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AVSocial

23 Episodes

28 minutes | Apr 22, 2017
AVSocial 23: Free Beer!
Host: Dawn Meade from Net-AV Guests: Megan Dutta and Barbara Blaskowsky On this episode of AVSocial we are talking about InfoComm 2017. The annual audio visual tradeshow is in Orlando this year. How do manufacturer's prepare, how does InfoComm help integrators get their message out, and where can you find free drinks at the show?
27 minutes | Mar 24, 2017
AV Social 22: Secret Agent PR
Host: Dawn Meade from Net-AV, and Kelly Perkins of AVI Systems. Guests: Amanda Roe We talk with Biamp about their super successful TLUX pre-launch marketing and PR campaign. How did they surpass their KPIs and keep their team, and the industry, engaged?
50 minutes | Nov 15, 2016
AV Social 21: Election Predilection
Host: Dawn Meade from Net-AV, and Kelly Perkins of AVI Systems. Guests: Tim Albright The 2016 US election brought out strong emotions and remarkable marketing strategies.  On this episode of AV Social we look at the social media campaigns for each side and how the lessons learned can help your business outreach
37 minutes | Aug 5, 2016
AV Social 20: Infocomm 2016 In Social
Host: Dawn Meade from Net-AV, and Kelly Perkins of AVI Systems. Guests: Noble Crawford We talk about trade show social, what worked, what did not and which they wished did.
57 minutes | May 24, 2016
AVSocial: Episode 19: It's #InfoComm16, People
Host: Dawn Meade from Net-AV, and Kelly Perkins of AVI Systems. Guests: Kelsey Ohleger and Tim Albright The InfoComm 2016 Show is only a couple of weeks away. We talk with InfoComm about the official Hashtag they are using plus games and prizes you should be trying out. Snapchat, Facebook Live, and more are coming into their own. Which should you use and why? Plus, what is AVNation’s Social Presence going to look like at the show?
40 minutes | Mar 14, 2016
AVSocial: Episode 18: Break Down the Walls
Host: Dawn Meade from Net-AV, and Kelly Perkins of AVI Systems. Guests: Andrew Edlund. On this month’s episode we talk about digital marketing. What are the must-do’s for this year for your company to tackle?
37 minutes | Feb 3, 2016
AVSocial: Episode 17: Won't the Real Big Data Please Stand Up
Host: Dawn Meade from Net-AV, and Kelly Perkins of AVI Systems. Guests: Josh Srago, Matthew Chylak Recently, our friends at DailyDOOH released the Twitter statistics for the #AVTweeps hashtag usage over 2015. While the statistics are interesting reading on their own, we are in the era of Big Data now. In this episode, our hosts are joined by Matthew Chylak, Digital Strategy Manager at FameHouse and Josh Srago, to discuss what Big Data is, how to use it to read social media analytics and how that can guide marketing and sales strategy.
37 minutes | Dec 23, 2015
AVSocial: Episode 16: Color of the Year
Host: Dawn Meade from Net-AV, and Kelly Perkins of AVI Systems. This month, Dawn Meade and Kelly Perkins are joined by Vaddio graphic designer, Rachel Hollifield to discuss the 2016 Pantone Color of the Year announcement, color choice in design for marketing, and other design tips and tricks that graphic designers wish we knew.
26 minutes | Oct 24, 2015
AVSocial: Episode 15: AV Week? Pff, Let's Make it an AV Year
Host: Dawn Meade from Net-AV, and Kelly Perkins of AVI Systems. Dawn Mead and Kelly Perkins discuss ideas for making the theme of AVMonth be an integral part of you social presence.
55 minutes | Apr 24, 2015
AVSocial: Episode 14 Let's Play
AVSocial co-hosts Dawn Meade and Kelly Perkins are joined by Chris Neto of AV HelpDesk and Jane Johnson of Pivot Communications to discuss Gamification. What is it? Why is it so popular? Does it work? Can it work for my company?
21 minutes | Mar 4, 2015
AVSocial Episode 13: Zombie Loyalists
In this AVsocial episode, our co-hosts, Dawn Meade of Net-AV and Kelly Perkins of AVI Systems, are joined by CEO, entrepreneur and author, Peter Shankman, to his latest book, “Zombie Loyalists: Using Great Service to Create Rabid Fans.”
53 minutes | Dec 11, 2014
AVSocial Episode 12: Hiring Out Marketing and PR
When should you keep your marketing plan within your team and when do you hire it out? What are the best practices for your social media campaign. In this AVsocial episode, our hosts, Dawn Meade of Net-AV and Kelly Perkins of AVI Systems are joined by two AV industry marketing pros to discuss marketing and PR in the world of AV.
38 minutes | Mar 22, 2014
AVSocial Episode 11: Dan Newman
In this AVsocial episode, our hosts, Dawn Meade of Net-AV and Kelly Perkins of Vaddio, are joined by Dan Newman to talk about his new book "The New Rules of Customer Engagement".
54 minutes | Nov 22, 2013
AVSocial Episode 10: Don't Feed The Trolls
In this AVsocial episode, our co-hosts, Dawn Meade of Net-AV and Kelly Perkins of Vaddio, are joined by Nick Brown of Caster Communications to discuss Online Reputation Management and Monitoring - best practices, tools you can use, how things can go horribly wrong… and how to/not to react. Don't be the next Amy's Baking Company
54 minutes | Aug 21, 2013
AVSocial Episode 9: Creative Chaos
In this AVsocial episode, our co-hosts, Dawn Meade of Net-AV and Kelly Perkins of Vaddio, will build on last episode’s Personal Branding topic by discussing Corporate Branding. The show will be an overview of Corporate Branding and how to properly implement it across your social media and marketing channels, the importance of brand consistency, and how to improve your branding efforts.
61 minutes | May 30, 2013
AVSocial Episode 8: Who Is This? Personal Branding
In this AVsocial reboot premiere, we’ll meet our new co-hosts, Dawn Meade of Net-AV and Kelly Perkins of Vaddio. We’ll discuss the topic of Personal Branding and how it relates to social media and marketing, why someone would want to create or maintain a personal brand, and just how to get started with personal branding.
62 minutes | Aug 29, 2012
AVSocial Episode 7: Community Is As Community Does
Host: George Tucker and Scott Moody with guests: Sarah Fleishman, Dawn Meade, NC Nwoko and Matt Scott Most social media discussions, tips and tricks focus on how to engage with your audience and share content, however, one of the most important aspects of social media that is often overlooked is community building. Co-hosts Scott Moody and George Tucker speak with AVSocial panelists Dawn Meade of Net-AV, Matt Scott of Omega Audio Video, NC Nwoko of rAVe and special guest, Sarah Fleishman of Access Networks, to provide insight on building, finding and nurturing communities. Running time: 1:22:26
82 minutes | Jun 21, 2012
AVSocial Episode 6: Toot Tweet
Host: George Tucker and Scott Moody with guests: Dawn Meade, Betsy Jaffe, Rebecca Villareale from Middle Atlantic, Cari Zoch from Life Size, and Matt Scott Where is social media the most dynamic!? Why at Live events of course! Hosts Scott Moody and George Tucker discuss the social-sphere, techniques and happenings around Infocomm 12. Joining us were Rebecca Villareale of Middle Atlantic, Betsy Jaffe of Infocomm International, Cari Zoch of Life Size, Matt Scott of Omega Audio Video and Dawn Meade of AV Dawn. Running time: 1:22:26
59 minutes | May 23, 2012
AVSocial Episode 5: It's #Infocomm12
Hosts: Scott Moody and George Tucker Guests: Betsy Jaffe, Dawn Meade, NC Nwoko, and Matt Scott From live-tweeting on the show floor to follow the action from far away, co-host Scott Moody and George Tucker open the floor up to InfoComm’s Betsy Jaffe, Dawn Meade of Net-AV, Matt Scott of Omega Audio Video and NC Nwoko of rAVe to find out more about how to utulize all of the latest and greatest social media tools during InfoComm 2012. Also, we find out why the show’s official hashtag is #infocomm12! Running time: 59:21
67 minutes | Apr 25, 2012
AVSocial Episode 4: Strategery
Host: George Tucker and Scott Moody with guests: Ron Callis, Jonathan Joyce, Bill Reynolds and Matt Scott. Host Scott Moody and George Tucker take a back seat while Ron Callis of Firefly Design Group, Jonathan Joyce of JD Systems and Bill Reynolds of AV Awakenings and regular Matt Scott tell talk about how and why real AV integrators have built a social presence for their companies. From getting started and maintaining social accounts to what real ROI means to them, our guests dispense with the marketing mumbo jumbo in favor of straight talk and personal experiences. Running time: 1:07:24
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