47 minutes | Apr 30th 2020

8. Marissa Mast, Sr. Director of Social Media & Brand Strategy, Arizona Coyotes

With a background in entertainment news, Marissa talks to Amanda about how being openminded led her to her current role with the Coyotes. They discuss how Marissa has had to adjust her social strategy for the team due to COVID-19 and how their perspective has changed. She talks about the growth of women leaders in the NHL, genuine ways to grow your personal brand, and how becoming a mom has made her more successful in her role with the Coyotes.
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