12 minutes | Aug 20th 2018

SUPERFANS: How to Make People Care About Your Music | B-Sides

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In this week's B-SIDES episode we're talking all about the experience you offer your fans, the importance of creating communities around your music and rewarding superfans for their support and loyalty. Highlights:We talk about the importance of creating communities around your music and rewarding superfans for their supportWe break down the difference between a fan and a superfan“A superfan is not only dedicated to you, but they are an ambassador for you”We talk about why we might be annoyed when a band we love makes it big - and it’s because something has changed…We discuss ways artists can reward the loyalty of their superfans“If some people are willing to go the extra mile, then I’m willing to go the extra mile for them” - Marcio NovelliSponsors:Social Surge  See acast.com/privacy for privacy and opt-out information.
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