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Web analytics are a fantastic tool for content editors, but a  deeper look into the topic shows they can provide significant insights into UI, UX, information architecture and much more. In this episode of Delicious Brain Waves, we’re joined by special guest Christina Inge, an expert on web analytics, content strategy, and SEO, and the CEO of Thoughtlight, a digital marketing agency and tech consultancy. We discuss how to use analytics to drive our decision making, which analytics to track, and whether or not there are any unimportant metrics.  Show notes: * Christina Inge on Twitter * Mike Davey on Twitter * Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies * YouTube - Marketing Analytics with Christina Inge * Universal Analytics will be going away - Google Help * Google Analytics 4 * Optimizely Digital Experience Platform * Christopher Penn’s Almost Timely Newsletter * Occam’s Razor by Avinash Kaushik * Digital Analytics Association * Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform

Headless WordPress has been steadily gaining in popularity, especially among enterprise-class organizations. But how much do you really know about it? In this episode of Delicious Brain Waves, we’re joined by special guest Jason Bahl, Principal Engineer at WP Engine and the creator and maintainer of WPGraphQL, to help us understand the current state of headless WordPress and what we might see in the future.    Show notes:   * Jason Bahl on Twitter * Mike Davey on Twitter * ACF 6.0 Released * The State of Headless: A Global Research Report * WPGraphQL * WPGraphQL on GitHub * WPGraphQL on Twitter * WPGraphQL on YouTube * How Website Performance Affects Conversion Rates * Site Speed is (Still) Impacting Your Conversion Rate * Headless WordPress and Content Management Systems * Getting Started with Headless (Without Losing Your Mind) * Headless WordPress with Atlas * Atlas and the Atlas Sandbox * Local WP: Atlas Blueprints* Let us know your thoughts on Twitter

The tech sector often puts up unique challenges for women in the industry. In this episode of Delicious Brain Waves, Sanjucta Ghose and Sam Munoz discuss their experiences as women in the software industry.  They highlight the challenges, pros, and cons of careers in development and how to encourage more women to become developers. Advanced Custom Fields Making Website Magic Podcast National Science Foundation Stats: Women With CS Degrees Delicious Brain Waves: Degrees and Web Development 5 Ways to Fight Gender Bias in the Tech Industry Making Website Magic: Why You Keep Undercharging as a Web Designer and How to Stop Women in Business: Why They Under-Charge Misogyny in WordPress is Real Women Should Code Press This Podcast: How Women Can THRIVE With WordPress Rest: Why You Get More Done When You Work Less Why Imposter Syndrome Hits Women and Women of Colour Harder Top 3 Advantages of Diversity in Software Development Teams Research: To Reduce Gender Bias, Anonymize Job Applications How to Anonymize CVs for Fairer Hiring Join the Conversation on Twitter    

JavaScript is a critical part of modern WordPress, but some backend developers may struggle with “learning JavaScript deeply.” Ross Wintle and Ahmed Hussein discuss their own journeys, and how they’ve come to enjoy modern JavaScript development.  WP Engine and Delicious Brains Delicious Brains announcement WP Engine announcement WP Engine questions and answers Press This podcast interview with Brad Touesnard and Jason Cohen WP Migrate WP Migrate WP Migrate 2.3 Released JavaScript resources Mozilla Developer Network (MDN) JavaScript reference CanIUse.com JSDoc - TypeScript annotations in comments Type-safe JavaScript with JSDoc WesBos JS30 WesBos ES6 Course Just JavaScript You Don't Know JS Alpine.js Syntax Podcast JavaScript Geolocation API (MDN) JavaScript Modules Electron

With WordCamps set to return to an in-person format for the first time since early 2020, Iain Poulson and Jonathan Bossenger take a look back at their own personal experiences with WordCamps, with a special focus on the first ones they attended. They share their greatest highlights and offer advice for both first-time WordCamp attendees and the folks who organize these events. Show Notes: What’s New in SpinupWP WordCamp Central Upcoming WordCamps What to Expect Become an Organizer Transitioning to Virtual: 9 Lessons Learned from WordCamp San Antonio Let us know your thoughts on Twitter

In our latest podcast episode, Ahmed, Iain, and Ross discuss the hotly contested topic of whether people entering the web development field need a proper Computer Science (CS) degree. They talk about the challenges, pros, and cons of having vs. not having a CS degree, what they think of coding Bootcamps, and how they landed their first jobs. Show notes: Let us know your thoughts on Twitter

In this episode, we take a short detour from very strictly developer or business-focused discussions and instead turn our attention to personal task management. Thomas McGee, our Video Producer, joins Jonathan to discuss the ins and outs of their morning productivity routines. They discuss the details of their individual morning process, how they plan and execute their workday, and why having a routine is essential to be productive. They also share some tips on how to create and refine your own routine and some advice for solo makers and folks who work on distributed teams. Show notes: Mac Automater How Thomas creates his startup .bat file in Windows Standuply Things Todoist Radar.ist Bear Full Focus Planner Trello Let us know your thoughts on Twitter

While many folks think of JavaScript as a “modern” web programming language, it is, in fact, only a year younger than PHP. In this episode of the Delicious Brain Waves podcast, Iain chats with WP Migrate developer Ahmed about the history of JavaScript. Ahmed takes us through how JavaScript came about, why it was almost universally hated at one point, and how the language has evolved in recent years. Iain and Ahmed also look at the state of JavaScript frameworks in the WordPress developer ecosystem and discuss the team’s experiences working with the new React-powered user interface in WP Migrate 2.0. Show notes: jQuery CommonJS Node.js Svelte Episode 3 - Why We Chose Svelte over React or Vue Backbone.js React WP Migrate 2.0 Let us know your thoughts on Twitter

In the latest episode of the Delicious Brain Waves podcast, Jonathan Bossenger and Ian Jones share their experiences using Linux operating systems for full-time development.Ian has an extensive history of using Unix and Linux systems but developed primarily in Windows before moving to Apple desktops in 2003. In 2017 he decided to try a Linux laptop instead of getting a new MacBook Pro, and the experience was so great he switched his desktop to Linux in 2020. Jonathan comes from a pure Windows background, stumbled into Linux on the desktop with Ubuntu in 2008, and has used it almost exclusively on both desktop and laptop environments ever since.They discuss their history with Linux operation systems, the reasons why they love developing software on Linux, the pros and cons of using Linux, and share some tips and advice to those considering a change. Show Notes: Stack Overflow 2020 Developer Survey - Development Environments and Tools JetBrains The State of Developer Ecosystem 2020 Ian on Twitter Jonathan on Twitter Open positions at Delicious Brains Let us know your thoughts on Twitter

In this episode of the Delicious Brain Waves podcast, Brad and Iain chat about the recent Delicious Brains acquisition of Advanced Custom Fields. Taking a deep dive into the process, they cover everything about the acquisition, from the first discussions with Advanced Custom Fields creator Elliot Condon, how Brad evaluated the product to determine a value, financing options, performing due diligence, when and how to get lawyers involved, all the way up to the final closing and handover.  If you’re looking at buying or selling a WordPress product business, this episode is an interesting look into the nitty-gritty details of the process, what to look out for, and things to avoid. Show Notes: The official announcement Advanced Custom Fields Iain on Twitter Brad on Twitter Open positions at Delicious Brains Let us know your thoughts on Twitter

Brad and Jonathan are joined by Elliot Condon for a big announcement. Show Notes: Read our post about this announcement Read Elliot’s post about this announcement Let us know your thoughts on Twitter

In this episode of the Delicious Brain Waves podcast, Iain Poulson and Jonathan Bossenger discuss their recent career changes. Iain has moved from a developer to a product manager, and Jonathan took a lateral switch and went from being a lead developer to a full-time writer/content creator. They discuss the history behind these changes, their experiences in switching to these new roles, and share some personal advice to those considering a career change. Show Notes: Iain on Twitter Jonathan on Twitter Open positions at Delicious Brains Open positions at Castos Let us know your thoughts on Twitter

In the third episode of the Delicious Brain Waves podcast, Brad talks to Ian Jones about why the WP Offload Media plugin's UI is being rebuilt using Svelte. They discuss why WP Offload Media needs a UI refresh, why Svelte was picked over other frameworks such as React, Vue or Elm, and how it's going. Show Notes: WP Offload Media SvelteJS Rich Harris - Rethinking reactivity - YouTube Vue vs React: Which is the Best JavaScript Framework in 2020? Virtual DOM is pure overhead Let us know your thoughts on Twitter

In the second episode of the Delicious Brain Waves podcast, Brad chats to Iain Poulson about pricing models in WordPress plugins and SaaS products. They cover the history of WordPress plugin pricing, the pros and cons of annual and monthly pricing, WordPress plugins vs SaaS, and more. Show Notes: SpinupWP - Delicious Brain's SaaS Plugin Rank - Iain's SaaS Rob Walling The Stair Step Approach to Bootstrapping

Welcome to Delicious Brain Waves, the first ever podcast episode from Delicious Brains. This is the start of a semi-regular podcast where talk about all things development, coding, and WordPress. Brad Touesnard is the host and each week he chats to a member of the team. This week he talks to Pete Tasker, lead developer of WP Migrate, about rebuilding the WP Migrate UI in React, what he's learnt, and the challenges he's faced. Show Notes: Sam Selikoff on React How to Create Custom WordPress Editor Blocks in 2020