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The Creative Freelance Income Podcast
41 minutes | May 8, 2014
CFI 006: The Top 5 Freelancing Fears and How to Overcome Them
How many people do you think are dreaming about shaking off the shackles of their nine-to-five job and taking the leap into full-time freelancing? Maybe you're one of them? You long to quit your day job and you're burning with desire to make some cash from your creativity. So, what's holding you, and them, back from fulfilling your creative business potential? I'll tell you what it is. Fear. And fear kills your creativity, your relationships, your confidence and it will kill your business. DEAD. In today's show we look at 5 top freelancing fears and how to overcome them. For most artists, writers and crafters, their work isn't just a job that finishes at 5pm every day, it is part of who they are and how they see themselves in the world . Creating words, images and objects can be so personal, it is often an act of bravery in itself - and then, once created, it is 'out there' for all the world to see, ...and judge. There can't be many professions where the product created is so intrinsically tied to the personality of the manufacturer (it seems strange to think of manufacturing poems and paintings). If our work is criticised and not well received by the buying public, it can often feel like a personal injustice, and an attack on our inner artists. And our brain doesn't help out much either. Here are five top freelancing fears, and the actions you can take to combat them Fear 1: Your Internal Critic You know your internal critic very well - that nasty little voice in your head that undermines you, calls you names and shakes your self-belief. This kind of negative self-talk will paralyse even the most confident creative. Where is this voice coming from? What is it’s tone? Who does it remind you of? Get to know your internal critic. Create a mental image of this vindictive mental critter. Name it if you have to, so the next time it is telling you how rubbish you are, how nobody will like your work, how your family will be destitute if you are so selfish as to go and set up your freelance business, you can zap it with ACTION! Prove it wrong. Ignore it. Tell it to just shut up already - nobody (especially you) are interested in what it has to say. Fear 2: The fear of taking the giant leap from hobby to professional. Really this fear is about whether you think you are good enough or not. When you have a steady income, whether you love or loathe the job you already have, the thought of giving up that security to pursue a career as a freela
35 minutes | May 2, 2014
CFI 005: In conversation with Barcelona based illustrator, Inge Nouws
Summary In today's show I talk with Inge Nouws about how she moved from a fashion designer based in Holland, to a highly successful children's book illustrator living in Holland
27 minutes | Apr 24, 2014
CFI 004: Artgroups, Masterminds and You!
Summary: As a creative freelancer, it's all too easy to coup yourself up in your studio or spare room while you battle with words, images and your internal critic. Who do you turn to when you want to work out a creative block, discuss a new idea, or just find someone who understands what it is like to try an earn an income from a creative pursuit? Here's the single most effective way you can protect yourself from the perils of the lonely freelancer... I've got three questions for you What do you do all day? What do your friends think you do all day? How similar are your two answers? For many, the picture painted in the minds of friends and family is one of the artist (writer, or crafter) strolling into the studio at 11am, tweaking a few things; endless cups of coffee and biscuits; and an afternoon of strolling through galleries and cafe's looking for inspiration. "How lucky you are!" is something we hear often, and while you might not be working to a strict timeline, it is very seldom that you are able to leave your work behind and get on with other things. Our creative pursuits are part of who we are, so we live our work, and don't just clock out at 5pm. One of the most important aspects of studying at college and university is the social support and the opportunity for sharing ideas - those weekly crits, tutorials and deep 'n' meaningful chats down the pub. It is something that many people miss when they leave, and I know I personally had a hard time adjusting to life outside of that creative bubble. The fact is, as a creative practitioner, you can often find yourself working alone for extended periods of time, and when you have a deadline looming, you can go for days without talking to someone. Even if you have a family, it's sometimes difficult to work through your creative blockages and ideas with those closest to you. Freelancing can be a lonely business. But it doesn't have to be like this. It doesn't matter if you are a writer, artist, web designer, illustrator or crafter, the need to connect, share and support is paramount to both your success, and mental well-being. The myth of the hermit artists does have some truth to it (sometimes all you need is some space alone to be with your work), but what about when you step outside of your studio (or back bedroom)? How do you connect with other creatives for inspiration, support and encouragement? Well of course there's the Creative Freelance Income podcast and blog (that's why you'
19 minutes | Apr 17, 2014
CFI 003: Overcome The Fear of Pricing Your Work
Summary: Coming up in today's show, you'll learn how to price your work using two methods: Pricing by the hour Pricing by the job Why slashing prices cuts you deepest. There’s a temptation, especially when starting out, to undercut your competitors to win clients and gain commissions, but not only does this hurt the industry overall, it can also damage you. Here’s why… Imagine you saw an advert in your local newspaper for a Jaguar E-Type and it was offered at just £350 – you would have a pretty clear idea of the kind of condition the car would be in. The price of a product or service can be a great indicator of quality and it’s the same with your own products and services – the price you charge needs to reflect the quality of the product, take in to consideration the cost it takes to produce the product (including your valuable time) and what your customers and clients are willing to pay. Setting your freelance rates If pricing is such a key signifier of quality – how much do you charge to make sure you get as much as you deserve without out-pricing yourself altogether? There are two basic methods of pricing your work, each with their own advantages and disadvantages – we’ll work through each. Billing by the hour This is the simplest form of billing and is popular with small businesses such as plumbers and electricians. You basically charge by the amount of hours spent on the job including all calculable expenses such as research, consultation, changes etc. and an estimate is usually provided to the client as a guide. The advantages of working to an hourly or day rate is that you have a flexible and up-front method of billing which will also cover you when excessive changes are asked for by the client. Generally, I only get asked about my hourly fee from small business owners who have never commissioned an illustrator or designer before. Personally I never work by the hour as it suggests that the amount of time you work on a job is all that matters, not what the final illustration is like or how it will be used. Who cares if a job only took you two hours to create if it is an illustration that will have world-wide usage rites and perfectly meets the clients needs? If you must charge by the hour, then there is a basic method of calculating your fee: Work out your annual costs: Here’s a simple equation to working out a daily rate: A: Business Costs Write down all of the expenses incurred in the daily running
44 minutes | Apr 10, 2014
CFI 002: Pam Glew Interview
Summary: In today’s show I talk with UK artist, Pam Glew. She talks about how she transformed her creative pursuits into an art business that sees her work exhibited worldwide, from London to New York, L.A to Australia. Welcome to session #002 of the Creative Freelance Income Podcast – the show that is dedicated to transforming your creative pursuits into profitable income. We talk about busting the myth of the artist that turns up to the studio at 11:00 and leaves at 12:30 to ‘lunch’, how to start selling work to the public, and the need to prepare yourself so you are ready to be the ‘Next Big Thing’. Pam creates her striking images using a technique that is unique to her practice, working with vintage fabric and flags, using dye and bleach to ‘pull out’ the image from the darkness. Here’s a selection of her fantastic work (courtesy of the artist) Show Links: Pam Glew website: http://www.pamglew.co.uk/ Pam Glew Facebook: https://www.facebook.com/pamglew Pam’s Twitter: https://twitter.com/pamglew
19 minutes | Apr 4, 2014
CFI 001: Welcome to the Creative Freelance Income Podcast
Summary: Welcome to the Creative Freelance Income Podcast - the show that is dedicated to transforming your creative pursuits into profitable income. In today's show I introduce myself and the podcast, and set the stall out for the structure of the weekly shows. Show Links: Books: Amazon Kindle: The Secrets of Freelance Illustration by Mark Dickson Illustration NOW! 3 Portraits NOW! Podcasters to follow: Smart Passive Income with Pat Flynn Podcast Answerman with Cliff Ravenscraft Music Radio Creative with Mike and Izabela Russell Inspirational Quote:
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