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Everything Is Marketing - An MLive Media Group Podcast

200 Episodes

17 minutes | Jun 17, 2022
Justin Singer from Ripple
Today we talk with Ripple's CEO Justin Singer - from their start early on in the legalized recreational marijuana field to their move to the Great Lakes State, Michigan, and how they find balance between confection and function in the cannabis edibles arena
8 minutes | Mar 23, 2022
Muskegon Surgical Associates
20 minutes | Sep 30, 2021
David Carrier Navigating Finances
On this episode of Everything Is Marketing, we talk Navigating Finances with David Carrier, from Carrier Law. We talk through protecting everything you've worked to build as an action step, instead of a response to an unfortunate situation and before you need to worry about it.
8 minutes | Sep 29, 2021
Muskegon Surgical Associates Dr Stephen Zonca
Today we talk to Dr. Stephen Zonca about the new surgical suite opening at Muskegon Surgical Associates (and Pure Medical Spa). With an onsite surgical suite, patients will not need to go into the hospital or multiple settings for cosmetic procedures and consultation, you can get top tier care in a more nurturing and personal setting.
14 minutes | Aug 25, 2021
Michigan Retailers Association: Bill Hallan
Today, we talk with Bill Hallan, CEO and president of the Michigan Retailers Association. We get into this year's spending trends and forecasts, whether or not that predicted 'revenge' spending happened, and what is having the most impact on local retailers right now.
15 minutes | Jul 29, 2021
Javery Pain Institute on Pain Journals
On today's episode we talk with Dr. Josh Suderman from the Javery Pain institute, about how to manage chronic pain with journaling. Over the course of the last year especially, many of us have experienced physical issues as a result of different work environments, stress, depression and other factors. Pain Journaling helps to focus your attention on day-to-day experiences, as well as giving you info that is easily shared with your doctor. Visit Javery Pain Institute’s website, javerypain.com, to get more details on ‘pain journaling.’
14 minutes | Jun 22, 2021
ETIM: Muskegon Surgical Associates talking Cool Sculpting
In this episode, Eric Hultgren chats with Liz Stutsman from Muskegon Surgical Associates about Cool Sculpting and how right now is the perfect time to check it out.
19 minutes | Jun 22, 2021
ETIM: PSI Labs the Importance of Testing in Cannabis
In this episode, Eric Hultgren talks with Justin Livingston of Unity Rd about franchising in the cannabis space, the amount of education Unity Rd puts into the ecosystem, and the quest to be the McDonald's of Cannabis.
14 minutes | Jun 11, 2021
ETIM: Unity Rd Franchising in the Cannabis Space
In this episode, Eric Hultgren sits down with Justin Livingston, VP of Franchise Development to talk about how to open a dispensary and some of the myths about the franchise space.
13 minutes | Jun 11, 2021
ETIM - Booked and Balanced Rule 280E
In this episode Charlene Rainy of Booked and Balanced, stops by to talk about finances and taxes for those in the cannabis industry and specifically rule 280E.
12 minutes | Jun 9, 2021
Ep 235: Cannabis + The Law with Shaun Mansour
In this episode, Eric Hultgren sits down with Shaun Mansour managing partner and founder of Shaun A. Mansour PLLC to talk about the opportunities in the cannabis industry as well as some of the pitfalls you might encounter when you start. 
15 minutes | May 24, 2021
Ep 234: Bird's Eye Outfitters on Summer Travel
In this episode Eric talks to owners Ken and Wilda Hopper of Bird's Eye Outfitters in Sault Ste Marie about the past year and what this summer will look like for Michigan travel
14 minutes | May 17, 2021
Ep233: Booked and Balanced: SaaS Grants
On today's episode Eric talks with Charlene Raikany, CPA, the CEO of Booked and Balanced. We discuss SaaS grants and the best way to launch your Software As A Service company.
8 minutes | May 7, 2021
Ep 232: Moving Michigan Forward
In this episode, Eric Hultgren talks with Tim Gruber and Jamie Dionne about what MLive is doing to help Move Michigan Forward.
15 minutes | Apr 29, 2021
Ep 231: The Arts Marketplace At Studio Park
In this episode Eric Hultgren heads to Grand Rapids, MI to talk with Veverly Austin and Mel Trombley about the Arts Marketplace at Studio Park. The Marketplace at Studio Park exists to create opportunities and remove barriers for women and minority-owned businesses, equipping them to have a presence in Downtown Grand Rapids and scale their business.
16 minutes | Apr 28, 2021
Ep: 230 Michigan Retailers Association - Navigating COVID a Year Later
In this episode, Eric Hultgren talks with Jennifer J Rook from the MRA and Becky Beauchine Kulka from BBK Fine Jewelry about what she has learned in the past year and how the MRA has helped her navigate through it. https://www.bbkfinejewelry.com/ Cancelled! How to survive when your business is a target: https://www.retailers.com/news/2021/04/cancelled-how-to-survive-when-your-business-is-a-target/
14 minutes | Apr 19, 2021
Ep 228 - Amanda Kugler from The Roots Insurance
In this episode, Eric Hultgren talks with Amanda Kugler from The Roots Insurance about insurance in the cannabis space, the pitfalls that new owners should look out for, and what is next for the cannabis space in Michigan. 
19 minutes | Apr 14, 2021
Ep 227- Booked and Balanced
In this episode of Everything is Marketing Eric Hultgren sits down with the CEO and owner of Booked and Balanced to talk about the art of accounting in the SaaS space and why your first call after the initial idea - should be to your accountant.   Booked and Balanced
32 minutes | Mar 12, 2021
Ep 226: NFTs
In this episode, Eric Hultgren sits down with Kevin Buist who is head of client relations at the Grey Matter Group, an independent curator and writer in the art world, and former Artistic Director for ArtPrize. Today we are talking about NFTs what are they, why are they, and should you care.    Kevin's Article on NFTs
30 minutes | Mar 11, 2021
Cannabis in the Marketplace: The Detroit Legacy Program with Councilman James Tate
Eric Hultgren and Gus Burns talk with Councilman Tate about building the Detroit Legacy program and how it will help Detroit as they move into the recreational cannabis market.
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