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Corey shares details on the Hey Marketers acquisition and opens enrollment for his two courses. Chris is eager to move forward after a challenging month and reveals who he hired to create Jetboost tutorial videos. They also talk about having a business vs personal bank account, Corey's Hiten Shah interview on Everything Is Marketing, and the nuances of Stripe payouts.Notable mentions: Hey Marketers Rich Thornett Everything Is Marketing with Hiten Shah Compound Writing Don't set Stripe payouts to daily Pixel Geek Community Less Annoying CRM's help docs built in Webflow More podcasts for bootstrappers Learn more about their businesses: Swipe Files Jetboost Follow them on Twitter: @coreyhainesco @c_spags

Corey scales back on consulting and workshops a new idea for a course. Chris has a rough week dealing with server issues, but managed to finally update the Jetboost website. They also discuss consulting vs working on your own products, why "product-market fit" isn't that useful of a term, and of course, clubhouse.Notable mentions: Jetboost new pricing page Art of Product episode with Spencer Fry Clubhouse vs Podcasting on Clubhouse with Corey Everything Is Marketing: Rand Fishkin and April Dunford Product-Market Fit is a Broken Concept. There’s a Better Way. by Rand Fishkin More podcasts for bootstrappers Learn more about their businesses: Swipe Files Jetboost Follow them on Twitter: @coreyhainesco @c_spags

Corey shares some numbers on the launch of Everything Is Marketing and attempts to make room for Deep Work. Chris thinks about hiring and his new schedule as a dad. They also talk about when to hire, when to take a business moonshot, and more baby analogies about business.Notable mentions: Everything Is Marketing Michele Hansen on Software Social Brian Casel - Bootstrapper’s formula for hiring your first employee Tettra Reilly Chase's 10 year plan More podcasts for bootstrappers Learn more about their businesses: Swipe Files Jetboost Follow them on Twitter: @coreyhainesco @c_spags

Corey finally launches his new podcast Everything Is Marketing. Chris comes back from paternity leave and has an outage scare right before his son is born. They also talk about the lack of health insurance and mortgages for entrepreneurs, Corey's new no-code project, and plateau profitability.Notable mentions: Matt Wensing's tweet on entrepreneur hostility Ryan Kulp's tweet on profitable plateau'd SaaS No Meetings, No Deadlines, No Full-Time Employees by Sahil Lavingia Why You Should Hire Agencies & Consultants (for everything you can) by Rand Fishkin Oscar Health's IPO Tyler Tringas's tweet on mortgages for entrepreneurs On Deck No-Code Fellowship Help A Creator More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Chris is still out on paternity leave, so Jane Portman is filling in as a guest host.Corey prepares to launch his new podcast Everything Is Marketing. Jane talks about the new direction for Userlist in 2021 becoming a full-blown ESP. They also talk about early-stage SaaS growth, starting and growing a podcast, and the new Swipe Files book club.Notable mentions: Swipe Files Book Club Better Done Than Perfect podcast UI Breakfast podcast Slow & Steady podcast More podcasts for bootstrappers Learn more about their businesses: Userlist Swipe Files Follow them on Twitter: @uibreakfast @coreyhainesco

Corey buys swipefiles.com and releases the trailer for his new podcast. Louis prepares for his hotseat workshop and begins creating new content for his podcast Everyone Hates Marketers. They also talk about what it means to be productive, earning and capitalizing on trust, and being self-critical.Notable mentions: Corey buys swipefiles.COM Corey releases the trailer for his new podcast Everything Is Marketing Corey's theory about making a living online as a creator Louis' podcast Everyone Hates Marketers Louis' upcoming program Stand The F*ck Out Everything SubStack Tiago Forte's Praxis archive More podcasts for bootstrappers Follow them on Twitter: @coreyhainesco @louisslices

Corey gets to "rent-money" revenue with Swipe Files. Noah gets the first customer for his new SaaS called Potion. They also talk about how much marketing you should do early on, which segment of a market you should target first, and how to plan for irregular cash flow.Notable mentions: On Deck No-Code Fellowship Product Journey podcast More podcasts for bootstrappers Learn more about their businesses: Potion Swipe Files Follow them on Twitter: @coreyhainesco @noahwbragg

Chris is out temporarily with the pending due date of his new baby, so Louis Nicholls is filling in as a guest host.Corey talks about the aftermath of launching both Swipe Files and SavvyCal on Product Hunt. Louis talks about setting goals for SparkLoop now that they're a growing and profitable business. They also talk about hiring a content marketer, live vs self-serve online courses, and short-term vs long-term marketing.Notable mentions: Art of Product podcast Swipe Files on Product Hunt SavvyCal on Product Hunt The SUP? Podcast More podcasts for bootstrappers Learn more about their businesses: SparkLoop & Sales For Founders Swipe Files Follow them on Twitter: @coreyhainesco @louisnicholls_

Corey gets covid and gets hunted on Product Hunt. Chris sees some early success with Jetboost's bundled subscriptions and opens them up for everyone. They also talk about switching to annual billing for software, the differences in customer support expectations for different widgets, and having a high enough ARPU for a referral program.Notable mentions: Swipe Files on Product Hunt Pages by Headlime Allen Walton shuts off phone support for SpyGuy Help Scout More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey and Chris review their progress in 2020 and look forward to what's next in 2021. They also discuss Mailbrew's approach to bootstrapping, the process of launching on Product Hunt, and the recent stir caused by the new owners of Baremetrics.Notable mentions: Jetboost Early Access: Advanced Pagination and discounted bundles 6 months to make our company work - Mailbrew SaaS we happily pay for Baremetrics drama More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey launches a new weekly curated marketing digest and works on a public "1,000 true fans" experiment. Chris is racing to finish development on Jetboost's big upcoming release before the year-end. They also talk about trying to take time off for the holidays, delegating work, clean vs messy code, and Mailbrew's "public brews".Notable mentions: Mailbrew Marketing Weekly Corey's appearance on the Growth Machine podcast 1,000 true fans WIP page Corey sold 10 landing page teardowns + audits Jane Wong Tweet: Tech industry shutting down for rest of 2020 More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey considers a Swipe Files bundle that also includes his two courses. Chris debates a few different bundling options for Jetboost Boosters. They also talk about hobbies (or more accurately lack thereof), managing your psychology on down days, launching on Product Hunt (or not!), and documentation.Notable mentions: Tiago Forte on "Progressive Summarization" Arvid Kahl on code documentation Nocodelytics by Sarwech Shar I have no hobbies More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey reveals the numbers behind his course sales after opening enrollment and starts planning for 2021. Chris hires development help and starts preparing for paternity leave. They also talk about the reality of productivity and setting goals as an optimistic entrepreneur.Notable mentions: Corey's original goal of 20 sales Seamless pagination coming soon More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey opens up enrollment for his two courses and makes some no-code breakthroughs for Swipe Files. Chris is heads down working on the fifth Booster for Jetboost and may have some additional dev help on the way. They also ramble about Black Friday/Cyber Monday deals for SaaS, rounding out 2020, and quieting the no-code haters.Notable mentions: Recreate a signup flow like SubStack in Webflow Update numbers dynamically on a page with Integromat Thread of Black Friday SaaS deals Refactoring Growth Mental Models For Marketing More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey prepares for Black Friday and Cyber Monday promotions and considers where to take Swipe Files in the new year. Chris is having success outsourcing, as he has a project reach the Webflow Front Page for the first time, and he announces a surprising new Jetboost customer. They also talk about how often to message your email list.Notable mentions: Get notified of Refactoring Growth and Mental Models For Marketing https://technically.substack.com/ Webflow Cloneable Job Board Template Hatch Framework for Webflow by Mackenzie Child https://www.passionsports.ca/ More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey questions how to sell the Swipe Files membership and differentiate from other marketing digital products. Chris releases a heavily requested Jetboost feature and admits that he should have listened to his customers sooner. They also discuss the Baremetrics sale, QSBS, rant about Hacker News, and share their experiences with early employee stock options and profit-sharing.Notable mentions: I sold Baremetrics I almost sold Baremetrics for $5m 5 things I learned failing to sell Baremetrics for $5m More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey confesses that he hasn't been shipping as much as he should trying to be a perfectionist and secures sponsors for his new podcast under Swipe Files. Chris confesses that the election was a major distraction for him, but thanks to Founder Summit was able to make progress on a new pricing model for Jetboost. They also talk about getting feedback for podcasts, finding fulfillment in the work you do, and some tips for growing your personal network.Notable mentions: Corey Gwin: Reality is a shared agreement Startup To Last Podcast: Customer support vacation day Founder Summit Mastermind Sprint Airr Podcast App More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey starts consulting part-time with an early-stage startup and finds some clarity about why people purchase a Swipe Files membership. Chris is in a groove shipping updates to Jetboost and is now working on the number one feature request from the past year. They also talk about the process of capturing and prioritizing customer requests, new note-taking apps like Roam and Obsidian, and how to think about your personal vs company account on Twitter.Notable mentions: Jetboost Update: Booster Import Groundbreaking month for Swipe Files SavvyCal RICE Prioritization Framework Corey's tweet on company vs personal Twitter Swipe Files' mission More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey realizes his emotions are directly tied to his revenue forecast, sets a roadmap, and commits to start working with a new consulting client. Chris has a breakthrough and solves a longstanding product issue. He also looks to learn more about people who aren't having success with Jetboost. Additionally, they discuss the pros and cons of live chat support and why you might aim to shrink your product's knowledge base rather than grow it.Notable mentions: Tyler Tringas: You are not your MRR Michael Aubry: The positive ROI of adding a chat widget Jetboost breakthrough Startup to Last Bootstrapped Web Software Social More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags

Corey shoots his shot with Seth Godin, opens up the Swipe Files community to the public, and commits to a new weekly schedule. Chris is having fun again as Jetboost reaches Default Alive, working with freelancers is paying off, and he's building some exciting new features. They also chat about code vs no-code, why you should use Webflow for your company's marketing site, and how to respectfully say no to requests and messages from internet friends.Notable mentions: iPhone 12 website rebuilt in Webflow Tim Ferriss on why you don't want to be famous Goalsy Nocodelytics Essentialism The One Thing Hell Yeah or No More podcasts for bootstrappers Learn more about their businesses: Jetboost Swipe Files Follow them on Twitter: @coreyhainesco @c_spags