8 minutes | Oct 14, 2020

An Introduction to the CX Club Podcast

The CX Club podcast looks at the good, the bad and the ugly of the CX world... In this first episode, our host Ian Williams looks at what to expect over the first 30 shows, including: Shows 2 - 12: CX Principles - establishing the appropriate mindset for CX & CEMShows 13 - 20: CX as a Business Discipline - a step by step look at Customer Experience as a data-driven, customer-led business transformation exerciseShows 21 - 30: Customer Experience Determinants: Things that are not directly involved in CX, but have a major impact on the successful delivery of CX transformation
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