84 minutes | Jun 18th 2020

Beating reopening anxiety with a little Hopscotch

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What can a small business owner do now, when their markets and channels and all their old assumptions have been thrown into chaos?mugshot Answer? They can play their way to a new strategy, a new tribe and a renewed sense of purpose. Join Della and Jaime Izurieta of Storefront Mastery as we explore a new strategy for evaluating and planning for the future of any small business, building from the factors that made someone work and fight for that business in the first place. And we’ll hear the story of the businesses that started the Hopscotch — a struggling bookstore in a desperately struggling country that found renewed purpose and new opportunities.
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