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Conversion Marketing Radio

40 Episodes

64 minutes | Oct 22, 2019
CMR 40: Tristan Wright - Simplified Strategies for Overwhelmed Entrepreneurs
How do you grow your business to 7-figures and beyond without burning out along the way? Have you ever felt that your business is running you WHEN you should be running it? If you’re like other entrepreneurs, solo-preneurs, freelancers, or local business owners, you’ve been overwhelmed when it comes to running your business. In this special edition episode with guest Tristan Wright, he pulls back the curtains of his journey in entrepreneurship. Tristan isn’t just a “coach” that speaks in theory... He knows first hand the problems and concerns at each level of starting, scaling, and selling a 7-figure business. He shares his intimate story of how his marriage came to an end at the same time as his business nearly collapsing, all while being $200k in debt. Going into the details of his defining moments and HOW he pulled himself "out the hole” to rebuild his business well into the 7-figure territory. Now as a global speaker, he helps business owners: SIMPLIFY Your Workload - by putting in place the proper systems and people, so you can reclaim your time. BUILD Your Confidence - as a manager, or a leader, or both - through 1:1 coaching sessions that fit your sensibilities and goals. GROW Your Profits - into 7-figures - in a smart and sustainable way that doesn’t push you even further to the brink of burnout. Whether you’re a new business owner or have 20+ years of experience, the value that Tristan shares as a business coach from his own experience, as well as, his multi-million dollar clients that he’s worked with is worth its weight in gold. Show Note Links: Connect with Tristan Wright: Linkedin Profile: https://www.linkedin.com/in/tristandwright/ Facebook Page: https://www.facebook.com/evolvetogrow/ Small Business Mavens Group: https://www.facebook.com/groups/SmallBusinessMavens Linkedin: https://www.linkedin.com/company/evolve-to-grow/ Keep up with Ben Willson Website: ConversionMarketingRadio.com Facebook page: facebook.com/ConversionMarketingRadio Instagram (Behind-the-scenes): instagram.com/benllwillson Linkedin: linkedin.com/in/benjamin-willson Twitter: twitter.com/benllwillson
19 minutes | Mar 25, 2019
CMR 39 - 13 Life Lessons From Running My First Half Marathon
Have you faced a tough situation before where you asked yourself “what lesson am I supposed to learn from this?” I know in my life, there have been more than 100 times where I asked that question. My mother taught me early on to look at the difficult moments that life brings us as learning opportunities. So when I set my New Years Resolution this year to run a Marathon before I turned 30 years old, I knew it would be a challenge that would require lots of lessons to be learned...
90 minutes | Jan 18, 2019
CMR 38: David Diehl - Turn Your Passion Into Extra Income
What keeps someone from starting a side business that adds an extra $5k or $10k to their income? David Diehl, Serial Entrepreneur, Author, & host of the ‘Wealth Reliance’ podcast sat down with ‘Conversion Marketing Radio’  host, Ben Willson, to discuss the roadblocks everyone faces when starting a side-hustle business. The TRUTH is that it doesn’t take $$$ Millions of dollars to impact your life, have more fun, or reduce stress when it comes time to pay bills. Enjoy & take notes!
18 minutes | Jan 10, 2019
CMR 37: Discover Your Tribe
“There are others!” [says your subconscious] You finally found a group of people who you felt comfortable around, had similar beliefs to yours, had the same dreams and passions, that you have. BUT... are you sure you found the RIGHT tribe? In this episode, Ben talks about how to find our ‘tribe', what that discovery means to us an individual & how we determine if the value we can deliver is VALUED by others... Are you ready to discover what ‘tribe’ you’re in & if it’s the right on
12 minutes | Nov 15, 2018
CMR 36: Top 3 Lead Generation Mistakes
Do you have a lead generation funnel or putting one together for your business? When you launch your landing page, how confident are you that it will convert quality leads? Do you feel that you’re missing out on opportunities because your landing page isn’t reaching its full potential? *Show Note Link* Lead Generation Course Survey -  http://bit.ly/lead-gen-algorithm
9 minutes | Nov 6, 2018
CMR 35: Infinite Mindset In A Finite World
In your industry, who is the best? Do you know who you're really competing against? I’m sure you know your competition's stats across the board, the same or better than you know your own... While it’s important to know the other players, it’s more important to understand where you’re going and why you’re going there... Ultimately, the question is how you can become an infinite player in a finite world?
11 minutes | Oct 19, 2018
CMR 34: The Transformation of Advertising
Is your marketing reaching the right target audience with the right message in a way speaks directly to them?  What does the future of marketing look like with the giants of advertising who are shifting advertising spend away from TV & Radio spots and putting more into their online acquisition strategies?  As a small business, you don’t have deep pockets and large marketing teams to throw at ads and “hope” they work... So...How can you compete against these giants?
8 minutes | Oct 13, 2018
CMR 33: Do We Fear, Fear Itself?
Franklin D Roosevelt (FDR) said in His First Inaugural speech that the "only thing we have to fear is fear itself"...  Are we really afraid of what we don't know?  Does the fear of 'failing' prevent us from pursuing new ventures? Do we cause ourselves to fear what might happen if we tried to change our lives for the better?  Have you been jealous of someone else's success? What's stopped you from starting on your own path to the same success?  How can you get over that fear of failing?
12 minutes | Jul 12, 2018
CMR 32: Kylie Jenner: Entrepreneur or Influencer?
Did Kylie Jenner really build a $900 Million Cosmetic Empire in less than 3 years? According to Forbes, she's on track to become one of a 100 Woman self-made Billionaires. But the question is... Did she build it in the same regards other Entrepreneurs built their businesses?
20 minutes | Jun 29, 2018
CMR 31: Upsells & Downsells
Just like buying a paint can, filled with paint, the paint can’t magically make it on to your wall without a couple things first... You need to get a couple rollers, a rolling stick, sandpaper, primer, splash guard, paint plate, tape, gloves, etc. just to get the paint on the wall and have it look decent. The other items that are sold are upsell's in your buying process. What these upsells do for you with your paint project is speed up the process of painting your wall.
20 minutes | Jun 21, 2018
CMR 30: Calling Your Shot
On October 1st, 1932 Babe Ruth Called his shot when he was 2 strikes down, in Game 5 of the World Series. He Called his shot in front of the entire stadium… as history tells it, we know of his shot today, as it is said to be one of the greatest home runs in history. There is no better way to remain accountable to those who see/hear your called shot. The community of people that are now your “accountability partners” I’ve now called my shot.
44 minutes | Jun 11, 2018
CMR 29: Scott Fleming - The Authentic Seller (A New Type Of Salesman)
For many of us that are a non “salesy” sellers who may be passive or introverted, Scott Fleming has a unique way of selling that has changed the sales game... Ben Willson sits down with Scott Fleming, the VP of sales of a rapidly growing startup, Nozani. Scott shares from his arsenal of sales processes and positioning on how to sell without losing your dignity.
16 minutes | May 27, 2018
CMR 28: The Frictionless Funnel
Have you ever gone to pay for something and upon checkout the amount that’s due is more than the price you were shown before It could be for various reasons, such as the price tag is mislabeled, or there was an additional charge added that you weren’t aware of. But what do you do if it happens on a website during checkout?
14 minutes | May 17, 2018
CMR 27: The 50% Rule for Starting Up
In the early stages of your startup, how do you prove your idea while making money at the same time? The secret that many mega-companies (Google, Facebook, Twitter, Dropbox, and dozens of others) used early on to test their ideas is the same secret that you should use to get your ideas out and start making money while you're perfecting your product...
15 minutes | May 11, 2018
CMR 26: When Clients Go Rogue
When a client/customer that isn’t happy with your product or service... what do you do? How do you handle the situation? Find out the system I used to have the same client call me 3 days later with a referral worth thousands of dollars...
59 minutes | May 4, 2018
CMR 25: Dennis Demori - An Expert Copywriter's Copy All Copycats Should Copy
What If you could create repeat customers like Starbucks? What kind of skills do you need in order to get those customers to convert to your brand or product? The level at which Demori shares in in-depth training which would usually cost charges several hundreds of dollars...
8 minutes | Apr 24, 2018
CMR 24: My Simple Productivity Hack
On this Episode, Ben Willson shares a way to hack your productivity with a simple, easy to implement technique, and some free software to help you do it.
34 minutes | Apr 5, 2018
CMR 23: Connor Gillivan - 3 Key Elements To Outsourcing Like a Boss (pun intended)
How to outsource parts (or all) of your business to vetted freelancers without wasting hours, days, & weeks having to qualify & interview candidates, only to hire the wrong worker...
19 minutes | Mar 28, 2018
CMR 22: Your Uncharted Path
What do you want to be known for? What do your peers, customers, colleagues actually know you for? How do you align your goal with how you're perceived?
54 minutes | Jan 12, 2018
CMR 21: The Truth of Becoming an Entrepreneur [Interview w/ Danny Veiga]
On this episode Ben Willson Interviews Danny Veiga, The 2 Comma Club Member, Though-Leader, Coach, Agency Owner, and Facebook Group Admin of the rapidly growing community called ‘Entrepreneur Hustle’ with 40,000 members and counting.  Danny talks about the journey to becoming a successful entrepreneur, the reality of starting a business, the life lessons that happen at each step along the way, and how he’s preparing for 2018 to be his best year yet.
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