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BryghtCast Weekly

5 Episodes

15 minutes | a year ago
BryghtCast Weekly - Episode #5: The Week of January 20th, 2020
  In this week's edition fo the BryghtCast Weekly Podcast, Consultant Bray Wheeler is solo discussing three recent events and their potential impact on private sector organizations. Topics Discussed South China Morning Post:  China coronavirus outbreak could be 10 times worse than SARS, expert says South China Morning Post: Another city joins Wuhan in quarantine lockdown as Beijing tries to contain deadly outbreak BBC:  Davos / World Economic Forum Hub US Department of Homeland Security:  Iran Bulletin US Department of Homeland Security: National Terrorism Advisory System //static.leadpages.net/leadboxes/current/embed.js Episode Transcript Hello. Welcome to this week's episode of BryghtCast Weekly. Today is Tuesday, January 21st, 2020. My name is Bray Wheeler, consultant with Bryghtpath. In this week's episode, we're going to talk about the World Economic Forum, a recent bulletin by the National Terrorism Advisory System, and we're going to begin this week actually talking about the Wuhan coronavirus. So, the United States Centers for Disease Control has announced that the first case of the Wuhan coronavirus has been diagnosed in Washington State, here on Tuesday. The virus appeared last month in the Wuhan province of China and has already made hundreds sick. It's killed about six people already in Asia, according to current counts. The U.S. has become the fourth country outside of China with a confirmed case of the virus. The other countries include Japan, South Korea, and Thailand. While the virus can be spread from person to person, health professionals are indicating that it's not as easily spread, they think, as influenza or measles, for example. But there's not a lot of information kind of about this new virus, in terms of really what makes it tick, where it's kind of... They have a general idea of where it's coming from, but they don't have a lot of the details that they need, in order to effectively kind of combat the virus, as it stands right now. So, the World Health Organization is set to meet tomorrow, to decide whether to declare an international public health emergency. But more than likely, here in the U.S., the CDC has announced that in addition to previously announced passenger screenings... Which they announced on January 17th, I believe, at JFK Airport in New York, Los Angeles, and San Francisco International Airports... the CDC is also going to start screening passengers flying into Hartsfield Jackson Airport in Atlanta, as well as O'Hare Airport in Chicago. Now, these screenings will only be for passengers that are flying directly or indirectly through Wuhan at the moment. Now certainly, if this kind of virus continues to spread, or things change, it will likely change the way in which they're screening at some of these things, and we could very well see an expansion to different airports. So, what can organizations do right now? Kind of with this new virus, people are already mentioning references to the SARS outbreak, or H1N1, or things like that. But really, kind of for medical facilities especially, a lot of them are beginning to change some of their intakes prompts, to make sure that they're asking anyone with a fever or respiratory symptoms if they've been to or been in contact with anybody who has been in China. We certainly would recommend this to any of our hormonal contraceptive clients or listeners here, to consider implementing those types of steps now. Certainly these facilities and U.S. organizations, as healthcare companies and facilities, definitely are kind of best positioned to respond to some of these and have plans and processes in place around epidemics, or outbreaks of different viruses and things like that. We're certainly in cold and flu season, so a lot of facilities are on alert for those. We've had measles here in the last couple of years, being kind of a real thing, in terms of needing to make sure that those things are contained. So, nothing new, but certainly something that you want to start asking those questions if you're a healthcare, medical company. For other organizations, it's definitely important now to kind of determine your level of travel exposure within Wuhan province in China, as well as other Asian countries, including kind of just China at large. But really, you're going to want to start connecting with your travel agencies or travel security and health vendors, to discuss resources, review processes for offering medical assistance, and just to ensure employees, when they return or if they're currently in or will be going to China or Asia, are aware of the virus, are aware of what medical resources you as an organization have in place for them. Where they should be going, who they should be contacted to make sure they're reporting any concerns about their travel safety or health, or issues that they're having, to your travel safety or security teams, your global operation centers, or just to their managers and leaders. That's kind of the most basic kind of reporting structure. From a broader standpoint, within the organization, it's good... This is kind of a good reminder, at this point, or a good prompt to review your business continuity workforce plans, your pandemic planning. Any related plans or processes, in terms of how you would manage through an incident around an issue like this. It's just a good time to start, kind of... If you haven't dusted them off in a while, it's a good time to dust them off. If you're kind of regularly engaged with them, making sure that you're accounting for any of the new kind of nuances or new information resources that you might be tracking, that are being made available through the CDC or other agencies around this virus. Now, certainly this virus here is... You know. There's not a lot of information there. It's not quite to the level of global concern that SARS is at, but it's definitely getting there. You know, the situation is evolving. It's not yet reached those levels. As I mentioned earlier, the international, or the World Health Organization hasn't issued anything yet. They probably will tomorrow. But it will be important to kind of make sure that you're right-sizing the threat of this for folks, too, because there could be a lot of concern as this thing kind of grows, and more people start talking about it. It's definitely made some headlines here today on Tuesday. But it's important that you as an organization are right-sizing this, in terms of kind of the severity and threat, as well as reviewing and discussing what you would do now, rather than when it's having a tangible impact or a real impact on your workforce, on their families, or on your company operations. Shifting gears a little bit, our next topic is the World Economic Forum is occurring this week in Davos, Switzerland. It's the forum's 50th anniversary, where countries, business leaders, thought leaders, international organizations of all different kinds and advocacy levels convene to discuss global economic issues. It tends to trail into some other topic categories, but the Forum is really about kind of bringing as many folks together, with some intense conversation around some of the major global issues that are going on right now, particularly economic issues. Prominent topics for this year's forum. Kind of the main one that's being talked about is just climate change. Australia's wildfires, rising sea levels, stronger storms, issues in places like Jakarta and California and I mentioned Australia, and others, as well as kind of the sensation that is internationally the Swedish environmental activist, Greta Thunberg, is set to speak. I believe she's speaking actually today, Tuesday, on the issue of climate change. And so, this issue is really looming large over this year's forum, of the announcements. Kind of Black Rocks Movement, and some other organizations and things like that. A lot of those attend these forums. There's a lot more pressure, and a lot of focus on this just as a real issue, because there are some tangible things that organizations and folks are starting to see, even though other organizations have different points of view. Whether or not you believe it's a real thing that's happening or not, we don't tend to get into the politics of it here, but it is the issue that probably will set to kind of take over the primary conversation there. Other topics that are expected to take some sort of center stage, and most likely will: Rising tensions in the Middle East. Certainly, the recent tensions between the U.S. and Iran, as well as some things that are going on in Yemen and Saudi Arabia and others, will likely have folks talking this week. Income inequality. Rising debt. China's rising economic power, kind of compared to Western economic frameworks and setups, is definitely a big issue. Brexit, of course, will likely be an issue, as that is coming down the road here. And then just kind of the forum itself. Its primary ideology is that of globalism, and really taking a focus that the more open borders, the more free trade, the more partnership that's occurring in the world economically, the less likely there will be conflict or broader issues. But there's definitely, folks are seeing kind of that counterpoint that's happening right now to globalism, is that rise of nationalism, authoritarianism, things like that. And so, that's kind of an undercurrent of a conversation that folks are expecting may be a real topic starter throughout the conference here, or the Forum this week. Finally this week, the Department of Homeland Security has, over the weekend, on Saturday, January 18th, released a National Terrorism Advisory System bulletin. It's kind of their lowest level of advisory. But, regarding the potential for Iran-backed terrorism occurring over the next few months. So, there's been kind of... Certainly, the tensions, as the media has indicated, have kind of started to shift down. However, with Iran's admission o
17 minutes | a year ago
BryghtCast Weekly - Episode #4: The Week of January 13th, 2020
In this week’s edition of the BryghtCast Weekly Podcast, Bray Wheeler, Consultant, and Bryan Strawser, Principal and Chief Executive discuss three recent events and their potential impact on private sector organizations. Topics Discussed Axios:  The China challenge stumps the 2020 candidates Axios: BlackRock's new climate strategy NPR: In the Philippines, Volcano is quieter, but officials renew warnings for people to leave //static.leadpages.net/leadboxes/current/embed.js Episode Transcript Bray Wheeler: Hi and welcome to BryghtCast Weekly or the week of January 13th, 2020. This is our first one for 2020. Bryan Strawser: It's our first one for a little bit. Bray Wheeler: It has, we've taken a little break during the holidays and such as well as just kind of- Bryan Strawser: There really wasn't a whole lot of significant stuff that was going on. Bray Wheeler: Yeah, there's only probably so much you people want to hear about either impeachment or sports or all sorts of different things. You had put out an episode on Iran as well. Bryan Strawser: So we did an episode of the Managing Uncertainty Podcast yesterday, where I talked a little about Iran and some of the things happen there and what companies should consider and do. Bray Wheeler: Yeah, so this is Bray Wheeler. I'm a consultant here at Bryghtpath. Bryan Strawser: And this is Bryan Strawser, principal and chief executive here at Bryghtpath. Bray Wheeler: We like to do, our intro is a little delayed here on BryghtCast. So this week we're going to try, and keep it just a little bit short and sweet and focus on a couple of different things. One kind the major kind of global conversation or global moment that's happened here in the last few days is the volcano eruption in the Philippines. That started occurring on Sunday. The volcano erupted Sunday sending ash about nine miles into the sky. Prompted warnings from Philippine officials in terms of hey, this could be a lot worse. This could really be a catastrophic explosion. So far that hasn't necessarily been the case. It's certainly kind of continued to rumble and spew ash and lava. Bray Wheeler: However, kind of the major impact from this so far has been kind of an ash cloud that was initially sent, that initial one that disrupted flights and operations within Manila. So this volcano is located about 37 miles south of Manila, the Philippines Capitol. And so this ash cloud on Sunday really started to kind of disrupt air operations and that's usually the kind of real critical thing with a lot of the volcanic eruptions. There's not a whole lot of major technology bases or industry things kind of at the foothills of a volcano for probably obvious reasons. But certainly is having an impact on the folks that do live near there. There are thousands of people who have been evacuated around the volcano, but that disruption to Manila and major cities kind of around that area is certainly the big thing for travelers. Bray Wheeler: So flights were disrupted Sunday. That continued into really today when operations kind of resumed normally. So for right now for companies, it sounds like Manila is ... The airport is open, Manila is available, it is not under lava, it is not at risk for some kind of awful- Bryan Strawser: This is not Pompeii. Bray Wheeler: Yeah, awful, awful, awful kind of situation. However, there is a major backlog from those flights being delayed here in the last couple of days. There's a lot of people that are just trying to leave the area in addition to that. So there is a lot of travel disruption at the airport in general, but for businesses in Manila, it is important to make sure that you're accounting for your folks you're looking at your business continuity plans. You're monitoring, kind of the air quality, the travel ability within the area. Just kind of really your basics for monitoring those different things. Bryan Strawser: Yeah. I think yesterday when we had a couple of clients that were impacted by this, I think it was kind of a known how long of a problem this was going to be. Of course, the Philippines government doesn't do the best job of kind of communicating what's happening with these things either. But yeah, I think Bray's got it right. I would monitor carefully what's going on. Travel disruption is probably the biggest risk and that would become reality before there was any real disruption in ... I started to say Hong Kong. Many real disruptions in Manila in terms of regular business operations. It's air quality and transportation, particularly air travel issues I think are the biggest issues to keep an eye on, for right now. Bray Wheeler: Yep. So moving on. The next topic we have for this week is BlackRock. The kind of major investments group made an announcement this week that they're going to be holding companies to higher environmental standards. And really the implications here are, this is kind of a conversation long time kind coming and BlackRock has kind of made similar statements in similar positions on some different issues. But really, they've issued an overt threat as we get into the kind of proxy season and board meeting season and shareholder meeting season. Bray Wheeler: They're threatening to vote against management boards that aren't disclosing kind of climate change risks in the fashion that they would like to see them or having those plans kind of associated with those be in line to key industry standards. So standards like CAFE standards, which are really around car emissions or the gold standard for carbon or the IS 14,000 kind of family of standards around kind of climate environmental policies. Those are kind of some of the kind of the major ones that are out there. But really for companies, BlackRock is a huge, huge player in the game. As probably most companies know, but to have a position on climate change risks, climate change plans, that narrative is becoming a bigger and bigger topic just in general. Bray Wheeler: And when some of these bigger players like BlackRock or if Vanguard steps into it or some of these others, companies are going to have to do something about them and start implementing some of those things and having those conversations if they aren't already taking place. And if they are already taking place, making sure that they are aligned to something substantial because these players will not back off of that. And they control big votes. Bryan Strawser: Yeah, I mean I've been down this road, I mean in the previous employer, dealing with activists, investors at various levels of aggression and influence. And then we've had consulting clients that have been the subject of activist investor campaigns including large private equity firms of which BlackRock is pretty much, I think the largest PE firm and portfolio management company that's out there. It's tough to ... I don't want to overemphasize the importance of this play that BlackRock is making. It's going to make some publicly traded companies very uncomfortable to have to address some of these issues. At the same time in less BlackRock is willing to go in and attempt a proxy fight for majority control over this issue. It's not going to have a huge amount of influence on companies that choose to resist them. Bray Wheeler: No, I think though the one-piece with a BlackRock versus kind of more the kind of activist hedge fund managers is oftentimes groups like BlackRock or Vanguard or things like that are seen as active investors. This means they're actively having a dialogue with those corporations and they're actively engaged. There's more of a kind of a partnership kind of approach there. And so I think to your point, BlackRock isn't going to probably issue too many proxy fights against it, but their influence and their vote in the general conversation and with other investors to say, "You know what, you didn't do enough there. And we're choosing to make company X an example here, And we're going to vote against management proposals on whatever or we're going to vote against these board members because they're members of the committee that's charged with overseeing some of these things." That could have an impact in terms of the dialogue and the ability for companies to kind of adjust. Bray Wheeler: And I don't think that they're looking for every company to kind of save the world, but I think they are looking for companies to start being a little bit more frontal. And a little bit more strategic in kind of ... Trying to think of the right word. A little bit more overt in terms of how they're playing within kind of this sphere and what influence they do have kind of on the overall kind of issue itself. Bryan Strawser: I would agree with that. Bray Wheeler: So with that kind of our last topic, and it should be a relatively quick one because of course, they'll probably be more to play out here, but because it has to do with China. Which has been one of our favorite frequent topics here over the last few months? But ironically doesn't have a whole lot to do with Hong Kong, fortunately, but does have to do with Taiwan. Another kind of satellite geographic location within a kind of China's sphere of influence or in this case not influence. Bray Wheeler: So China has always viewed Taiwan as part of China. Taiwan has always in the rest of the world, has always viewed Taiwan as generally independent of China for the most part. There's probably a few kinds of geopolitical exceptions with different countries, but everybody's seen Taiwan as a separate independent country. China very much wants to bring it back to China. They recently had an election over the weekend. It was- Bryan Strawser: It didn't go the way that China thought it was going to. Bray Wheeler: It did not. And actually it surprised quite a few people in terms of how decisive it was against China. So the pro kind of independent President Tsai, and I apologize if I get this wrong. Tsai Ing-wen won decisively. It wasn't too close
15 minutes | a year ago
BryghtCast Weekly - Episode #3: The Week of November 11th, 2019
In this week’s edition of the BryghtCast Weekly Podcast, Bray Wheeler, Consultant, and Bryan Strawser, Principal and Chief Executive at Bryghtpath discuss three recent events and their potential impact on private sector organizations. Topics discussed: CNN:  Man set alight hours after Hong Kong protestor shot by police as clashes erupt citywide CNN:  Protests rage across Hong Kong after man shot by police WSJ:  Hong Kong Protester shot by police as clashes escalate BBC:  General Election 2019: Farage calls on Tories to stand aside for Brexit Party El Pais:  Socialists win repeat Spanish election, Vox becomes third-biggest force in Congress Reuters:  No majority seen in Spanish election, far-right boosted: El Pais poll of polls New York Times:  'I assume the Presidency': Bolivia Lawmaker declares herself Leader The Intercept:  Bolivia and Brazil at the Crossroads Episode Transcript A transcript of this episode will be available within 24 hours.  
23 minutes | a year ago
BryghtCast Weekly – Episode #2: The Week of October 28th, 2019
In this week's edition of the BryghtCast Weekly Podcast, Bray Wheeler, Consultant, and Bryan Strawser, Principal and Chief Executive at Bryghtpath discuss three recent events and their potential impact on private sector organizations.   Topics discussed include: NY Times:  Leaders death will damage ISIS but not destroy it War on the Rocks:  Don't kill the Caliph! The Islamic State and the pitfalls of leadership decapitation BBC:  Johnson/EU agree to Brexit extension NBC News:  California wildfires force nearly 200,000 to evacuate NY Times:  Live update on California wildfires CalFire:  Live incident map Episode Transcript Bray Wheeler: Hello, and welcome to this week's episode of BryghtCast for the week of October 28th, 2019. I'm Bray Wheeler, consultant here at Bryghtpath. Bryan Strawser: And it's Bryan Strawser, principal and chief executive here at Bryghtpath. Bray Wheeler: So, this week, we have a few topics to talk about, the one being probably the most dominance in the news is the death of ISIS leader Al Baghdadi. Bryan Strawser: Abu Bakr al-Baghdadi. [crosstalk 00:00:46]. Bray Wheeler: Abu Bakr. He is no longer with us, according to the US government. Over the weekend, the US conducted a raid on the compound that they located him at and he was... According to reports, self-detonated a suicide vest after he was cornered by US special forces. Bryan Strawser: In a tunnel. In a dead-end tunnel. Bray Wheeler: In a dead-end tunnel, apparently. Unfortunately, it sounds like he took three of his children with him. However, the US was able to capture a lot of Intel out of that rate, it sounds like, according to the president who gave kind of an at-length kind of update on what had transpired over the weekend, revealing probably a little bit too much information. But needless to say, kind of around the death of ISIS's leader, there is no clear replacement. Sounds like we've also struck a couple of other targets, one being the heir apparent and the other being their primary spokesperson. Bryan Strawser: Both of whom were apparently killed this morning, US time. Bray Wheeler: Yep. Bryan Strawser: In separate actions. I think one of those I saw was perhaps done by Kurdish forces with US special operations' assistance. Definitely wound appears to have been a special operation by US military forces. I mean, this is a huge deal. I know there's been some that have been equating this to the Bin Laden raid, and I would not put it on that level because Bin Laden was someone who everyone knew in the world and was responsible for thousands of deaths here in the United States. And I don't want to downplay the role of the ISIS leader, but I don't think most people outside of this particular world that we live in knew who al-Baghdadi was. They probably just knew that there was a leader for ISIS. Bryan Strawser: I remember when this Saturday evening, not long before I was going to bed in the 9:00, 10:00 range, I was looking at Twitter and I saw the first tweet from someone claiming that we had captured al-Baghdadi, which would have been a fascinating intelligence grab, but I don't think this mission was aimed at capturing al-Baghdadi any more than the Neptune Spear operation was aimed to capture Osama bin Laden. The intent was to kill him as a legitimate target of the United States government, but it quickly broke out to, within a few hours, I think even credible folks who have been studying ISIS and the Syria issues for quite some time were coming around to it appears that we have killed al-Baghdadi. of course, there was no official confirmation until the president spoke at about 9:15 Eastern on Sunday morning from that. Bryan Strawser: There's a number of interesting things here we should unpack related to this, I think, briefly. The president stated that we had obtained information and intelligence from a number of sources and that we had the cooperation of a number of countries, and he specifically mentions Syria, Turkey, the Russians, and the Kurds as cooperating or not interfering with the operation during his press conference, then he answered several questions around that as well. Bray Wheeler: Yep. And I think some of the big reveals that kind of caused some consternation with security intelligence folks was, one, the question of airspace and our use of Russian airspace, Syrian airspace, Turkish airspace, which causes some apprehension in terms of revealing probably a little bit too much around how we're able to kind of get in, get out a little bit of how that process works. Bray Wheeler: I think that unfortunately... His press conference's announcement, unfortunately, revealed kind of too much in terms of operational details that potentially could pose some real significant challenges for kind of future operations, engagements. Certainly, part of that is to kind of protect publicly some of our cooperating partners here in the international community to have them save face a little bit. I think the president took a different approach of just trying to praise those people and kind of thank them for their cooperation, but unfortunately, that's not always very helpful. And so right now, I think it's kind of a mixed bag. Certainly, Bryan, to your point, his death is pretty prominent in terms of ISIS and kind of their future direction. Does it kind of 100% solve the ISIS problem? No, but it certainly leaves them kind of without a captain at the moment, without somewhat of a direction. And kind of to your point, the intent of probably not capturing him is to the benefit of kind of ripple effects of additional attacks and things like that. Certainly, if you know we had apprehended them and were holding him, there probably would've been- Bryan Strawser: Reprisals. Bray Wheeler: Reprisals pretty immediately. Bryan Strawser: There's going to be reprisals anyway, of course. No, I think you're right. I think it's important to look at this in the context of the broader fight on counter-terrorism. One of the things about this particular organization, ISIS as opposed to Al-Qaida is Al-Qaida was a little more decentralized than the way ISIS has operated. Al-Baghdadi has led ISIS since about 2010 or so if I remember correctly. Bray Wheeler: Yeah. Bryan Strawser: There was no real clear successor, although there was a potential heir apparent, a number three, I believe it was, that is who we're claiming was killed this morning. And they had a public spokesperson who was also killed this morning. I think it's likely, although we'll probably never know, that these raids today were driven by intelligence that was captured yesterday. That's kind of a hallmark of modern-day US special forces operations in terms of immediately exploiting intelligence captured from the scene and then just increasing the OPTEMPO of raids that go on from there. Bryan Strawser: I do think it's worth mentioning briefly that there has been some counter-argument around targeting al-Baghdadi. There's an article that we'll link in the show notes from War on the Rocks, the War on the Rocks blog and website, where pretty strong argument not to decapitate ISIS because al-Baghdadi, although clearly involved in the deaths of many US citizens and others, didn't appear to be an overly competent leader for ISIS. They lost all of their territories during the last two years, two and a half years. Bray Wheeler: After pretty strong aggressive gains that were very impressive by kind of any modern standard for a non-governmental military force. Bryan Strawser: Right. I think also worth pointing out here that one other thing that ISIS had going forward it as a terrorist movements, there's a significant amount of ISIS propaganda in teaching that is available on sites like YouTube and other more Jihadi-focused social media channels that would censor that kind of content, and you've had a number of attackers, even here in the United States, who have executed the lone actor attacks and then credited ISIS or credited al-Baghdadi or credited "I learned the tactics and techniques and tools through the ISIS magazine, online magazine" or through these online lectures. Bryan Strawser: So, even without a leader in place, the propaganda lives on, and these attacks, even the ones here in the US, have been... They haven't been centrally commanded and controlled. ISIS just takes credit for it after the details come out that this person who was motivated by ISIS or was trained through ISIS online material. Bray Wheeler: Yeah. ISIS has been pretty quick to kind of claim responsibilities for a lot of different things. Certainly, if the attacker or kind of intelligence or investigative kind of evidence after the fact suggests that they were on ISIS' websites or kind of any mention of them, they're quick to say, "Hey. Yep, we're responsible for that." ISIS is certainly much more tech and social media, and their presence online is much stronger than Al-Qaida's ever was and still is. ISIS, that's kind of one of their hallmarks is how savvy they are on that front. Bray Wheeler: And so certainly losing a couple of their head guys plus spokesman certainly, organizationally, paints a different kind of picture for them, directionally. But in terms of their presence online, it doesn't necessarily change much. I think the one thing too that is kind of significant here too and around that is the... And you kind of touched on this earlier, kind of the difference in kind of recognition of al-Baghdadi compared to Osama bin Laden is his... al-Baghdadi's death is much more significant for the Middle East region than it is, say, in the US or in Europe. He was responsible for several atrocities in that region. And so, most famously, the Jordan fighter pilot who was burned alive in a steel cage and then plastered kind of across the world, awful, awful video. Awful, awful event. But those are the kinds of things that he's been responsible for. Bray Wheeler: So, in terms of kind of a... The first kind of a sig
37 minutes | a year ago
BryghtCast Weekly - Episode #1: The Week of October 21st, 2019
Welcome to the first episode of BryghtCast Weekly, our new podcast, for the week of October 21st, 2019. Prior to today, this podcast had been published as a part of our long-running Managing Uncertainty Podcast, but now we're spinning this off into its own podcast. We explain our thinking a little more deeply in the episode, so have a listen. Topics discussed on today's podcast include: WSJ: NBA Arenas prepare for Hong Kong protests WSJ: US troops withdrawing from Syria draw scorn International Elections:  Canada, Israel The Conversation: Chile protests escalate as widespread dissatisfaction shakes foundations of country's economic success story Leadership vacancies at the US Department of Homeland Security Episode Transcript Bray Wheeler: Hi. Welcome to this week's episode of BryghtCast for the week of October 21st, 2019. Before we get started, I mean everyone may have noticed there was some new music. There is some potentially new graphics up for this podcast. We have elected to spin this off a little bit from the Managing Uncertainty podcast where it has lived since we've started doing this into its own podcast. We've gotten some overwhelming support from folks and listeners, so we've decided to break that apart. So over the next few weeks, you'll see the new graphic, you'll see this split off. There may be some additional things that we're kicking around to include with this podcast. So before we jump in... Bryan Strawser: So this is Bryan Strawser here at Bryghtpath. I think one of the important things to point out here is really two fold. This is now going to be its own podcast. So if you're listening to this on the Managing Uncertainty podcast, this is the last episode we'll be posting to this channel, this subscription of the BryghtCast. We'll continue with what you're used to on Managing Uncertainty, which is this deeper 15 to 30 minute dive into a particular topic related to crisis management, business continuity risk, organizational resilience. Bryan Strawser: You'll want to subscribe to BryghtCast Weekly, which will be the new podcast name in order to continue to receive BryghtCast, and that should be up in the next day or so, should be available on iTunes and Stitcher and Google play and all the wonderful places where you can find podcasts. We'll remind you of this a few times in the coming weeks as well. But with that... Bray Wheeler: Yeah, we're super excited. Bryan Strawser: Welcome to BryghtCast Weekly. We've got a handful of topics I think that Bray's going to kick us off on. Bray Wheeler: Again, this is Bray Wheeler consultant here at Bryghtpath and so for the week of October 21st, we're going to just kick right into it. The big topic that we've been talking about for weeks and weeks and weeks, Hong Kong. What's unique about the situation that we're going to delve into here real briefly is the fact that not much has changed, status quo. Hong Kong continues to be filled with unrest, but what's unique is the NBA is now prepping for protests at games in the US and Canada, in particular the opening night games in both Toronto and Los Angeles. Bray Wheeler: So it'll get very interesting for the National Basketball Association here over the next couple of weeks in terms of their fallout from their back and forth with China around support for Hong Kong, freedom of speech. It's been just a mixed conversation, even within the NBA and with fans of the NBA as well as just the public at large, but really for this demonstrates the NBA as organization wading into the waters of Hong Kong and the results of how they've handled themselves, probably not so well. Bryan Strawser: Not so well. The NBA's in a really difficult situation, right? I mean they are organization that was founded in the United States and has a market. Their largest market is still the United States, although that may change in the future. Their teams are in the US and Canada, but there are attempting to turn themselves into a global league, and they're playing games in International locations and they have a huge deal, huge contract in China that will likely become their largest market over time. The Chinese citizens are huge into basketball. That's been a trend that's been going on for some time. If I take off, my I'm an American hat, for a minute, the NBA is in a horrible bind. Bryan Strawser: From a purely business perspective, there is no easy decisions for them here. I think they're going to try to thread the needle. I don't know. It really never works to do that. But they are faced with a really difficult decision and that is do they cater to their existing market, which will piss off their likely future larger market, or do they cater to the future larger market and piss off their current market, or do they find some way to thread the needle in the middle? I'm not sure how they do that. But the complicating factor to all of that is that activists have figured out that the NBA is sensitive to this, and it's making a lot of play and therefore the activists, are going to lean into this issue with the NBA and provoke responses that will likely benefit the activists over anything else, so that's the bind they're in. Bryan Strawser: If I put my American hat back on, I think the message that they're receiving here in the United States is you should... I mean, why would you not back democracy? Why would you not eject these people, or why would you not welcome these kinds of protests? Why would you not make statements in support of that? Why are you censoring people who are? Bray Wheeler: Right. Bryan Strawser: And then I think I've mentioned in all of this too is the NBA has changed their rules of conduct for fans and taunts and basically even if you don't bring in a sign or wear a shirt, if you chant things that are not related to the game, you can be ejected. Bray Wheeler: Correct. Over the past few weeks in these pre-season games they've kicked out a number of fans for holding up simple Pro-Hong Kong signs, Chance, T-shirts, the whole nine yards and they've booted them right out. They're in a really, really tough spot. In the sport of basketball, just in comparison to the other major sports in the US, that's the one that's really gotten international foothold and really taken off that the other sports leagues don't necessarily have to combat with. Certainly baseball is an International sport. Certainly hockey is very popular in North America and Europe. But in terms of actual leagues, actual connectivity with the Pro League, the NBA is really the only one that has to deal with this. Bryan Strawser: Right. Baseball and football have just stepped there. They've just dip their tippy-toes in- Bray Wheeler: Right. Bryan Strawser: With all of this. Bray Wheeler: It's all localized in a way that the NBA certainly has capitalized on the big market and popularity in China and globally. But it definitely is for organizations, just a good case study and a good reminder of engagement, and even engaging for the right reasons has potential consequences and opens you to reputational crises, operational crises around these different policy issues and political issues that are going on now globally. It's not just State by State. It really is international flares to these issues. Bryan Strawser: One of the challenges, I mean we've talked about this in various ways in the past on the podcast and on Managing Uncertainty around globalization and deciding to take your business outside of where it started, and doing so usually requires that you find ways to adapt to the norms of the countries in which you're operating in. Bryan Strawser: I know from my own experience in doing this in India and in Asia, my operating model there was different. My leadership approach was different. In some cases, more reserved than what my brash American in your face leadership style is, in some cases more aggressive because that's what the local situation demanded and that's just adapting my own leadership style. Your business has to adapt to the local cultural and norms. Bryan Strawser: That's the real challenge here I think is as we've talked about previously, the Chinese do not expect to be challenged by a business that they've granted permission to operate, particularly an American business. And so the NBA is going to have to really think about, any company that's going to do this, is going to have to really think about the reputational aspects of this. I don't know that the NBA or any company could have predicted what's going on in Hong Kong this year. Bray Wheeler: Right. Bryan Strawser: But this kind of disruption is going to continue and the challenge will not be contained as we're seeing here to just businesses operating in Hong Kong. Bray Wheeler: I mean this is certainly headline grabbing type stuff. Things like regulatory and safety in factories and things like that in Country State you're operating in aren't the same as the US and that's made some headlines here in the past few years. But, even things as simple as that, just how you operate your business even behind the scenes, there is an adaptation factor that has to take place. Bray Wheeler: So moving on from Hong Kong until next week, the next topic is Syria. And so there is a few different things that are going on with the Syria Kurd issue, post US withdrawal or as we're seeing active US withdrawal. Over the last 24, 48 hours, there's been a lot of international media attention around Kurdish forces, Kurdish population's reaction to the US leaving. Bray Wheeler: There has been pictures of them throwing stones at different military vehicles. There has been pictures of US soldiers with patches of Kurdish forces to try and show the symbol of unity that, we're still with you even though we've been ordered to leave, so there is just a lot of tension with the US-Kurd position now that the final US troops are moving out of that Kurdish region. Bray Wheeler: President Trump has indicated that some troops may s
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