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Ian Prowse – Podcast Shownotes Summary Ian is the owner of the Vibrant Network which has been running since 2012. After creating his first group in Redditch he quickly decided to franchise and within 8 months of franchising grew to a massive 20 groups. Ian found that sometimes it was quite hard to get to know the person behind the business and get in to any depth of conversation at networking groups and so he came up with the idea of the Vibrant Network which he describes as either a love it or hate it concept. Each meeting a member is picked at random to tell the group their life story in 15-25 mins. And the importance of that is so that the members learn quickly why they all do what they do which cuts to the chase, finds out about the actual people and everyone connects on an emotional level. Some people are put off by this, but others are attracted to it – it’s great for personal development, business development and also getting new business. Inspiration “Be the change you want to see in the world”. Mahatma Gandhi is my favourite quote. At Vibrant we teach a lot of things when it comes to personal development but the key thing is if you want to see change – you need to start with yourself. If you want to do well in business and move your business forward and reach your goals it’s really important to get yourself right first. Infusionsoft Journey When I first started with Infusionsoft and started Vibrant as well I was targeting anyone and everyone who I thought might be interested. This was not working at all. I was also continually sending ‘Come to Vibrant, Come to Vibrant, it’s amazing!’ emails. We also had quite a high unsubscribe rate too. But now we have opt-ins so that we are only contacting those people who have raised their hand up and said we want information, we are interested in what you do! I also now send relevant and interesting information and tips, not just sales emails. Our unsubscribe rate has decreased, we are getting much more return from this too and people are really interested in what we have to say. Proudest moment I started out in business 9 years ago with a business I have just sold. I was one of the first franchisees of a company called The Best Of. And the goal with that was to allow my wife to not work whilst we had our children which I’m so proud to say we’ve achieved. We’ve got 3 children now and her time out of work is coming to an end as our youngest is getting older and my wife feels ready to go back but it was one thing we really wanted to be able to do and having The Best Of enabled us to do that. New stuff So yes we’ve started our very own podcast with Vibrant Networking! I’m loving it. I’m doing it because I’ve not seen any other personal development or networking business do it already and what’s surprised me the most is it’s really not that hard to do! I’ve also included it as part of our Infusionsoft campaigns so people are told when we have a new podcast available. Future vision I don’t hold back on my future vision because I don’t see why anyone needs to. And I have what I call realistic goals set but ultimately my biggest goal at the moment is to make Vibrant global. My step by step goals before that are to get 100 groups in the UK and have around 1000 members which is my 2-3 year plan. I think I’m a bit different to most entrepreneurs though in many ways because I’m not just chasing the cash I want balance in life and to create something that is special and that helps people. Held you back The only thing I think that held me back was me, my self-confidence and my inner belief. Networking has helped me massively with that. And I went on a 5 day course called Broadband Consciousness by Richard Wilkins which helps people find themselves and it really gets under your skin and it had a huge impact on me and it makes you realise what’s important in life. Through my experiences I’ve learnt to just do things now and nerves are a good thing. Richard Wilkins taught me 7 words that stick into my head ‘Ian, you can’t get being yourself wrong.’ Which I use every day. Best Business Advice My good friend Nigel Botterill told me, No-one is going to give you things, you have to claim the space. That for me, is where my podcasting comes in. I’ve claimed that space for personal development and networking. Sometimes you have to go for it and say that’s my space and I’m going to go in and take it. Habits My most valuable habit is working on my marketing for my business every day. Infusionsoft has helped because it gives me a system but I put focus every single day into marketing my business. Tools of the trade I’ve found Eventbrite for my business great. I’ve also started using an app and website called Meet Up. I’m always on the lookout for things I can use which are relevant to my business. Loggable.co.uk is another I use to track my time for my marketing clients. It’s great for anyone who is swapping time for money. Infusionsoft Advice To anyone new to Infusionsoft I would say build some opt-in pages to make sure you get some relevant data in your system. And send relevant content out there. A lot of people are scared of sending too much, but I send as much as I can as long as it’s relevant. People on my opt-in list probably get about 5 emails a week from me. It’s not about quantity though it’s about quality. Links Eventbrite Meet Up Loggable Richard Wilkins – Broadband Consciousness 5 day courses Vibrant Networking You will learn The importance of segmenting lists Why it’s important to be the change you want to be in the world The power of being relevant with your campaign content The usefulness of having a Know, Like, Trust campaign

Jacqui Mann – Podcast, Enthused Entrepreneur Summary Jackie owns a specialist HR Business providing HR support and also a brand new business called Entrepreneurial Women where she helps to coach, train and inspire entrepreneurial women. Inspiration I think my favourite inspirational quote has to be by Marianne Luton, “Our deepest fear is not that we are inadequate, our deepest fear is that we are powerful beyond measure”. I find a lot of people aren’t frightened to do something in case they fail, but in case they are successful. For me, I always think no… I really want to do the best that I can and I do deserve to be good at what I do. Learning curves My biggest learning curve has been just how important to my business my database is. With Infusionsoft you can hold so much information in there about each contact and it really is the most important thing in your business without a doubt. Our targeted emails aren’t always sales related, we have found that if we send out regular updates on changes to employment law and other relevant information this stands us in good stead to be seen as the Industry leading expert and that is really important. I don’t know how I’d do it all without Infusionsoft. A-ha Moment My a-ha moment was when I launched my HR Business Franchise. We hadn’t had Infusionsoft very long then and so it was all still new. I put an advert in a trade magazine and had no idea what the response would be. I set up a campaign within Infusionsoft so that from the advert they would go to the website, fill in an opt-in form and then they’d be able to download the ‘9 things you need to know about franchising’. I would then get a notification to call them and follow up. If I deemed them suitable, they would then get tagged so they entered the next campaign where they would get invited to come to one of our discovery days. The day the magazine went on sale, in the first 15 mins I was getting emails to say that people were filling in the opt-in form and I thought wow this is amazing! Proudest Moment Mine happened last year when we moved in to our dream house. I was able to do that because of all the hard work I have put in to my business. Our house is our dream and what we’ve always wanted and I hope we’ll stay here forever. Future Vision We’ve got lots of exciting things going on and coming up. With Entrepreneurial Women we’ve got one to one coaching with me to help them set their goals and drive their businesses forward. We also talk about what success looks like to them because quite often my clients haven’t thought about this at all. I’m also planning on starting Mastermind Groups for Entrepreneurial Women and I’m looking at launching a new online product which is also very exciting! On the HR side of the business we are launching a new HR Membership site where we have different levels of support or you can use us as your complete outsourced HR department. To bring in leads we’ve created a new video series which is downloadable in 4 parts, 2-4 are after opt-in of course! And then they get a series of other emails and opportunities. Being Held Back I think the biggest thing that holds people back is a lack of confidence in themselves. You need to find out what you want to achieve and how you can do that. There’s so many people out there who can help you and you don’t have to be an expert in every single thing. Best Business Advice From the beginning I was one for detail and getting everything right before launching something. But that’s a massive risk because what if no-one buys it? So now I have all the marketing set up and ready for a new product, and that’s where I start. And if people buy then great I have a deadline to get the product ready, but if they don’t then I’ve not wasted my time and money and in fact there will still be time to do things. Habits My best habit is my focus time. I take a whole day out and work from home and really work on marketing my business. I think the change of scenery means I can focus from a different viewpoint. It’s not always about what’s going to bring in extra money, but also about what will add value for our clients, and therefore keep them as a client. Those focus days are great and really help my business move forward. Tools of the trade Since we’ve started using Infusionsoft, I’ve used the Squeeze Page Toolkit which I have found is really good for me. It’s very simple, even I can use it! It gives me my opt-in boxes and forms which have proved invaluable. Entrepreneurial Books Emyth by Michael E Gerber. It explains all of the things you need to do in your business! Infusionsoft Advice Anyone starting on their Infusionsoft Journey I would tell them to get a very simple opt-in campaign set up. When I started Entrepreneurial Women, I asked some Entrepreneurial Women I knew to give me some secrets to their success. I ended up with 18 so I created a downloadable document. We did Facebook ads, so people would click on that, fill in the opt-in form, download their 18 secrets document and they would be added to my list! Within a few weeks we had over 300 people on our list. So it’s great when you are starting from scratch. I would also recommend they get some advice from someone like Jumpworks because there’s so many amazing things it can do that you may not find yourself. If you don’t get advice from the beginning you might think it’s far too complicated when it really isn’t you just need a helping hand to get going. Links & Resources Squeeze Page Toolkit E-myth book by Michael E Gerber You will learn Why it’s important to segment your database The benefits of knowing your niche, your audience and the power it gives you Setting goals and then re-setting them Some great Infusionsoft campaign ideas you can start implementing today

Summary It’s been said a ‘universal force’ threw Tony and Nicki together and they now have a flawless reputation as The Relationship Couple. The media love them for their unique, sometimes contentious, ‘cut to the chase’ chatty style. They have been called on for ‘expert comment’ many times when celebrities have got into relationship trouble appearing on TV & Radio (BBC, Sky & TV AM) and writing numerous articles for mainstream newspapers and magazines. Over the last 10 years Tony & Nicki have not only coached men & women in their private lives they have mentored them in their businesses too. This has involved them working in many different fields as varied as assisting new Coaches to find the right niche and establish expert status online and off to a premiership football director with a multi-million pound retail chain. Inspiration When we first began there was no such thing as Facebook and social media. We had to use a limited budget to film our videos with budget lighting and poor editing skills we had to film these in one take. Even though they were budget they still put us on the map. Uploading them to the internet was another massive challenge, we were living in Austria at the time with terrible internet connection and it was a task and a half to try and upload them each week. Now with all the developments in technology, internet and software we still use video today as we learnt for us, for our business, building the intimate relationships with our customers is key and we can do this so much more seamlessly, quickly and successfully capturing data so we can connect with the right people through our use of Infusionsoft. A-ha moment In the beginning we found it all a bit alien to us. We’d go to send an email, a job which you’d expect to take 10 minutes and 4 hours later there Tony would be pulling his hair out simply because he didn’t understand how it worked, or what buttons to press. But like so many people, once you’ve tackled those initial hurdles it’s so straightforward and intuitive to use. Our advice would be to accept what it does and how it works even if it is different to how you are used to doing it. The Infusionsoft training has been so useful. It’s there and ready and if you don’t use it then you’ll easily fall at the first hurdle. Our big breakthrough moment was really a switch in attitude, from ‘it should do this, it should do that, it should be simple’ to ‘this is actually amazing and the possibilities are endless’. The secret is to ask for help early on. Don’t struggle and see what happens. It’s much quicker to ask for help, learn and get on. Having someone like Ashley on hand has been incredible and made the journey a much less lonely one. Proudest Moment Tony: It was winning a prestigious business award for the success of seeing a gap in the market and developing a product to bridge that gap online. With the likes of Richard Branson, Virgin Atlantic coming second, and Sainsbury’s coming in third it’s an impressive accolade to have. Nicki: My achievement is that for the first time in our entrepreneurial journey together we don’t have a full time employee who enables us to develop, build and grow the business. We wouldn’t be in the position we are in now without having been through this Infusionsoft journey. Future vision This year we are feeling inspired by franchise. We have a online course for single women which we want to branch out using the franchise idea by creating local groups of single women using our programme to get together and discuss what they have learnt. Ultimately we want to have an amazing back office set up to allow us to spend more time with our clients and look after them in the very best way we can. Being Held Back Tony has never worked for anyone but himself so he is an entrepreneur through and through. Nicki worked for large companies for many years and her fear was a typical one of could she earn a wage to support her lifestyle. Habits ‘Stay in the queue’. Play a longer game in your business. We’ve taken less income this year so we can spend more money on the business and develop that. Take the time on doing the things you need to and don’t get distracted by other things that are perhaps quicker. We believe 3 things that make the difference between success and failure are: What you put past your lips What you think – what you think will give you what you want The environment you surround yourself in Entrepreneurial Book of Choice Power vs Force by Dr. David Hawkins (Great in audiobook too!) We also live by some great movies in life which are key to our relationship coaching which are Patch Adams and The Notebook. Infusionsoft Advice Decide what you want from Infusionsoft and set it up really well. Really familiarise yourself with it and how it works. It’ll save you time, money and frustration. Think about your customer, how you can help them get what they want. Building a list of loyal followers for your database is vital. Links Infusionsoft resources Power vs Force by Dr. David Hawkins Let him find you – Single women coaching course Jumpworks advice Items Mentioned In This Podcast Power vs Force by Dr. David Hawkins Let them find you – Single women coaching course In this particular episode, you will learn How you can use Infusionsoft to build and maintain intimate and loyal relationship with your customers How you can use Infusionsoft to develop and build your business without the need for employees Resources

Summary Oli Bilson has numerous businesses all within the automotive industry. They include the selling of training courses, franchises and other business opportunities. He runs all of these with the power of Infusionsoft. Alongside all of this, he also helps other businesses with their sales and marketing. Inspiration “Motion beats meditation”, Gary Halbert. “What you don’t know, keeps you poor”. Unknown A-ha moment For me, seeing the first results was my a-ha moment. After using paid for online advertising and not really knowing what was working and what wasn’t left me not sure what to do next. But seeing all these leads come in through a website form through Infusionsoft and the dedicated landing page makes you realise how powerful it can be. Future vision We strongly believe that there’s nothing more powerful to grow your business than Infusionsoft. We are looking at implementing Infusionsoft within our coaching and ‘done for you’ marketing products within one of businesses. Infusionsoft Journey Although Infusionsoft was a significant investment for me at the beginning, it pales into significance when you see the return and benefit of it. In the early stages of my journey Infusionsoft’s help team were fantastic, as they are now. But my advice to anybody is don’t try and do everything yourself. Understand your worth in your business, but also the things that you aren’t as good at and get some advice or find someone who is good at those things. Being an Entrepreneur It can be a lonely place being a Entrepreneur. You need to be around good people and like-minded people. Don’t let anyone else get you down. Business Advice A multimedia, multi-step approach is the way to market your business. Direct mail is not dead. It’s not good enough to just do one thing, you need to do as many things as possible to get noticed. Habits Dedicate time each day to Infusionsoft. It could be you decide to do one thing each day to attract new customers. But block out a chunk of time each day to develop your Infusionsoft. Even if it’s just to go into it to inspire you to think of new campaigns and things to do. Tools of the trade Workflowy – simple tool for lists, mindmapping or idea generation Trello – project management tool Entrepreneurial Book of Choice Rework by David BHH Infusionsoft Advice Whether you decide to invest time, energy and resources into educating yourself about Infusionsoft, or whether you have the ideas and visions of what you want for your business and you get a professional to implement those for you, you must run with it, don’t look back and get on with it. 3 campaigns I would suggest you start with: Customer re-activation campaign Lead generation campaign New customer campaign Links Infusionsoft resources Trello Workflowy Reword by David BHH Jumpworks advice Items Mentioned In This Podcast Workflowy Trello Rework by David BHH In this particular episode, you will learn How you can implement Infusionsoft across multiple businesses How you can use Infusionsoft for online and offline campaigns Resources

Summary Cory Bendixen is a Partner/Manager of Infusionsoft who has an outstanding understanding of what Entrepreneurs and small business owners need to help their business succeed. I’ve been with Infusionsoft for 6 years now, and people can have the best software in the world but if they aren’t using it properly it’s worthless. That’s where Infusionsoft is different, it’s focus is on education for the users so that they can get the best results. Inspiration “You have to be red hot about what you do in order to get the other person luke warm about what you do. You have to find the passion and fire in you for what you do.” Ryan Bender. Infusionsoft client journey One client who had an online business purchased Infusionsoft but was still trying to use multiple software to do different things at the same time. She called us because she was finding all too confusing. We took her list of 3300 people and said let’s devise a campaign to those who are already customers. She said out of those 3300 people she didn’t know who were prospects, who were customers etc. And that’s the problem with free or cheap software, segmentation is often not possible. Gone are the days of mass general message campaigns that get general results. Nowadays you need to be more specific, more targeted if you want specific results. She now has effective, targeted campaigns in Infusionsoft so she’s able to up sell, cross sell and nuture her database. A-ha moment When you start in business you want to do everything with minimal expense. But for everyone comes a time where you realise you are missing out on sales opportunities where your free software is lacking in ability or, you get to a stage when you are ready to scale your business. The answer to both of these is systems. A system won’t call in sick and can be working for you 24/7. Background The two founders of Infusionsoft were brothers who built custom solutions for businesses. Their Dad needed software that could integrate multiple processes in his business. Another client of theirs was struggling with multiple software chaos with these two issues they had they had a lightbulb moment. They created a all-in-one system for small businesses. 12 years later that’s where we are now. Above and beyond the box Within the Infusionsoft ‘box’ you get database software, marketing software and software to collect payments. If you need any industry specific software for your business then these can be integrated so that they automatically update each other. Future Vision We are a fast growing company, small businesses need cutting edge technology and that’s what we are committed to deliver. Business Advice Stand in front of a whiteboard or take a blank piece of paper and map out in a perfect world what you would like to happen. Whatever it is, with the help of someone like Ashley can make that happen in Infusionsoft for you. Habits You need to care. People lose that from time to time. You need to get in the habit of caring about whatever it is you are doing, or whoever you are talking to. You need to be genuine, and genuinely care. Tools of the trade I’d recommend Facebook Infusionsoft groups for tips, tricks and advice. Entrepreneurial Book of Choice The Richest Man in Babylon, George Clason. Infusionsoft Journey Tips If you go for free or cheap software when you start out they often handicap your business. There is power behind stretching yourself, even if you have to grow into it. Whatever your business you need to set up 3 campaigns: New lead campaign, Customer welcome campaign, Long term nuture campaign. These are vital to any business and you must must must have these in place. Links   Items Mentioned In This Podcast Facebook Infusionsoft User Groups New lead campaign Customer welcome campaign Long term nurture campaign The Richest Man in Babylon, George Clason   In this particular episode, you will learn The story behind the beginning of Infusionsoft Who it is for, and what you should do with it Resources

Summary This technophobe turn Entrepreneur using technology tells us how to get your head around new software and what it did for her business. Tina Sibley is the Webinar Diva. She helps people in business attract more clients and make more sales via internet marketing. Inspiration “Twenty years from now, you’ll be more disappointed by the things you didn’t do than the things you did do. So sail away from the safe harbour, catch the trade winds in your sails, explore, dream, discover.” To me, that’s the best quote because you can’t be successful unless you come out of that comfort zone. In the beginning My first webinar was a disaster because I was still learning – I was coming out of that comfrt zone and working with new technology. When I first integrated Infusionsoft with my webinar platform I didn’t do it correctly. I thought all these people who had registered for my webinar had had reminder emails with details sent to them and they hadn’t so no-one turned up! It was my own fault I had forgotten to do something simple. My advice would be get the right help, don’t try to do it all yourself. A-ha moment Take Infusionsoft one step at a time. Build on it, don’t rush to try and do everything all at once. When I took a step back, and with your help, started doing it step by step it all made sense. Biggest Achievement Turning my passion of speaking and presenting into helping others to make money from their business. That, to me, is brilliant. When I had my first five figure month when I thought if I can do this from a webinar – I can teach other to do this as well. Future Vision The webinar side of my business is really taking off. What’s exciting is as things get busier, I can make so much more automated through Infusionsoft. Let’s face it, the dream is to earn the money while you’re on the beach isn’t it? Biggest thing you’ve overcome Most definitely systems. Not having systems held me back massively. I used to work hard but not smart. I didn’t use software available to me correctly and I could have done so much more automated instead of manually. I had to learn to embrace technology. Once you’ve got your head around Infusionsoft it’s very user friendly and intuitive. Advice Just get the message out and be authentic. Habits My mechanism to let off steam – dancing. You need something to take your mind off work. Tools of the trade OptimizePress Evergreen Business Systems MeetCheap GoToWebinar Entrepreneurial Book of Choice Expert Success, Daniel Wagner The Charge, Brendon Burchard Infusionsoft Advice Get a mentor. Don’t try to do it all by yourself. Join a mastermind group. Do research, it really makes all the difference. Links www.webinardiva.com www.tinasibley.com Items Mentioned In This Podcast OptimizePress Evergreen Business Systems MeetCheap GoToWebinar In this particular episode, you will learn How even the most technophobe of people can become an entrepreneur using technology Tools of the trade to make money in your business Resources

Summary See how this entrepreneur has been through a turbulent journey but has come out on top. Paul Rhodes is the founder of Green Gorilla Apps, a mobile development CDA based in West Midlands in the UK. After having a previous business that failed Paul has learnt many business lessons and is now doing tremendously well with his new business. Inspiration “You can’t get being you wrong”. Richard Wilkins In business, and in my personal life this is my mantra. Stay true to you. The story so far My downfall in my first company was trying to run before I would walk. And trying to spin all the plates but I quickly learnt that if I went to work on one part of the business the rest was neglected. In the beginning I found Infusionsoft ticked boxes where others were lacking. The Infusionsoft user groups were so valuable and also I get tonnes of marketing ideas by being a member of my local Entrepreneur’s Circle. A-ha Moment I had a moment where I realised I can read through an article and see the targeted campaign behind it! That makes me realise how much I’ve learnt. Now I can see how I can take a really simple process and automate it within the business, we now have a trigger that when a project completes they are put into a testimonial gathering process. Then we get genuinely honest feedback which is great. Proud Moment Mine isn’t an achievement as such, it’s more that I love that I have the opportunity to go out and speak to people, to other Entrepreneurs, about my journey, my experiences. I feel proud and privileged that I can do that. Future Vision We are probably only doing 1% of what we can do with Infusionsoft so far. We need to create a campaign for each of our individual products like Loggable, so that after a person signs up they enter a series of emails offering help, advice and tips and tricks to really educate people. Advice If you’re not achieving your goals, they are probably not the right goals. Don’t lose your why in business – always have a goal. Entrepreneur Habits When I go to bed at night I think of all the achievements of the day. I also plan the next day by giving myself 3 things to do for the next day. Tools of the trade Trello Remember the milk Entrepreneurial Book of Choice Rework by David BHH Links www.ggapps.co.uk www.loggable.co.uk Items Mentioned In This Podcast Loggable Infusionsoft user group Jumpworks resources In this particular episode, you will learn How even a failing business doesn’t deter this entrepreneur What inspires and drives this entrepreneur to succeed Resources

Summary See how this successful, inspiring entrepreneur uses his experience and Infusionsoft to take his business to the next level. Matt is a Director of Family Travel Centre, an award winning new and used motor home showroom based in Bristol. Having been a serial entrepreneur over his career, Matt brings a vast amount of experience to his business which was already a hobby of his and this is what sparked the business idea. Inspiration In my twenties a chap I met who was near retiring and whom had never really worked for himself said “The way to make real money is to pay other people to do the work”. When you start your business, you want to do everything yourself to save costs – but in fact we can’t be the best at everything and to really succeed, it is so worth paying a professional. In the beginning Infusionsoft felt like a mountain I had to climb but with by far the best outcomes available to me. I benefited massively in the early days by getting Jumpworks involved to help us get going. I can also not rate Infusionsoft’s own help centre highly enough. Proud moment We won our third customer service award recently, a gold award voted for by our customers through a Motor Home Magazine. Future Vision We have planned an exciting range of marketing campaigns delivered by Infusionsoft to add value and worth to our business. Advice To other entrepreneurs: Plan. Take time to work on your business, to market it, rather than just in it. To those starting out on their Infusionsoft journey: Allow the time for you to learn, pay a professional to help you get set up if you can and you will reap the benefits. It really is a great tool to have. Links   Items Mentioned In This Podcast Infusionsoft help centre Jumpworks resources Strawberry Fields Video KLT Campaign In this particular episode, you will learn What inspires this successful entrepreneur and what advice he’d give to other business owners How he found his Infusionsoft journey so far, what others can learn from this and how it works now Resources