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Everything Life and Real Estate
26 minutes | Oct 19, 2021
Client Experience Giveaway of the Year!
On this episode, Linda and Dana talk to Ryan Riddell and Trent Barga about their extremely successful client experience that they held at their office. They discuss how they realized the higher value the giveaways, the more clients you will attract for a client event. Knowing that, they considered how pooling resources with other agents could lead to larger, more successful client events, and they decided to do an event at their office with that mentality. They share how they got the word out, how they got agents to buy into the idea, and the high value giveaways they came up with. Text ELARPODCAST to 33444 to get your Episode Guide!
40 minutes | Oct 12, 2021
Learning from Great Leaders
On this episode of Everything Life and Real Estate, Linda and Dana discuss insights they’ve recently gotten from attending conferences and reading books from their favorite leaders. Dana shares her experience at the Live to Lead John Maxwell conference. She breaks down John’s main topic which was the 11th Irrefutable Law: Your Inner Circle. She shares 7 questions John mentioned to ask yourself about the people in your inner circle to insure that they are the right people. Linda shares insights she had from reading Impact Players by Liz Wiseman that help you see if you are accidentally being a diminishing leader. She breaks down 8 types of leaders that can accidentally come off as diminishing. Text ELARPODCAST to 33444 for the Episode Guide!
33 minutes | Oct 5, 2021
Knowing Your Future Money with John White, Wealth Advisor
On this episode, Linda and Dana talk to wealth advisor John White about planning for the future financially. John shares how he approaches helping his clients with the mentality that he doesn’t just build wealth for you, he helps you protect it and predict what you may need in the future. He explains the differences between his job as a wealth advisor compared to an accountant or tax attorney, and how having a tripod of those three people in your life can pay huge dividends. He discusses the importance of knowing your content lifestyle, and how it is different from being complacent. To contact John, you can email him at firstname.lastname@example.org And find him on Instagram @johnmwhite And don't forget to text ELARPODCAST to 33444 to get your episode guide!
24 minutes | Sep 28, 2021
On this episode, Linda and Dana discuss everything you need to know before entering into a partnership with someone, whether it’s your significant other or another agent. They break down the importance of knowing what each of you are great at and how to optimize your business around those strengths. They explain how crucial it is to have the expectations of each person known so that resentment and uncertainty doesn’t set in. They discuss how useful training events can be, and how beneficial it can be if both partners go together. Finally, they talk about the value of an outside person you can talk to when the two of you aren’t able to get on the same page. Text ELARPODCAST to 33444 for the Episode Guide!
22 minutes | Sep 21, 2021
Working with Your Significant Other
On this episode, Linda and Dana answer a listener’s question about how to get on the same page with your significant other when you work together. They share tactics they have both employed in their relationships over the years to make working together possible. They break down the benefits of: - Knowing your individual strengths - Setting proper expectations - Being intentional with date time - Knowing your green, yellow and red zones Books mentioned: Relationship Grit by Jon Gordon https://www.amazon.com/Relationship-Grit-Lessons-Together-Thrive-ebook/dp/B08DRR7WD8/ref=sr_1_1?dchild=1&keywords=relationship+grit&qid=1632251854&sr=8-1 3 Steps to a Strong Family by Linda and Richard Eyre https://www.amazon.com/3-Steps-to-Strong-Family-audiobook/dp/B0000547JN/ref=sr_1_2?crid=RMP6FI9XR2S5&dchild=1&keywords=3+steps+to+a+strong+family&qid=1632251547&sprefix=3+steps+to+a+strong+family%2Caps%2C178&sr=8-2 The Smart Stepfamily by Ron L. Deal https://www.amazon.com/Smart-Stepfamily-Seven-Healthy-Family-ebook/dp/B00GHXRSOK/ref=sr_1_1?dchild=1&keywords=the+smart+stepfamily&qid=1632251871&sr=8-1
27 minutes | Sep 14, 2021
Become a Master of Fierce Conversations
This episode is from a panel Dana and Linda did together where Linda discussed the confrontational model of fierce conversations. Linda breaks down what normally is happening leading up to a fierce conversation, and steps to go through to prepare you for it. She explains ways to start the conversation, a guideline to stick to during it, and a potential way to resolve things at the end of it. If you’re interested in participating in a full Fierce Conversations class, send a direct message to @mckissacklinda on Instagram to find out when it’s being taught next. For your own copy of The Confrontational Model, text ELARPODCAST to 33444 to receive the Episode Guide!
33 minutes | Sep 7, 2021
The 4 Noble Truths of Real Estate
On this episode, Linda and Dana talk to Aaron Novello about how he grew his real estate business and the 4 truths he discovered about it. Aaron shares how he grew up reading books about wealth building, and real estate was always mentioned, so as an adult, he set out to sell real estate. He grew a significant business, but after his mother suffered a brain bleed, he moved to another city to help her, and had to regrow his business from scratch. He explains how this re-building process taught him four truths about real estate: It’s a sales business, the money isn’t in the services, it’s in the selling of the service, all the leverage is on the listing side, and you only get paid to PLAN. To learn more about Aaron, check out aaronnovello.com And text ELARPODCAST to 33444 for your Episode Guide!
23 minutes | Aug 31, 2021
Mega Agent Convention Top Takeaways
On this episode, Linda and Dana share their biggest takeaways from the Mega Agent Convention that just happened. The discuss the on demand nature of how business is being conducted, and how important it is to understand how to use technology to make your business better. They also discuss wealth building and how a big part of it is planning for your taxes, and things they learned that they want to implement. They discuss social media's impact on business, and how the surge in popularity of Facebook groups is something worth noting. Text ELARPODCAST to 33444 to get the Episode Guide.
36 minutes | Aug 24, 2021
Interview with Coach Saundra Kandler on Spirituality and Your Big Why
On this episode, Linda and Dana talk to Coach Saundra Kandler about how she helps people achieve their goals and how she has achieved hers. Saundra shares what brought her to Keller Williams, and how she fell in love with helping people figure out their true motivation. She discusses how she always asks people what makes them cry because what pulls on your heartstrings is actually where your biggest motivation lies. She shares how passionate she is about helping the Salvation Army because of how she grew up, and how she taps into that desire to help people even in her coaching practice. Text ELARPODCAST to 33444 for your Episode Guide.
48 minutes | Aug 10, 2021
1,000 Person Client Event Secrets
On this episode, Linda and Dana listen to Danny Baron's presentation on client events from a 2021 Top Agent Mastermind. Danny shares tips and tricks he has used to consistently have 1,000+ people at client events. He shares the script he uses to invite people, and how that approach helps him meet people in his clients' spheres. He also discusses how to pick events that are appealing to all ages to make it easier for more people to come. Linda and Dana discuss how they plan to integrate some of the tips Danny shared into their own businesses. Text ELARPODCAST to 33444 to get the Episode Guide.
38 minutes | Aug 3, 2021
AI Podcast Host David Morse on 5 Best Branding & Marketing Tips
On this episode, Linda and Dana listen to and discuss a presentation David Morse gave during a recent KW Ohio Valley Region Top Agent Panel. David is the CEO of a top Keller Williams Market Center in Scottsdale, Arizona and co-host of The All In Podcast, and he shares his approach to marketing. He breaks down how your main focus should be to eliminate confusion to the consumer as much as possible, and shares some ways to do that. Through using the same colors, fonts and even words in all of your branding, you create a consistent, predictable message that helps attract the clients you want. Dana and Linda discuss how they immediately used some of his advice, and things they plan to implement moving forward. Text ELARPODCAST to 33444 to get your Episode Guide!
44 minutes | Jul 27, 2021
Industry Updates, Competitors, and the Market Now
On this episode, Linda and Dana listen to and discuss a presentation Jason Abrams gave during a recent KW Ohio Valley Region Top Agent Panel. Jason shares insights he has gathered from the Real Estate industry as well as other successful industries. He breaks down how AI has changed clients’ expectations, and how you need to adjust your approach accordingly. He explains how he has started working with his clients, knowing he needs to provide unique insights, unique access and unique services to properly serve them. He shares how he is always incorporating “Because you’re a client of mine, you get ‘x’ service” into his conversations with buyers.
43 minutes | Jul 20, 2021
Leadership with the Guru, Mark Willis
On this episode, Linda and Dana talk to Mark Willis about how he realized his vision of being the leader of the largest real estate company, and what he’s learned about leadership along the way. Mark started working at Coldwell Banker and helped grow it significantly, but every year Coldwell Banker kept losing to Keller Williams as the largest real estate company. Gary Keller noticed Mark’s work at Coldwell Banker, called him and asked him to meet and discuss what he could do at Keller Williams. Mark shares how when he met Gary he felt like he had met his business soulmate, and he became the first team leader of the original KW office. By 2005, he was the CEO of the company and it was named the largest in the nation. Mark shares how sometimes you feel like you’re moving backward to move forward, what he has learned about leading and hiring people, and how his HIWI approach to work has made him more effective. To learn more about Mark, go to willisleadership.com Text ELARPODCAST to 33444 to get your episode guide!
19 minutes | Jul 13, 2021
Does Money Motivate You?
On this episode, Linda and Dana answer a listener’s question: “What do I do if I’m not money motivated?” They break down how they don’t think anyone is PURELY money motivated, but motivated by the freedom and support that money can provide. They discuss John Maxwell’s quote that you can’t be ridiculously generous if you are poor, and how much you can give back and help when you have access to money. Linda shares a personal experience where money was extremely helpful for her family. They ultimately explain how everyone has the ability to get motivated by the freedom money brings with it. Text ELARPODCAST to 33444 to get the Episode Guide!
43 minutes | Jun 29, 2021
A Creative Model for Building Your Team with Sarita Dua
On this episode, Linda and Dana talk to tech businesswoman turned Realtor Sarita Dua about how her unique approach to real estate has paid off. Sarita completed her undergrad in electrical engineering, went on to get an MBA, and spent the first part of her career in tech. She loved everything about that fast paced environment, but after having kids she realized she would love a job where she had more control over her schedule. Since both she and her husband traveled for both of their jobs, keeping up with two travel schedules with a 2 and 4 year old just wasn't working anymore. In considering real estate, Sarita drafted a business plan before she started interviewing brokerages asking them why she should choose them to work with. Most importantly in her business plan was her desire to set the amount of days off she would have instead of just focusing on a production goal. After starting at a boutique brokerage, she eventually transferred to Keller Williams and now runs a team that averages 100-140 homes a year at a 62% profit margin with 3 buyers agents, a listing manager and a transaction coordinator. She shares how her unique approach to her team helps her sell at the level she wants while still having time off throughout the year. To learn more about Sarita, go to https://www.asksarita.com/ Text ELARPODCAST to 33444 to get your episode guide!
47 minutes | Jun 22, 2021
Ciprani Consulting on How to Find Talent
On this episode, Linda and Dana talk to Linzee Ciprani, founder of Ciprani consulting, about how she helps agents hire long lasting talent. Linzee was working at a motion picture non profit when she was asked to help with a real estate team. She ended up loving real estate, but her life changed when she had her first kid and she realized she wanted to have more time back. This led her to focus on how to hire great people who can truly help entrepreneurs. After perfecting that process for herself, she started helping others with hiring through Ciprani Consulting. She shares what she believes should be your first and second hire, the two types of admins she has noticed, and how her 3-6 month training program guarantees a hire with anyone she works with. To learn more about Ciprani Consulting, go to www.cipraniconsulting.com or email Linzee at email@example.com Check out her weekly podcast The Leader Equation on all podcast platforms. Text ELARPODCAST to 33444 to receive this week's Episode Guide.
22 minutes | Jun 15, 2021
Starting and Growing a Podcast
On this episode, Linda and Dana share how they started and grew their podcast so that you can start and grow yours! Linda shares how she was interested in podcasting but knew she wanted a co-host, and after enjoying talking to Dana for a while she asked her if she would be her co-host. Dana agreed, and Everything Life and Real Estate started. They discuss the important things to think about for starting your own podcast: Who is your audience? Do you need a who to be your co-host? Do you need a who to set it up? How can you bring value to your audience? How can you use your past knowledge as topics? What's your end goal with the podcast? They share how their focus is to build relationships through the value and validity the podcast brings, and how you don't need to worry about a fancy setup - you just need to get started. Text ELARPODCAST to 33444 to receive the episode guide!
24 minutes | Jun 8, 2021
Industry Updates from Gary Keller Mastermind
On this episode, Linda and Dana discuss what they learned from a recent mastermind with Gary Keller where he discussed how he approaches acquiring and investing in businesses. They discuss how he and his partner Mitch have lead generated in businesses unrelated to real estate through building relationships with business owners in areas they are both interested in. They talk about how it's important to think of yourself as a business owner and not just a Realtor who has a business, because you can be investing your money in other businesses and diversifying your income streams. They break down what they would look for in a partner to help generate investment leads and negotiation strategies when working on the terms of the investment. Text ELARPODCAST to 33444 to get the Episode Guide!
28 minutes | Jun 1, 2021
From 0 to 56 Doors in Two Years!
On this episode, Linda and Dana talk to Katy Klesitz about how she went from 0 to 56 rental properties in less than 2 years. Katy shares how she grew up as a KW baby, with her parents both Realtors at Keller Williams. She went to college and tried a couple traditional jobs but would always get bored at them all and started selling real estate. After selling in Arizona, she met her husband who lived in California and she moved there with him and stopped selling when she had their two daughters. When her daughters got older, she wanted to get back to work but didn’t want to drive buyers around on her weekends. She and her husband Frank learned about the BRRR method of buying homes where you could buy multiple homes a year to keep as rental properties. With Buy-Renovate-Rent-Refinance-Repeat, Katy and Frank bought 56 properties in less than two years. She shares some of the mistakes she learned from along the way, and how she has helped partners in Texas build up rental properties as well. She also dives into how they specifically generate leads for properties to buy.
27 minutes | May 25, 2021
How to Hold Someone Accountable with Special Guest Jim McKissack
On this episode, Linda and Dana talk to Jim McKissack about how to lead through holding people accountable. Jim shares how from the start, your job as a leader is to make sure that you have the right person TO lead, so if you take your time in the hiring process, you’ll save yourself headaches down the road. He explains how he approaches holding people accountable by realizing that if there’s an elephant in the room, there’s a reason, and it’s always better to address it as soon as you see it. He dives into the importance of hiring self managed people who get energy from leading, how it’s easier to hold an accountable person accountable, and how hiring slow and firing fast are beneficial for success. He also defines the characteristics he looks for when hiring a leader: integrity and energy. To get the Episode Guide, text ELARPODCAST to 33444
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