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The Business Super Heroes Podcast | Online Business | Sales | Marketing
11 minutes | Feb 19, 2017
Business Super Heroes podcast: Business Growth | Sales | Marketing | Mentoring | Strategy
In this podcast we will look at what a project actually is, we will look at the stages of project management, and we will look at some essentials elements of running a successful project. When we hear the word “project management,” it is not just for corporate or business purposes. It is a generic term that can be applied to numerous situations but in the most basic terms, it is a process of initiating work, executing and controlling it to meet a particular objective and goal. This podcast will help ensure you have the right elements in place to ensure your project goes without a hitch!
13 minutes | Jan 23, 2017
You Hold The Key To Your Success
Today we are going to talk about the one thing that will make all the difference to your business success, the one single thing that, more than anything else, will determine how much money you make … and that's YOU. Doesn't it seem that certain incredible business owners like Richard Branson and Bill Gates came from the womb with incredible business know-how already in their DNA? Ever wonder how people like Steve Jobs or Bill Gates reached their heights? A tiny bit of their success may have come down to luck, to being in the right place at the right time, but the huge majority of it boils down to a few common personality traits which made them a successful entrepreneur. The best news for any aspiring entrepreneur is that business owners and potential business owners can be guided to success if they too adopt the right set of traits and in this podcast we will look at what the traits for success are.
15 minutes | Jan 8, 2017
Business Super Heroes podcast: Business Growth Sales Marketing
In this podcast we will look at the top 10 elements of running a business you will need to get right to start up a successful business. If you are considering starting a business, this podcast is an essential listen for you because over 80% of all businesses will not last 5 years, often because certain elements simply are not working in your business. This podcast will help ensure you get it right from the very start as we reveal how you can make more money from your business, and why so many sales and marketing companies have simply just got it wrong! We aim to help you get more quality customers that actually respect your work and want to pay you decent money for your goods or services. What's more, we will help you avoid the trap of thinking that it is quantity of customers that will make you wealthy, when it is profit that should be firmly as a top priority in your business. This podcast aims to stop you becoming a business casualty.
11 minutes | Jan 2, 2017
Business Super Heroes Podcast 005: Branding
In this podcast we will look at branding ... what is it ... why bother with branding at all ... isn't branding just for much larger companies than SME's ... all this and so much more we will look at in this episode of the business super heroes podcast. Creating a memorable, identifiable brand is essential to your business to ensure you create a great impression in your customers mind. Many business owners think it is all about a logo, but there is actually a lot more to a brand than that ... your brand must create positive feelings and emotions on those customers who see it, because it is these feelings that will create a bond your customers will engage with. But to create a true brand, you need to know who you are and what you stand for as a business. You also need to know what sort of feelings you want your customers to feel when they see you brand. Trust Business Super Heroes to help you with all your business questions!
9 minutes | Dec 29, 2016
Business Super Heroes Podcast
In this episode I want to talk about joint ventures, which is where you join with other businesses to promote each other for mutual benefit. This podcast comes in response to an email I received via the business super heroes website from Lucy who wants to learn how she can get more customers from joint ventures for her gardening business. When you talk about joining up with other businesses you are describing what's called Joint Ventures which is when 2 (or more) businesses join together to form a bond in the customers best interests. For example a plumber and a vinyl flooring fitter would work well together, so once a plumber has fitted a new bathroom or kitchen the flooring guy would go in and fit a nice new floor, or a building company and a conservatory company would work well together. You know I think joint ventures are so essential to virtually every business on the planet that if you do not have a network of businesses promoting each other or you are not part of such a network, then you are definitely missing out on tons of cash.
10 minutes | Dec 26, 2016
The 3M Method of Marketing
In this podcast we will look at improving the results from your marketing efforts using the 3M method of marketing. This method will help you get more business from your most profitable prospects and increase the return on investment you get from your advertising. 3M stands for market message media. In any type of promotional media you create you need to answer the market message media formula to ensure you produce a highly targeted marketing campaign. One of the main reasons that ads don’t convert is because every day, every single one of us is bombarded with thousands of sales pitches and advertising messages that are not applicable to us, so we drown out all advertising messages, even those that may actually be of interest to us. Lets face it our minds are concentrated on our own day to day living so we simply tune out those messages because we automatically assume their advertising message isn't applicable to us. This podcast will help you overcome your prospects lethargy towards your advertising message!
7 minutes | Dec 22, 2016
Business Super Heroes
If you never listen to another podcast ever, please listen and absorb this one because it will save you a heck of a lot of pain and anguish that I went through. This is so important that is why I included it on the intro to the Business Super Heroes! When I first started out in business in February 2004 I got it all wrong because I put my customers first, even before profit! Sounds mad when you put it like that doesn't it, but so many business owners are doing this! Your #1 priority has to be to serve profitable customers well. Leave your competitors to deal with those that can't or won't pay you! Looking back, it was because i put my customers first that I got into a whole heap of trouble. After all, you can have thousands of thrilled customers who love you, and still have no money in the bank if those customers were not customers that were paying you sensible money and providing you with decent profits. Listen to this podcast and avoid a heck of a lot of heartache later!
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