44 minutes | Jun 21, 2020

Aaron Agius (Managing Director & Founder of Louder.Online)

On this episode of Digital Mountaineers, host George Mackenzie speaks with Aaron Agius Managing Director & Founder of Louder.Online, a global digital marketing agency.About the guest: Aaron Agius has been featured by The Huffington Post, Forbes, HubSpot, Inc., Content Marketing Institute, Entrepreneur and the Sydney Morning Herald. In 2019 he released his first book titled Faster Smarter Louder which became an Amazon bestseller.About the host: George Mackenzie is a Digital Marketing Strategist who has worked with brands like Little Caesars, Airtasker, Inspirations Paints & Taylors Wines. He is the producer of Digital Mountaineers and an avid lover of podcasting, audio & film tech and heavy metal music.Time stamps:1:32 - COVID-19 check in2:45 - Challenges and advice for working with remote teams across the globe5:41 - Louder Online’s approach to team structure in a global setup7:48 - Maintaining a high standard in remote teams11:18 - Advantages to letting employees have side hustles and bringing expertise in house12:20 - Sticking to best practices for SEO from era to era15:45 - How to speak to a client about SEO vs Performance Marketing23:45 - How to approach writing for large publications25:38 - Key pieces of advice for writing and publishing blog content and personal branding31:00 - Processes for repurposing and distributing content34:17 - Talking about Aaron’s book Faster Smarter Louder38:00 - Reflecting on writing his first book and what’s next?41:05 - Final thoughtsWhat is Digital Mountaineers?Each week host George Mackenzie speaks with entrepreneurs, agency owners and the best minds in digital marketing from around the world about their first hand experiences using digital to grow their businesses and personal brands.Digital Mountaineers is powered by Uplers, one of the largest, globally recognised outsourcing agencies in the industry, empowering businesses across the globe to build a better digital ecosystem. With over 7 years of experience, a team of over 500 marketers and developers, and 7000+ global clients, we have helped various companies achieve their goals, scale their operations, and provide their business with an edge over the others in the market.Follow Uplers on Social:FACEBOOK: https://www.facebook.com/weareuplersTWITTER: https://twitter.com/weareuplersLINKEDIN: https://www.linkedin.com/company/weareuplers/INSTAGRAM: https://www.instagram.com/weareuplers/https://uplers.com/
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