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Digital Business Breakthrough
22 minutes | 3 months ago
Ep 21 // Banish Burnout
Hello, my friends, welcome to another edition of the Digital Dame podcast. Today I want to have a truthful and raw conversation about something a lot of female entrepreneurs struggle with and that my friends, is burnout. I want to talk about it because I have been on both sides. I have been in high-level executive roles that have caused burnout. I have also designed my life in a way where now I feel like I have some really good boundaries in place and I don't suffer from burnout. And I believe that that is a mindset shift that needs to occur. And so today I want to talk a little bit about if you're stuck in that burnout.
16 minutes | 4 months ago
Ep 20 // Get Out Of Your Own Way
Hello, my friends, and welcome to another edition of the Digital Dame podcast. Today I am so excited to talk about something I feel like everyone goes through, especially consistently, as you continue to grow and grow a business, and have the life you want. You need to learn how to get out of your own way because honestly, you are far too smart to be the only thing standing in your way. Right? I will tell you, if you just get out of the way, amazing things will come to you. And so many of us get stuck in this spiral of maybe we care about what other people think. Maybe we are internalizing everything and we are keeping ourselves small. And we do that. Our brain is designed to protect us, right? So it feels uncomfortable when we want to, when we have big dreams, when we have a big vision, heck even if we have a mediocre vision, if it is outside the realm of what our brain feels is comfort. It starts giving us a whole bunch of mind drama around it. And then we start sabotaging ourselves, or we let our thoughts run the show instead of owning it, stepping up and taking control, and just getting out of the way. So what does that mean? Well, first of all, I think when we're trying to grow, we have a whole bunch of scarcity mindset, right? We always fear the worst. I think that that is normal for anything, maybe you want to invest in your business, invest in a coach and it is a huge investment for you. I know when I first invested in my first mastermind, I did not have income coming in and I invested in an $18,000 a year mastermind. It was $3,000 down and $1500 a month. And that was scary. And I mean, I could have told myself a bunch of stories as to why I shouldn't do that, but I will tell you that was probably one of the single most important things, was getting a coach and having a mastermind. And, and I know 100% it helped me grow my business to six figures within a year. And it was the best investment. And I remember saying that to myself, but I could have talked myself out of it and I could have stayed small. I could have played small. And I'm not telling you to do things that are super risky for you. I mean, listen, I've lost millions of dollars before. And so I even, whenever I'm making a big decision, I have to like go through the things like, is this fear controlling me? Is this my past thoughts of things? Or like, if I'm thinking about where I want to go, if I'm focusing on where I want to go and who I want to be? Is this decision in alignment? And so there are so many things that keep us playing small, that create barriers for us, that we don't have success. And one of those things is limiting beliefs in yourself.
13 minutes | 4 months ago
Ep 19 // Riding The Waves Of Entrepreneurship
If there is one thing I know for sure it’s that being an entrepreneur is HARRRD but it's also the most rewarding thing ever. Today I want to talk about the waves of entrepreneurship. Where one moment you feel on top of the world and the next moment it feels like a hurricane knocked you off of your feet and the next moment you want to go back and get a job but you smack yourself because you know you are worth more than any job and have a bigger mission to accomplish, motivate yourself and get back on top of the world again and that's just before lunch hahaha. This is totally normal and you are not alone. It's hard to be an entrepreneur and I think women have an even harder time trying to balance it all and be the leader of your family. Here is the thing, most of us think there is something wrong with us because we are in the never-ending cycle of mom guilt and the ups and downs of running a business. I think some people fantasize that one day they will get to a spot in their business where everything is rainbows and unicorns but the reality is you will always have crap come up in your business and life. One of my favorite quotes is “Life isn't about waiting for the storm to pass. It's about learning how to dance in the rain.” I think we need to remind ourselves that it is a journey and not a destination. Once you figure all the crap out in your business, it’s time to grow again and that becomes uncomfortable again. We need to learn how to embrace the journey. It’s hard to keep our emotions in check, but once we learn how to do that, things don’t seem that bad anymore. I want to share a little story with you…When I was in the middle of my real estate company crashing to the ground, it was one of the hardest things I have even been through until years later when my 11-year-old son at the time was hit by a truck and I would say that was the new worst phone call ever - but he made it through it…that’s a whole other story for another time. Back to the collapse of my business. It was a dark time and I had so many horrible things happen in such a short period of time. We even had someone who had embezzled from us, when confronted, threatened our young family. One of the things that helped me get through that time was music…I am not a country music fan but my hubby sure is and one day a song came on by Rodney Atkins and while this song has nothing to do with business it was describing my feelings at the time perfectly. I listened to that song on repeat daily. Rodney Atkins “If You're Going Through Hell.” And let me tell you, if you ever find yourself in a spot where you feel like your back is against the wall, go listen to that song. Anyways, I have found that over the years, continuing to work on my mindset and my emotions has helped me so much. So here are a few things that have helped me that I wanted to share with you. #1 So the first thing is surrounding myself with a group of entrepreneurs on the same path as me and having a coach who can slap me back to reality when I get out of line. But seriously, someone who can help me just see things clearly in a moment where I'm letting my mind drama show up - this has been really crucial. And I think that is probably one of the most important things that you can do. I'm in a mastermind. I have a business coach. I have a lot of friends who are successful entrepreneurs. And there's nothing better than that, because at the end of the day, my friends and my family, as much as I love them, don't understand the struggles. And the entrepreneurs really, really do. So that is number one that has been huge for me. Keep reading: https://karacharron.com/riding-the-waves-of-entrepreneurship/
17 minutes | 4 months ago
Ep 18 // 3 tips that can help you boost your confidence in those moments where you feel like a big fat failure
The other night I was watching this documentary on David Foster. For those of you who do not know him, he is a legend of a music producer and behind the names of NUMEROUS music LEGENDS like...Madonna, Celene Dion, Micheal Buble, Josh Groban, and Michael Jackson to name a few…What he said shocked me and I realized this is true for everyone no matter how much money or success you have…
15 minutes | 4 months ago
Ep 17 // Planning Your Financial Goals
In Today's episode, we are talking about financial planning for your business and your family. I don't know about you, but I love reflecting on my past year and setting goals for the new year ahead. I am sharing how I budget and plan my finances, and I will tell you the steps you need to take to get your finances on track!
11 minutes | 5 months ago
Episode 16 // Reflecting On Your Year
This past year has been massive for me. It’s my first full calendar year out on my own since leaving as an executive to a multi-million dollar digital marketing agency. Boy oh boy, my friends, there has been so much growth, not only for me but the few clients I work with. I want to share with you something that I know helped get me to this level of success and I know it will continue to serve me as I build a seven-figure business.
10 minutes | 5 months ago
Episode 15 // Tame Your Fear
Everyone, even myself, has faced fear at some point and what is so interesting is according to a 2016 survey, an estimated 34.2 million Americans experience some type of phobia. The most common is the fear of personal failure. WHAAAAAT. If the most common fear is of personal failure then that is something we need to talk about! I was recently talking with someone who had a hard break-up and this person was a hot mess. They kept saying how much they felt like a failure. Listen now as I share my advice to him, how I rebounded from losing millions of dollars, how I taught my daughter to visit her deceased great-grandmother, and SO MUCH MORE!
14 minutes | 5 months ago
Episode 14 // Being Present Through the Holidays
Hello my friends, I don’t know how it came up so quickly but the holiday season is in full swing and this year will not be like other years. I wanted to talk about being present for the holidays this year and how to show up differently. Christmas is one of my favorite times of the year. I love the decorations but more importantly, I LOVEEEEE our traditions. We have traditions we do as an immediate family and traditions we do with our extended family and this year will be different to say the least. As a busy mom and entrepreneur, I always need to remind myself to slow down around the holidays and soak it all in. In this episode, I cover 3 ways you can show up and be present this year that will make your heart happy. Follow us @digitaldame_co
10 minutes | 6 months ago
Episode 13 // Fail Forward: Let’s Redefine The “F” Word
Have you ever had fear of failure hold you back or maybe you are like me and had some massive failures that left you traumatized to try again? Well if either is the case today we are going to put that crap to bed so that it doesn’t have a hold on you any longer. Today we are going to redefine the "F" word! Here is the thing...in society we are not taught to celebrate failure. We are taught from a young age that it is bad and wrong and we should feel horrible about it. The truth is failure is part of success. As long as we learn from it we should celebrate it. Episode Highlights: [00:48] Have you ever had fear of failure hold you back?? [00:52] Massive failures can leave you traumatized. [01:47] The iceberg image. [03:20] Famous Failures. [04:27] He missed more than 9000 shots in his career. [06:11] Maybe I should just do something else. [09:11] A PhD in resiliency. Follow us @digitaldame_co
20 minutes | 10 months ago
Episode 12 // From Newbie To Ads Rockstar in 30 Days with Ashley
In today's episode, I chat with Ashley Buffa, home systems extraordinaire, and mother to 10. When we met Ashley had some past experience using Ads for her business but there were a lot of loose ends that needed tying up. She was ready to spend money on ads and gather as much data as possible with the expectation of losing her initial spend. Much to Ashley's surprise, she ended up making all her money back PLUS the first time we worked together. After working together Ashley was able to leave her job at Click Funnels and pursue her own successful business full time. Ashley and I chat about the magic of Ads and she shares her best advice for everyone just starting out. Episodes Highlights: [02:09] Ashley's Ads Experience [04:18] The first 30 days [5:27] Just a funnel away [06:22] The power of believing [07:24] Playing Monopoly [09:10] The biggest mistake you made with ads? [12:03] You need to be involved in your ads [14:07] Ashley's advice for someone starting out [17:10] What's next for Ashley Follow me on Instagram @digitaldame_co Smart Kids Chores: smartkidschores.com Follow on Instagram: @freedommoms https://smartkidschores.com/the-system
12 minutes | 10 months ago
Episode 11 // The #1 Thing You Should Never Do When Running Paid Ads
You have heard of the saying: give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime. This statement is so true with business & marketing. As entrepreneurs, we wear so many different hats and it’s easy to get overwhelmed and want to get out of the weeds of your business. You hear experts all the time say you need to free up your time and outsource. In Today's episode, we are talking about The #1 Thing You Should Never Do When Running Paid Ads and the answer might shock you. If you outsource your ads before you understand what makes them successful you are at the mercy of someone else & that my friends are a recipe for disaster! So let's jump in and talk about it! [00:57] We can't do it all! ...or can we? [02:35] How I learned the hard way when outsourcing parts of my business. [05:37] When marketing is the foundation of your business. [06:47] An expert is not always an expert, in YOUR business. [08:29] The #1 thing you should never do when running paid ads! [10:16] Owning your leadership. [11:04] Being able to feast for a lifetime. Follow us @digitaldame_co
12 minutes | 10 months ago
Episode 10 // Are You Ready To Launch Your Product or Service?
Today's episode is going to help you find the confidence in yourself to put yourself out there or keep putting yourself out there no matter what happens. Putting yourself out there is uncomfortable but extremely rewarding. It’s so easy to think of all the million reasons why you shouldn’t do it. If you go there and let your worst-case scenarios play out in your head and you figure your way through them they no longer have power over you. The truth is most people aren't afraid of failure they are really afraid of success and they don’t even know it! It’s so unfamiliar and scary and your brain likes to keep you safe and protected. So how do you start believing in yourself? Tune in to today's episode and hear how I gained my confidence back and moved towards success in business again. Episode Highlights: [ 1:40 ] I know what it's like to hide. [ 3:00 ] What if people don't buy what I sell? [ 4:30 ] You won't be everyone's cup of tea, and that's ok! [ 5:15 ] An uncomfortable reward [ 6:00 ] How do you start believing in yourself? [ 7:00 ] The Bamboo Story References: Digital Dame Instagram: @digitaldame_co
16 minutes | a year ago
Episode 9 // 5 Secrets To A Seven - Figure Launch
You hear people sharing their amazing launch numbers all the time and maybe you wonder how the heck do they actually pull it all off. I have had the privilege to be part of a handful of seven-figure launches and today I want to share with you some of the secrets that contribute to hitting all those zeros because in today's episode it's all about the secrets behind a seven-figure launch. So go grab a pen and paper & let's get started! Episode Highlights: [1:17] Have you tried a launch and been disappointed with the outcome? [2:41] Create a detailed launch plan [3:50] A must-have list builder! [6:59] BUDGET, BUDGET, BUDGET [9:04] Nurturing Content [9:33] Sprinkle Testimonials Everywhere [11:22] Retargeting Ads Strategy [14:19] Recap Are you targeting the right people? This is the first thing to examine if your targeting is off your campaign will suffer. Download your swipe file with over 300 audiences here, www.ezadstrategy.com, and get started with your perfect audience. Digital Dame Instagram: @digitaldame_c
15 minutes | a year ago
Episode 8 // Are You Ready For Paid Ads
In today's episode, we are going to talk about how to know if you are ready to run paid ads and how to bounce back if you have tried them and think they won't work for you. If you have ever wondered if and when it's the right time to start running paid ads then this episode is for you. Paid traffic lets you grow at warp speed once you have your funnel dialed in. I'll be sharing my first-hand experience with you about how I started and what led me to find success using paid ads for my clients. Episode Highlights: [1:08] Years ago I got thrown into Facebook ads and I was a deer in headlights [4:04] Fast forward a few years later [4:50] My top questions I ask before you know you're ready for paid ads. [6:16] Are you targeting the right people? [7:17] “Ohhh no way, I tried before it was a nightmare." [9:20] Over 1500% return on ads [13:00] Understanding Facebook. [13:50] 300 audiences that you can try, and my go-to custom audiences just for you! References: Download your swipe file with over 300 audiences here, www.ezadstrategy.com, and get started with your perfect audience. Digital Dame Instagram: @digitaldame_co
41 minutes | a year ago
Episode 7 // Business Makeover Success Story: From Overwhelm to Crushing It
In today's episode, I chat with a now dear friend and one of the few clients I still work with. We are going to share her business success story. When we met Amy had a very successful business that was making great money but on the inside, Amy was exhausted and overwhelmed and not feeling the joy she deserved to feel as a business owner. This was all in the way of her scaling her business and growing it to its full potential. Since we have started working together, the growth and freedom Amy has found in her business is incredibly inspiring and makes all that I do so worth it! She can now continue to scale her business without the chaos. Episodes Highlights: [1:13] Amy's awesome business [2:31] How we met [5:06] The start of Amy's journey from stress to success [8:55] Amy's transformation toward CEO mindset [11:14] Taking the time out that you need during personal tragedy and having a self - sustaining business [14:14] The beauty of a thriving business [18:12] Dipping your toe in Ads [21:44] What is your favorite part of your business [23:36] Ads! Ads! Ads! [25:39] Setting up systems [32:15] Numbers represent the value that you are offering [34:31] Perfection is an illusion, you just need to take action! [36:25] Amy's greatest advice Follow me on Instagram @digitaldame_co Planning Playtime: planningplaytime.com Follow on Instagram @planningplaytime
14 minutes | a year ago
Episode 6 // Marketing Is Math
In today's episode, I want to talk about digital marketing! One of my favorite sayings is marketing is math, it is so easy for us to get personally and emotionally involved in marketing and in your success or failure. It's time to take failure out of the marketing vocabulary because to me it is either you've learned or you've gathered data. If you have gathered data, you can learn how to use it to help build and tweak your marketing strategies and move towards your goals! Let's talk about how we can start looking at your marketing as magical math and stop beating yourself up about things that do not work. Episodes Highlights: [1:07] Marketing is a numbers game [4:01] You didn't fail [5:48] Make what you have work [10:32] Some days are better than others Follow me on Instagram @digitaldame_co
13 minutes | a year ago
Episode 5 // Feel The Fear
While times have been uncertain for everyone lately in business due to the pandemic, I wanted to use this opportunity to encourage you forward as you grow your digital business. In today's episode, I take you back to this time last year, I had just completed a 6 figure digital launch after transitioning as the COO of a multi-million dollar digital marketing company, we had recently bought a house and had begun kitchen renovations and my family had plane tickets to Europe for a three-week dream vacation. Listen to how my life changed overnight and how I got back up, worked on my mindset, and successfully built my own business that continues to grow during this recent uncertain time. Is now the time to invest in your business? Is now the time to pivot and grow your connections with your audience? YES, YES, YES! Check out Episode 5 for the full story and a first-hand example of how my client's digital business is seeing success during this Pandemic. Episodes Highlights: How my life changed unexpectedly overnight The mindset that got me back up and on top of my digital biz Client success during COVID 19 Why you should invest in your digital business now Follow me on Instagram @digitaldame_co
11 minutes | 2 years ago
Episode 4 // Is Your Day Controlling You?
In today's episode we are going to be talking about getting control of your day. I reveal my morning routine and the one thing that helps me stay super productive. I even give it you for FREE. Tune in to find out how to get more done and work less!
17 minutes | 2 years ago
Episode 3 // What To Do When Everything Is Falling Apart.
In today's episode I talk about when everything seems to be going wrong. You feel like throwing in the towel. What are some practical actions you can take in those moments instead of eating a bunch of ice cream and binge watching Netflix. Tune in to hear my story and what has helped me.
12 minutes | 2 years ago
Episode 2 // Process Overload
Organized chaos is still overwhelming. Is your google drive bursting at the seems with docs and processes? Tune in and figure out what every business should have to keep you organized as you grow.
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