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The Boston Real Estate Journal - Real Estate Investing, Sales & Economics
33 minutes | May 26, 2015
Getting Started In Real Estate Investing: Wholesaling Real Estate For Quick Cash
So You: a. Just read a real estate investing book b. Attended your first seminar c. Watched a late night infomercial d. Listened to a webinar And You: a. Were told real estate is the fastest way to make money b. Are convinced that you will be able to leave the job that you hate within the next 2 weeks c. Thought about or have already paid $20,000 for a coaching program But You: a. Don't know what to do next b. Were told by someone that it would never work c. Are losing your confidence rapidly Don't be embarrassed. Every person that got into real estate that wasn't hand held by a family member and grew up in the business started out the same way. 90 percent or more of those who have gotten excited about real estate never ended up even trying. Thinking big, attracting money, and being in control of your own destiny sound good, especially when a polished salesperson is the one painting the picture. The reality is: Real Estate is a business and it is hard work. The only people who will tell you otherwise are trying to sell you something(seminar, a coaching program, a book, a subscription). That's the bad news. The good news is that there are a ton of easy steps that you can take in order to start moving in the right direction without doing anything drastic. And, if you put in the work, the results will come. On this webinar, Tom Cafarella of Ocean City Development, will discuss: 1. Why real estate is the toughest industry to get into 2. How it can be the best industry to be in once you have momentum 3. Steps that you can take this week to start your real estate career 4. The basics of wholesaling 5. Our training program that allows you inside access to our exact marketing programs that you can use to find deals to wholesale Tom is a principle of Ocean City Development and is head of acquisitions for the company. Tom has been on the front lines of Ocean City Development's team, and has helped his team to acquire over 34 properties in the past 6 months including both fix and flip and buy and hold transactions.
32 minutes | May 19, 2015
Serving Your Real Estate Niche w/ Joan Skomurski
Joan Skomurski, of Cameron Real Estate Group, joins us tonite to discuss serving a specific real estate niche. We will be discussing: 1. The benefits of choosing a niche 2. Why she chose her niche 3. The services that she offers 4. and how you can do the same in your business
68 minutes | May 13, 2015
Real Estate Insurance: How To Ensure You Are Protected without Overpaying w/ Andrew Nazzaro
When it comes to the topic of insurance, there are a lot of mixed opinions and emotions. When you are paying the premium, you feel like you are throwing your money out the window. When you put in a claim, you are incredibly thankful and oftentimes wish you had more coverage. I always felt like insurance was a complete waste of money, until I put in my first claim: on a two alarm fire on a property we had just finished renovating: http://patch.com/massachusetts/malden/pre-dawn-fire-strikes-williams-street-home. After that fire, I never looked at insurance the same way again. Tonite, we will be joined in studio by Andrew Nazzaro of KW Insurance agency to discuss: 1. How to know if you are fully protected: like I mentioned above, I never thought I would be putting a major claim in on an insurance policy. I can't even imagine what would have happen if we weren't fully protected. 2. How to know that you aren't overprotected with unnecessary and costly coverage: it is just as easy to be overprotected as under protected. You want to make sure you have the right amount of coverage so that you aren't at risk of loss, but on the flip side you don't want to overpay for things that aren't a big risk. 3. Ways to reduce your overall insurance cost without increasing your risk profile 4. Flood Insurance: how to tell if you need it, the cost when you do need it and how needing flood insurance can change the comps on a property 5. Vacant Property Insurance: something that first time flippers don't always think about. We will be discussing how this is different from a typical insurance policy. 6. Any questions that our in studio guests might have.
22 minutes | May 12, 2015
Blogging For Your Real Estate Business with Judy Graff
Tonite we will be joined by Judy Graff of Judy Graff Real Estate to discuss how she uses blogging in her real estate business. Specifically: 1. The reason why she started blogging 2. The kinds of results you can expect from blogging for your real estate business 3. How often you need to post 4. Tips and Tricks for beginners 5. How to Build Your Audience 6. Which Platforms to use And much more....
34 minutes | May 12, 2015
Creating & Promoting Social Media Content w/ John Crossman
Social media is a huge buzz word in the real estate business. Many of us have a general understanding of what it is but many of us don't have a strategy in place to use it to take our business to the next level. We will be joined by someone tonite who has done just that: John Crossman, President of Crossman & Company. John will be discussing: 1. Why he has made a big push towards marketing through social media platforms in the past few years. 2. His personal recommendations on what type of content to create 3. The system that he utilizes to keep his social media accounts up to date(even if he ins't around to update them) 4. And how to promote your social media content after you have created it(specifically how he got over 10,000 views on his most recent youtube video post.
32 minutes | May 12, 2015
Internet Lead Generation Systems with Bob McTague
"The Leads Are Weak!" is the famous quote in the real estate movie Glengarry Glen Ross. This movie was made in 1992, but when I watch the clips and hear this phrase, what I think about is internet leads. Internet leads web portals such as trulia, zillow, are oftentimes quickly dismissed as "bad leads". You've hear it before: 1. The lead is non-responsive 2. They aren't seriously interested in buying or selling 3. They put in the wrong contact information Yet, with all of these criticisms there are thousands of agents nationwide making a killing from internet leads. On this podcast, we will be discussing what differentiates those who give up on internet leads and those whose business thrive on them. Tonite we will be joined by Bob McTague from Realty USA to discuss the systems that he uses in his business to get the most out of every lead and how you can too.
35 minutes | Apr 8, 2015
Institute of Real Estate Management w/ David Barrett
We will be joined by guest David Barrett of the Institute of Real Estate Management to discuss the benefits that his Boston Chapter brings to the real estate industry. David has managed condominiums and apartment buildings for over 20 years and we will also be discussing his best practices in relation to property management. The Institute of Real Estate Management (IREM) is an international community of real estate managers dedicated to ethical business practices, maximizing the value of investment real estate, and promoting superior management through education and information sharing. An affiliate of the National Association of REALTORS, IREM is the home for all industry professionals connected to real estate management – and the only organization serving both the multi-family and commercial sectors. We believe: That good management matters That well-managed properties pay dividends in terms of value and in the quality of life for residents, tenants and customers In professional ethics In the power of knowledge and the importance of sharing it IREM offers a variety of membership types for professionals of every experience level, from on-site managers to high-level executives. Our credentials, earned by meeting high standards of education, experience, and ethical business practices, include Certified Property Manager (CPM) Accredited Residential Manager (ARM) Accredited Commercial Manager (ACoM) Accredited Management Organization (AMO)
63 minutes | Mar 24, 2015
Rental Real Estate: Are You Protected w/ Catherine McCarron
I recently had attorney Catherine McCarron speak at one of my networking events and there were so many questions during her Q&A session that we ran out of time(literally). Here's your chance to get her live again and get any of you unanswered questions responded to. We will be focusing on protecting yourself as a landlord in Massachusetts from evictions to leases, lead paint and more. Catherine F. McCarron, Esq., of Jager Smith P.C., Boston, Massachusetts Catherine is an attorney practicing in Massachusetts, Maine and New York and a licensed real estate broker and REALTOR in Massachusetts. Since 1986 she has represented individual and corporate clients in all areas of residential and commercial real estate transactions including sales, leasing and financing. She will discuss current trends in landlord/tenant law with guidance on leasing and occupancy forms, strategies and recommended protective measures for both new and experienced property owners.
50 minutes | Feb 25, 2015
Real Estate is Broken - The "Uberization" Of Real Estate w/ Linda O'Koniewski
Tonite we will be joined by Linda O'koniewski, the owner and CEO of Re/Max Leading Edge. Linda has been one of the top producing agents my area for as long as I remember and we are honored to have her on tonite to discuss her topic. The topic, The Uberization of Real Estate, is the same topic that Linda presented at Inman Connect this past month in New York City. Specifics that she will speak on are: 1. What exactly is the uberization of real estate? 2. How it is changing the real estate industry, and more importantly how you need to adapt to it as a real estate professional 3. Ways to ensure that you are providing enough value to your client so that you aren't easily replaceable. 4. The future technology that will impact real estate and finally 5. Why this is a good thing for the best real estate entrepreneurs.
35 minutes | Feb 19, 2015
Using Facebook in Your Real Estate Business with Lester Kravitz
On tonite's podcast, we will be joined by Lester Kravitz from Kravitz Realtors. Lester will be giving us some tips and tricks on how he has used social media to his advantage in his real estate business and how you can do the same. Lester has been in the business for over 30 years and we will also be discussing how marketing to consumers has changed since he first got started in the business. Ever wonder why most real estate agent websites(or any websites for that matter) have a Facebook icon in the corner and the little thumb, asking you to "Like" them? The reason is simple: nowadays everyone is glued to social media 24 hours a day 7 days a week. Social media occupies the brain share that TV commercials occupied 15-20 years ago. The best real estate websites(or just websites in general) have multiple streams of social media that allow their target market to connect with them wherever they are whenever they want to. This allows the user to stay in touch with a real estate professional nearly any time, day or night. This doesn’t mean that you need to be available at all hours of the day, especially if you use Facebook and other forms of social media correctly. Some quick examples of using Facebook to promote your personal brand include: - Answering real estate questions from your target audience - As part of a real estate marketing plan to get a new listing to stand out from the crowd and create additional buyer interest - For real estate marketing products, such as virtual walkthroughs - As a form of real estate lead generation using paid facebook ads - And more! Find out how adding Facebook can help you become one of the top real estate companies and build your network on a daily basis. If you want to have successful real estate career, you need to not only embrace social media, but you need to also put it to good use for you. Check out this latest podcast for answers to all of the above.
46 minutes | Feb 16, 2015
Dialing For Dollars with David Bates
Making calls is one of the best ways to generate leads....period. No matter what sector of the real estate industry you are in(investment, sales, mortgage, property management, etc), dialing for dollars works(if done the right way). Of course, if it's not done the right way, it will be one of the most frustrating ways to try to generate leads. We will be bringing in experienced phone lead generator David Bates of William Raveis Real Estate to discuss how he averages one appointment for every 6 calls he makes. The key points of the discussion will include: 1. Who he calls 2. How he gets their contact information 3. What he says on the call 4. How he overcomes the typical objections (including a live call demo)and..... 5. How you can replicate his calling system in your business. This will be a show you won't want to miss.....
39 minutes | Feb 3, 2015
How Lending Standards Impact Local Real Estate Prices w/ Tom Cafarella
During the last real estate bubble in the mid 2000s, lending standards dramatically impacted real estate pricing. Once the bubble burst in 2008, tighter lending standards negatively impacted an already reeling market. Now that prices have stabilized there has been a lot of talk about loosening standards again. Tonite, Tom Cafarella of Ocean City Development will be discussing: 1. The impact that lending standards have on real estate prices 2. How the standards today compare to prior time periods 3. Where lending standards are headed in the next few years 4. and how you can profit from this knowledge
27 minutes | Jan 28, 2015
How to Outsource Your Real Estate Business with Max Galka of Revaluate
How to Outsource Your Real Estate Business with Max Galka of Revaluate To get the most out of your career in real estate, you are inevitably going to have to leverage your time. Successful real estate agents and professionals know this and find ways to outsource their work. In this podcast, we will be speaking with Max Galka of Revaluate. Revaluate is an online software that strives to be the Carfax for homes allowing it’s users to do a background checks on properties. Revaluation finds things such as prior litigation, elevator issues, violations, expenses, famous neighbors and much more. Max has outsourced many of his projects using various outsourcing portals such as Elance, Freelancer, Fiverr, and Odesk. If you have never used any of these outsourcing portals, this is going to be a podcast you don’t want to miss. Max will go into specific detail on: 1. The kinds of tasks he is currently outsourcing in his own real estate business 2. The mistakes he has made during the hiring process and how you can avoid them 3. What types of tasks make the most sense to outsource, and 4. Much more….. Some things that I have personally outsourced in the past that serve as examples of the types of tasks that successful real estate agents are outsourcing include: 1. Hiring someone to create one of the best real estate websites around including both landing pages and fully integrated websites 2. Hiring a copywriter to come up with unique real estate slogans, blog articles and website content 3. Hiring an admin to answer my client’s basic real estate questions when I am on the run or to schedule a walkthrough 4. Hiring a videographer to edit pictures or videos of the homes I was marketing in order to take my real estate video marketing to the next level Whether you are creating a real estate marketing product, want to focus on your real estate leads, implement marketing ideas for real estate, or just be the most successful real estate you can be, this podcast is for you.
45 minutes | Jan 13, 2015
How To Add Additional Revenue Streams To Your Real Estate Brokerage Business
During this week's podcast Tom will show you the 6 revenue streams that he has in his real estate business and how you can maximize your revenue by adding them to your repertoire. Most real estate agents only have two revenue streams: retail buyers and retail sellers. With a constantly shifting market, Tom goes into detail on exactly why you have to diversify your revenue streams and how to go about doing it.
54 minutes | Jan 6, 2015
International Real Estate w/ Susan Piracini
We will be joined by guest Susan Piracini of ReMax Leading edge to discuss the influx of International Real Estate Buyers in the Boston Market. Topics include: 1. Where are the international buyers coming from geographically? 2. Where are international buyers purchasing homes? 3. What types of properties international buyers are purchasing 4. Working with international buyers and 5. Much more...... Susan will be sticking around for some listener questions on: a) The keys to growing your real estate business b) Her 2015 real estate goals and c) Advice to listeners who are just starting out in the real estate industry
37 minutes | Dec 30, 2014
HOW TO TURN A MILLION DOLLARS IN REAL ESTATE INTO $25 CASH w/ Dan Glushefski
Buffalo New York real estate investor Dan Glushefski joins us on the program to discuss his recent book "How To Turn A Million Dollars Into $25 Cash". Topics include: 1. How he has purchased over 400 properties in his 25 plus year real estate career 2. Creatively financing properties(including buying houses on a credit card). 3. His experience with building commercial properties out of the country, including a recent project in Honduras. 4. And much more......
66 minutes | Dec 30, 2014
Investing in Out of State Properties
Being in the greater Boston market, I am always blown away by the returns that other investors on rental properties in other markets. I have personally thought about investing in other geographic locations, but never had the guts to pull the trigger. Tonite, we will bring in a local area investor who has successfully pulled it off. Local Boston area guest, Shaun Reilly, has been building an out of state portfolio for years. He is going to go into details on: 1. Why he is investing outside of where he lives 2. The basics of choosing a market 3. How to manage the properties virtually and 4. How you can do the same. We will also be releasing the details of the upcoming lunch and learn that will take place at our office in Wakefield and 2 great wholesale deals(Natick & Dedham)
67 minutes | Dec 9, 2014
How Population Trends Impact the Real Estate Market
Demographics is a large factor in a local real estate market: specifically, population trends. On the podcast, we will provide the following information regarding population trends: 1. The basics of how population trends impact a local real estate market 2. Population trends of the United States and major metros, specifically the New England region 3. Main factors that affect population trends 4. Positives for New England 5. Negatives for New England 6. Overall analysis of New England 7. Choosing markets outside of New England We will be joined by guest Dina Kahriman-Beric. Dina is a practicing agent and an attorney that focuses on immigration issues. Dina will be giving her perspective on population trends in the U.S. and how they are impacting local real estate.
39 minutes | Dec 2, 2014
Wholesaling Real Estate For Quick Cash with Tom Cafarella of Ocean City Development
Learn the best practices for wholesaling properties including: 1. The basics of wholesaling. 2. Who it works best for. 3. Some strategies to lock up properties in order to wholesale them. 4. How you can sell the contract immediately for cash. 5. Our training program that allows you inside access to our exact marketing programs that you can use to find deals to wholesale.
66 minutes | Nov 26, 2014
Interest Rates: Where will they go in 2015 and how it will affect you
We will be joined in studio by guest Steve Mix of Mortgage Network to discuss where interest rates will be headed in 2015 and the impact that it will have. I've mentioned it before, but it bears repeating: real estate prices go hand in hand with mortgage rates. Because rates have been so low for so long, any significant increase in rates will put negative pressure on pricing. On the podcast we will discuss where rates are likely to go, how it will impact pricing, and how you can capitalize by knowing this information before the masses. Steve will also be discussing using mortgages to acquire investment properties and specific strategies for real estate investors.
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