36 minutes | May 19th 2020

BMP-20 Qualitative Research at Scale with a Bot

There are different Qualitative Research Methods and many are taking place via Interviews. In this episode we talk about how bots can perform these interviews. We share 4 tips on what to keep in mind when you start to implement a bot for qualitative research.

We have build a small survey to better understand the key challenges market researchers are facing in the current environment from you, the experts in the field! More importantly, we are trying to understand what are the key requirements & tools that market research professionals see are necessary to perform that most critical of consumer insight: the qualitative research method.
The survey can be found here and takes only 3 minutes. Results will be shared: www.botimplementation.com/survey

You can take our free mini course at https://www.botimplementation.com/pmc It covers the pitfalls and the Bot Implementation Formula that will help you succesfully implement personalized 1on1 conversations with your audience.

The episode can be listend to on our website: https://botimplementation.com/20

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