62 minutes | Oct 15th 2018

How to design an experience around a cause, and solving a discrepancy in desktop vs. mobile conversions in ecommerce. Plus, UX writing tips.

This week we talk about mental illness and how difficult it is for non profits to drive awareness and receive vital funding. What's the best way to engage people and rally them to support the cause? Learn more about Free In Dreams at www.freeindreams.org. Also, a strange discrepancy in some ecommerce analytics. Most of the traffic is coming from mobile, but all the conversions are on desktop. What gives? Finally, reactions to a blog post about what makes for great UX writing. Link to that blog post from NomNom: https://blog.nomnom.it/the-3-elements-of-great-ux-writing-7639e7ad22f4 Email your questions to ask@dbcshow.com and we'll answer them!