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Advancing Diversity Podcast
35 minutes | 11 days ago
The Pool - The Future of Leadership is "A Blessing"
Our guests are Bonita C. Stewart andJacqueline Adams together they are co-authors of A BLESSING: Women of Color Teaming Up to Lead, Empower and Thrive. Over the course of our conversation we discuss how Jacqueline and Bonita joined forces. The power that resides within “A Blessing” and the their strategic takeaways from administering The Women of Color in Business: Cross Generational Survey. More here at -> https://leadempowerthrive.com/
30 minutes | 8 months ago
Creating a Multicultural Business Community with ColorComm
Almost ten years ago, Lauren Wesley Wilson was aiming to climb the ad agency corporate ladder. But she was deterred; she didn’t see anyone who looked like her. No African American, LatinX or Asian men or women in leadership roles. So, she began a series of luncheons in her town of Washington, DC, “to bring together people of color in our industry because so many of us in the space were feeling isolated and alone...and we didn't have a community to call on as it relates to new business or getting promoted or how to navigate corporate America. Those series of luncheons became ColorComm, Inc., a national platform to advance women of color in business, now nine years and nine cities strong, with thousands of members. And, participants include names like Gayle King, Gloria Steinem, Bozoma Saint John, and Shelley Zalis. Some of the leading brands in media and marketing are sponsors -- from MWW and Edelman PR agencies, to Coke, Nike, ViacomCBS, Comcast and Publicis Groupe. In this conversation with media journalist and podcast host, E.B. Moss, Wilson talked about the strides made, the ongoing challenges for people of color, and the business imperative for the industry to include them. Highlights: On Data: "There's so much data out there, but it's about action and execution. Where I see companies fail are those companies that don't line-item a budget around changing this landscape. They spent all their money to get the data, but they haven't allocated money for change." On Action Items: "People of color in the agency, marketing and advertising space is such a small percent. So, if a company looks at its numbers and sees just a handful of people there, they need to set them up for advancement. But it’s two-fold: the individual working in the company oftentimes doesn't have the skills to know what to do. And that's why organizations like ColorComm exist, to train you, to give you the tools and resources and professional development and skills to understand your role within your company." Get all her thoughts and recommendations on thriving through diversity and inclusion, and how ColorComm is helping everyone step up by listening to the full episode.
22 minutes | 9 months ago
Why Boomers Are Not “Okay” On Madison Avenue
At a recent gathering of MediaVillage contributors Advancing Diversity Podcast host, E.B. Moss, tapped the expertise of two highly regarded columnists: Michael Farmer and Peter Hubbell, for a 20-minute, unedited stream of brilliance. The topic is key to how ad agencies may survive or thrive, and impacts the very content we consume and the products we are encouraged to purchase: age bias and the longevity economy. Problems were posed, and opinions and insights lobbed on this subject so allied with Jack Myers’ message: how the media industry must advance diversity... and particularly why is it essential for the advertising community to not condescendingly say, “okay, Boomer,” but instead, “we need you, Boomers!” Michael, while calm and charismatic, does not mince words on the state of the ad industry, as evidenced by the full title of his book, Madison Avenue Manslaughter: An Inside View of Fee-Cutting Clients, Profit-Hungry Owners and Declining Ad Agencies, and cautions in our conversation that, “agency CEOs ought to recognize the economic figures [the overwhelming percentage of disposable income in United States is held by baby boomers] and that they have not put together a staff that is capable of serving clients in all the dimensions that need to be served.” As Peter, equally elegant (and the author of other well-titled books, such as The Old Rush), agrees and notes, “for all of the progress that has been made on inclusion, we are still excluding people of age.” Hence, the birth of Boomagers, the agency he built to target that very demographic, because, “we knew that the young clients would lack experience in the lives of baby boomers. But also, from an experience and consumer understanding, we knew that they wouldn't be prioritizing them.” So, he and his (now global) agency stepped up. Listen and learn: How has the “juniorization” of ad agency staffs affects the way they think about client problems; What are the growth opportunities and the ways brands should be positioning themselves; What is the main bias around age; Is brand loyalty all it’s cracked up to be; How can multigenerational storytelling enhance marketing efforts? You’ll also learn why Peter won’t wear Levi’s anymore, and if Michael holds out hope for today’s agencies....
18 minutes | 10 months ago
Leaders from Intel, Twitter and 4As on Driving Diversity
What are the specific steps we can take to increase diversity and inclusion in the media and advertising industry? What is "intersectionality"? How are some of the biggest content producers and organizations - Intel, Twitter and the 4As - making strides with employees and the communities they create at work, and around their brands? E.B. Moss captured the voices and ideas of a dozen esteemed attendees - ranging from Dalana Brand of Twitter to Julie Coppernoll, corporate vice president, global marketing strategy at Intel, to Publicis Americas CEO, Tim Jones, and the legendary Kay Koplovitz of Springboard Enterprises. As you’ll hear in the coming weeks when we roll out more episodes of the Advancing Diversity podcast created during the MediaVillage Advancing Diversity Honors event held at CES, these leaders share recommendations and points of view about what impacts them the most both personally and professionally.
34 minutes | a year ago
Benchmarking Diversity via SheRunsIt's #Inclusive100
Some sobering statistics emerged from the recent #Inclusive100 survey of the media/marketing industry: Women and people of color are actually declining in the executive ranks. In this conversation with survey creators, Lynn Branigan, president and CEO of She Runs It, and Carol Watson, senior director at Diversity Best Practices, tell MediaVillage how we can do better and get it right - starting with the need to benchmark where we're at now. Learn about the three goals of "100" that inspired their #Inclusive100 survey. “Companies really want to know how to move forward. ... You can't just say you've been doing a lot, you have to measure, and understand what's happening with LGBTQ shifts, disability, veterans...all of those things. It's a very holistic, data-based approach which has been really missing in the marketplace. ...It’s like going to the doctor for your annual checkup. It's not a five-minute visit, it’s a great diagnostic scan and we all have to take our medicine,” Watson says. Learn why marketing + measurement are the biggest drivers of success through this podcast, and through MediaVillage’s Advancing Diversity initiative. In fact listen to the previous interviews with all of this year’s inductees to the Advancing Diversity Hall of Honors. There will be more coverage on MediaVillage of the forthcoming Honors, Council meeting, the Diversity Job Meet-Up and the Creative Tensions® experience all taking place during CES on January 8th in Las Vegas.
38 minutes | a year ago
Mike Haynie on Advancing Diversity for Veterans, with MediaVillage
In this episode of the Advancing Diversity podcast, Air Force veteran J. Michael Haynie, Ph.D., speaks with MediaVillage's Ginger Conlon and E.B. Moss about how our military community is especially well-equipped to enter the workforce — they are trained to be entrepreneurial, diverse and resilient. Haynie encourages us invest in the future of our military veterans. He discusses successful new ways of delivering education and economic opportunities to this vital community. Listen to understand all the reasons he is being inducted into the Advancing Diversity Hall of Honors for members of the media, marketing, advertising and educational area who are moving the needle on a more inclusive workforce. For information on attending the event, held on Jan 8th at CES in Las Vegas, visit www.ces20.com . And, if you're seeking to network for a new job by those HIRING a diverse workforce, register for the Advance a Diverse Workforce MEET UP, listed on the same site.
29 minutes | a year ago
The Female Quotient's Shelley Zalis on Driving Diversity and the "Power of the Pack"
At the upcoming Consumer Electronics Show Shelley Zalis and 7 others will be inducted into the Advancing Diversity Hall of Honors for helping drive more diversity and inclusion in the media and marketing communities. How did this pioneer of online research become the founder of The Female Quotient - famous for building up a pack of women to face down the "boys club" of CES years ago? Zalis tells MediaVillage why not only do words matter -- and we need to move beyond "diversity" to "proximity" -- but why even the right words are not enough and action is required to thrive as a company today. Hear why Zalis is contracted by scores of major organizations to build understanding and tear down fences in hiring and content creation...and and how helps the bottom line. Learn why Zalis says, "use your voice." And listen to all our Advancing Diversity podcasts to be inspired by each of these inspiring inductees to the Hall of Honors.
25 minutes | a year ago
Publicis Media CEO Tim Jones on Advancing Diversity in Media
As someone who immigrated to the United States and became a citizen, Publicis Media, Americas, chief executive officer Tim Jones has a personal connection to the diversity and inclusion (D&I) issues making headlines today. That connection, and his belief in our founding doctrine of embracing all people, are clear through his participation in organizations such as Autism Speaks, for which he’s a member of its board, and myriad programs instituted at Publicis. Jones, will be inducted in to the Advancing Diversity Hall of Honors conducted by MediaVillage on January 8 at CES, along with seven others who have stood out by accelerating the move from advocacy to activism. Jones, who serves as a conduit for many of diverse voices at the agency group, aims to ensure he amplifies their messages throughout the organization to drive real action. He loaned his voice to this Advancing Diversity podcast episode with E.B. Moss, head of content strategy for MediaVillage, discussing both his origins and the origins of some of Publicis Media initiatives created to help diverse talent get hired by our industry and be heard – and why they strive to even take that message to Washington, DC, as well.
30 minutes | a year ago
Sue Obeidi of Muslim Public Affairs Council on Breaking Bias in Hollywood
Sue Obeidi has been encouraging content creators to break stereotypes and rethink portrayals of the Islamic community and Muslim characters in entertainment content. In the face of world events, the director of the Muslim Public Affairs Council's Hollywood Bureau is committed to improving the quality and number of authentic and inclusive representations in media, so audiences see this community as vital contributors to culture worldwide. She is a vibrant, fresh, and persuasive voice who is producing results. In this Advancing Diversity podcast episode with E.B. Moss, head of content strategy for MediaVillage, Obeidi fully explains the case for why the entertainment industry is more influential than the government in impacting societal and cultural change. And that explains why, in 2017, Obeidi was one of 60 change-makers named to Variety's Inclusion Impact Report and why in January 2020, along with her friend Tim McNeal, she and six others will be inducted in the MediaVillage Advancing Diversity Hall of Honors.
34 minutes | a year ago
Ears on Tim McNeal - Walt Disney Television Exec Discusses Diversity
Tim McNeal starts his day with gratitude. And probably, so do a lot of the staff at Walt Disney Television. Thanks to McNeal, who is vice president, creative talent development and inclusion, there is a more diverse and inclusive writing program and directing program across Walt Disney Television, including Freeform and Disney Channel. McNeal is also instrumental in growing and supporting the National Latino Media Council, and the Hispanic Media Coalition's Latino Television Writers Program. That's just part of the reason he's being inducted into the MediaVillage Advancing Diversity Hall of Honors, at CES on January 8th. Since he joined in 2006, McNeal who came from a creative executive background and worked with diverse creatives, moved from advocacy to activism. As he tells MediaVillage editor, Ginger Conlon and head of strategy, E.B. Moss, "there was a whole population of people out there that already had the skill set that weren't connecting to those opportunities. So I realized that we had an opportunity to identify individuals that were already in the business that weren't connecting with jobs in the entertainment business.. The first thing I did with our talent development programs was shift it from an educational program to a staffing program." Hear how he did that...and so much more to up D&I across Hollywood and beyond... and why it benefits the bottom of media companies and helps the people that media touches.
27 minutes | a year ago
Hershey's CMO on the Sweet Success of Diversity and Inclusion
Imagine working at the sweetest place on earth – not just because it’s the home of Hershey’s chocolate, but because it has mandatory equal pay, a diverse board of directors, and a non-profit school for disadvantaged youngsters right on the premises. Imagine being the chief marketing officer who gets to communicate all those inclusive corporate initiatives. Listen to MediaVillage’s E.B. Moss, head of content strategy, and Ginger Conlon, editor-in-chief, talk with Jill Baskin, chief marketing officer of The Hershey Company. Baskin oversees all aspects of marketing for some of the sweetest brands on earth – and her outstanding efforts in promoting diversity and inclusion mean she is to be inducted into the Advancing Diversity Hall of Honors at CES on January 8th. In this exclusive interview she explains how and why diversity and inclusion became a key tenet of the company, exactly how Hershey has instituted pay equality what Jill does personally to ensure that this business and societal imperative is supported by her internal and external team.
39 minutes | a year ago
Tiffany R. Warren Raises her Voice for Diversity in Media
MediaVillage’s E.B. Moss, head of content strategy, and Ginger Conlon, editor-in-chief, talk with Tiffany R. Warren, founder and president, AdColor, and SVP/chief diversity officer, Omnicom Media Group. Warren, who previously led the multicultural and diversity programs at the 4As and Arnold Worldwide, has earned many honors -- from the AAAF Pioneer in Diversity Award, MAIP/Digitas Multicultural Scholarship Award, to the Gladys Prior Awards for Career Teaching Excellence. She discusses the origins and future of AdColor, how its mission and her work at Omnicom dovetail, and the milestones both have achieved in advancing diversity. And those are just some of the reasons Warren is being inducted into the Advancing Diversity Hall of Honors at CES on January 8th. Listen now, and learn why this gregarious leader keeps her awards “in the basement” and how she works to raise up new AdColor participants; how she promotes data around diversity to inspire creatives but believes "KPIs" should stand for “Keep People Interested." Warren even describes how she lost her “imposter complex” and found a new family.
27 minutes | a year ago
How Walmart/Sam's Club Opens Doors - Tony Rogers on Diversity
Need proof that weaving diversity and inclusion into the fabric of a company is good for business? We have it. In this Advancing Diversity podcast interview series, the 2020 Hall of Honors inductees discuss the many ways their organizations champion and embed diversity, equality, and inclusion, as well as examine the benefits to their company, constituents, and community. In this installment, E.B. Moss, head of content strategy for MediaVillage, talks with Tony Rogers, senior vice president and chief member officer for Sam's Club. Rogers discusses the company’s commitment to diversity and inclusion (D&I), the areas he’s worked on specifically, and the contributions those D&I efforts have had on the company and within the advertising, marketing, and media industry. Listen to the full interview for insight into Walmart’s culture, Rogers’ background and how that has influenced his D&I perspectives and work, and the importance of broadening your own worldview. As he says, "One of the things you realize when you work at a giant company like Walmart … is you have this opportunity not only to do your job and to achieve your financial objectives, but you [also] can leverage the platform that you've been given to make a positive change in the world around you."
3 minutes | a year ago
Introducing: Advancing Diversity Podcast
The Advancing Diversity Podcast asks and answers the questions: How does the media and marketing industry hire more diverse talent? How can brands produce TV, video and ads that are more inclusive...more representative of the real world? MediaVillage honors -- and interviews -- top leaders in media, marketing, advertising and education who've advanced diversity and shares how they help make the world a little better. Listen here as hosts E.B. Moss and Ginger Conlon interview eight luminaries, like Tony Rogers, Chief Member Officer of Sam's Club, Tiffany R. Warren, Chief Diversity Officer of Omnicom Media Group and founder of AdColor... Shelley Zalis of the Female Quotient, and Jill Baskin, CMO of The Hershey Company. Please share - and subscribe wherever you download your favorite podcasts. And join us on January 8th, 2020 at CES for the Advancing Diversity Honors to meet each of these interviewees in person! www.ces20.com
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