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Commerce Connect Podcast
28 minutes | Jul 27, 2021
Colgate-Palmolive's Surabhi Pokhriyal on Flattening the Funnel and How to Avoid SUMO
Surabhi Pokhriyal has worked with iconic CPG brands over her more than 15 year career. Now Global Head of Digital Commerce at Colgate-Palmolive, Surabhi is pushing innovation in new directions across multiple channels. She lets the data guide her, with the customer as her north star. In this edition of Commerce Connect, Surabhi tells Digital River's Jason Nyhus why success today depends on shedding ideas from the past that don't work in today's digital, customer-first world. She also recommends a few podcasts you can check out, including Brave Commerce with Rachel Tipograff and Sarah Hofstetter.
35 minutes | Jul 13, 2021
Todd Donzelli: GE Healthcare's Digital Transformation and What it Means for B2B Business
Todd Donzelli, GE Healthcare's former vice president of program management, could be taking a victory lap after helping the company build a global subscription model during a world-changing pandemic. Instead, he's intent on taking what he's learned about digital transformation at multiple global companies and sharing that expertise more broadly. In this edition of Commerce Connect, Todd and host Natalie Wires talk about how subscriptions are changing the healthcare industry, and what lessons that provides for other B2B companies.
29 minutes | Jun 29, 2021
Digital River's Jason Cheung and the Never Ending Fight Against Fraud
From sophisticated rings that dupe unwitting consumers to so-called "friendly fraud", Digital River's Jason Cheung has built his career on stopping the bad guys (and gals). As a member of the Merchant Risk Council, Jason lives and breathes fraud mitigation. In this episode, Jason lays out the fraud landscape for host Natalie Wires, and shows us why ecommerce brands can never let their guard down.
46 minutes | Jun 15, 2021
Chargify's Paul Lynch on the Moment That Changed Billing Forever
Back in his days working for telecom companies, Chargify's Paul Lynch understood the pain of billing. Now he heads up a company that manages subscriptions and billing for some of the world's most exciting B2B SaaS businesses. In this episode of Commerce Connect, Paul shares the moment he believes the world changed for billing, and how companies can take a very complicated function and turn it to a competitive advantage.Books mentioned by Paul in this podcast:Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate MarketsNever Split the Difference: Negotiating as if Your Life Depended on ItPitch Anything: An Innovative Method for Presenting, Persuading and Winning the Deal
32 minutes | Jun 1, 2021
Flipp the Script: Flipp's Rick Neuman on a Digital Revolution for Retail Deals
As the former VP of International Tech Strategy at Walmart Canada, Rick Neuman is no stranger to winning over shoppers. Now he's with Flipp, connecting shoppers with deals from top global brands. Join Digital River's Jason Nyhus on this week's Commerce Connect podcast to learn more about how retailers are finding digital gold as they ditch circular adds for an app-based experience.
42 minutes | May 18, 2021
Klarna's Kevin Ward on What it Takes to Win With Buy Now, Pay Later
When four versions of Maya Rudolph astride four tiny horses rode into the Superbowl ad arena this year, Klarna was making a statement to Americans - Buy Now, Pay Later is a force to be reckoned with. Klarna's Director of UK Partnerships, Kevin Ward, joined Digital River's Jason Nyhus for a look at what makes this Swedish success story stand out, and why brands should take a good look at BNPL for their digital strategy.
39 minutes | May 4, 2021
Gorilla Group's Caleb Bryant on Commerce as a Product
While some brands are still trying to find the light at the end of the tunnel that was 2020, others vaulted ahead as ecommerce saved the day for both consumers and merchants lucky enough to have an established online presence. How can companies regain their mojo? Gorilla Group's Caleb Bryant points to the digital ecosystem and tells us how Gorilla Group is helping companies plan and execute their strategy.
28 minutes | Apr 20, 2021
Gainsight's Nick Mehta and the Customer Success Revolution
We're not the first to say Gainsight CEO Nick Mehta wrote the book on customer success (for the record he did) but we did want to pull back the curtain a bit to learn more about the man who sees opportunity in customer retention. Find out why customer success is not just a job title. Nick tells Digital River's Jason Nyhus customer success is a mindset that can grow value for your company.
28 minutes | Apr 6, 2021
PandaDoc CEO Mikita Mikado is Riding a Digital Wave That's Not Slowing Down
Mikita Mikado was a kid from Belarus when he arrived in Hawaii as a college student. He was introduced to the American Dream, and mentored by his Japanese landlord who advised Mikita hard work was the path to success. Fast forward to 2021, and Mikita Mikado is the rare person who finds his company in the right place at the right time, enabling companies to digitally create and sign documents to keep business going even when people can't meet in person.Host Natalie Wires asks Mikita about his vision for PandaDoc in a post-pandemic world.
43 minutes | Mar 23, 2021
WAIR's Greg Moore on the Fit Revolution for Fashion
Fit is job one for fashion brands hoping to win loyal customers. It's also the sweet spot for WAIR, a company that is revolutionizing fit through data. CEO Greg Moore joins Digital River's Natalie Wires for a deep dive on how his company is changing the way brands approach fit, design and supply, with data gathered from real-world, real-time body measurements.
37 minutes | Mar 9, 2021
Superdry's Deborah Painting Digs Into Data-Driven Fit
Returns and unsold merchandise are the bane of fashion brands worldwide. Trendsetter Superdry is attacking the problem with precision only data can provide. In an effort spearheaded by Deborah Painting, Superdry's Head of Quality and Technical, the company is deploying ground-breaking technology designed to customize fit to body types worldwide. Learn more about Superdry's partnership with WAIR, and how it could revolutionize the fashion industry.
38 minutes | Feb 23, 2021
GenAlpha's Kris Harrington on the Value of a D2C channel for B2B Manufacturers
Kris Harrington, president and COO of GenAlpha Technologies, is a city girl transplanted to a small farm. She's used to mastering unfamiliar territory, so it is fitting that this former financial analyst is now helping B2B OEM manufacturers figure out how to modernize their practices to sell online. Kris's argument for why an ecommerce channel is not a "nice to have" but a "must have" is compelling for any brand considering a D2C path for growing their business.
38 minutes | Dec 22, 2020
Slalom's Mike Jortberg on Where Opportunity Lies in 2021 and How Not to get Left Behind
Slalom's Mike Jortberg is an expert in experience strategy for both B2B and B2C brands. Digital River's Jason Nyhus did a deep dive with Mike on how the 2020 pandemic is changing the way Slalom does business, and how it's reshaping opportunity into 2021. Bottom line according to Mike, the window is closing fast for companies that have yet to start their ecommerce channel.
39 minutes | Dec 8, 2020
Bloomreach's Brian Walker on 2021 Ecommerce Trends
With parts of the world still coping with pandemic lockdowns, ecommerce will factor heavily into consumer shopping for the foreseeable future. Brian Walker, chief strategy officer for Bloomreach, and host of The State of Ecommerce Experience Podcast , is among those reading the tea leaves as to what the ecommerce world will look like in 2021. While he's not predicting an end to brick-and-mortar shopping, Brian does see something that will affect shopper habits in a big way - the need for convenience. For more on ecommerce trends, be sure to check out Bloomreach's monthly Commerce Pulse Report.
39 minutes | Nov 24, 2020
Blue Acorn iCi's Tony Puccetti on the Rise of Ecommerce, Getting Your Tech Stack Right and His Passion for Sneakers
You don't get to be COO of a company like Blue Acorn iCi without some pretty impressive credentials. Tony Puccetti uses his retail and ecommerce experience to drive results for brands across multiple verticals. In this podcast, Tony highlights the importance of tech partners as brands seek growth on a global scale. He might also have a tip or two for sneakerheads looking to add to their collection.
48 minutes | Nov 10, 2020
Barbarian's Steven Moy: How 2020 Has Changed the Game for Digital Marketing
Steven Moy's long career spans marketing, ecommerce and digital transformation. As CEO of Barbarian, Steven and his team push the envelope to help brands break through to new audiences. Their most recent campaign involves Mucinex and a digital runway show aimed at Millennials and Gen Z. Intrigued? So were we. Listen to the podcast. Then check out Barbarian's launch of Sickwear, which sold out in 24 hours.
44 minutes | Oct 27, 2020
Avid's Jeff Copetas on How Ecommerce is Evolving at the Company that Powers Creativity
In college, Jeff Copetas had his eye on live television production. Now he heads up ecommerce at Avid, a company that powers production from television, to film and music. It wasn't the path he expected to take, but it's one that keeps him at the forefront of digital commerce. Like everyone else, Jeff has had to re-think business plans for 2020. He shares his strategy, and what he sees working as we approach 2021.
44 minutes | Oct 13, 2020
Former Specialized CIO Jerry McGlynn on Why it's Time to Hit The Brakes on Channel Conflict
Jerry McGlynn has worked for some iconic companies, including The Walt Disney Company. At Specialized Bicycle Components, Jerry found himself working not only with the brand, but also its 5000 global retail partners. Jerry joined Digital River's Jason Nyhus to talk about the unique relationship an ecommerce channel can have that bolsters both brick and mortar while offering a superior digital experience for customers.
42 minutes | Sep 28, 2020
Commerce Passport Ep. 7: Boost Authorizations and Optimize Revenue
No one wants to lose an ecommerce customer at checkout, or worse, a customer who has already made a purchase. What happens during transactions can boost or sink your bottom line. Listen in as Docmation’s Jay Sappidi, Fiserv’s Geoff Stewart and Digital River’s Jeremy Waxman highlight the pain points in the billing process, and how you can turn those risks into opportunity.
41 minutes | Sep 15, 2020
Commerce Passport Ep. 6: Get a Fulfillment Infrastructure You Can Count On
Last mile delivery can make or break your customer experience. Add in a global market and the world becomes very complex, very fast. DHL's Chris Edge, Marcelo Wesseler of Ingram Micro and Shipwire, and Ted Rogers of Digital River join host Mike French with more on why your choice of fulfillment partners could be one of the most critical decisions you make for your ecommerce store.
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