#92: The Who Method with Zuzana Dobro
“There is never enough feedback.”– Zuzana Dobro
Zuzana Dobro (@zuzanadobro) is a Slovakian-born creative and founder of The WHO Method: a system designed to help entrepreneurs gain clarity, awareness, and alignment with their target audience across every stage of their dream customer’s journey.
Working across the creative industry in London, Zuzana’s last full-time job was for a big corporation where she realized this was not her path. She quit to travel solo for 2 years around the world and now helps entrepreneurs and small business owners gain clarity and reach alignment with their dream customer.
In our wide-ranging conversation, we discuss which companies are getting it right when it comes to their customers; how to seek feedback from customers; how to challenge limiting beliefs; and so much more!
You can find Zuzana at the following:
- Instagram: @zuzanadobro
- Facebook: Zuzana Dobro
- LinkedIn: Zuzana Dobro
Resource mentioned during the conversation:
Awareness by Anthony de Mello
Which companies are getting it right when it comes to their customers (6:33)
How to seek feedback from customers (11:06)
The importance of customer research and testing (16:00)
“Free is not sexy.” - Zuzana (22:11)
There is never enough feedback. (30:46)
The Who Method (34:32)
You are a reflection of your business (44:09)
How to challenge limiting beliefs (46:19)
Be sure to follow me on Instagram @entrepreneurscanparty
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