29 minutes | Dec 15th 2020

How Cookies Impact Advertising's Future w/ Simon Andrews (addictive! London)

Tyler Bishop (Ezoic, CMO) gets into the future of online advertising and how the major platforms are battling 3rd-party cookies with addictive! London's, Simon Andrews. The duo delightfully touches on topics surrounding internet data privacy, the use of cookies in advertising, the value of personalized ads, and why the oldest, most dominant businesses in the world are focused on advertising. Learn about Apple's advantage, where Facebook is troubled by the recent changes, and how Google has proposed everyone adapt in this enlightening deep dive into the world of advertising.  More on Ezoic at www.ezoic.com Catch-up w/ Simon at — https://twitter.com/simonbigpicture

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