56 minutes | Dec 16, 2020

Disrupting the Jewelry Market with Technological Innovation

For your upcoming gift guide stories, meet The Eternal Fit by Genieously, a solution-oriented eternity band that’s a crossover between tech and jewelry, designed to fit perfectly on your finger, regardless of life events that may increase or decrease its size. Today we have a great conversation with entrepreneur Jesse de Leon, the co-founder of the Eternal Fit. Jesse gives insight into his career journey, the changes in technology that have propelled his career and the power of entrepreneurship. We discuss the why in creating a niche and how the eternal fit unique ring-to-spring technology will continue to change and disrupt the jewelry market. Enjoy this conversation and be inspired to create your own niche in the market using technology as your differentiating factor. Learn more: https://theeternalfit.com/
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