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The companion blog post and webinar replay freebie are here: http://briancartergroup.com/internet-marketing-strategy/the-top-10-facebook-ad-mistakes-in-2016/

When I went to Vero Beach to speak to their chamber of commerce, I also got interviewed on Beauty And the Beach Radio 107.9 F.M. by host Cindy Goetz

Jamie Turner is an internationally-recognized author and marketing thought leader who has helped The Coca-Cola Company, AT&T, CNN and other global brands tackle complex marketing problems. He is the CEO of 60 Second Communications, a full-service marketing agency that has worked with The Coca-Cola Company, Holiday Inn, Maid Brigade and others. He is also the founder of 60SecondMarketer.com, an online magazine that provides tips and techniques for marketers around the globe. Jamie is a regular guest on CNN and HLN on the topics of social media, mobile marketing and branding. He is also the co-author of Go Mobile, which was the #1 best-selling mobile marketing book on Amazon when it was first released, and also How to Make Money with Social Media, which has just been released in its second edition. 

Today our families, workplaces and relationships are being shaken by rapid change. Our guest, Barnet Bain, says we must learn to harness creativity to thrive in this new world. Barnet is an award-winning filmmaker, broadcaster, educator and author of “The Book of Doing and Being: Rediscovering Creativity in Life, Love and Work” coming in July. 

I asked social media experts and aficionados, “In 5 words, what’s your favorite thing about social media?” They answered via selfie-video and I put them together with Bensounds’ awesome music (www.bensound.com). Here it is. Watch it. And if you like it, share it with your friends! Here are all their answers! Click on any quote to tweet it. “You can build genuine relationships online.” – Jessika Phillips “Circle of friends expanded dramatically.” – Joel Comm “The best people hang there.” – Viveka Von Rosen

Called “an uncommonly honest author” by the Boston Globe, a “marketing guru” by The Wall Street Journal, and a “sales guru” by the Financial Times, Michael Port is a NY Times bestselling author of five books including Book Yourself Solid and The Think Big Manifesto. His 6th book, Steal the Show is being released this Fall.   AND Remarkably he is probably the only NY Times bestselling business book author to have also been a successful professional actor, guest starring on shows like Sex & The City, Law & Order, Third Watch, All My Children and in films like The Pelican Brief and Down to Earth. These days, Michael can be seen regularly on MSNBC, CNBC, and PBS as an on-air-expert in communication and business development. We spoke about:

Jason leads global content marketing efforts at LinkedIn Marketing Solutions. He’s also the author of the #1 Amazon best selling book Welcome to the Funnel and an avid rock n roll photo journalist. We talked about: Jason's Rock N Roll Story And Why He Got Out Of The Music Biz Why You Need To Be A "Hybrid Marketer" Philosophy Vs Science Of Marketing 5 Content Marketing Lessons From Gun N Roses What Leftover Turkey Can Do For Your Content Marketing What's A Big Rock Piece Of Content? The Sophisticated Marketer's Guide To Linkedin Amazing B2b Marketing Content

Melonie Dodaro is a LinkedIn expert I met at a social media conference, but this isn't about that- something so cool happened to her because of Facebook that I wanted to let her share it with you

Panel interview with Tamsen Webster, Felicia Slattery and Kathy Klotz-Guest. Some of the questions and topics covered: Why do humans love and need stories? What do we mean by story in business? What’s missing from non-story marketing/advertising? Which elements of story are we talking about? Hero? Character arc? Conflict? Good guys and bad guys? How do you start creating a story for a business? How does a solopreneur create their story? Storytelling on Kickstarter; storytelling for entrepreneurs trying to get funding (silicon valley) What are some examples of storytelling in business? What mistakes do people make trying to tell story in business? Tamsen Webster is the Executive Producer of

Viveka is the author of best-selling: LinkedIn Marketing: An Hour a Day (http://amazon.com/author/linkedinexpert) & contributing author (expert) to The Sophisticated Marketer's Guide to LinkedIn. She helps entrepreneurs, corporations and small business owners use social media for better business and personal branding & more effective conversations with their prospects   • Forbes Top 20 Women in Social Media (2011, 2012, 2013, 2014) • Forbes Top 50 Most Influential People in Social Media (2011, 2012, 2013, 2014) • One of LinkedIn's top 25 Social Media Influencers  • CEOToday's Top 25 Women in Social Media • Over 19K Endorsements on LinkedIn   We talked about:   * A powerful LinkedIn data export tool you may not know about * Viveka most and least favorite things about LinkedIn * 8 quantitative metrics you should be using for LinkedIn marketing * How to get more people to see your LinkedIn published posts * The best way to get new business on LinkedIn * Mistakes job seekers make on LinkedIn   Also, Viveka does a #LINKEDINCHAT on Twitter: http://www.twubs.com/linkedinchat (TUES 8 PM ET)  Don't miss it!

Alyson Lex got her start working for two of the highest-paid and most sought-after copywriters and strategists in the biz, Dan Kennedy and Bill Glazer. As the marketing manager for their company, Glazer-Kennedy Insider's Circle, Alyson got a first-class education in all things direct response, marketing and copy. Recently, Alyson began working with coaches, consultants, speakers, authors, podcasters, bloggers, experts and info-marketers to create programs and products that SELL… copy and funnels that CONVERT… and kick-ass strategy to bring it all together into one Info-Empire.

Nichole Kelly is the author of How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI.  As a bottom-line driven executive and CEO of Social Media Explorer|SME Digital, Nichole is most widely known for her Full Frontal ROI methodology; a systematic, measurement-orientedand practical approach to connecting an organization's social media marketing activity to core business objectives: sales volume, revenue and costs which is documented in her book.  Nichole is one of the best speakers on using social media to drive business performance. We talked about ROI, the benefit of measurig, budgeting, split testing, CRMs, analytics, social media myths and mistakes, but most importantly why companies aren't measuring well and how they can.  

Brian and another Facebook advertising guy, Gary Winchester, discuss why people don't like ads, the actual cost of organic social, and more. Gary Winchester is a marketing, advertising, sales and technology professional focused on ROI.  

I was doing a review of someone's Facebook ads and I discovered a mistake that really surprised me! One of the WORST ways to try to get website traffic from Facebook ads, and how to do it the right way and get 5-10x more traffic from the same spend.

Join two highly ADHD Internet marketers who are trying to talk about Joel's phenomenal new book, Twitter Power 3.0, but get distracted by real-time broadcasting a la Periscope. Definitely a fun one.

I spoke with Bryan Kramer about his exciting new book, Shareology. We discussed topics including: The 6 Types Of Sharers How Emotions Play Into Sharing The Impact Of Sharing On Revenue What Makes Things Go Viral The Formula For Sharing You can pre-order Shareology here, and get access to his new Shareology Sharing Platform.

Practically everybody has it wrong. “Facebook doesn’t work for B2B. It’s for B2C,” people say. “Users aren’t on there for work.” Correct, they are on there to be distracted. “I’m bored,” they say. “Show me something awesome!” If that awesome thing you show them happens to help with their work, they’ll click on it. That’s what the data tells us about B2B Facebook advertising.