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Eat Blog Talk | Megan Porta
43 minutes | Dec 6, 2021
260: Series with Loren Runion (Part 3 of 4)—Get Out Of Your Comfort Zone: Blog Traction
Comfort zones are comfortable! But are they productive? Growth occurs within zone of DIScomfort, so let’s dissect this and learn ways we can grow more quickly. Megan of Eat Blog Talk and Loren of the Align and Expand podcast dive into this topic in this podcast series. This is the third episode of four, focusing on the topic of BLOG TRACTION. - Rewrite your scripts about how you show up for your blog. “I do uncomfortable things,” and “I show even when it’s scary” are good affirmations to repeat. - Push yourself to create differently or learn a new skill. - Removing things from your life (such as starting at analytics) can be very uncomfortable yet rewarding.
31 minutes | Dec 2, 2021
259: Deliver Quality to Your Users by Updating Your Old Content with Kathy Berget
Kathy is the blogger behind Beyond the Chicken Coop. After retiring from her elementary school principal job in 2021, she has delved into, and seen the power of, updating older content. This is a great way to be a more efficient food blogger, ensuring all published content is providing value to the end user. - Start by creating a spreadsheet containing the information about all of your content. - Comb through every single blog post systematically. - Kathy talks through her strategy for optimizing each blog post. - Consider batching to further streamline your updating process.
41 minutes | Nov 29, 2021
258: Achieve a Business Breakthrough by Using a Positive Mindset with Sandra Flegg
Sandra is the blogger behind She’s Not Cookin’. She was able to get her blog onto an ad network in just over one year by using a specialized approach. First and foremost, she worked on her mindset, which became a solid base to build a successful business on. This episode explores the possibilities available to entrepreneurs who are willing to dig into mindset work first. - Get crystal clear on what you are trying to accomplish and why. - Sandra provides strategies for working through limiting beliefs, achieving balance and tapping into creativity: journal it out, quiet your mind, put inspiration in front of you, celebrate every win (even the small ones) and have fun. - Your vibe attracts your tribe, so put a good one out there.
46 minutes | Nov 25, 2021
257: Become a Better Food Blogger by Entering Recipe Contests with Terri Gilson
Terri is a part-time food blogger at Food Meanderings. She began entering recipe competitions in 2010 and after winning contests, decided to start a blog in 2016. Entering recipe competitions has improved her skills and has had a huge positive impact on her side hustle. Join us in the episode to learn more about this unique strategy! - Where to find these competitions. - What judges are looking for. - Terri talks through logistics and provides a few insider secrets that will give you a leg up before even getting to the recipe development. - This avenue establishes credibility and it is a great first step to working with brands.
49 minutes | Nov 22, 2021
256: Series with Loren Runion (Part 2 of 4)—Get Out Of Your Comfort Zone: Money
Comfort zones are comfortable! But are they productive? Growth occurs within zone of DIScomfort, so let’s dissect this and learn ways we can grow more quickly. Megan of Eat Blog Talk and Loren of the Align and Expand podcast dive into this topic in this podcast series. This is the second episode of four, focusing on the topic of MONEY. - It is very common to fall into comfort zones with money. Your unique zone is important to identify and be aware of. - Money mindset: Learn how to identify limiting beliefs that are blocking you from abundance and work through them. - Your subconscious mind will allow you to make the amount of money you BELIEVE you should make. - Ways to extend past your comfort zone in regards to money: Become aware of (and change) self talk, invest in yourself/your business, work through the limiting beliefs and so much more!
47 minutes | Nov 18, 2021
255: Add an Additional Revenue Stream to Your Food Blogging Business with Annie Singer
Annie is the founder of Reciple, the first ad-free recipe platform that's equitable for small creators. It is a platform that recipe creators contribute content to, and are then paid for the viewership to their recipes. Tune in to hear more about how this can become a lucrative revenue stream for your business! - This platform recognizes that food bloggers’ stories are just as important as the recipe itself. - 78% of bloggers feel they are underpaid for the amount of quality of work they produce. If this sounds like YOU, a new revenue stream might be right for you. - Reciple solves a handful of blogger pain points, such as user frustration, growing social media accounts and getting people to their blogs. - Consider this a potentially lucrative way to reach a whole new base of customers.
17 minutes | Nov 15, 2021
254: Series (Part 3): From Many Mistakes to Big Wins with Megan Porta
As the self-proclaimed “poster child” for making the most mistakes in a blogging journey, Megan from the food blog Pip and Ebby shares about the mistakes she has made within this series. This is the second episode in a series that covers multiple mistakes, takeaways and action steps for other food bloggers to learn from. Mistake #3: No boundaries. - Learn what NOT establishing boundaries will do for your business (burnout, not as much money earned, mad friends and family, etc). - Always have visions and goals to look toward. - Protect your time. - Theme your months or quarters. - Surround yourself with people who will ensure you’re sticking to your boundaries.
39 minutes | Nov 11, 2021
253: Use Proven Radio Broadcasting Strategies to Grow a Loyal Fanbase with Sandy Waters
Sandy Waters is the co-host of one of the longest running morning show teams in the country (Spezzano and Sandy on 98.9 The Buzz). Along with her radio/broadcasting experience has come ways to grow a solid base of fans and keep them engaged. Food bloggers are “broadcasters” in their own sense and radio strategies translate into this space, so tune into this episode if you want more engaged fans! - Break down who you are AS A PERSON and start tuning into the parts of your character that are quirky and that show up as “extreme.” - Stay relatable and real. Nobody wants to hear from a “perfect” blogger. Your audience should never feel inferior to you. - Tune in to hear 3 ways to move from casual listener to loyal fan!
41 minutes | Nov 8, 2021
252: Series with Loren Runion (Part 1 of 4)—Get Out Of Your Comfort Zone: What Is It?
Comfort zones are comfortable! But are they productive? Growth occurs within zone of DIScomfort, so let’s dissect this and learn ways we can grow more quickly. Megan of Eat Blog Talk and Loren of the Align and Expand podcast dive into this topic in this podcast series. This is the first episode of four, focusing on an overview of this concept. - Ways to extend past your comfort zone to positively impact your business. - If you feel discomfort, you’re doing something right (nice work!). - Comfort zone psychology: 4 steps. - If you want something different, you’ll need to do different things.
37 minutes | Nov 4, 2021
251: Boost Your Seasonal Traffic by Rounding Out Content Buckets with Amy Nash
Amy Nash is the blogger behind the popular food blog House of Nash Eats. She takes a menu-based approach to ensuring each season and holiday is represented on her blog in a well-rounded manner. Her strategies can provide traction quickly and also deliver robust, clear information to her audience which increases engagement and trust. - It’s never too late to add holiday content to your site. Get it up now! - Pick out those posts that start to gain traction and link to other related posts inside them. - Consider repurposing popular content, perhaps with a unique holiday spin. - Put together a series of posts for your readers and prompt them with challenges to increase engagement. - Quick tips about how to start getting traction TODAY, without having to create new content.
51 minutes | Nov 1, 2021
250: Discover Your Next PROFITABLE Digital Product with Monica Froese
Monica is a digital product coach for women business owners at MonicaFroese.com and through her podcast Empowered Business. She provides online marketing education to small businesses looking to build a profitable revenue stream through digital products. In this episode, Monica tells food bloggers how to find that next PROFITABLE digital product that will create passive income. - Create a sales funnel, taking people through a journey to bring them into your business. - It is easier and cheaper to nurture current customers than it is to constantly be talking to new ones. - Learn how to reverse engineer your way to the perfect digital product that will be the perfect solution for your audience’s biggest problem. - Bonus: Empowering women about the importance of achieving financial independence.
19 minutes | Oct 28, 2021
249: Series (Part 2): From Many Mistakes to Big Wins with Megan Porta
As the self-proclaimed “poster child” for making the most mistakes in a blogging journey, Megan from the food blog Pip and Ebby shares about the mistakes she has made within this series. This is the second episode in a series that covers multiple mistakes, takeaways and action steps for other food bloggers to learn from. Mistake #2: Over-complicating everything. - Create your blog on the most efficient platform and use plugins that are tried and tested. - Having a plan will simplify so many things in your business. - Know your niche and serve those people with intention. - Wildly putting content out into the ether is a perfect way to over-complicate your business. - Do keyword research to hone in and simplify the content you’re creating. - Start with something simple (and that works) and build from there.
43 minutes | Oct 25, 2021
248: From 0 to 50k Sessions in 14 Months, Focusing on Web Stories with Sandra Flegg
Sandra started her food blog She’s Not Cookin’ in May of 2020 and was accepted into the Mediavine ad network a short 14 months later, thanks to the traffic that came from Google web stories. She shares all of her insights and tips inside this value-packed episode! - Don’t give up! Sandra’s first 9 web stories provided zero traction. - How to dig into Google Trends to deliver relevant stories quickly. - Be sure not to duplicate story titles and recipe post titles. - Learn how to separate properties on Google Analytics so stats track properly. - Tips about Pinterest idea pins included!
57 minutes | Oct 21, 2021
247: The Ins and Outs of Google Web Stories For Food Bloggers with Jason Logsdon and Taryn Solie
This Clubhouse recording from 9/24/21 delivers current information about how, why and when to create Google web stories: - How to find topics and when to publish stories. - Consider using Google Trends to help with trending topic ideas. - Image sizing, frequency of posting and republishing oldies. - So many voices provide value to this insightful conversation!
55 minutes | Oct 18, 2021
246: Prescribing Your Own System for Balance with Chelsea Cole
Chelsea, food blogger at A Duck’s Oven, came to a point recently where she just had too much on her plate. She knew something needed to budge, so she created her own unique system for keeping the right balls in the air. She gives such great advice inside this episode about how YOU can prescribe your very own system for achieving balance. - Put the most important to-do items at the top of your list (think: exercise and self care). - You do NOT need to adhere to other people’s strategies if they do not work for you. - Communicate very clearly about busy times before diving in, so everyone is on the same page. - Have grace with yourself and allow wiggle room for breathing when it is needed.
54 minutes | Oct 14, 2021
245: Leverage Podcast Guesting to Make an Impact on Business Growth with Angie Trueblood
Podcast guesting is an underutilized strategy in the food blogging space. Angie from AngieTrueblood.com joins us in this episode to share just how powerful this can be and what a massive impact it can have on your business. - Just get started. Pinpoint a topic you love talking about and that solves a specific problem for people and start talking about it! - Angie shares her incredible pitch template within the episode! - Shortcuts for making sure a podcast is a good fit for you (and vice versa) without having to listen to hours of it before pitching. - This is a great way to network, build relationships, practice speaking fluently, offer up your own products and services to new audiences and so much more.
20 minutes | Oct 11, 2021
244: Series (Part 1): From Many Mistakes to Many Wins with Megan Porta
As the self-proclaimed “poster child” for making the most mistakes in a blogging journey, Megan from the food blog Pip and Ebby shares about the mistakes she has made within this series. This is the first episode in a series that covers multiple mistakes, takeaways and action steps for other food bloggers to learn from. Mistake #1: Thinking you can do it all on our own. - If you are resisting inviting people and information into your business, it’s time to surrender! - Have grace with yourself if you’ve carried this mindset with you. It’s part of your story. Course correct and keep moving FORWARD. - Action steps included for inviting people and value into your business. This journey was not meant to be navigated solo!
36 minutes | Oct 7, 2021
243: Tap Into Your Zone of Genius with Emily Perron
Do you know what your zones of genius are? Whether your answer is yes or no, Emily from EmilyPerron.com delivers so much value in this episode that will put you on a path to being happier about the work you’re doing. - Just because you CAN, doesn’t mean you SHOULD work on a set of tasks. - Log your time to discover which projects or tasks can be removed from your life, either by eliminating or outsourcing. - Tune in to to hear Emily’s strategy for finding your zone of genius tasks!
38 minutes | Oct 4, 2021
242: Increase Blog Traffic in the New Year by Focusing on Weight Loss with Sara Borgstede
Do you experience the January traffic lull like a lot of other food bloggers do? Sara from The Holy Mess shares tips about how to address weight loss and healthy eating EVEN IF you are not a health-focused blogger. Now is the time to put thought into this and take action so you don’t experience a traffic dip when the new year comes. - Experiment with long-tail keywords surrounding healthy eating. - Spruce up your health-conscious recipe posts now. - Create roundups surrounding salads, low carb, healthy desserts and kid-friendly foods. - Be relatable. Talk to your audience in a sensitive and real way about the struggles you experience on the topic of being more conscious about what you put into your body.
44 minutes | Sep 30, 2021
241: Personalizing Your Pitch to Land Brand Deals within Your Niche with Kim Cauti and Chelsea Vetre
If working with brands is a project you’d love to tackle, you will need a solid, personalized pitch to bring to the table. Kim and Chelsea from 10k Under 10k bring massive value to this conversation, imparting wisdom from their own experiences with doing sponsored work. - Consider taking your focus off ads and see sponsored opportunities as a way to earn revenue in a really fun way. - First impressions are important, so put time and thought into how brands will first perceive you. - Make your pitches juicy! Find the gaps and fill those gaps and show up authentically. - If you’re having a hard time finding your niche, consider this: What problems have YOU overcome in the kitchen? - Never work in exchange for free products. Your time, knowledge and expertise are all VALUABLE.
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