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0 minutes | Dec 4, 2010
Content Rules Interview with Authors
You know the cliché “we’re singing from the same sheet of music!” That’s what this book is for me. Content marketing has arrived. In short, any marketer who doesn’t understand that needs to. Content Rules is a book that will help you understand how to do content marketing. The case studies alone are worth it. I highly recommend you listen to the podcast and that you read Content Rules.
0 minutes | Nov 2, 2010
LinkedIn 8 Content Marketing Tips
If you’re not signing into LinkedIn several times a week, you’re missing out on networking. If you’re a job seeker you should sign in every day to network and check the job listings. If you are invisible digitally, you don’t exist. LinkedIn gives you a powerful digital presence. You can create meaningful content to tell your story 24/7 on LinkedIn.
0 minutes | Sep 12, 2010
Facebook Marketing: Build It and They Will Come (NOT!)
Justin Levy wrote this book from a marketer’s perspective, not from a user’s perspective. He helps marketers understand how to harness the marketing potential of the large population on Facebook, with 500 million and counting. The book offers both high level strategy guidance and fifteen tactical steps to execute a Facebook marketing plan.
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