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65 minutes | Jun 10, 2021
What Happens when Five of NSPA’s Top 10 Pacemaker Winners Sit Down to Talk?
“Every book that has ever been done at Northwest, if you’ll go look at it you’ll find the fingerprints, the thumbprints, of everyone on this podcast,” yearbook adviser Susan Massy shared early on in the latest episode of the Ask Mike podcast, explaining the importance of having a yearbook family. In this episode, host Mike Taylor talks to five of the yearbook advisers who made the top 10 of the National Scholastic Press Association's Pacemaker 100 list. In first place in the Pacemaker Top 10 is the Lair yearbook program at Shawnee Mission Northwest High School in Shawnee, Kansas. Susan Massy has been the adviser for the last 36 yearbooks. In the program’s history, they have won an impressive total of 23 Pacemakers and three Pacemaker finalists.Jim Jordan was the adviser behind 35 volumes of the Decamhian yearbook at Del Campo High School in Fair Oaks, California. The Fair Oaks yearbook program was named second, with 20 Pacemakers and seven Pacemaker finalists. Crystal Kazmierski retired from her position as the adviser of Wings at Arrowhead Christian Academy in Redlands, California, after the 2017 school year. Their yearbook program placed third, with 22 Pacemakers and two Pacemaker finalists. Becky Tate, CJE, is the yearbook adviser at Shawnee Mission North High School in Overland Park, Kansas. Their program came in fourth in the Pacemaker Top 10, with a total win of 18 Pacemakers and four Pacemaker finalists.Dow Tate is the current adviser of the Hauberk yearbook at Shawnee Mission East High School in Prairie Village, Kansas. Their program tied for ninth with 15 Pacemakers and five Pacemaker finalists.
45 minutes | Mar 12, 2021
How Can I Promote Myself?
In this extra special episode, Ask Mike and Yearbook Chat with Jim team up to talk about promoting your yearbook! Hosts Mike Taylor, CJE, and Jim Jordan are joined by three members of the Walsworth marketing team, Jenica Hallman, CJE, Jimmy Gilligan and Sarah Scott. They share tips for writing press releases, ideas for promoting your yearbook, and why you want to promote your 2021 yearbook more than ever before!Listen to the episode, then share your marketing with us! Send press releases to firstname.lastname@example.org or email@example.com, and be sure to tag Walsworth Yearbooks in any social media promotions you post. We would love to share your work. Find us on Instagram @walsworthyearbooks, Twitter @yearbookforever, and Facebook.
38 minutes | Feb 25, 2021
How Do I Make a Diverse, Inclusive Yearbook?
In honor of Scholastic Journalism Week and the importance of diversity and inclusion in scholastic journalism, host Mike Taylor, CJE, has a very special episode today! Listen in to hear Mike talk with June Straight, from El Paso, Texas, and Dennis Wade, from Ohio, about diversity and inclusion. This episode is tough, but important for yearbook staffs to listen to. As a bonus, when yearbooks become more inclusive, they often see a boost in sales!
48 minutes | Dec 31, 2020
How Do I Take My Yearbook Above and Beyond in 2021?
How did are they doing it? All over the country, yearbook staffs are stepping up and making amazing yearbooks in the middle of a pandemic that has displaced almost everything about the school year. The yearbook program at Indian Trail High School in Kenosha, Wisconsin, is one of those who is making the most of their incredible year. Listen in to hear host Mike Taylor, CJE, chat with adviser Michelle Corbett, staff member Kalea Lamphier, and Walsworth sales rep Erin Grunnet about how they’re working to make the best book their yearbook program has ever done. Listen to this special New Year’s Eve episode as we all transition our yearbook coverage from 2020 to 2021! And be sure to stick around to hear the story about how Kalea interviewed iconic journalist Deborah Roberts for her first ever story.
12 minutes | Nov 5, 2020
How Do I Make a Yearbook During COVID-19?
In this episode, host Mike Taylor speaks with two schools in the northeast part of the country, one from New Hampshire and one from Pennsylvania. The adviser and Editor-in-chief from St, Thomas Aquinas in Dover, New Hampshire, share how they're using this opportunity to make a yearbook different from anything they've done before. Two editors from Eastern Lebanon County High School in Pennsylvania share how they're organizing and getting the book done, even though they aren't in the building together.
60 minutes | Sep 10, 2020
The East Coast/West Coast Slide
Host Mike Taylor, CJE, begins the new season by interviewing two editors-in-chief as they start their new year. As you may have guessed from the episode title, one resides on the east coast and the other on the west coast. Neri Verniani, from Oviedo High School in Oviedo, Florida, and David Dablo from El Camino Real Charter School in Los Angeles, California, share how they're guiding their yearbook staff to create the 2021 yearbook under extraordinary conditions.
32 minutes | Apr 16, 2020
Level Up Update: Visiting Meridian High School
Think back to early March. It may seem a lifetime ago, though in reality it was only a couple of weeks. School was still in session. There was no quarantine. No one thought to wear facemasks, and toilet paper could be easily found on the well-stocked shelves of your nearest supermarket. It was during this time that Mike Taylor, CJE, went to visit our Level Up winner, Meridian High School, for their first in-person visit on a cold Thursday afternoon.
41 minutes | Feb 13, 2020
Why Do You Love Yearbook?
Happy Valentine’s Day! This is the time of year when the Walsworth Yearbooks Podcast Network celebrates love in all its forms – especially the love of yearbook! In this episode, host Mike Taylor, CJE, interviewed four yearbook staffs about why they love yearbook. He spoke to the staffs of Braden River High School in Bradenton, Florida; Liberty North High School in Liberty, Missouri; Kearney High School in Kearney, Missouri; and Lee’s Summit High School in Lee’s Summit, Missouri.
49 minutes | Jan 30, 2020
What are some cool things middle school yearbooks are doing?
Some of the work being done by middle school and junior high yearbook staffs is absolutely amazing. That’s why host Mike Taylor sat down with the yearbook staffs of Carl Albert Middle School and Cactus Canyon Junior High to discuss what they’re doing right, what they’re working on, and what will happen when they move on to high school.
48 minutes | Dec 19, 2019
How to I Reach the "Aha!" Moment? An Interview with Colonial Forge
When the yearbook editors of Colonial Forge High School in Stafford, Virginia, attended an Elite Weekend at the beginning of the year, their stress was evident to Mike Taylor. Now, several months later, they've come a long way. Mike sat down with adviser Tiffany Kopcak and two editors to discuss how they reached their "Aha!" moment.
36 minutes | Nov 7, 2019
How can I Improve my Yearbook Photography?
Mitchell Franz, of Yoakum, Texas, is a photographer. He started out as a scholastic journalism student and now, at 29 years old, he makes his living from his photography. In this episode, Mitchell and host Mike Taylor discuss the ways yearbook staffs can make their photography better. Plus, they challenge photographers to take great academic photos. Listen to the episode for details on how to win a $50 gift card from Mike and Mitchell.
52 minutes | Oct 10, 2019
How do I stop my staff from writing bad stories?
A great story starts with a great interview. In this episode, host Mike Taylor, CJE, interviews the staffs of Seminole High School, Gainesville High School, Marjory Stoneman Douglas High School and Eastern Lebanon County High School about creating great stories and great spreads. They shared their advice for getting great stories into the yearbook – from checking in with writers to the basics of a good interview. They talk about writing stories about the whole school, the benefit of being nosy, and teaching newbies to write stories that matter.
66 minutes | Oct 3, 2019
How can I level up my yearbook?
In this special WYPN crossover episode, host Mike Taylor teams up with Jim Jordan, of Yearbook Chat with Jim, to talk about leveling up your yearbook! They bring in yearbook experts do discuss the possibilities and ways yearbook staffs can make improvements. They also speak to advisers and staffs about the ways they want to Level Up their yearbooks for 2020! Get some help achieving your goals. Enter the Walsworth Yearbooks Level Up contest at walsworthyearbooks.com/level-up and you could win a visit from Mike and Jim!
33 minutes | Sep 19, 2019
Always be Selling
Creating a yearbook is fun, but most staffs can't accomplish that without the funds raised from sales! In this episode, host Mike Taylor speaks to students at several different schools about how they sell and market their yearbooks. Find Ask Mike on Twitter, @yrbkmiketaylor and don't forget to use #AskMike.
55 minutes | Aug 15, 2019
The Bicoastal Episode
Host Mike Taylor spends a lot of time traveling from yearbook workshop to yearbook workshop all over the United States. At two recent workshops, one in California and one in Florida, he was especially impressed with the editors at Saugus High School and Freedom High School. So he interviewed them! These students already have impressive yearbook careers. They shared their experiences and their expectations for their 2020 yearbook.
50 minutes | Aug 1, 2019
From the El Paso Summer Yearbook Workshop
Ask Mike is back and ready to talk about yearbooks! Host Mike Taylor, CJE, kicks off season three with interviews done at the summer yearbook workshop in El Paso, Texas. In this episode, Mike interviews a great group of students about their yearbook hopes, dreams and fears for the 2020 school year.
55 minutes | May 23, 2019
What’s in a theme?
What makes a great theme? In this episode Mike Taylor, CJE, answers the questions and walks you through how to find a great theme for your 2020 book. Taylor explains his theme-finding exercise that’s broken down into seven-minute increments. You can get a powerpoint presentation with even more inspiration. Just ask him! Email Mike at firstname.lastname@example.org or find him on Twitter, @yrbkmiketaylor. Plus, Mike explains what “What’s the T?” really means (check it out at the 34 minute mark).
39 minutes | Apr 26, 2019
Live From Anaheim
Recorded live at the JEA/NSPA National High School Journalism Convention in Anaheim on April 26, 2019. Host Mike Taylor's session from the conference floor. Featuring 12 "micro-interviews" with yearbook advisers and staffs, Mike asked the all-important question, "How has journalism helped you?"
39 minutes | Apr 22, 2019
What Sets These Yearbooks Apart from the Crowd?
Some yearbook staffs impress year after year, despite staff changes or a new adviser. So how do they do it? Mike Taylor answers the question in this episode! He sat down with staff members from three Florida schools that are frequent award winners: Hagerty, J.W. Mitchell and Palm Harbor University High School. The eight yearbook editors in this podcast share their methods for creating excellent yearbooks and ensuring next year’s will be even better, even if they won’t be there any more because they graduated!
37 minutes | Mar 28, 2019
How do I create a podcast?
Looking for something to do with your students after your yearbook is complete? Consider creating a podcast! In this episode, host Mike Taylor and Samantha Jo Berry, the publications adviser at Bridgeland High School in Houston, Texas, discuss the ins and outs of podcasting. That's right, it's a podcast about podcasting! Podcasts hold enormous educational value for students. They teach important skills like listening and storytelling. Plus, they're fun to create and don't actually require any special equipment! Mike and Sam walk through the ins and outs of podcasting, and why they're a great project for journalism students.
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