38 minutes | Nov 3, 2020

Paul Long: Social Media Pays

Welcome Back!    If you are in sales, especially in the car business social media is the surest way to connect with more potential buyers.    The main object salespeople face is obscurity! and the quickest way to make yourself known is to create content that talks about how you solve a problem and fulfill a need.    In this week's session, I have the pleasure of interviewing Paul Long #TheDodgefather himself to talk about how his social media game has turned him into an authority in his space and how his initiatives are paying dividends every single month.    Time Highlights:    2:00 The start of the #TheDodgefater journey   8:00 The fear of posting content   13:00 Content volume strategy   18:00 Why Social Media    22:00 Sales vs Management    32:00 How social media helps combat the stigma of the car business    35:00 Next five years    Connect with Paul here:   LinkedIn: https://www.linkedin.com/in/paul-the-dodgefather-long-b21698a5/detail/contact-info/  Facebook: facebook.com/TheDodgefather/    Mobile: 226.232.4850 (International - Canada)   Email: paull0ngz@hotmail.com   Twitter: https://twitter.com/PaulLongz    Instagram: https://www.instagram.com/explore/tags/thedodgefather/top/?hl=en  Also, don’t forget to check us out at our website and on the following platforms:     Facebook: https://www.facebook.com/Dealertalk/   Instagram: https://www.instagram.com/dealertalk/   YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber   Twitter: https://twitter.com/TalkDealer   LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/  Thank you for tuning in and as usual, we will TALK later!
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