From In Line to Online: How E-commerce is Changing in 2020 w/ Art Villalobos
People aren’t going to retail stores as much as they used to. That’s been true for a while, but it’s especially true during a global pandemic. Because of that, the e-commerce space is growing. How will it continue to change, and what does that mean for your advertising, sales, and creative? I sat down with Arturo Villalobos, Founder of Salvo Media, a full service digital marketing agency, for his insight into maximizing content and producing creative that drives sales. We also talked about: Common mistakes that brands make. How paid acquisition and e-commerce have changed during the pandemic. Expectations for e-commerce for Black Friday and Cyber Monday. The future of advertising. Find Arturo on LinkedIn, send him an email, or visit his website for more info. For the entire interview, tune in on Apple Podcasts, Spotify, or our website.