62 minutes | Feb 23, 2021

Tim Wilson: Marketing Data

Welcome Back!  This week I sit down with Tim Wilson, Founder of Digital Footprint to talk about data and marketing and how this is rapidly changing for auto dealers. I am very excited to share this episode and my sincere hope is that as many decision-makers as possible can get exposure to insights in this interview so that they can start adjusting internally accordingly.  Time highlights:  03:00 The main problem for dealers in today's landscape   13:00 The problem with attribution in today's landscape  23:00 Marketing science 31:00 Leads  37:00 Dealers website experience  43:00 Google My Business  57:24 Five years  Connect with Tim: Website: https://www.digitalfootprint.biz/  LinkedIn: https://www.linkedin.com/in/tim-wilson-299125b/  Email: tim@digitalfootprint.biz Also, don’t forget to check us out at our website and on the following platforms: Facebook: https://www.facebook.com/Dealertalk/ Instagram: https://www.instagram.com/dealertalk/   YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber  Twitter: https://twitter.com/TalkDealer LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/   Thank you for tuning in and as usual, we will TALK later!
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