is. At the moment in iTunes when you click on an individual episode and then on the podcast graphic it shows the full text. So people can read along AND click on links directly from the podcast. This is a great feature as it allows people to not only read along, but also potentially continue reading your podcast even if they are in a place where they cannot listen. And, they can do that without having to go to your website. So my main encouragement to you is to think about how many ways you can use one piece of content to promote your Church. This could be breaking up a sermon video into 5 parts to create 5 videos on YouTube instead of just one. You can also include the full video as well to make 6 or whatever. Instead of just creating a recap video for your latest event, you could use a screenshot for Instagram and a couple of quotes from the video for Facebook and Twitter with links to the video on YouTube. Begin thinking about how you can expand the reach of your Church by creating something once like a Sermon, but using it many times. That is all for now. Remember to go to www.findingyourchurch.com/Toolbox for all of our resource links including a link to the YouTube channel and the episode where we walk you through creating your own Church Podcast. Now GO and GET FOUND. The post 006: A Podcast About Church Podcasts appeared first on Finding Your Church.
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