Building NewsNation and Nexstar's continued investment in local journalism
This spring, Nexstar Media Group went all-in on NewsNation, its national newscast first launched in September 2020, through a rebranding of cable network WGN America and retooling of its schedule. In this week's Broadcast Exchange, we speak with Blake Russell, Executive Vice President, Station Operations and Content Development, at Nexstar about the network, its broadcast technology stack and the metrics he's watching for success. We dive into building a newsroom and Nexstar's custom content sharing tool along with modernizing the now-former Tribune outlets. Plus, we look at Nexstar's continued investment in local journalism and how its 200 plus stations support and integrate with NewsNation. Transcript at broadcastexchange.show. Follow NewscastStudio on Twitter or LinkedIn. Have a question you'd like to see answered on the Broadcast Exchange? Tweet at @NewscastStudio or email firstname.lastname@example.org.