49 minutes | Aug 20th 2020

Why Jane Eyre helps Jane Austin in business

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The word went out: tell me about a book which helped you in business. And Jane Austin of Persuasion Communications got in touch with an intriguing choice: not "Persuasion" by her near namesake Jane Austen, but Charlotte Brontë's Jane Eyre.

Jane explains how re-reading Jane Eyre gave comfort through the difficulties of the pandemic – and how great novels like this offer lessons we can all benefit from in terms of communicating with others with more empathy and understanding.

The Brontës and Thomas Hardy are immersive and as relevant as ever, says Jane, and the characters in these books engender many values of great use at the moment: in business, in life.

Timings:

0 - 2:17 introduction,
2:17 Jane Austin,
25:46 Another chance to hear a recent interview with Mihaela Gruia,
46:00 Wrapping up.

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