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Branding Like A Boss

64 Episodes

21 minutes | Mar 13, 2017
A Living And Breathing Strategy
In this episode of Branding LAB I talk with Hillary Frazier about social media strategies, under utilized platforms and how to create more meaningful content for any audience. Hillary's a Social Media Consultant who has worked with some big brands such as Vine, Beats, Gray Agency and many others! Connect With Hillary: http://www.internetbestfriend.com Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
25 minutes | Mar 6, 2017
How to use LEGO to Facilitate Meetings and Workshops
    On this episode of Branding LAB I talk with Innovation Consultant Sean Blair to talk about facilitating meetings and workshops using the Lego SeriousPlay Method.  If you're into facilitation and strategy this is a great episode! Enjoy ;-) SeriousWork on Amazon: http://amzn.to/2mfzMMj Connect With Sean on Twitter: https://twitter.com/ProMeetings Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
31 minutes | Feb 10, 2017
Leadership, Motivation & Mindset
  The coach for coaches is on the show today! In this episode of Branding Lab I talk to Jon Cheplak about leadership, motivation, mindset and much more... Hit Up Jon on Facebook: https://www.facebook.com/joncheplak PLUG CONTENT STRATEGY WORKSHOP: http://bit.ly/2jtMIdE Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
24 minutes | Jan 26, 2017
Building A Personal Brand & Authority Through Self Publishing
In this episode of Branding Lab I bring back on Jeremy Jones from The Book District to talk about the why self publishing a book is good for building a personal brand and authority in your space. Last year my book Brand Dominance soared to best seller in less then 12 hours because of the strategies and process Jeremy helped facilitate during my launch.  Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
30 minutes | Jan 24, 2017
Managing Your Project & Tasks Effectively
READ AIDENS FULL ARTICLE  CHECK OUT OUR TRELLO BOARD Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
27 minutes | Jan 20, 2017
Disrupt or be Disrupted
Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
29 minutes | Jan 12, 2017
The Reason Behind The Purchase
 I am so stoked to be back here with Douglas Davis and be able to pick his brain on the reason behind the purchase. Author of Creative Strategy and the Business of Design, founder of The Davis Group, professor at New York City College, Douglas wears a lot of hats–all stylish and functional. Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
24 minutes | Dec 20, 2016
The Future of the Creative Industry
 I am so stoked to be here with Douglas Davis and be able to pick his brain on the future of the creative industry. Author of Creative Strategy and the Business of Design, founder of The Davis Group, professor at New York City College, Douglas wears a lot of hats–all stylish and functional. Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
36 minutes | Dec 19, 2016
Everything is a Remix w/ Chris Do
You are your brand and your brand is you. Perception is everything. In this episode of Branding LAB with designer, creator, visionary, brand developer, Chris Do, we talk on the value of self representation and brand clarity. Get Involved In The Futur Pro Group: GO HERE https://www.theskool.co/collections/all Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
19 minutes | Dec 14, 2016
Kick In The Ass...
Get Involved In The Futur Pro Group: GO HERE https://www.theskool.co/collections/all Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
39 minutes | Dec 9, 2016
UX is a Spiritual Practice
To say that this episode of Branding LAB is entirely different than anything you’ve heard is an understatement. Jose Caballer has made a life in User Experience (UX) design but his approach is anything but typical. Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
17 minutes | Dec 6, 2016
High, Im your host answering questions...
In this episode of Branding LAB I answer some of your questions under unique circumstances. I answer questions about risk and setbacks, priorities and building an engaged audience. Even though I'm on pain meds the show must go on! Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
25 minutes | Nov 29, 2016
Using Feedback Loops to Create Powerful UX
In this episode of Branding LAB I talk with Google developer expert, fortune 100 consultant, speaker, writer, author and creative, Lukas Ruebbelke. Lukas talks about how measuring the results from a focused feedback loop can only be beneficial. Learning where improvements can be made pushes you ahead and helps you forge the path of least resistance towards bright and shiny success. Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
25 minutes | Nov 21, 2016
Strategies for Personal Brand Consistency w/ Tina Walczak
In this episode of Branding Lab I talk with Tina Walczak about Strategies for Person Brand Consistency. Thinking with the end in mind isn't always easy but Tina lays out specific strategies on the the process needed to build a personal brand. Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
12 minutes | Nov 14, 2016
Self Awareness & Brand Positioning Exercise
In this episode we'll be going over a self awareness and brand positioning exercise. This is somewhat of a hands on episode, so grab a notebook and a pen. We'll be exercising the mind getting deep into questions like "What feeds your ultimate goal?" Also, I share a nice anecdote on building my agency with my two partners, Mo Sanchez and Aiden Fishbein. We of Vitals Agency are big fans of the E.L.F. (Easy, Lucrative, Fun) business model. I'll describe how we got intentional about this in an effort to ensure we always remained within those ELF bounds. First step, self awareness, second step, strategically position your brand based off the answers you find. Listen in for the full walkthrough! Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
29 minutes | Nov 9, 2016
Success is in Elimination w/ Joshua Smith
In this episode I welcome Joshua Smith, a friend, colleague, and top 1% world-wide real estate producer. Host of GSD Mode (Get Shit Done Network) He's been a mentor to me over the years and has been instrumentally inspiring to me through some tough times. Joshua believes that much of success lies in "elimination" rather than "addition". We talk a lot about simplification, being intentional and aware of what goals are really in-line with your lifestyle vision. He's a productivity rockstar with a laser sharp discipline. Listen in for the full (and uber inspiring) life lessons and personal branding strategies from my dude Josh.   Check out Josh: www.gsdmode.com   Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
16 minutes | Nov 7, 2016
Finding Purpose and Motivation Behind Your Personal Brand
Finding purpose and motivation sounds a lot easier then it actually is.  Trust me, after years of running in a business I ended up hating; I know now looking back that it wasn't the business that I hated but the lack of clarity, awareness and purpose I had at the time. In this episode of  Branding Lab I share some strategies you can apply to help you find purpose and motivation behind your personal branding. Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
32 minutes | Nov 2, 2016
Control VS Influence w/ Marty Neumeier
To kick off the second season of Branding LAB, I sat down with Marty Neumeier, branding veteran, author and in my opinion “genius” to talk about his expertise and tips on being a pioneer in brand architecture. Director of Transformation at Liquid Agency, Marty is the main thought leader for the agency and a prolific author on the art and universe of branding. This season will put personal branding under the microscope, so launching with Marty as my first interview was a no-brainer. Personal branding doesn’t necessarily differ from company branding in process per se, which is a common misconception, but as far a intention is concerned…it absolutely does.   “The principles are the same, it’s just a matter of scale. But you still have to have the same pieces in place.” - Marty Neumeier   Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com Follow me on twitter and submit a question for a change to win a few book shipped directly to you.
17 minutes | Oct 31, 2016
Season II Intro / Design for living "qualifiers"
  O hey there.  You decided to look at the description of this episode.  Here's some links I though you might find helpful from todays show.   In this episode of Branding Lab I'm back with the fire. Season II is officially here and your patience will be rewarded... In this season we are interviewing some incredible guests from across the globe to talk about building a personal branding and creating powerful experiences with your audience and customers. In this episode I also share the a few things that may qualify you to be in the perfect position to create a personal brand. So sit back and enjoy the audio crack... Get My Best Selling Book "Brand Dominance" on Amazon: http://amzn.to/28Rhg7i Follow Me on Snapchat: aaronpierson Hit me up on twitter: @ap_creative  Hit me up on FB: AP Facebook Page Visit my website: www.aaronpierson.com
19 minutes | Jul 7, 2016
044: Season Finale "I'm A Professional Failure"
Season Finale of Branding Like A Boss... In this episode I highlight our most popular episodes in Season 1 and share a bit of wisdom from my past and present. It's been an awesome season but it's time to focus! The show will resume in December. SAVE 50% on the ACTIVATOR: DOMINANCEDISCOUNT  
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