Created with Sketch.
Business on the Bright Side
22 minutes | 6 days ago
35: Why Your Name is Worth Millions with Audria Richmond
Do you typically stick to the same marketing tactics you've always worked with in your business? Sometimes that can leave you stagnant. Audria Richmond is making big moves in new marketing strategies and techniques, which is why I thought it was so important to bring her on the show. Audria joins us to share three ways you can try new marketing in your business this year to set yourself apart!Get to Know Audria (:59)Three Ways to Try New Marketing (1:57)1. Micro-Marketing: Simplify Your Content + Solutions to Get to the Point (1:57)2. Take Advantage of Audio Based Platforms (7:44)3. Having a Book as a Business Card (11:50)Legacy BooksManifesto Books One Liners: (19:00)You can copy the front end, but you can never copy the backend.The worst thing you can do to a great idea is not give it a marketing plan.Linksaudriarichmond.cominstagram.com/audriarichmondUnCloned Marketing See acast.com/privacy for privacy and opt-out information.
13 minutes | 20 days ago
34: How My Business Got in the Top 1% of All Shopify Stores
As my team celebrates Headbands of Hope's 9th birthday, we're also celebrating the honor of being ranked in the top 1% of all Shopify stores!As I reflect on these last 9 years, there are so many experiences that led to this success in business! Listen in as I share 5 things that I believe contributed to our top 1% ranking of all Shopify stores!Plus, make sure you use the code FIRSTTIMER for 20% off at headbandsofhope.com and help us reach one million headbands donated!How our store got in the top 1% of all Shopify stores:1. I hired people before I was ready. (2:42)2. We’re quick to pivot. (5:20)How can we always be a speedboat and not a cruise ship.3. We kept showing up and continue to gather data. (6:47)4. We diversified our revenue streams. (8:32)5. We had fun. (9:40)Recap (11:18)Use code FIRSTTIMER for 20% OFF at headbandsofhope.comOne Liner: Don’t let, “I don’t know where to begin,” keep you from beginning. (11:55)Links:headbandsofhope.comReview the transcript at businessonthebrightside.com! See acast.com/privacy for privacy and opt-out information.
22 minutes | a month ago
33: 3 Ways to Use Video to Connect with Your Audience with Natasha Samuel
Have you been hesitant to put yourself on video in your business? Today, Natasha Samuel of Shine with Natasha joins us to help you set aside any fears by sharing the impact video can have on connect with your audience.Listen in as she shares 3 ways you can use video on Instagram to connect, plus she's providing a few ideas to help get you started!Becoming an Instagram Strategist (3:11)Why Video is Important (5:07)Three Types of Video to Build a Connection with Your Audience: (7:19)1. Instagram Stories (7:19)Your audience is likely watching through stories more than they’re scrolling.It allows you to be less curated and people like that.It’s more accessible for creators and end users.2. Instagram Live (11:39)Instagram Lives Show Up First on InstagramWays to Show Up on Live:You can Host a Q+A and engage your audience.Webinar Style with Powerpoint Slide FunctionalityHave a Guest Join You Live to Swap FollowersPop Up Coaching3. Instagram Reels (16:55)Instagram Reels have taken over the primary form of video on Instagram.You can show your personality.You can reach new audiences and grow your following.Linksshinewithnatasha.comInstagram.com/shinewithnatashaSunshine ShopPrompt Pathway in Bright Pages See acast.com/privacy for privacy and opt-out information.
24 minutes | a month ago
32: 3 Ways to Stop Overthinking with Jon Acuff
Overthinking can cause so much more stress than any of us need—let's crush those tendencies and stop overthinking.Jon Acuff joins us in this episode to share three ways you can stop overthinking in every aspect of your life. Listen in as he walks us through these steps and how he's used them in his own life.Three Ways to Stop Overthinking (1:03)1. Retire Your Broken Soundtrack (1:19)Bright Pages (6:06). +1:302. Replace those thoughts with new, positive ones. (9:40)Find a broken soundtrack by writing down something you want to do, then listen to what you want to hear.3. Repeat what you want. (13:01)Parting Advice (20:16)Linksacuff.meinstagram.com/jonacuffSoundtracksbook.comAll It Takes Is A Goal Podcast - acuff.me/podcastReview the Transcript at businessonthebrightside.com See acast.com/privacy for privacy and opt-out information.
9 minutes | a month ago
31: 5 Ways to Collaborate with Other Women
Has Women's History Month motivated you to surround yourself with and collaborate with other women entrepreneurs? I'm here for it!In this episode of Business on the Bright Side, I'm sharing 5 ways you can collaborate with other women! From simple ideas to more complex opportunities, let's dive into how you can grow together!5 Ways to Collaborate with Other Women1. Swap or Trade Services (2:12)2. Host a Giveaway Together (3:24)3. Newsletter Swap (4:25)4. Joint Instagram Live (5:56)5. Create a Pop Up Course Together (6:53)One Liner: If there is room for everyone at the top, then we might as well support each other and make it fun along the way. (8:08) See acast.com/privacy for privacy and opt-out information.
28 minutes | 2 months ago
30: How to Genuinely Root for Other Women with Natalie Franke
There is so much power in connecting with and building up other women. That's why I was honored to bring Natalie Franke, co-founder of The Rising Tide Society and community leader of Honeybook, on the podcast to discuss how you can genuinely root for other women.Listen in as we discuss why she decided to open up about her journey to motherhood and connect with others who are living through the same experience.This episode of Business on the Bright Side was recorded as part of the January 2020 You 2.0 Challenge hosted by Bright Pages, a guided online journal for people who do. Try Bright Pages today and get 20% off the annual plan with the code POD!Meet Natalie (2:30)Cheering for Other while Feeling Comparative (6:10)Opening Up (11:22)The T-Shirt Shop (21:45)Linksnataliefranke.comshopnataliefranke.cominstagram.com/nataliefrankeBright Pages Pathway: Community Over Competition with Natalie FrankeReview the Transcript at businessonthebrightside.com See acast.com/privacy for privacy and opt-out information.
16 minutes | 2 months ago
29: 10 Women Who Impacted My Life & Career
I don't know about you, but I've found myself surrounded by strong and powerful women in my life. So, in honor of Women's History Month, on today's episode of Business on the Bright Side, I'm highlighting 10 women who have impacted my life and career.From family members, professors, and business colleagues to women I've never met and even one who's name I never got, listen in to see how knowing them has made my life and business all the better. 10 Women Who Impacted My Life & Career1. Dr. Maria DeMoya (1:23)She believed in what I was building.2. Sara Blakely (2:45)She inspired my to fulfill a need.3. My Mom (3:54)She taught me that experience is more important than lectures.4. My Grandma Joan (5:28)She taught me to silence stereotypes and live the life I want.5. Kristine Sickles (7:39)She saw the potential in my personal brand.6. RBG (9:03)She paved the way for women to have independence.7. Natalie Franke of The Rising Tide Society (9:46)She helped me to embrace community over competition.8. Martha Bitar of Flodesk (10:50)She mentored me through the process of building Bright Pages.9. Myrna Daramy (12:12)She taught me to embrace digital inclusivity in technology and helped me make my website accessible to all.10. A Random Woman at Starbucks (13:21)She paid it forward to my business when I was just starting out.One Liner: As a woman, every time you advance towards your dreams, you’re showing young girls watching what’s possible for their dreams.If you're a minority business owner looking for support in your business, please submit your pitches to firstname.lastname@example.org!Try Bright Pages Free for one month with code POD at brightpages.com!Review the Transcript at businessonthebrightside.com! See acast.com/privacy for privacy and opt-out information.
22 minutes | 2 months ago
28: How to Set Digital Boundaries with Minaa B
Why do we feel burdened to always be connected to our phones and checking social media? We shouldn't have to.In this episode of Business on the Bright Side, Minaa B joins us to share how and why you should set digital boundaries in your life and business. Listen in as she describes the importance of understanding responsibilities in online relationships and communication when you're setting those boundaries!Setting Digital Boundaries (1:35)Determine Your Why: Why are you going on social media at this time? (5:10)Social Media Audit (7:55)1. Check Your Screen Time2. Look at Who You FollowUnderstanding Responsibilities & Boundaries (9:00)Vocalizing Boundaries (13:17)One Liner: Normalize saying no in your life. (21:16)LinksBook Pop WorkshopYour Body, Your Story Podcastinstagram.com/minaa_bMinaab.com See acast.com/privacy for privacy and opt-out information.
12 minutes | 2 months ago
27: Is this a Book or a Blog Post?
Have you ever finished a book and thought, "That would have been better as an article or blog post?" I think we've all experienced that.In this episode of Business on the Bright Side, I'm sharing four ways to help you decided if your idea should be a book or a blog post. Grab yourself a pen and paper, and let's dive into this exercise!How to Know if Your Idea Should Be a Book or a Blog Post:How long have you been thinking about it? (1:56)Does the writing flow? (3:48)Try it on for the week.Do the tree exercise. (6:28)The Tree Exercise: (6:28)Draw a tree trunkIn the trunk, write one central theme or transformation your book will provide.Think about what people need to know in order to achieve that transformation.Create a branch for each of those things you think of until you have 10-15Blog Post: Less than 7 branchesBook: 10-15 branchesRegister for the Book Pop Workshop WebinarOne Liner: The most important step in being a thought leader is believing that you have something valuable to say. The second most important step is actually saying it. (11:25)Last week’s episode: How to Get Your Book on ShelvesTry the book writing pathway at brightpages.com.Register for the Book Pop Workshop WebinarReview the Transcript at businessonthebrightside.com. See acast.com/privacy for privacy and opt-out information.
16 minutes | 3 months ago
26: How to Get Your Book on Shelves
So, you have a book idea, but you have no idea where to start in order to get your book on shelves—thankfully I've already been through the process and can tell you!In this episode of Business on the Bright Side, I'm sharing four important steps to get your book on the shelves of retailers you love. Listen in as I dive into building a book proposal, getting a literary agent, securing a book publisher, and doing the work to see your book out in the real world.Four Steps to Get Your Book On Shelves1. Answer this Question: Why do you want to write a book?Why you? (2:03)Why this topic, transformation, or category? (2:28Why now? (2:42)brightpages.comPublishing Deals (3:41)2. Write Your Book Proposal (4:41)What goes into your book proposal:Overview of the BookAnswering the whysWho’s your target marketComparative titlesChapter outlinesWho are youMarketing ideasSample chaptersWorking with a Literary Agent (6:19)Working with a Publisher (8:10)Working with a Sales Team to Get on Shelves (9:26)3. Getting in Local Bookstores (10:31)4. Getting in Local Libraries (12:09)One Liner: Only write a book if you want to leave your readers better after having read it. (15:15)Get Podcast Updates Every Monday: Text Podcast to 704-228-9495Register for the Book Pop Workshop WebinarReview the transcript at businessonthebrightside.com. See acast.com/privacy for privacy and opt-out information.
24 minutes | 3 months ago
25: How to Use Clubhouse as a Speaker with Mothyna James-Brightful
Are you using clubhouse to grow as a professional speaker? With the platform becoming more and more popular, there is so much potential to gain awareness for your brand and network with others.In this episode of Business on the Brightside, Mothyna James-Brightful joins us to discuss how you can use clubhouse for your brand! Additionally, we talk about steps we can all take to create more diversity and inclusion in the speaking and event industry!First Paid & Non-Paid Speaking Gig (1:25)Pitching Yourself in Your Clubhouse Bio (8:05)How to Overcome the Fear of Speaking (9:17)Diversifying Speaking Engagements (11:50)Diversifying Your Experience (15:22)Advice to Speakers to Stay Active (18:38)Links:instagram.com/mothynasistermothyna.comstagereadyspeaker.comGrab the free email templates.Review the Transcript at businessonthebrightside.com. See acast.com/privacy for privacy and opt-out information.
19 minutes | 3 months ago
24: Ask THIS Question When You Have an Idea
Have you ever had a moment in your life that you look back on and thought, "Wow, that actually happened... and I made it through."In today's episode of Business on the Bright Side, I'm sharing how I lost the first $10,000 I invested in my business before I ever really even started. The lessons that came from that experience didn't sink in until much later, but it also brought out more than just lessons, it taught me about risk.What was the risk of moving forward after failure? What's the risk of not moving forward? What considerations or risks do you have in your next big idea or adventure?This episode of Business on the Bright Side was recorded as part of the January 2020 You 2.0 Challenge hosted by Bright Pages, a guided online journal for people who do. Try Bright Pages today and get 20% off the annual plan with the code POD!Getting Started with Headbands of Hope (3:12)How Jess Lost $10,000 (7:20)Moving Beyond the Risk (11:31)Finding Success & Purpose After Failure (13:10)Links:Chasing the Bright SideBrightPages.comReview the Transcript at businessonthebrightside.com See acast.com/privacy for privacy and opt-out information.
33 minutes | 3 months ago
23: How to Stop Living on Autopilot with Antonio Neves
Are you ready to make a change in the way you're living your life? Antonio Neves joins us as our first guest on Business on the Bright Side to discuss his book, Stop Living on Autopilot!In this episode, we talk through authenticity, knowing who you are, and surrounding yourself with quality community! If you're ready to stop living on autopilot, you need to hear this conversation with Antonio!This episode of Business on the Bright Side was recorded as part of the January 2020 You 2.0 Challenge hosted by Bright Pages, a guided online journal for people who do. Try Bright Pages today and get 20% off the annual plan with the code POD!Meet Antonio (2:25)Being Authentic (9:45)How do you introduce yourself? (15:16)Good Fear vs. Bad Fear (17:28)Thieves vs. Allies (26:58)Linkstheantonioneves.comStop Living on AutoPilot by Antonio NevesArmchair Expert by Dax ShepardReview the Transcript at businessonthebrightside.com! See acast.com/privacy for privacy and opt-out information.
12 minutes | 3 months ago
22: Goal Setting Tips
Are you struggling with creating and prioritizing your goals? This episode is for you! While I'm not a fan of strict goal setting, I think it's important to know what you're working towards! Listen in as I share my favorite goal setting tips so you can accomplish what you want in 2021!Grab the Goal Setting WorkbookTips for Goal Setting1. Leave room for possibility. Release your grip. How can you hold it with an open palm2. Write down your goals.3. Speak it into existence.4. Do something small towards it.One Liner: We grow into the person that we want to be on the way to our goals, not in the planning. (11:04)Try Bright Pages! Enter the code POD to get 20% off at brightpages.com! See acast.com/privacy for privacy and opt-out information.
9 minutes | 4 months ago
21: 4 Mindset Shifts to Copy
Sometimes our own way of thinking can get in the way of us achieving our own goals. Let's make life a little easier with a simple mindset shift. In today's episode, I'm sharing 4 mindset shifts you can copy to stop getting in your own way!4 Mindset Shifts to Make Life Easier (1:26)1. You before anything else. (1:38)2. Care more about the system, less about the goal. (3:02)3. Care more about what you’re creating than what people are thinking. (5:01)4. Train your mind to see the good in people & business. See it and speak it. (6:37)"People aren’t thinking about you as much as you think they are."One Liner: Even our most engrained patterns and habits deserve to be questioned. What worked yesterday, might not work today. Always keep iterating. (7:47)Review the transcript at businessonthebrightside.com. See acast.com/privacy for privacy and opt-out information.
14 minutes | 4 months ago
20: Quiz: Decide Your 2021 Personality
You have permission to change who you are at any time. Isn't that crazy? You can determine who you are and what you want to be, along with how you approach situations. Ready to dive in? Let's figure out what your 2021 personality is with this simple quiz!Join us for You 2.0, a 21-day writing challenge, plus kick off your journaling habit in 2021 with Bright Pages! Sign up at brightpages.com!10 Questions to Decide What You Want Your 2021 Personality to Be (3:35)1. Do you want to be a coach, player, or spectator? (3;42)2. What people do you want to reach? (4:11)3. How do you want to help those people? (4:34)4. Where do you want to meet these people? (6:03)5. What creative medium do you want to use to share your gifts? (6:30)6. What do you want your look to be? (7:02) 8:337. How do you want to respond to challenges?(9:28)8. Who is your alter ego?(10:33)9. What are you not going to care about anymore?(11:34)10. What’s the one thing that you’re going to care deeply about?(12:14)One Liner: Remember, you’re a different person yesterday than you are today. Who you are as a person is fluid and dynamic so keep checking in with yourself. (13:00)Linkslindseyschwartz.combrightpages.comReview the Transcript at businessonthebrightside.com See acast.com/privacy for privacy and opt-out information.
10 minutes | 4 months ago
19: 3 Ways to Build Momentum in 2021
Happy New Year! Is 2021 the year you're looking to grow personally and professionally, without feeling overwhelmed with the goals you have in mind? In this episode of Business on the Bright Side, I'm sharing 3 ways to build momentum this year! Plus, join me on Bright Pages for You 2.0, a 21 day challenge to get clarity on who you want to be and what you want to do!New Year’s Resolutions are a Load of Crap (1:45)Set goals and build momentum in 2021: (2:41)Crafting a Mission Statement (2:45)Update your bio. (6:49)Setting up your Calendar for Big Picture Goals (7:58)Join us on Bright Pages for the 21 Day Challenge of You 2.0!One Liner: In 2021, I’m in competition with no one, I’m rooting for everyone, there’s room for me at the top, and I am right on time. (9:34) See acast.com/privacy for privacy and opt-out information.
22 minutes | 5 months ago
18: Year in Review: What Worked, What Didn't, and What to Do Next
As we bring 2020 to a close, I’m sharing the details on all of the things that worked and didn’t work in my business and life amidst the pandemic.All of my businesses experienced very different moves in 2020. One business flatlined, one business quadrupled in sales, and another business started at zero. On a personal level, I was able to appreciate slowing down, creating new routines, and avoid things I didn’t enjoy.Ready to get the inside scoop on the success and failures of 2020, let’s dive in!Sitting in Our New Home (2:27)What Worked in 2020 (4:00)What Worked in 2020: Professional Brand (4:15)Community Virtual Events: Chasing the Bright Side Conference, Write the Dang Book Conference, and Book Pop WorkshopTexting via Community Application: 704-228-9495Pay What You Can Model for Chasing the Bright Side Virtual ConferenceIntroducing Masks at Headbands of HopeWhat Worked in 2020: Personally (10:50)Not Traveling on PlanesHalf-Caf CoffeeFacetime & Zooming PeopleWhat Didn’t Work in 2020 (14:49)What Didn’t Worked in 2020: Professional Brand (15:30)High Ticket Offerings Were Harder to SellIn-Person Speaking EngagementsPressWhat Didn’t Worked in 2020: Personally (18:40)Hand LetteringTikTokReading Big BooksOne Liner: Your value doesn’t come from one thing you do. You are the sum of all the things you do. (20:50)Use the code POD at Brightpages.com for 20% off the annual plan!LinksMicro Course: How to Host Your Own Online EventsHeadbands of HopeYou 2.0Review the transcript at businessonthebrightside.com. See acast.com/privacy for privacy and opt-out information.
10 minutes | 5 months ago
17: How We Decided to Live in an Airstream (and a Tactic for Big Decision Making)
Are you facing a big decision in your life right now? It’s hard to make decisions that will impact your life!In this episode of Business on the Bright Side, I’m sharing how I approach big decision making! I’m also highlighting how we used this approach for our decision to uproot our lives and live in an airstream!Considering RV Living (1:29)List Making (4:16)How I Face Big Decision Making (3:56)1. Pretend to Go All-In (3:56)2. Ask yourself what all you need to do to make this happen. (4:05)3. Find your first domino (the first thing you need to do on your list). (4:46)4. Is there friction or is there flow? (6:47)One Liner: When a decision becomes too big and scary, pretend to go all in and see how it feels. After that first step, you’ll find that fear slowly fades away. (9:29)I've created a shop for people who do, because I think that the best selling product that you're looking to create is the story that you already have. The Bright Side Shop is filled with digital and physical products to help you do just that.Linksjessekstrom.comAirstreamReview the transcript at businessonthebrightside.com. See acast.com/privacy for privacy and opt-out information.
11 minutes | 5 months ago
16: How to Create Content that Gets Shared on Social Media
Do you find yourself stuck when it comes to creating shareable content? In this episode, I'm highlighting four things that you need to consider in order to strategize your content creation. Listen in as I highlight the importance of relatable and valuable content for your audience.4 Things You Need to Think About (2:06)1. Decide What You Want to be Known For2. What’s the value you want to provide people?3. Does my content fall into one of these two buckets: relatable or valuable?- Relatable Content (5:07)- Valuable Content (5:24)4. Make it short. (5:47)"As Don Draper said, make it simple, yet significant.” (6:41)How to Create One Liners (8:00)One Liner: Don’t get caught up in the external of likes and followers—aim for the connection metrics of shares and engagement. (10:02)LinksBright PagesOne Line Wonder WorkshopReview the transcript at businessonthebrightside.com. See acast.com/privacy for privacy and opt-out information.
Terms of Service
Do Not Sell My Personal Information
© Stitcher 2021