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Boost Your Boutique with Emily Benson
63 minutes | 3 days ago
Episode 500: Finding Your Voice In Retail With Kimberly Lee Minor
Kimberly Lee Minor is a business owner and creative executive with over 25 years of senior-level leadership experience spanning merchandising, product development, and brand development and management. Most recently she was Senior Vice President, Strategy, Merchandising Operations, Home, Gifting and Accessories & Third Party for Bath & Body Works. On this episode we start the conversation about our shared experiences in retail, pointing out the flaws and opportunities inside of the industry. We move on to discuss inclusivity, creating a company culture, and building a brand. Connect with Kimberly: @kimberly.lee.minor on Instagram Kimberlylminor@icloud.com www.kimberlyleeminor.com
27 minutes | 17 days ago
437: Wrapping Up 2020
As we start to put 2020 in the rearview mirror, Emily reflects on lessons learned in 2020 and what she will be bringing in 2021. A special thank you to all of the listeners and members of the Boutique Training Academy Tribe. We are so blessed to have each and every one of you in our boutique family! Here's to a beautiful start to 2021! Book mentioned: How to Do Nothing: Resisting the Attention Economy by Jenny Odell
21 minutes | a month ago
436: End the Year Strong Series - Part 2 of 2
In part 2 of the End Your Year Strong series, Emily talks about what you need to do to really wrap up the last two weeks of 2020. Taking inventory of not just what you have in your boutique but also what you have accomplished this year and what you'd like to accomplish in 2021 are just some of the wrap-up tips Emily talks about in this episode. Join the Boutique CEO Masterclass: www.ceomasterclass.com Join the Tribe: www.emilyfbgroup.com
15 minutes | a month ago
435: End the Year Strong Series - Part 1 of 4
Emily kicks off a 4 part series to end off the year! In this episode, she will guide you through planning out the last 4 weeks of 2020. Stay tuned for part 2 of 4 next week! Join the FB group: www.emilyfbgroup.com
14 minutes | 2 months ago
434: Take The Pressure Off This Holiday Week!
It's the week of the retail Super Bowl - Black Friday/Small Biz Saturday and Cyber Monday! Are you feeling the pressure? Listen to this podcast for some words of encouragement from Emily. FB ADs in a Weekend Workshop: www.fbadsinaweekend.com Email us at firstname.lastname@example.org for information on business assessments and social media and website audits.
46 minutes | 2 months ago
433: Another Perspective on Boutiqueland with Andrea Kenney
On this week's episode, Emily talks with Andrea Kenney, Brand Manager for Team Emily. Andrea has been with Team Emily for almost 2 years and chats about her experience in luxury retail, what she sees come into our inbox and another perspective on not only Emily's business but yours as well! Join the FB group: www.emilyfbgroup.com
15 minutes | 2 months ago
432: Productivity Over Panic
On this week's episode, Emily discusses the power of leaning into your mindset and seeing if your actions are coming from a place of fear. Turn your panic into productivity! Join the Tribe: www.emilyfbgroup.com
41 minutes | 2 months ago
431: From Corporate Retail to Boutique CEO with Ariane Braverman
On this week's episode, Emily talks with Boutique Training Academy coach and former co-worker at Henri Bendel's, Ariane Braverman. After 15+ years in the corporate retail space, Ariane began her own jewelry boutique taking all of her retail experience and applying it to her own business. Ariane talks with Emily about how different it was starting her own business even with everything she knew from her corporate retail job and all of the lessons she learned along the way. Follow Ariane at: https://www.facebook.com/arianesjewelbox IG: @arianesjewelbox www.arianesjewelbox.com Join the Boutique Training Academy Tribe: bit.ly/trucktribe Make sure that you rate, review, and subscribe before you leave!
19 minutes | 3 months ago
430: What To Do During Difficult Times
On this week's episode, Emily gets real about what's going on in the world right now. The election, continuation of the pandemic and overall uncertainty can take a toll on your mind, body, and soul, especially as a small business owner. Listen to this episode for some of her best tips on helping get you through the next few weeks. Join the Tribe: bit.ly/trucktribe Make sure that you rate, review, and subscribe before you leave!
32 minutes | 3 months ago
429: From Direct Sales to Successful Boutique with Kelli Ackerland
On this week's episode, Emily talks with Mastermind client and The Dove's Nest Boutique owner, Kelli Ackerland. After 3 years as a successful direct sales consultant, Kelli made the transition from direct sales to full time boutique CEO, while also leaving her corporate job behind. As a busy mom to 4 boys, Kelli talks about her decision to leave direct sales and how that has impacted her family life as well as the time management skills she has implemented to run a successful business from home. Connect with Kelli Ackerland on Facebook: https://www.facebook.com/shopthedovesnest
31 minutes | 3 months ago
428: Holiday Decor & More with Jessica Hapney
On this week's episode, Emily is back with Jessica Hapney from Boutique Decor and More to talk all things trendy for boutique decor this holiday. Learn more about what's on trend this year for holiday and what is the most important when planning out your windows and holiday displays! Boutique Basics Bootcamp is open now! www.boutiquebasicsbootcamp.com Use code BTA10 for 10% off at www.boutiquedecorandmore.com
29 minutes | 4 months ago
427: The Importance of Having an Online Presence with Stacy Tuschl
Emily talks with fellow entrepreneur, Stacy Tuschl about the importance of having an online presence (yes, brick & mortars we are talking to YOU!). She shared her biz journey along with some tips and tricks that have helped her along the way. Black Friday Masterclass Replay: www.blackfridaymasterclass.com Book mentioned: The Automatic Customer by John Warrillow Foot Traffic Podcast: https://podcasts.apple.com/us/podcast/foot-traffic-podcast/id1081130355 Follow Stacy on Instagram: https://www.instagram.com/stacytuschl
22 minutes | 4 months ago
426: Fall Pep Talk with Emily
In this week's episode, Emily talks tips and tricks to get you through this fall. She goes into depth on how to educate your customer, not panicking on a slow day or week, and how to double down on what's working for you. Black Friday Masterclass: www.blackfridaymasterclass.com Boutique Basics Bootcamp: www.boutiquebasicsbootcamp.com YouTube: bit.ly/youtubeemily
30 minutes | 4 months ago
425: 2X Your Boutique Sales in Less Than A Year With Alyssa Wagner
In this week's episode Emily talks with Mastermind client, Alyssa Wagner on her journey from MLM consultant to independent boutique owner. Their conversation covers everything from her decision to go out on her own, to why her boutique has been such a success and the growth she has seen over the past 7 months working with Emily (despite a pandemic!). Alyssa's Facebook Group: https://www.facebook.com/groups/cactusloungeboutique Follow Alyssa on Instagram: @cactusloungboutique Apply for the High Vibe Boutique Mastermind: www.BoutiqueMastermind.com
7 minutes | 4 months ago
424: Holiday Prep For Your Boutique
Now is the time to start prepping for the 2020 holiday season in your boutique! Listen to this episode for my advice on prepping for the biggest weekend in retail! Sign up for the Holiday Masterclass: bit.ly/blackfridayblitzBTA
33 minutes | 4 months ago
423: You Are The Guru with Gabby Bernstein
On this week's episode, Emily talks with her friend and mentor, Gabby Bernstein. They have an honest conversation about entrepreneurship, mindset work, retail therapy, and her newest book 'You Are The Guru' which is now available on Audible! Grab your copy here: https://gabbybernstein.com/you-are-the-guru/ Join us for the Black Friday Blitz Masterclass: bit.ly/blackfridayblitzBTA
51 minutes | 5 months ago
422: Creating a Dream Boutique with Brittany Petrik
Emily talks with one of her 2020 Mastermind clients, Brittany Petrik, on her journey from teaching to boutique-ing, her unconventional brick and mortar, and her ability to pivot and serve her community during a worldwide pandemic. Brittany talks about her journey over the last year, the importance of showing up, and how mindset has played a massive role in allowing her boutique to thrive. Follow Brittany on Facebook: https://www.facebook.com/groups/roseabellaco/ Shop Rosabella Boutique: www.roseabella.co Apply for the High Vibe Boutique Mastermind: www.BoutiqueMastermind.com
27 minutes | 5 months ago
421: What Does It Mean To Have A $1 Million A Year Boutique
On this week’s episode, Emily talks about the two important fundamentals of growing your boutique to a $1 million a year. Emily talks about the importance of getting the help that you need and also how important mindset is and what it means to know that your boutique has your back. Mastermind Application: www.boutiquemastermind.com Make sure that you rate, review, and subscribe before you leave!
22 minutes | 5 months ago
420: Common Complaints from Boutique Owners
On this week’s episode, Emily talks about some common complaints from boutique owners. These are complaints she hears over and over again and talks about them straight up with her audience. Here are a few of the complaints she covers and how to handle them! -I have trouble selling and worry about not having enough customers -A store opened down the street and I was friends with her or know the owner -A store close to me is selling items and only adding $5 to the wholesale cost Make sure that you rate, review, and subscribe before you leave!
12 minutes | 5 months ago
419: Inventory Management: How to Avoid Common Mistakes
Are you constantly underbuying and selling out? Looking to increase your buys? I'm here to give you the only way you should be looking at your inventory and how to make smart buys that make sense for your boutique! Join the Tribe: https://www.facebook.com/groups/fashiontrucktribe Make sure that you rate, review, and subscribe before you leave!
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