22 minutes | Apr 11, 2019

PopSugar's Geoff Schiller on creating a range of revenue products beyond advertising

The debate over paywalls and merchandise has turned to a more nuanced discussion over how to supplement advertising revenue with new income sources, ranging from membership opportunities to e-commerce. Join Geoff Schiller of PopSugar as he discusses how publishers are going beyond advertising. This session is from the Digiday Publishing Summit held in Vail, Colorado.
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